Afternow creates the digital systems brilliant companies are built on.
We are a strategic design and development agency partnering with digitally focused companies worldwide. Strategy, brand, product design, web, and development run as one connected process, from research through launch and into the partnership that follows. Founded in 2012 as BB Agency and rebranded to Afternow in 2026, we have spent over a decade building systems that hold up as businesses grow. Companies including AWS, eOne, Kinetik, Beyond, Charted, Shipbob and Solvd partner with Afternow
What the work delivers
Higher conversion: a 27% lift for ShipBob within 30 days, alongside $268M raised post-launch
Stronger pipeline: 54% annual inbound growth for Descartes, with bounce rate down 21%
Products built to scale: a three-year partnership with Crisp now serving 200k businesses
Brands and sites that hold their consistency as internal teams manage and evolve them
One partner across the whole system, so nothing is lost in the handoffs between strategy, design, and development
How we partner
Embedded partner, fully connected from the first conversation
Craft in the thinking and the build, holding the work together as it scales
A dedicated account manager as a consistent point of contact from first contact through kickoff and production, to launch and beyond
Direct communication with the designers and developers doing the work
A global, fully remote team collaborating across time zones
Who we partner with
SaaS, fintech, edtech, and logistics companies at growth stage
Ambitious leaders who treat design and technology as strategic investment
Afternow offers competitive pricing with project costs ranging from $10,000 to over $175,000, depending on the project scope. Clients report excellent value for cost, citing high-quality deliverables and strong collaboration throughout the project lifecycle.
Clients appreciate the agency's project management skills, highlighting their responsiveness, flexibility, and ability to adapt to changing requirements. They maintain clear communication and meet deadlines, contributing to a smooth project experience.
Impressive Problem-Solving Abilities
The agency is recognized for its ability to creatively solve challenges and consider unique client needs. Their problem-solving approach is collaborative, often bringing fresh ideas and solutions to the table.
Positive Impact on Business Metrics
Clients report improvements in business metrics such as lead quality, conversion rates, and brand perception following projects with Afternow. Their work contributes to measurable business success.
High Client Satisfaction and Repeat Business
Clients express high satisfaction with the agency's work, often returning for additional projects. They value the agency's ability to partner in business transformation and appreciate the quality of work relative to cost.
Effective Website Development
The agency is noted for developing functional, conversion-focused websites. They create modular CMS platforms that are easy for clients to manage and update, enhancing operational efficiency and user engagement.
Challenges with Project Scope Clarification
Some clients noted initial challenges in clarifying project scope and understanding complex project requirements. Improved initial communication and scoping could enhance project alignment and expectations.
"Our experience with Balkan Brothers has been fantastic. We have no intention of looking at another shop."
Jul 20, 2016
VP of Sales and Marketing, Vast Conference
Kurt Birkenhagen
Verified
Telecommunications
El Segundo, California
11-50 Employees
Phone Interview
Verified
Balkan Brothers helped to refresh an existing brand. The team performed website design and development for marketing sites, user panels, and accounts administration.
The overall look and feel of the brand and website has become more professional. Balkan Brothers stay on task and communicate well. They have a great project management structure and also provide inspired and creative work.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
Vast Conference is a collaboration company focusing on conference calling and online meeting solutions. I am the vice president of sales and marketing.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Balkan Brothers?
Balkan Brothers helped us with a handful of things. We moved from a nonresponsive to a responsive design, and that was a huge change. Balkan Brothers handled website development for our marketing websites, our user panel and the back office for accounts administration. They also helped us with our brand refresh.
SOLUTION
What was the scope of their involvement?
Balkan Brothers have been involved the majority of our processes. They helped us with the design of the pages as well as content and branding. Balkan Brothers handled our blog, which is on WordPress, but the main site is a straight HTML site. We're a Windows shop here.
How did you come to work with Balkan Brothers?
We looked at a number of different creative groups on Behance and Dribbble. We identified the creative eye of Balkan Brothers's design team, and we liked all of their work. From there, we reached out to them and had initial conversations about processes, the team, and scope of work. We liked the ideas that they were bringing to the table, and we've been working with them for a few years now.
How much have you invested with Balkan Brothers?
We have invested $50,000 to $200,000 with Balkan Brothers.
What is the status of this engagement?
We started with them in January 2015, and we are currently working on our third project. We continue to iterate with them as well, so it's not just one solid project. We have a regular working process with them as well. For big projects, we contract work with them and bring to them a project that we want to do. We will then spend the next couple of weeks detailing the scope of the project and the pricing. If there's any additional work, we typically move to an hourly arrangement.
RESULTS & FEEDBACK
Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
I wouldn't have any statistics to share with you, but the overall feel of the website and brand as a whole has become much more professional. I would attribute that as a direct result of working with Balkan Brothers. We've worked with big design teams, in-house folks, and outside contractors, and we found a great fit with Balkan Brothers in terms of communication and staying on task.
How did Balkan Brothers perform from a project management standpoint?
Balkan Brothers performed well from a project management standpoint. That's one of the things that attracted us in the first place, and it is also part of what's keeping us there. Working with inspired, creative folk can be awesome and wonderful. However, it can also be very frustrating because of the need to stay on schedule. Structure is required in order to hit goals. I feel that with Balkan Brothers, we get both. We get a lot of inspired work, and we get a great creative team at our disposal. But, that team is very conscious of deadlines and final results. Balkan Brothers used InVision, Trello, and GitHub. These tools helped us communicate well, stay organized, and document everything. When you're working on bringing a big project down to a more detailed level, things could get lost, overlooked, or ignored completely. That's not the case with this team.
What did you find most impressive about Balkan Brothers?
I feel that Balkan Brothers is very aligned with what we're trying to accomplish. The relationship is never combative. They can also tackle very complex issues, such as workflow, dashboard, and admin design. Balkan Brothers is very open – communication-wise. We can call or meet with them anytime, eliminating a lot of potential confusion. They welcome that type of conversation on a regular basis, which is something that I haven't experienced while working with other teams.
Are there any areas Balkan Brothers could improve?
As far as their working relationship and process, I have nothing negative to say about them. The way they execute things is solid.
What tips or recommendations could you share that might increase the likelihood of success with Balkan Brothers?
Aside from the tools, it definitely helped to have regular calls with Balkan Brothers. The calls keep us on track and significantly cut down text-based communications.
RATINGS
5.0
"Our experience with Balkan Brothers has been fantastic. We have no intention of looking at another shop at this time and have been very happy with their work."
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
"We haven’t missed a deadline yet."
Cost
5.0
Value / within estimates
"The only challenge with an outside shop, as far as cost is concerned, is the amount of time spent communicating back and forth. That isn’t a challenge with Balkan Brothers, which makes them very cost-effective."
Willing to Refer
5.0
NPS
"Definitely 100 percent – we would gladly refer them.
Web Design & Dev & Content Writing for Software Company
Content Writing ServicesWeb DesignWeb Development
$50,000 to $199,999
Oct. 2024 - Feb. 2025
4.5
Quality
4.0
Schedule
3.5
Cost
4.5
Willing to Refer
5.0
"They did a good job of bringing fluidity and flexibility to this project."
Jun 24, 2025
Executive, Mursion
Anonymous
Verified
Other industries
West - USA
51-200 Employees
Online Review
Verified
BB Agency designed and developed a WordPress website for a software company. The team was responsible for building wireframes and developing content for the site.
BB Agency successfully launched the website. The team was flexible and collaborative, creatively solved challenges, and communicated primarily through virtual meetings, emails, and messaging apps. Their ability to consider the client's needs and suggest unique options was impressive.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am an Executive of Mursion
Describe what your company does in a single sentence.
We deliver AI-powered digital simulations to enterprises so they can practice difficult workplace interactions and build strong interpersonal skills.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire BB Agency to accomplish?
Build a new website
Create content for the website that aligned with new brand positioning
SOLUTION
How did you find BB Agency?
Referral
Why did you select BB Agency over others?
High ratings
How many teammates from BB Agency were assigned to this project?
6-10 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
We hired BB Agency to create a completely new website to bring our new branding and positioning to market. It was a wordpress-based site, and the team built out the site from wireframes to UX/ UI to final development to bring it live.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Creation and launch of the site
Describe their project management. Did they deliver items on time? How did they respond to your needs?
They did a good job of bringing fluidity and flexibility to this project, collaborating to think creatively and find solutions to every need we encountered in the site buildout.
What was your primary form of communication with BB Agency?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Their creativity and ability to look at a need and bring a unique set of options to consider.
Are there any areas for improvement or something BB Agency could have done differently?
They did a nice job of managing inherent timezone differences to keep communication moving.
RATINGS
4.5
Quality
4.0
Service & Deliverables
Schedule
3.5
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
Showing 11-12 of
12 Reviews
Our Story
Afternow is a strategic design and development agency for digitally focused companies. We bring strategy, brand, product design, web, and development under one roof, so the people who plan the work build it. That connected approach turns a redesign into outcomes: higher conversion, stronger pipeline, products that scale to millions. We partner long-term, staying close after launch as the business grows. Over the past decade, our work has helped clients raise $2.8b+ and reach 450m+ people a day.
What Sets Us Apart
Full stack team of experts
Strategy, brand, product design, and development work as one team from day one. A single conversation runs through the engagement, so early decisions hold throughout the project. Day to day is direct and low-friction: clients talk to the people making decisions and move with us as priorities shift.
Quality and craft
We hold the work to a high standard and treat quality as non-negotiable, from how a problem is framed to how a system is built to last. When we see a stronger route to the outcome, we say so. Clients get a partner with a point of view.
Continuous product improvement
Afternow stays close after launch, letting real usage guide iteration and building on what works. Many client relationships run for years and span multiple projects across product, web, and brand, with AWS, eOne, Kinetik, Charted, and Beyond being some of them.
Verified means Clutch independently confirmed Afternow (formerly BB Agency) is a legally registered business, financially sound (Creditsafe: Very Low Risk), and backed by 12 verified client reviews averaging 4.9 stars.
If you’re not seeing exactly what you need here, send this company a custom message.
You can talk about your project needs, price, and timeline to get started on your project.
Connect with Afternow (formerly BB Agency) on Social
Sign in to see which brands trust Afternow (formerly BB Agency).
Get connected to see updates from Afternow (formerly BB Agency) like new case studies, latest reviews, their latest masterpieces in their portfolio, delivered straight to you.
