Breakline

BACKGROUND

Introduce your business and what you do there.

I'm the owner of Locksmiths & Security, a company specializing in commercial and residential locksmith services. We have a reputation for first-class service in supply, installation, repair, and maintenance.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Breakline?

We're a UK locksmith and security company, and our mission was straightforward: get found online when people desperately need us and pull in more emergency calls and planned jobs from across the country.

SOLUTION

What was the scope of their involvement?

Breakline provides us with one of their comprehensive SEO plans, which includes many deliverables such as technical SEO, backlinks, citations, content optimization, and support. The team focuses on backlinks, citations, and ensuring our website is healthy.

What is the team composition?

We work with three teammates from Breakline.

How did you come to work with Breakline?

I found them on Google. Their reputation was great, and I saw several case studies that impressed me. I also spoke directly to their CEO at first contact, which was very rare.

How much have you invested with them?

We've spent around $90,000.

What is the status of this engagement?

We started working with them in February 2022, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've got a steady pipeline of quality leads flowing in — everything from middle-of-the-night lockouts to same-day security installations. It's like having a reliable lead generation machine that works around the clock.

Within 12 months, we started seeing real movement on the keywords that matter: "locksmith near me," "emergency locksmith UK," and "home security installation." These weren't just vanity metrics either — we're talking about visibility that translated directly into calls from people who actually needed our services. Overall, we've seen a 200% increase in calls.

How did Breakline perform from a project management standpoint?

They do everything they say they would, and I never have to chase anything. We communicate via tickets.

What did you find most impressive about them?

What really impresses us is how Breakline handles communication. Every month, we get reports that don't require a degree in digital marketing to understand. They break down what's working, what needs tweaking, and what's coming next.

Moreover, they're proactive, which means we're not scrambling when Google decides to shake things up or when competitors start getting aggressive.

Are there any areas they could improve?

No, there's nothing they could improve.

BACKGROUND

Please describe your company and position.

I am an executive at Smart Bird Spike Control

Describe what your company does in a single sentence.

Smart Bird Spike Control is an established local company that serves our community for all bird control and bird waste problems. Our team are specialist surveyors and technicians with years of experience and a real understanding of the Health & Safety and other Legislation surrounding bird and pigeon pest control.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Breakline to accomplish?

• More sales

SOLUTION

How did you find Breakline?

Online Search

Why did you select Breakline over others?

• High ratings
• Pricing fit our budget

How many teammates from Breakline were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

I've been working with this agency for past 6 months on SEO put they've been managing my website for over an year now. They do my SEO and website pages/content. I have a backlink plan with them as well as local SEO work.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We've seen a considerable increase in calls and contact form enquiries since we started really working on our SEO. Very happy.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Alex and the team always answer my messages quickly and the work is always delivered on time and within my budget.

What was your primary form of communication with Breakline?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Answering my emails under 5 minutes always. Customer service is exceptional and obviously good results.

Are there any areas for improvement or something Breakline could have done differently?

I can't think of any

BACKGROUND

Please describe your company and position.

I am the MD of Fine Catering

Describe what your company does in a single sentence.

Fine Catering is a UK based catering company. Our mission is to bring exceptional food and interactive dining to every event we cater. Serving Surrey, Hampshire, Berkshire and West Sussex, we specialise in catering that transforms ordinary events into memorable celebrations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Breakline to accomplish?

• Better rankings
• More wedding catering leads
• Make website faster

SOLUTION

How did you find Breakline?

Online Search

Why did you select Breakline over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Breakline were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We've been working with Breakline for about 3 years now. They worked with me on several businesses and always performed well. We've seen an increase in leads and traffic within the first 6 months and now we are at around 70% as compared to last year. Breakline has been delivering a number of backlinks and content each month. I'm planning to work with them again on a new venture.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our traffic and leads improved after working with Breakline, not just on this business but other ventures too. We've tried and tested them and the proof is solid.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Never had any issues, they follow the plan they set at beginning.

What was your primary form of communication with Breakline?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They're a great company, family owned and local to me.

Are there any areas for improvement or something Breakline could have done differently?

None I can think of.

BACKGROUND

Please describe your company and position.

I am the Financial Analyst of Investment Guide

Describe what your company does in a single sentence.

We are a financial investment advice website. We offer tools, advice and guides for people that want to invest.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Breakline to accomplish?

• Increase organic traffic from Google
• Reduce bounce rate
• Technical seo

SOLUTION

How did you find Breakline?

Online Search

Why did you select Breakline over others?

• High ratings
• Pricing fit our budget

How many teammates from Breakline were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We wanted our website to show in Google search UK for our most important keyphrases. Our website has a lot of useful content but hundreds of articles weren't even showing on top 3 pages. We were wondering why is that happening. We are financial writers but we don't have a good grasp on SEO. The main goal was to improve organic traffic for our main website. 

As deliverables we had technical seo fixes based on an audit that the seo agency did when we started. I found that very insightful, over 200 pages long. We also agreed to get some good backlinks, we started with 6 per month. It's been 10 months now and we got approx 50 backlinks already.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We know that in google search console we had a lot of errors and over 500 pages weren't showing in Google at all. But also with Google Analytics we can see we are getting 8000 more unique visitors than this time last year. Clearly there is a correlation between us hiring an SEO agency and the increase in traffic. I can see that most of our pages have been indexed and the technical SEO audit we did in August scored very high, almost 100%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We met in January at their office in London and we created an Asana project for our website that included some audits, backlinks, content edits etc. So far the work has been delivered ahead of time, nothing to complain. We always get a quick answer to our emails. I know Alex has a good operation, the team is very knowledgable.

What was your primary form of communication with Breakline?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What is most impressive is that we actually get results; I was very skeptical.

Are there any areas for improvement or something Breakline could have done differently?

I don't think so, they are good people.

BACKGROUND

Please describe your company and position.

I am the Editorial Manager of Car Adviser

Describe what your company does in a single sentence.

Car Adviser is the go-to place for all things automotive. Our mission is to provide comprehensive and reliable information to car owners and buyers, making us the ultimate destination for automotive advice.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Breakline to accomplish?

• Increase traffic
• Publish new content
• Get media placements

SOLUTION

How did you find Breakline?

Referral

Why did you select Breakline over others?

• High ratings
• Pricing fit our budget
• Referred to me

How many teammates from Breakline were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Breakline based on a recommendation from a very popular car marketplace in the UK. The goals where simple: Publish new content, create tools and linkable assets, secure high quality media placements.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our website now ranks on the first page of Google search results for multiple targeted keywords, a significant improvement from our previous positions. We have seen a 300% increase in overall website traffic and a 500% increase in organic traffic specifically, affirming the effectiveness of the search engine optimization strategies implemented by Breakline. 

We now rank higher than websites that have been in the automotive industry for a decade. Really impressive stuff.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I personally never worked with a company as organised as Breakline. I get an answer to email within minutes, even outside hours. If we agreed that new content goes live at some time, that has always been achieved on the dot.

What was your primary form of communication with Breakline?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

SEO is new to me but I've dealt with marketing agencies in the past. The fact that they got results and they do exactly as they say is gold.

Are there any areas for improvement or something Breakline could have done differently?

Not really, as you can see I'm extremely happy with Breakline's performance.

BACKGROUND

Introduce your business and what you do there.

I’m an associate partner for a charter surveyor firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Breakline?

Our old website was about 12 years old; it looked dated, and our clients weren’t engaging with it. As a young company in the industry, we needed to build a website that reflected that.

SOLUTION

What was the scope of their involvement?

Breakline has built our new website from scratch. We initially met with them and gave them a brief of what we needed. They sent the information they required to ensure that our website complied with regulations. Since we offer different services, we decided to tackle each one individually to cover all the ground. We worked together to create page by page.

We’ve provided them with some facts, and they’ve given many suggestions on the graphics we could use. The site has some dynamic screens and graphics that come up when users scroll through. Breakline has also handled all the stock photography and SEO aspects.

They’ve geared the website to make it efficient for SEO, working on keyword research. First, they joined us in our office and met our team, and we went through the keywords we’d be targeting. They were honest and gave us a realistic idea of what was achievable with SEO so they wouldn’t overpromise. Additionally, we’ll start an SEO campaign with them in November.

What is the team composition?

We’ve only worked with Alex (Managing Director). Nina (Director) sends us the invoices.

How did you come to work with Breakline?

We wanted somebody who could build our website and do our long-term SEO. When we searched for companies in our area, they were the first ones to come up, which was a sign that they were ahead of other companies in SEO. Their website looked good, and after talking to Alex, we felt it was a good fit.

How much have you invested with them?

We’ve spent about £3,500 (approximately $4,000 USD).

What is the status of this engagement?

We started working with them in October 2021, and our relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We recently launched the website, but we’ve had positive customer feedback so far. The site is great, and it reflects who we are a lot better than the old one. Breakline found a way to display all our clients nicely, and the mobile version works extremely well. In terms of details, the website isn’t quite fancy, but it’s very clean and modern-looking, which is what matters. Overall, they did an excellent job.

How did Breakline perform from a project management standpoint?

Project management is good. Since it wasn’t an urgent project, we didn’t need to have it done by a certain date. During development, sometimes they sent us prompts to provide them with something, and we weren’t able to reply immediately, so we were the ones that delayed the project. However, they’re always available in terms of communication, so we don’t have problems at all.

We mainly communicate via emails and texts; we don’t need anything more advanced. Additionally, we’ve used Zoom a couple of times and called Alex by phone many times.

What did you find most impressive about them?

They’re a big asset; the team is honest and cares about doing the best job. We’ve worked with companies before that don’t think through what they say. Whereas with Breakline, there are no misunderstandings; the process is very straightforward.

Are there any areas they could improve?

We honestly don’t have any issues; there’s nothing I can’t think of.

Do you have any advice for potential customers?

My advice is to be very honest about what you can afford, what you need, and how urgently you need to see results. Overall, paint an accurate picture; they’ll give you an honest reply, and you’ll be able to work out the project together.

BACKGROUND

Please describe your company and your position there.

I own switchmybroadband.com. We help customers find the best broadband deal available on the market. We work with Sky, EE, Virgin Media and others.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Breakline, and what were your goals?

We needed help with seo. Breakline was highly recommended to me by some business partners. The goal was to increase our organic rankings and traffic.

SOLUTION

How did you select this vendor and what were the deciding factors?

Like I said, Breakline was highly recommended to me by some business partners. I got in touch and was really impressed by their level of knowledge.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

To start we received a comprehensive technical seo audit done by the team. We then worked on some content for the main pages, pagespeed improvements and ultimately started building links. We have the Breakline team on hand and they are very responsive.

How many people from the vendor's team worked with you, and what were their positions?

I dealt with Alexander and Bethany. I think Alexander is the manager and Bethany is an SEO executive.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our rankings improved massively after working with Breakline for just a few weeks. We are now in top 10 for some highly competitive keywords. It really shows having an seo expert on your side. Our website looks much better as well and the conversions have improved by 10%.

Describe their project management style, including communication tools and timeliness.

The team at Breakline is very responsive via email, text, phone and video call. Their work ethic is impressive, and they are super proactive and knowledgeable. I always get an answer within minutes.

What did you find most impressive or unique about this company?

I think the thing that stood out for me was the level of knowledge and the ability to deliver on time and follow through with their promises. Everything they said they will do was done on time, everytime.

Are there any areas for improvement or something they could have done differently?

Honestly they are amazing, the best I've worked with so far.

BACKGROUND

Please describe your company and your position there.

Director and owner. We provide skin problem specific products.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Breakline, and what were your goals?

Initially to run our SEO campaigns. However, Breakline built a new website promptly and then handled our SEO for a number of years.

SOLUTION

How did you select this vendor and what were the deciding factors?

Found on Google. The first position on google was enough to suggest they were competent. Then speaking to Alex, we got on well.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

1. Website created in full dialogue. 2. Regular posts on our blog page to help with SEO. 3. Web hosting.

How many people from the vendor's team worked with you, and what were their positions?

Alex - Founder

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We targeted several keywords to try to push them higher on google. Given we are competing globally for some of them, Breakline managed to get us onto page 1 for terms such as 'Varicose Vein Cream', which was better than expected.

Describe their project management style, including communication tools and timeliness.

We speak as often as I require, Alex is available to me day or night via phone. Normally we text one another and then when sending attachments we use email. We have spoken on Zoom several times too.

What did you find most impressive or unique about this company?

Customer service is very strong and from the first conversation I was given a realistic strategy and honest appraisal of our previous website. The two previous companies I used over-promised and under-delivered, with Breakline I found the opposite.

Are there any areas for improvement or something they could have done differently?

Not really. Initially Alex and his team were based further away so we never met face to face however they are now in mainland England so that is easier.

BACKGROUND

Please describe your company and your position there.

We are a cleaning company specialising is high pressure and steam cleaning covering residential and commercial work.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Breakline, and what were your goals?

I was recommended Breakline by another company who uses them for similar work. I hired them for content optimisation, local SEO, landing page optimisation and content marketing. My goals was to get above my competitors on google and within 6 months they had me in 1st positions.

SOLUTION

How did you select this vendor and what were the deciding factors?

Breakline was highly recommend to me so I gave them a call. Expressed what my plans was and what I needed to happen. They gave me a run down of everything and spoke about costs etc. it all fit within my budget, They was very friendly, professional and sounded like a great match for us.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We hired Breakline to help us with SEO. We had an introductory meeting to discuss what we need to do to achieve our goals. The team suggested that we need to create more content for our pages and also get media coverage. We agreed on a monthly plan of £2000+VAT. We get a monthly report with the work done and any new backlinks we got.

How many people from the vendor's team worked with you, and what were their positions?

I worked directly with Alex and Nina. I believe Alex is lead SEO and Nina is project manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since working with Breakline we have not only reached the first page but also first listing organically for some of our key words. This was all within the first 6 months of starting to work with them.

Describe their project management style, including communication tools and timeliness.

They have communicated all along the way with explaining there plan and sending monthly reports. We starting seeing results pretty soon and was very impressed.

What did you find most impressive or unique about this company?

As a whole I’m very impressed with Breakline. How quickly our keywords started ranking 1st. They have always been very easy to get hold of, friendly, and informative.

Are there any areas for improvement or something they could have done differently?

Not really, I’m very happy with the service I have received from Breakline

BACKGROUND

Please describe your company and your position there.

Sole trader of a Property maintenance company/exterior cleaning company in Glasgow

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Breakline, and what were your goals?

At the time to build a website, to help with SEO services. To try and get my website more visible to new clients. Goals were to be on the top page and within 8-12 months I was ranked number one on the first page of google search

SOLUTION

How did you select this vendor and what were the deciding factors?

I was referred by another person in the same industry as myself in a different location

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

After a consultation call I was impressed with the things Alex was saying and decided to go with him. He was cost effective, and over exceeded my expectations. I’m now in a position where I no longer need to pay for Facebook advertising or other types of advertising as my website brings in enough work

How many people from the vendor's team worked with you, and what were their positions?

As far as I know just Alex, but I’ve not really had the need to know much about his business

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Like previously, my website is ranked 1st on google in two different towns near me. Very happy with the outcome

Describe their project management style, including communication tools and timeliness.

They are a phone call or a message away with quick response times.

What did you find most impressive or unique about this company?

Felt more personal working with Alex at Breakline and bouncing ideas off each other

Are there any areas for improvement or something they could have done differently?

Like I said before he has by passed the expectations I had so would recommend him to other people in the industry