Envy Design Co.

BACKGROUND

Please describe your company and position.

I am an executive at ClubWell

Describe what your company does in a single sentence.

ClubWell is a women-focused lifestyle and wellness studio that offers a range of services to support movement, self-care, and holistic well-being.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Envy Design Co. to accomplish?

• Create a new website
• SEO optimization
• Elevate brand identity (including logo, business card, colour palettes)

SOLUTION

How did you find Envy Design Co.?

Clutch Site

Why did you select Envy Design Co. over others?

• High ratings
• Company values aligned
• Appreciated their approach

How many teammates from Envy Design Co. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work
Envy Design x ClubWell Brand & Digital Transformation:

1. Brand Identity Development:
Envy Design developed a refined and cohesive brand identity system, including:

• Primary and secondary logo variations
• Custom typography direction
• A unique and elevated colour palette aligned with ClubWell’s luxury positioning
• Business cards and letterhead design
• Brand consistency guidelines to ensure cohesive implementation across all touchpoints
• The objective was to modernize ClubWell’s identity while maintaining its core values of women-focused wellness, premium experience, and community. 

2. Website Strategy, Design & Development:
Envy Design designed and developed a comprehensive, user-friendly website structured to support both the Movement and Spa divisions of ClubWell:

• Strategic sitemap planning and UX optimization
• SEO-forward architecture to improve Google ranking across key service categories
• Service-specific landing pages optimized for search performance
• Clear conversion pathways (membership inquiries, service bookings, retail purchases)
• Mobile optimization and performance enhancement
• Integration of lead capture forms
• The website was developed to not only reflect ClubWell’s elevated brand identity but also to function as a strong digital sales engine.

3. SEO Optimization:
The project included foundational SEO strategy to support higher visibility for ClubWell’s core services, including:

• Keyword research across fitness, medical aesthetics, and wellness services
• On-page SEO optimization
• Metadata structuring
• Content hierarchy aligned with search intent
• Technical performance optimization
• The goal was to increase organic search rankings and position ClubWell competitively within the King City and surrounding markets.

4. E-Commerce Development:
Envy Design also developed a fully integrated online store to better represent ClubWell’s retail offerings and premium skincare positioning:

• Custom shop layout aligned with the new brand identity
• Elevated product presentation
• Streamlined checkout experience
• Improved user navigation
• Strategic product categorization
• The online store was designed to reflect the authority and science-backed positioning of ClubWell’s retail and skincare division. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The rebrand and website redevelopment resulted in increased organic search visibility, improved Google rankings for key fitness and medical aesthetic services, and growth in non-branded traffic. The new site structure improved user experience, leading to higher membership inquiries, stronger online bookings, and increased time spent on site.

The elevated e-commerce platform will contribute to growth in online retail sales and improved average order value.

Overall, the project strengthened brand positioning, improved lead quality, and created a scalable digital foundation to support ClubWell’s continued growth and expansion.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Envy Design demonstrated strong project management throughout our 10-month engagement. Milestones were clearly communicated, timelines were respected, and deliverables were completed on schedule. Their team was highly organized and proactive, ensuring steady progress across brand, website, and e-commerce development phases.

They were also exceptionally prompt and patient in responding to our needs. As a growing business with evolving ideas and expansion plans, we required flexibility and collaboration. Envy Design consistently accommodated feedback, implemented revisions efficiently, and remained supportive throughout the process.

What was your primary form of communication with Envy Design Co.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was Envy Design’s true design-first approach. They understand that digital platforms must be functional and conversion-focused, but they place equal importance on cohesion, visual storytelling, and brand integrity. They took the extra time to ensure every detail of our site felt aligned, elevated, and engaging — not just operational.

We were also incredibly impressed by their openness to feedback. They were highly receptive, even when our input was critical, and consistently approached revisions with professionalism and collaboration. That level of patience, adaptability, and commitment to excellence made the partnership especially valuable.

Are there any areas for improvement or something Envy Design Co. could have done differently?

Overall, our experience was very positive. If there were one area for improvement, it would be incorporating more virtual face-to-face meetings throughout the project. At times, communicating complex ideas and creative direction over email made it challenging to fully convey our vision.

Additional scheduled video calls may have helped streamline certain phases, reduce minor miscommunications, and accelerate decision-making. That said, the team was always responsive and collaborative — more real-time discussion would have simply enhanced an already strong working relationship.

BACKGROUND

Please describe your company and position.

I am the Executive Director of Rosalie Hall

Describe what your company does in a single sentence.

We provide child and youth mental health programs and services to young parents and their children.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Envy Design Co. to accomplish?

• Create an engaging website for our young families, our staff and our community.

SOLUTION

How did you find Envy Design Co.?

Online Search

Why did you select Envy Design Co. over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned
• Other

How many teammates from Envy Design Co. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Envy provided graphic design and web development services to Rosalie Hall.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Every step of the way, Natashya and Michael communicated clearly and consistently as the project progressed. Measurable outcomes were thoughtfully broken down into manageable chunks, supported by regular weekly check-ins that kept everything on track. The final result, a beautiful, highly effective website, was a true measure of the project’s success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent. Timelines were clearly outlined from the start, deliverables were consistently met on time, and communication was proactive throughout the process. They were highly responsive to our needs, open to feedback, and quick to adjust when changes or questions arose, making the entire experience smooth and collaborative.

What was your primary form of communication with Envy Design Co.?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their ability to truly understand our organization and translate that understanding into a clear, well-managed project. Their communication, attention to detail, and commitment to measurable outcomes made them feel like genuine partners rather than just a vendor.

Are there any areas for improvement or something Envy Design Co. could have done differently?

Absolutely not, they are terrific and we highly recommend Envy for website design. Working with ENVY Design Company was a genuinely positive experience for Rosalie Hall. Michael and Natashya were highly responsive and took the time to understand our mission and the unique needs of the young parents and children we serve. Their enthusiasm for our work was evident throughout the process and fueled their commitment to creating a website that that is accessible, welcoming and easy to navigate for clients, staff, Board and the broader community. The process was truly collaborative, and they transformed their understanding into an intuitive, fully mobile-friendly website that is effective and engaging across a variety of devices and authentically reflects who we are as an organization. We are incredibly proud of our new website and would wholeheartedly recommend ENVY to any organization seeking a skilled and thoughtful design partner who is willing to deliver exceptional results.

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Specialist of a nonprofit company 

Describe what your company does in a single sentence.

Advances the quality of dementia care through person-centred and evidence-informed education.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Envy Design Co. to accomplish?

• Design a new Website
• Rebrand

SOLUTION

How did you find Envy Design Co.?

Online Search

Why did you select Envy Design Co. over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

They were to deliver us a new website built, designed based on our new branding and not on a template. The new website is SEO, marketing friendly, modernized, and true to the core of our business. They also were to develop a rebrand for us, including new colour scheme, new logo, new icons, fonts, and image branding.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The website looks fantastic and functionally is a huge improvement over the previous. The customer journey was considered, the flow of the website is fantastic and the rebrand is so fresh and accurate. In terms of measureable outcomes, we have recieved high praise and approval from our audience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very quick to respond to our needs in a timely manner. They were available to meet regularely and were always organized. They premptively created files for us, identified key points of opportunities and always gave a good response to our needs.

What was your primary form of communication with Envy Design Co.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They genuinely care about their work being the best it can be. They aren't afraid to question our decisions or to suggest better ways. They could just take our money and deliver exactly as we ask but they instead worked to make it better and to demonstrate their expertise.

Are there any areas for improvement or something Envy Design Co. could have done differently?

It took us just a bit to get into a groove of things. Perhaps there is some platform or tool that could have organized requirements so it could be updated on both ends. Otherwise, not a lot of complaints!

BACKGROUND

Introduce your business and what you do there.

I’m a marketing specialist at Samuel Automation, a manufacturing company. We integrate advanced automation solutions, including autonomous mobile robots, vision inspection, and leak testing, to enhance manufacturing efficiency, safety, and cost-effectiveness across various industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Envy Design Co. to accomplish for your business?

We hired Envy Design Co. to replatform and rebuild our website.

SOLUTION

What was the scope of their involvement?

Envy Design Co. custom-designed and developed our website. The team built 25+ pages, sourced images, helped generate content, and designed custom module blocks for us to use throughout the site. Envy Design Co. also set up SEO and guided us through hosting. The team met with us to train us on the WordPress CMS.

What is the team composition?

We worked with Michael and Natasha.

How did you come to work with Envy Design Co.?

We found Envy Design Co. through an online search. We chose them because they were close to our geographic location, their pricing fit our budget, and they offered good value for the cost.

What is the status of this engagement?

We worked with Envy Design Co. from May 2025–December 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It's too early to tell the results, but our team loves the new site. We've gotten lots of positive feedback on the look and feel, as well as pages that never existed before on the old site.

How did Envy Design Co. perform from a project management standpoint?

Envy Design Co. delivered ahead of schedule. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Envy Design Co. was really good at explaining why they did what they did and presenting various concepts for the things we were building. Michael and Natasha were amazing partners in building this site. They did a great job integrating all of our feedback and making suggestions on things we didn't know about.

Are there any areas they could improve?

I can't think of anything for Envy Design Co. to improve.

Do you have any advice for potential customers?

We'd use Envy Design Co. again for a future redesign and highly recommend them.

BACKGROUND

Please describe your company and position.

I am the CMO of The Trust

Describe what your company does in a single sentence.

The Trust is the leading provider of professional liability insurance and risk management services for psychologists and mental health professionals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Envy Design Co. to accomplish?

• Upgrade backend functionality, workflows, and integrations to enable front-end content management by the marketing team, reducing dependency on developers and minimizing manual processes.
• Consolidate one main domain and two subdomains into a single, cohesive site with intuitive navigation and updated design to eliminate user confusion and better guide visitors toward key services.
• Reorient the site’s content, messaging, and structure to reflect the company’s true business focus — personal professional liability — ensuring that the website supports brand positioning and lead generation for this service line.

SOLUTION

How did you find Envy Design Co.?

Referral

Why did you select Envy Design Co. over others?

• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Envy Design Co. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Envy Design built a unified site with intuitive navigation and a cleaner user journey, but also improved the backend functionality to make day-to-day management significantly easier for our marketing team. Updates that once required developer support can now be completed directly through the front end, saving time and resources.

In addition, they successfully implemented several critical API integrations that reduced redundancy and eliminated many of the manual processes that previously slowed down the workflow.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A unified, modern website that improves usability, reduces friction, and clearly communicates the organization’s primary offering.

A website that reinforces business priorities, drives qualified traffic, and effectively communicates value to target audiences.

Streamlined updates, automated data flow through API integrations, and increased marketing efficiency through reduced redundancy.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, the Envy Design team was very responsive, leveraging multiple tools to ensure seamless and real-time communication throughout the project. 

What was your primary form of communication with Envy Design Co.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Beyond their technical expertise, what truly stood out was how personally invested the team was in our success. They took the time to understand our business priorities and consistently aligned their work to meet those objectives, going above and beyond to deliver a site that reflects who we are and where we’re headed.

Are there any areas for improvement or something Envy Design Co. could have done differently?

Every website design project offers areas of learning and improvement, and ours was no exception. If we were to do it again, I believe the team would have spent additional time educating their developers on some of the nuances within our business, but ultimately, there is no major issue that would have dramatically changed the positive outcome from this project. We would happily engage Envy Design again and plan to for future projects. 

BACKGROUND

Please describe your company and position.

I am the Insurance Broker of Tribal Custom Insurance Services Inc.

Describe what your company does in a single sentence.

We are a proudly Indigenous owned and operated insurance brokerage.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Envy Design Co. to accomplish?

• Redesign our outdated website.
• Create a design that represents Tribal Custom Insurance.

SOLUTION

How did you find Envy Design Co.?

Clutch Site

Why did you select Envy Design Co. over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Envy Design Co. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Envy Design Co.  was engaged to design and develop a new website to replace our outdated one. The project involved a complete overhaul of the site’s look, feel, and functionality. The scope of work included: Creating a modern, user-friendly design aligned with our brand identityImproving site navigation to enhance the user experienceDeveloping responsive layouts optimized for desktop, tablet, and mobile devicesMigrating content from the old website and refreshing it for clarity and consistencyIntegrating essential features such as contact formsThe final deliverables provided were: A fully redesigned website with a clean, modern interfaceOptimized mobile-responsive design to ensure accessibility across all devicesUpdated and streamlined content that better communicates our servicesAn intuitive site structure that makes it easier for visitors to find informationBack-end setup that allows us to easily update and maintain the site moving forward

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Although the website has only recently launched, we have already seen encouraging results and clear signs of progress:

Immediate Visual Impact: The new design presents a far more modern and professional first impression compared to the outdated site.
Mobile-Friendly Functionality: The responsive design ensures the site displays properly on phones and tablets, which was a major improvement over the previous version.
Streamlined Navigation: The improved site structure makes it easier for visitors to find key information quickly.
Operational Efficiency: Our team can now update and manage content more easily through the back-end, giving us more control and flexibility.
Positive Early Feedback: Initial comments from staff and early visitors have been very positive, confirming that the site is more user-friendly and visually appealing.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Throughout the project, Envy Design Co. demonstrated strong project management skills. Milestones were clearly defined, and deliverables were provided on schedule. They were highly responsive to our needs, addressing questions and requests promptly while offering thoughtful solutions. Communication was consistent and professional, which made the process smooth and efficient from start to finish.

What was your primary form of communication with Envy Design Co.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Envy Design Co. was their ability to blend creativity with technical expertise. They took the time to truly understand our brand and vision, and translated that into a website that is both visually appealing and highly functional. Their attention to detail, responsiveness, and dedication to delivering a product that exceeded expectations set them apart.

Are there any areas for improvement or something Envy Design Co. could have done differently?

We have no areas for improvement to note. Envy Design Co. managed the project with professionalism, responsiveness, and attention to detail throughout. 

BACKGROUND

Please describe your company and position.

I am the Sales Executive of Consolidated Packaging Group Inc

Describe what your company does in a single sentence.

Consolidated Packaging Group Inc. (CPGI) provides end-to-end contract packaging solutions, delivering agile, quality-focused services from assembly and kitting to printing and outbound logistics.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Envy Design Co. to accomplish?

• New Website
• Branding Refresh
• New Logo

SOLUTION

How did you find Envy Design Co.?

Online Search

Why did you select Envy Design Co. over others?

• Great culture fit
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Envy Design Co. managed the creative execution of our full brand refresh, which included three core deliverables: a new logo, a refreshed visual identity, and a complete redesign of our company website. For the logo, they developed multiple concepts, refined the chosen design, and delivered final files in various formats for print and digital use. For the brand refresh, they updated our colour palette, typography, and overall design style to create a modern, cohesive look. For the website, they designed a fully responsive, user-friendly site that showcases our services, capabilities, and company story.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project resulted in a fully modernized brand identity and a new website that better reflects our capabilities and professionalism. Since launch, we’ve seen increased engagement on our website, with visitors spending more time on key service pages. Client feedback on the refreshed look has been overwhelmingly positive, and the new visual identity has strengthened the impact of our proposals, presentations, and marketing materials. Internally, having clear brand guidelines has streamlined how our team applies the brand across all channels.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Envy Design Co. maintained consistent communication throughout the project, using regular check-ins and feedback rounds to keep us informed on progress. They were receptive to our input, making adjustments as needed to align with our vision. While some timelines shifted to accommodate revisions, they remained committed to delivering a final product that met our expectations. Overall, they were responsive to our needs and worked collaboratively to bring the brand refresh and website to completion.

What was your primary form of communication with Envy Design Co.?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most was their ability to take our ideas and translate them into a clean, cohesive, and modern brand identity. They demonstrated strong creative vision while still incorporating our feedback, ensuring the final logo, website, and visual style truly represented our company. Their design work elevated our brand presence and gave us a fresh, professional look that resonates with both clients and staff.

Are there any areas for improvement or something Envy Design Co. could have done differently?

An in-person meeting early in the project would have helped the team better grasp our industry and needs, which likely would have sped up development. That said, they remained open to feedback and committed to delivering a final product we’re happy with.

BACKGROUND

Introduce your business and what you do there.

AtlasCare has been providing reliable HVAC and plumbing services across Toronto, Oakville, and the GTA for over 90 years. Since day one, our focus has been on responding quickly, solving problems effectively, and delivering skilled services that keep GTA homes running smoothly.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Envy Design Co.?

We needed a new website.

SOLUTION

What was the scope of their involvement?

Envy Design Co. designed a mobile-first website focused on lead generation, including clear CTAs for bottom-of-the-funnel conversions. The scope also included brand concepts, a new logo, a comprehensive color strategy, and brand guidelines. Envy Design Co. produced an SEO-optimized framework with industry best practices.

Envy Design Co. delivered 24 websites within an eight-week timeline.

What is the team composition?

We worked with 5–8 teammates from Envy Design Co.

How did you come to work with Envy Design Co.?

We found Envy Design Co. through an online search.

Why did you choose Envy Design Co. over other providers?

From day one, the team at Envy Design Co. was engaged and responsive every step of the way. We had an incredibly short and aggressive timeline that Envy Design Co. met, delivering an incredible website. The team had a pleasant working style and was always open to feedback, implementing changes, and providing professional direction.

What is the status of this engagement?

The project lasted from February–May 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Envy Design Co. delivered on their promise and completed the project with all the elements we were seeking. The website and new brand elements incorporated our key brand pillars: local, trustworthy, reliable, and knowledgeable. After the websites were launched, leads continued to come in.

How did Envy Design Co. perform from a project management standpoint?

Envy Design Co.'s project management was superb. The team delivered on their SOW and was extremely responsive to our needs. We had a weekly 30-minute huddle to go over project progress, deliverables, and any outstanding items. The team delivered on time and responded well to our needs. We communicated via email, Zoom, and phone calls.

When we encountered rendering issues on small laptop screens and Microsoft Edge, Envy Design Co. worked with their developer and engaged other expert partners to resolve them.

What did you find most impressive about them?

We were impressed with Envy Design Co.'s creativity and active listening to our needs.

Are there any areas they could improve?

No, there weren't any.

Do you have any advice for potential customers?

Trust the process.

BACKGROUND

Please describe your company and position.

I am an executive for Climate Control Sudbury

Describe what your company does in a single sentence.

We provide top-quality heating and cooling solutions for over 20 years to the greater Sudbury area.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Envy Design Co. to accomplish?

• Website Design and Development

SOLUTION

How did you find Envy Design Co.?

Referral

Why did you select Envy Design Co. over others?

• High ratings
• Pricing fit our budget
• Referred to me

How many teammates from Envy Design Co. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We worked with the team to create a completely new website and update our branding to give us a fresh, professional look. They helped us come up with a new visual identity that really represents who we are as a company. The website they designed and built is not just modern and easy to use for our customers, but it’s also set up to help people find us online. It’s simple for customers to see what services we offer and get in touch with us directly. They also made sure we could update the site on our own, which has been super helpful for keeping things current. The whole process was smooth, and the end result has been great for our business.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The new website has made a huge difference for our business. Since it launched, we’ve noticed a lot more people visiting the site and spending more time looking at what we offer. We’ve also been getting a lot more calls and service requests, which we know is because the site makes it easy for customers to find what they need and contact us. The new look and branding make us stand out, and we’ve gotten comments from customers about how professional it feels. Plus, it’s easy for us to update things on our own, which saves us a lot of hassle. Overall, it’s been a game-changer for helping us grow and keep things running smoothly.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was solid. They kept everything moving along and always kept us in the loop. Anytime we had a question or needed to make a change, they were quick to respond and made sure we were happy with how things were going. They hit the deadlines they set, and if there was ever anything that might take a little longer, they let us know right away. It was easy to work with them because they made sure we felt like a priority the whole time.

What was your primary form of communication with Envy Design Co.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out the most was how much they actually cared about our business. They weren’t just cranking out a cookie-cutter website; they really took the time to understand what we do and what makes us different. The attention to detail they put into the design and the branding was incredible—it felt like they were building something that was truly ours, not just a generic site. Plus, they were easy to talk to and made the whole process simple, even for someone like me who doesn’t deal with this kind of thing every day.

Are there any areas for improvement or something Envy Design Co. could have done differently?

Not one.