Foreignerds INC.

BACKGROUND

Please describe your company and your position there.

Head of marketing at a leading saloon chain across the USA.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC., and what were your goals?

We were looking for a digital agency that can help us with branding and digital marketing. We were seeking to elevate our market presence by redefining our overall website and other means of communication.

SOLUTION

How did you select this vendor?

We had shortlisted several agencies based on their expertise, market presence, and total experience - Foreignerds was among the top 5 companies on the list. After having a few calls with their team and several other agencies, we hired Foreignerds - primarily because they had worked on several branding projects previously.

Describe the scope of their work in detail, including any steps and the final deliverables.

They revamped our site's identity, communication, and content strategy. Foreignerds also developed a style guide for our writers, designers, and other creatives to ensure our entire digital presence looked consistent.

How many people from the vendor's team worked with you, and what were their positions?

We worked with their creative head, a branding expert, and a few folks from their marketing department.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

All our investors and users liked our new identity. We recently conducted a survey and found 89% of the users were happy with the new identity. Overall, we're very happy with how It turned out.

Describe their project management style, including communication tools and timeliness.

The project was managed efficiently via Basecamp. We had weekly Zoom calls where their team demonstrated the progress of project.

What did you find most impressive or unique about this company?

Their creativity is unrivalled. We were quite impressed with the ideas they came up with. Their team re-engineered our identity, and we were very happy with the outcome.

Are there any areas for improvement or something they could have done differently?

Nothing particular.

BACKGROUND

Please describe your company and your position there.

I run a digital advertising agency. We offer marketing services to small and medium sized business across different industries.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC.?

We needed help in email marketing. While we have an in-house team, we needed additional resources who can help us deliver results at scale. So we hired Foreignerds for help.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were first introduced with Foreignerds and their team at a tech conference. We had a good conversation at their booth and thus we contacted them later with our requirements. Their team had sound experience in email marketing and thus we hired them.

Describe the project in detail and walk through the stages of the project.

Their team designed all the email marketing campaigns for us. It included everything from curating email lists, designing and sending emails, and analyzing the data.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a campaign manager and a email marketing head.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The conversion rate has improved after they took over the email campaigns. Over all, the open rates have also been increased. We're happy with the overall campaign management.

How effective was the workflow between your team and theirs?

Their responsiveness to issues and questions is excellent. Basecamp is our tool for coordinating our work.

What did you find most impressive or unique about this company?

It is impressive that they are able to take a short brief and create a complete email piece from it. Copywriters are able to make effective decisions without micromanagement.

Are there any areas for improvement or something they could have done differently?

No need to say anything here. Excellent team!

BACKGROUND

Please describe your company and your position there.

Head of Marketing of a leading HCM solutions provider offering cutting-edge employee engagement solutions to leading brands and businesses.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC., and what were your goals?

In addition to our rapid expansion, we wanted to increase our reach. As we continue to grow our business, we hired the team to maximize our efficiency and effectiveness through Google and Facebook advertising.

SOLUTION

How did you select this vendor and what were the deciding factors?

In order to find the perfect fit for our company, we carefully researched and interviewed a number of agencies. Following our conversation with this vendor, we read more reviews from clients and were impressed by the countless success stories. This made our decision easy.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They set up a discovery call initially to understand our objectives and goals. Post this, their team analyzed and optimized our existing paid ad campaigns. Foreignerds Team also set up new campaigns for our newly launched software applications. They are currently monitoring and managing them.

How many people from the vendor's team worked with you, and what were their positions?

A Google project manager and a project manager were assigned to our business. Weekly performance reviews were conducted with the account managers. The Director of Search Strategy and several other members of the team are in close contact with us.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have steadily increased ROAS and reach since working with the team. Our social ads have also seen more engagement and brand interaction, which is fantastic.

Describe their project management style, including communication tools and timeliness.

All of the team members are readily available when you need them. When necessary, they respond quickly, implement changes, and provide additional information as required. Meetings are conducted efficiently and their strategy recommendations are extremely helpful.

What did you find most impressive or unique about this company?

As if we were their own business, they treat ours the same way. A carefully designed strategy is incorporated into every aspect of their proposal. We are immensely grateful for their commitment to helping our business.

Are there any areas for improvement or something they could have done differently?

At this time, no. Our relationship has been seamless. We are looking forward to seeing how the team handles ads during the holiday season.

BACKGROUND

Please describe your company and your position there.

Chief Operating Officer at a dating startup.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC., and what were your goals?

The aim was to create a dating platform where users can submit their dating preferences and our dating experts will match them accordingly. Vendor recommended WordPress as it was easy to use and ideal for our requirements. As such we didn't have any strong opinions about the framework, so we agreed to work with WordPress. Our main goal was to keep the website easy to use and fast. It should also be responsive as we were later planning to develop a PWA from the site.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected Foreignerds based on the feedback we received from one of our associates.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Initially, they developed a few concepts based on our requirements. We liked a couple of them and finalized one that looked just right. Once the concept was finalized, their team prepared a custom theme for our website and implemented it on WordPress. They added security plugins, SSL certificate, and developed a couple of custom plugins we needed on the site.

How many people from the vendor's team worked with you, and what were their positions?

We worked with a technical expert, a few WordPress developers and an account manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The website was live sooner than we had expected. It is able to handle a good amount of traffic it receives. We're happy with its UI and overall UX.

Describe their project management style, including communication tools and timeliness.

The communication from their end was very proactive. We had calls almost every week to discuss the project.

What did you find most impressive or unique about this company?

We were impressed by their approach. They took care of everything from creating the designs to implementing them. Their professionalism and quality of work made them stand out from others.

Are there any areas for improvement or something they could have done differently?

Nothing specific.

BACKGROUND

Please describe your company and your position there.

CEO of a frozen food company. We specialize in creating ready to cook food dishes that can be stored for years and carried easily wherever needed.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC., and what were your goals?

Our goal was to optimize and manage our Google Ads account and spend with the team. By reducing our budget by 30-40% and increasing conversions, we hoped to reduce our costs.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found out about this vendor through a colleague who had partnered with them for his business and had great success. In a brief discovery call with the team, with some quick recommendations for tweaks to our account, I was already able to decrease our spend and increase conversions-all from a quick 20 minute chat. My commitment to this team was complete from then on!

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Google Adwords is managed by them on a monthly basis. They constantly monitor existing campaigns, introduce new ones, whenever needed, and optimize the campaigns to minimize the ad spent while maximizing conversions.

How many people from the vendor's team worked with you, and what were their positions?

There are two - a dedicated account manager and a PPC specialist.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

By reducing our spend by 30% and increasing our conversions in just a few short months, we were able to reach our goals. Moreover, I was free to focus on other areas of the business due to this.

Describe their project management style, including communication tools and timeliness.

To keep me informed about my account's performance, our vendor uses the Google Data Studio dashboard and weekly email updates. It's accompanied by a monthly call that dives deeper into the numbers. My emails are answered promptly as well.

What did you find most impressive or unique about this company?

We started working together with a very honest team about what they could accomplish with our account before we started working together. There were many Paid Media agencies in the past who promised the moon but underperformed (and barely saw a positive impact on the numbers). I liked their team for being committed and honest throughout.

Are there any areas for improvement or something they could have done differently?

I would recommend them without hesitation. The team translated our goals into actionable plans after we told them what we hoped to achieve.

BACKGROUND

Please describe your company and your position there.

Founder of a business process outsourcing agency catering to local businesses and helping them execute their intricate business processes.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC.?

Our in-house team was capably equipped in strategizing our internal online business promotion aspect, however, we did not have a dedicated resource for Social Media Marketing. Hiring a new full time resource was taking time and it was getting challenging for the business.

Therefore, we sought out an SMM agency to elevate our digital presence via Social Media channels.

SOLUTION

How did you select Foreignerds INC and what were the deciding factors?

We reviewed numerous Social Media Marketing experts and shortlisted about Five for the final interviews. Ultimately, we hired the vendor company, as they had relevant work experience and were working in our timezone.

Describe the project in detail and walk through the stages of the project.

Since we had to start Social Media Marketing for our business from scratch, the vendor team first deep-dived into our existing online marketing efforts to find out the gaps. The team finalized four Social Channels - Insta, FB, LinkedIn, and Google My Business - for promoting our enterprise. The vendor team designed and developed engaging business pages for every social channel.

The team then started posting three interactive banners, videos, and messages, with relevant hashtags every week. The team also used to run Paid Social Ads to drive-up the lead counts.

How many resources from the Foreignerds INC team worked with you, and what were their positions?

A Social Media Marketer and a Project Lead were the primary resources that helped us throughout our SMM campaigns.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Their tactics helped us win more reaches and engagements on our social pages and increase organic visitors’ counts to our web page. The Paid-Ads worked well too as the count of serious prospects has boosted our engagements.

How effective was the workflow between your team and theirs?

Timely responses, Quick resolutions, and Professional Project Management skills is what the team carried throughout the assignment. We communicated through phone or emails.

What did you find most impressive or unique about this company?

Again… Timely responses, Quick resolutions, and Professional Project Management skills impressed us the most throughout.

Are there any areas for improvement or something they could have done differently?

None.

BACKGROUND

Please describe your company and your position there.

Associate founder of a non-profit organization helping people in need by organizing kindness drives regularly.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC., and what were your goals?

We wanted to develop a Magento store where we can sell our t-shirts and other goodies. These products have been created by underprivileged people and the profits earned via them go to helping more people in need.

SOLUTION

How did you select Foreignerds and what were the deciding factors?

We approached several vendors with our requirements. The reason we hired Foreignerds was that they were reasonably priced as compared to others and had an impressive portfolio.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The objective was to develop a web shop based on Magento where we can showcase our goods created by community members. The products ranged from t-shirts to handcrafted goodies and alike. We wanted the website to be simple, intuitive, secure, and easy to work with.

How many people from the Foreignerds team worked with you, and what were their positions?

We were in direct contact with eCommerce Strategist who took care of the entire project from its inception until final deployment and testing. Apart from him, we also had calls with their CEO and our account manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The Magento store is in its final phase - they are testing it thoroughly and once that's completed, it will be deployed on our web server.

Describe their project management style, including communication tools and timeliness.

The project was managed by our eCommerce strategist. He not only provided us regular updates about the project but also created a roadmap that gave us brief idea about the different phases of the project and how it may unfold.

What did you find most impressive or unique about this company?

You get most bang from your buck with Foreignerds. The best part about them is their value proposition. They were experienced and knew the industry in and out. The entire team was a delight to work with. Thank you so much for the amazing work. We really appreciate the efforts you put into our project considering our limited budget.

Are there any areas for improvement or something they could have done differently?

There isn't anything special they may have done differently. So overall, it was nice working with them and I'd say they keep up the pace and continue working the way they are doing now.

BACKGROUND

Please describe your company and your position there.

Business development executive at a leading e-learning platform.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC., and what were your goals?

We decided to hire Foreignerds since we needed help in developing an entirely new, from scratch, application for our company. Our goals were to make the usage of our application easier for our users by being able to gain access to the Android and iOS versions of our web application.

SOLUTION

How did you select this vendor and what were the deciding factors?

We had gone through a numerous number of Clutch reviews since we wanted to make sure we were hiring the right service provider. We came across Foreignerds, had an e-meeting with them to discuss what we were expecting and they were able to assure us that they were the right choice by showcasing us their previous work. We were also satisfied with the costs of their services.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

React Native was used as a primary technology in building the app. The team started with the designs and then later on converted them into a fully functional app for our company. They helped us add our in-house tools to the app and ensured it was fast and easy to use.

How many resources from the vendor's team worked with you, and what were their positions?

We had worked with a project manager, a few developers and a tech lead. We also had a QA engineer, a UI/UX developer and a technical analyst. We also hired external resources whenever the situation arose for certain aspects of the project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were able to launch the app just in time. Our users love the app’s interface and performance. We have managed to scale up the total downloads from 1000 to 5000 as of now, and more and more users are joining every day.

Describe their project management style, including communication tools and timeliness.

It was effortless that the project was able to advance all the way till it concluded. When the development of the application was taking place, the QA team made sure to run tests and marked every milestone that we were able to achieve. Every expectation of ours was delivered dutifully. The communication tools included emails and Skype calls.

What did you find most impressive or unique about this company?

The vendor team was highly skilled and showcased excellent skills in the technical aspect as well as the communication field. They understood the assignment in a swift manner and almost immediately had the right solutions being drafted for our project. Their vast knowledge in this field was also extremely impressive for our team.

Are there any areas for improvement or something they could have done differently?

None. All of the work was done well.

BACKGROUND

Please describe your company and your position there.

Team Lead at a popular health and fitness community.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC., and what were your goals?

We wanted to create a storefront to showcase and sell our products. The aim was to keep the store lite, fast, and easy to use. There were a few other features we wanted to integrate such as express checkout, social media login, OTP verification, etc. Since technically sound experts handle these services better, we hired Foreignerds.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were looking at a dozen eCommerce companies on the internet. We also spoke to a few of our clients and colleagues and created a list of agencies. We shortlisted 4 of them and had a detailed chat about the project. We discussed our business goals and asked questions regarding their previous projects and overall development strategy. From all the companies, Foreignerds came up with a flexible approach. And so we decided to partner up with them for the project.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Their team first developed a roadmap for us - it included key milestones, KPIs, etc. They then set on to design the storefront from head to toe. Their team shared with us 3-4 designs. We selected one that made the most sense and asked them to modify it a bit. After a few iterations here and there - the design was just perfect. So their team then started coding - they developed each feature meticulously, integrated it to the main frame and set up the back-end. When the store was ready, their team tested it thoroughly to ensure it was bug-free and delivered a seamless experience.

How many people from the vendor's team worked with you, and what were their positions?

We worked with designers, creative architects, and developers for the most part. The manager who was allotted to our project took care of pretty much everything - including the project execution and planning.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We are delighted with the storefront’s design. The payment gateway has been tested several times, and it works smoothly. The technical skills of their team were excellent. The visitors have a better experience in navigating through our website. The chatbot has helped solve queries of many people, which has also contributed to an increased conversion rate. We are expecting long-term results from the project deliverables.

Describe their project management style, including communication tools and timeliness.

The project management was handled effectively by the project leader. He was available at our disposal at all times. The Jira tool was used to manage the project activities and conducted meetings on Google meet. We discussed the strategy with the team bi-weekly, and they reported the development of the website via email. The team was always approachable for any queries. Even during the meeting, the experts were prompt in giving solutions for our project needs. The communication was kept transparent throughout the project.

What did you find most impressive or unique about this company?

They were thorough in delivering the results and maintaining the record of activities. Due to their effective management style, we were able to test the website properly before the final launch. All the team members are experts in their field, which led to the successful completion of the project. We are most impressed by their customer service and the quality of the outcome.

Are there any areas for improvement or something they could have done differently?

None. 

BACKGROUND

Please describe your company and your position there.

Head of Marketing at an advertising and branding agency with several offices across the US.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Foreignerds INC., and what were your goals?

We thought of hiring Foreignerds to help us create an Android app for one of our in-house projects. The main goals were to create the mobile versions of our web application in order to improve the users’ engagement with our brand.

SOLUTION

How did you select this vendor and what were the deciding factors?

We had gone through a wide variety of mobile application development services, looked at our options and discussed the pros and cons of these companies, and then finally decided on Foreignerds, since they seemed to have great experience and their costs were reasonable.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

After a few discovery calls were conducted, we had given to the vendor team our existing iOS codebase so that the team could gain a better understanding and review it in a more extensive manner. It was on the basis of the release of our Android application’s first version that we were able to settle on the timeline and a rough cost of how much the project might come up to. As the development of the application was taking place, both of our teams would get on calls to discuss the progress of the work.

How many resources from the vendor's team worked with you, and what were their positions?

We had a project manager with us from the commencement of the project and they communicated with us every 2 days and there was also a development team that consisted of a QA and the developer. After gaining a basic idea of how the project was going to proceed, we brought in more members to quickly complete working various aspects of the project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The vendor team was extremely successful with respect to meeting our expectations in terms of creating the Android version of the application, after taking references from the iOS version of the application. The team used the right coding language and OS environment to fit the needs of the project.

Describe their project management style, including communication tools and timeliness.

The project was taken care of professionally and the way the communication flowed was smoothly. The communication tools we used were either Scoro or Google Meet to be up to speed with everything that was going on with the project.

What did you find most impressive or unique about this company?

It was the vendor team’s ability to tackle the challenges and come up with unique ideas and solutions that really impressed us. They were good at communication and adhered to the timeline. The project was completed in a much shorter time than they had initially committed.

Are there any areas for improvement or something they could have done differently?

The vendor team successfully produced high quality work as per our needs and we were extremely pleased with the results. We believe that there are no areas of improvement.