Funel

BACKGROUND

Introduce your business and what you do there.

I’m the owner of an e-commerce company that sells herbal products online. Our products are used for natural treatments and other purposes.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Funel?

We sell our products on our site. Initially, we were distributing our products in Canada only, but we were looking to expand our distribution network, so we hired Funel to help us out.

SOLUTION

What was the scope of their involvement?

First, we told Funel that we wanted to expand our distribution network, shared our details with them, and told them about what we were trying to achieve with this expansion. From there, they came back with three plan options: a social media outreach strategy through LinkedIn, an email marketing campaign, or a cold-calling campaign. I thought that cold calling didn’t work these days, so I selected the LinkedIn approach.

Since then, Funel has been in charge of our LinkedIn outreach efforts, and they’ve created a business network for us there. Their team has been taking care of our presales. They get in touch and make appointments with potential clients, and my in-house sales team then handles those calls.

What is the team composition?

We have three sales development executives from Funel working for us. We also have a project manager, who is our main point of contact.

How did you come to work with Funel?

One of my friends had worked with Funel in the past, and he recommended them to me. I interviewed Funel and decided to go ahead with them.

How much have you invested in them?

So far, we’ve invested around $15,000 CAD (approximately $11,000 USD).

What is the status of this engagement?

We started working together in July 2021, and our engagement is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We, like every other company, need sales. Since working with Funel, we’ve been able to get better pre-qualified leads. When we started working together, they promised to get us 40–45 appointments per month. Although they initially were achieving less than that, they’ve been performing very well in that regard now.

In the beginning, we were getting 10 appointments weekly, and after changing the target market, those appointments dropped down to seven per week. Now, Funel is averaging 7–12 appointments per week. As a result, we’ve seen a 35% increase in our overall sales.

As for general feedback, we really enjoy working with Funel — the quality of their work is amazing. We’ve worked with other sales companies, and Funel’s approach is very good. The fact that they’ve taken over our presales work has helped us take a burden from us and improve our sales team.

How did Funel perform from a project management standpoint?

Given that this is an ongoing effort, we don’t have any real deadlines. Additionally, the budget has remained the same every month. We communicate via Slack and WhatsApp.

What did you find most impressive about them?

Funel is very good at making sales, and they’re the best when it comes to presales. Additionally, their cost is excellent. Compared to other companies, they’re very affordable.

Are there any areas they could improve?

I can’t think of anything Funel could improve. They’ve done what we’ve asked them to do.

Do you have any advice for potential customers?

If you want to see great results, share clear requirements and provide Funel with proper information about your target market and goals. This information will allow them to do a better job.

BACKGROUND

Please describe your company and position.

I am the Owner of EAGLE DIGITAL MARKETING WORLD

Describe what your company does in a single sentence.

Professional seo service company designed to improve the website rankings in organic search results. We target highly competitive keywords or niche markets. Identifying areas for improvement and crafting a tailored Seo strategy that's designed to turn visitors into customers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funel to accomplish?

• Our objective was to launch outreach campaigns aimed at connecting with new startups that lacked proper on-site SEO.
• Craft compelling pitch emails to entice clients with a visual representation of their website's performance.

SOLUTION

How did you find Funel?

Online Search

Why did you select Funel over others?

Good value for cost

What was the size of Funel’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We are a startup in the pre-revenue stage, we had a very restricted marketing budget. However, when Funel presented their proposal for LinkedIn outreach, I couldn't pass up the opportunity. I'm glad I didn't, as it turned out to be a game-changer for my business. As a startup founder, my goal was simple: to boost my brand visibility and drive website traffic with their outreach program.

They delivered excellent results, helping me close many clients with their effective outreach strategy. They lightened my workload considerably - before working with them, I had to handle everything myself. But with their assistance, I focused more on closing leads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Funel did an outstanding job of explaining our services to the target market and communicating effectively with them.
• They consistently achieved the monthly goals I had assigned to them.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project exceeded my expectations, and provided exceptional service, delivering everything on time while meeting all of my goals. They even achieved the targets I had set at the beginning of the project. Their support throughout the process was outstanding, and I want to express my sincere gratitude to the entire team.

What was your primary form of communication with Funel?

Virtual Meeting

What did you find most impressive or unique about this company?

They were always ready to connect on a Zoom call whenever I needed to connect with them. Their generosity and availability made the entire experience much more enjoyable and productive.

Are there any areas for improvement or something Funel could have done differently?

I believe they could improve their efficiency by assigning more employees to specific jobs. This would help reduce the turnaround time, and so I recommend they consider increasing their team size.

BACKGROUND

Please describe your company and position.

I am an executive at (a/an) Information technology

Describe what your company does in a single sentence.

Blockchain Headhunter stands as a pioneering and steadfast executive search firm, specializing in the recruitment of top-tier talent within the blockchain industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funel to accomplish?

• We aimed to broaden our network by connecting with companies in search of remote blockchain developers.
• The project's ambition was to make a significant impact within the blockchain sphere and stimulate demand for our services.

SOLUTION

How did you find Funel?

• Referral

Why did you select Funel over others?

• High ratings
• Pricing fits our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

What was the size of Funel’s team?

• 2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our introduction to Funel came through a recommendation from one of our sales managers. After discussing our needs, we were thoroughly impressed by the tailored solutions they proposed, which resonated with our objectives. Eager to begin, we subscribed to their services and started the process. Initially, Funel experimented with various sales strategies, eventually narrowing them down to two highly effective approaches.

Key outcome of project :

• They provided us with weekly reports and a regularly updated roster of scheduled appointments, ensuring our progress was both visible and well-organized.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• They build connections with founders and hiring managers in search of remote blockchain developers. Their pivotal role in uniting us with our target audience was undeniable, driven by their unwavering commitment and diligent efforts. Their dedication and hard work played a significant part in actualizing our ambition.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They assigned one project manager to our project, who was helpful and kept us updated regularly. We didn't had any specific deadline, but they provided updates every week. They contributed invaluable insights. United in purpose, our sales team and their team completed the ambitious objective we had set for 2022.

What was your primary form of communication with Funel?

• Virtual Meeting

What did you find most impressive or unique about this company?

We were impressed by Funel's innovative decentralized approach, which prioritizes data privacy with remarkable efficacy. The novelty and ingenuity behind implementing such a concept left us in awe. We wholeheartedly wish them tremendous success on their forward-thinking journey.

Are there any areas for improvement or something Funel could have done differently?

They performed really well on our project, and we truly appreciate their efforts. Nonetheless, we recognize that there is always room for growth. We encourage them to continue refining their services, distinguishing themselves from others in the field.

BACKGROUND

Please describe your company and position.

I am the Senior Payroll Specialist of PayrollPivot

Describe what your company does in a single sentence.

Payroll Pivot streamlines payroll processes, ensures compliance, and provides valuable insights to help you make informed decisions! Our platform offers a wide range of modules designed for all types of businesses. We allow our clients to customize and choose the modules that best suit your unique needs, whether it's a small startup or a large corporation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funel to accomplish?

• We hired them to help us expand our reach on LinkedIn and achieve our outreach goals.
• Specifically, our objective was to connect with 2,000+ businesses looking for payroll solutions.

SOLUTION

How did you find Funel?

Online Search

Why did you select Funel over others?

Good value for cost, Company values aligned

What was the size of Funel’s team?

2-5 Employees

What was your primary form of communication with Funel?

Virtual Meeting, Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with Funel to help us with b2b outreach on LinkedIn. Their pricing was within our budget, and we were impressed with their expertise and experience in B2B outreach.

• We successfully connected with 2000+ small and medium-sized businesses in Canada and expanded our subscriber base.
• They also provided valuable support to our sales team by scheduling appointments with potential clients.
• Funel dashboard also helped us to ensure our sales team was well-equipped and prepared for each meeting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Successfully connected us with 2,000 small and medium-scale businesses in Canada.
• Played a key role in our business growth by helping us connect with potential clients who expressed interest in our services.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They provided our sales team with Funel dashboard access, making tracking their work and progress easy. The appointments system was also extremely helpful in providing us with all the details we needed for each meeting. They worked upon our feedback and made the necessary changes to meet our specific needs. They provided us with weekly reports to keep us updated on their progress, and overall our experience working with them was fantastic.

What did you find most impressive or unique about this company?

They were instrumental in b2b outreach and setting up meetings with many businesses, providing invaluable support to our sales team. Their efforts enabled us to expand our network and ultimately close deals with many of these prospects. We highly recommend their outreach services to other businesses.

Are there any areas for improvement or something Funel could have done differently?

We currently have no suggestions for improvements, as our experience with them was outstanding.

BACKGROUND

Please describe your company and your position there.

I am the marketing manager of an outsourced IT services company in Toronto.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Funel?

Funel was hired to help us with generating traffic on our website and increasing our customer base by using marketing and calling campaigns. They provided cost-effective marketing solutions to us which helped us to acquire a good number of customers.

What were your goals for this project?

When we launched our new service Indus Med, we were looking for dedicated teams to help us with client acquisition and increase our customer base. Aggressive marketing and spreading awareness among our target market was our utmost priority.

SOLUTION

How did you select Funel?

We got in touch with Funel through phone. We assigned them a test task initially to evaluated the performance and they did well post that we selected them for our project. They had flexible payment options which made it easy for us to hire them.

Describe the scope of their work in detail.

We launched a new service Indus Med and we were looking for teams to help us with marketing in Australia. Client acquisition was a major challenge for us as it was a new product and we were not sure how it will go. We needed complete assistance in running campaigns and tracking analytics of visitors. Funel was hired to help us with the same and they did well.

What was the team composition?

Our Team composition was 2 executives initially and later we hired 3 more. So the Total size was 5.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We received a good number of visitors to our site and they helped us to grow our base. During the trial period when we only hired two executives, the response was not up to mark but once we hired 3 more it kick-started the project and they showed significant improvement. On a limited budget, we received more than expected. Overall work was satisfactory and completed within assigned deadlines .

How effective was the workflow between your team and theirs?

Our team which used to manage the end chat was happy with the details from their team. They were very quick to respond. Their CRM helped us to coordinate with the Funel team and we used that to maintain logs through it.

What did you find most impressive about this company?

The team at Funel was understandable and considerate about what our company's goals were within building the campaigns. We had a satisfactory experience with their attention to detail and patience.

Are there any areas for improvement?

They should hire more people as a backup so in case they have anyone on leave, the clients have a proper backup available. I hope they will work on this suggestion!

BACKGROUND

Please describe your company and your position there.

Founder of FAM – We Cut the Red Tape and HELP Families Fighting Childhood Cancer. YOU CAN MAKE AN IMPACT!

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Funel?

We hired Funel Team to help us with appointments and transfer warm calls to our sales team to close them as sales.

What were your goals for this project?

We were looking to reduce our cost of operation and that’s what they promised to us. Our main goal was to get in touch with potential prospects. We were looking for 30-40 quality appointments per month from our target market.

SOLUTION

How did you select Funel?

We received an email from one of their business developers and he promised us to reduce our cost of operation and that was the main reason we got in touch with him and after a brief chat and agreement signing, we selected them to start the project.

Describe the project in detail.

We selected Funel to help us with scheduling appointments. Their job was to get to find leads from our target industry and find channels to approach them. It was also their responsibility to communicate with prospects through chat and phone and fill our sales funnel with potential prospects only! We were expecting 30-40 appointments every month from them.

What was the team composition?

We hired 5 sales executives to schedule appointments within our target market niche.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Great service, Funel delivered everything according to our instructions, initially, they struggled with generating appointments but they tried several times dialling the list until they finally found some appointments for us.

We are satisfied because even though the number of leads in our target industry was very low, They managed to get many appointments out of them. Very good job and detailed notes on all calls made our job easy.

How effective was the workflow between your team and theirs?

The overall workflow was perfect, they were prompt and professional! We didn’t have any issues with communications or during training sessions. They were available whenever we needed them.

What did you find most impressive about this company?

Extremely professional, patient yet urgent, and attentive throughout the process. Delivered better results. We liked the humble attitude of the team and their eagerness to learn more.

Are there any areas for improvement?

I don’t think of any as of now. They did everything as per our instructions and when ever we asked for changes or improvements they did it.

BACKGROUND

Please describe your company and your position there.

We Provide Entrepreneurs With The Systems & Virtual Assistants To Get 20-30 High Ticket Appointments Per Week, AND Keep Everything 100% In-House

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Funel?

We Hired Funel for Inbound Calling Service.

What were your goals for this project?

Our goal was to find a service provider who will provide excellent service to our client and we came across Funel. Our AHT goal was 5-7 Minutes and NPS Target was over 75%. We wanted to keep our call drop rate under 5%.

SOLUTION

How did you select Funel?

We were searching for a call center service provider and came across Funel through Google Search. We had a detailed call and they were quick enough to understand our initial requirement.

Describe the scope of their work in detail.

We were looking for BPO service providers to manage our Inbound calls and we hired Funel for that purpose. Initially we routed 30-40 calls per day during first two months.

Once we evaluated the work quality we were highly impressed with the quality of work delivered and we outsourced 20% of the total call volume. They have provided excellent service. Call drop rate was under 5% and that’s a good score with 4 agents.

What was the team composition?

4 Call Center Agents and 1 Team Manager to manage the Project .

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Once we started the projected we provided training to Funel team. They learned everything about the process in 5 days including CRM Part. They are quick learners and within 5 days we were ready to Go live.

They handled 30-40 calls a day and provided excellent service to our clients. Overall NPS score was better and AHT was also under control. The quality of daily reports was outstanding. All of our suggestions for improvement were treated with the same urgency and commitment.

How effective was the workflow between your team and theirs?

Coordination between our team and their team was great. Every day manger was reporting to us with daily updates and weekly. we used to have one Conference call to set new goals. I am impressed that they have never missed our deadlines despite COVID19 problem. They were punctual, and the communications was very clear and concise.

What did you find most impressive about this company?

Phenomenal job! The process was very smooth and the communication was great from start to finish. The reports were very detailed and it helped us to retain many clients and follow up was easy for us. They did tremendous work and I wouldn't hesitate to work if them again if we need a pro team to handle calls.

Are there any areas for improvement?

I have few suggestions. They should setup office outside India to reach out to other clients who need calling service. They should add multiple payment methods so its easy for customers to pay.

BACKGROUND

Please describe your company and your position there.

VP of Human Resources at HR Freak

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Funel?

Data mining using excel macro’s. Extraction and validation of data.

What were your goals for this project?

Project goal was to mine data from amazon and three other shopping site and input them into excel. We needed excel macro scraping to achieve the goals in short time.

SOLUTION

How did you select this vendor?

We researched on google and came across the website. We scheduled a call with them and selected the vendor.

Describe the scope of their work in detail.

We were looking for professionals who know about scraping and excel macros. The task was to get four sites integrated on excel and create macro so it can fetch the data realtime. The new updates and adding new products on daily basis. Funel experts created an excel platform for the same.

What was the team composition?

We selected 4 excel

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our website ranking improved every month—from 98 page to 1st page. Out of 12 keywords 9 ranked on page 1 and 3 on page 2. Ranking improved and traffic was improved. Overall the project success rate was over 99%. All 12 keywords were difficult but they did good job.

How effective was the workflow between your team and theirs?

This project was managed by me and the person working on my project was in touch with me and they used to send me weekly reports.

What did you find most impressive about this company?

They are experts in search engine optimization. I am impressed with the professionalism and eagerness to get the job done on time.

Are there any areas for improvement?

They should hire more experts to handle big projects.

BACKGROUND

Please describe your company and your position there.

Manager of Human Resources at SunTrust Srl

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Funel?

• Social media marketing
• Content Writing
• Blogging and Writing
• Distribution of press releases

What were your goals for this project?

The goal was to reach the potential audience and engage with the market. My initial focus was to reach 20K target market users monthly.

SOLUTION

How did you select this vendor?

I found them through google and start the support chat with them.

Describe the scope of their work in detail.

The Task was to:

• Develop and implement the market strategy for Marketing and content writing
• Develop Social Media strategies to increase brand awareness and generate sales through engagements.
• Establish the metrics to measure social engagement and social growth
• Determine which social media advertising campaigns are best for our business model
• Writing and Scheduling the Posts three times a day.
• Writing Blogs and Press Release once a week and create it as a story for Instagram.
• Expand the working relationship with the Brand Marketing team to grow our social efforts for our house brands
• Explore best ways to work with the PR team to promote the company and brand

What was the team composition?

1 Social Media Marketer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The outcome of this project was beyond our expectations. We didn’t expect it to go so well. They really worked hard for this project and I do appreciate the efforts. They helped our brand to grow the way we wanted.

How effective was the workflow between your team and theirs?

They coordinated with our sales team and marketing team. They attended all meeting through video conference and they have Solid oral and written communication skills.

What did you find most impressive about this company?

They followed the best practices for social marketing and performed all related duties and tasks as assigned. Funel team members have Excellent organizational skills. The person who was deposed on the task followed multitasking approach which reduced our work load.

Are there any areas for improvement?

We received what we expected.

BACKGROUND

Please describe your company and your position there.

Human Resources Management at Liccoca s.r.l Liccoca s.r.l is a native advertising platform for bulk management, unified reporting and rule-based goal optimization across sources. Brax streamlines content syndication across Yahoo Gemini, Outbrain, Taboola, Revcontent and others. Combine campaign performance with existing engagement, conversion and sales data to automate budget, bid and publisher adjustments. Connect multiple accounts to manage multiple brands while adding multiple users with access permissions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Funel?

Funel Provided cold calling agents to pitch for partnership to related our Industry. Project was to extract leads, call them and set appointments.

What were your goals for this project?

We were looking for growth in sales. 200 cold calls per day with at least 2-3 appointments per day.

SOLUTION

How did you select this vendor?

We received an email from them and after detailed discussion we hired them

Describe the scope of their work in detail.

We were looking for expert cold calling advisors who will promote our services and pitch for partnership. The main aim was to increase the number of appointments for our business development team. The target was 200 cold calls a day with 2-3 Appointments on daily basis.

What was the team composition?

4 Cold calling Agents

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

90% of the time they achieved the targets set by our team. The project was successful as we managed to convert many clients from the appointments. We do highly recommend them for cold calling

How effective was the workflow between your team and theirs?

It was excelled. They have all channels of support like email, phone as well as chat. We never had any issue to get in touch with them.

What did you find most impressive about this company?

They focus on quality rather than quantity, and that’s what sales is about. They fixed appointments with exact target audience and that saved our time.

Are there any areas for improvement?

They should hire more people that will be great for them.