Mano a Mano

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of HashDash, a company that has taken the complexity out of consumers finding the right cannabis products for their health and medical needs. Our platform features a very complex matching algorithm that takes user data and aggregates it with our cannabis data to help match consumers with better cannabis products. This allows our customers to have an enhanced experience and meet their needs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mano a Mano?

Our biggest challenge was that our project was massive. Our platform is extremely complex, so it was challenging to build it in a succinct way that focused on the greatest pieces that would help us convert users, enhance their experience, and keep them on the platform.

Therefore, we needed to find a UI/UX design service that could help us look at our entire platform, identify the most important features for users, and design it in a way that connected those features in a user-friendly way. This new design would allow users to access our core features without feeling overwhelmed, enhancing their experience in ways they had never experienced before on other platforms.

SOLUTION

What was the scope of their involvement?

Mano a Mano has designed and developed our platform from scratch. They started this project by understanding our mission, core focus, objectives, and customer profiles. For the latter, they helped us build 15–20 different consumer profiles, and we studied what would be the best-case, middle-case, and worst-case user journeys for the UX. Obviously, our goal was to achieve the best-case user journey.

From there, Mano a Mano helped us analyze some of our competitors, which were limited, to understand what they did well and what they could do better. After that, we reached out to some of those platforms’ users to understand their pain points.

Once we finished with the thorough discovery and research process, Mano a Mano built wireframes for our platform on Figma. We then analyzed those wireframes and decided to start building the actual components of our platform. Since then, we’ve been developing and enhancing our platform.

On this platform, users will be able to access and answer some questions about the type of consumer they are, their preferences, and the condition or symptoms they’re trying to address. Once they fill out the questionnaire, their information gets pulled into our algorithm, which takes our aggregated data and builds a profile for the user.

What is the team composition?

I’ve worked with Inês and Ana (Co-Owners).

How did you come to work with Mano a Mano?

I was referred to Mano a Mano. This person told me that they were a phenomenal design team with a lot of positive testimonials, especially in Portugal. My first contact was with Inês and Ana, and they were both confident about their abilities to complete the task. Their confidence gave me a lot of confidence going into the project because I knew it wouldn’t be easy.

How much have you invested with them?

We’ve spent over $20,000.

What is the status of this engagement?

Our project has been ongoing since June 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Mano a Mano has been phenomenal. Before they joined, we had a business plan, an idea, and a vision, and they turned that into reality, which wasn’t easy. We had hundreds of pages about a very complex platform, and they were able to take all that information and create a succinct and cohesive platform that aligned with our vision and mission. Seeing our platform come to life has been fulfilling and rewarding; Mano a Mano has indubitably done a wonderful job.

Moreover, the great UX created by Mano a Mano has allowed us to have a higher user conversion rate — thus far, we have over 300 early users. Although we haven’t launched the platform yet, we’ve created a lite, private site. We’ve taken these early users through a Figma demo and this site to collect their feedback, and the comments we’ve received about our platform’s UI/UX have been extremely positive.

Another successful part of our engagement has been Mano a Mano’s help in decluttering and prioritizing certain aspects of our platform. Originally, we had a lot of ideas and wanted to do a lot of things, but they were able to help us narrow down our ideas and bring greater focus to the features that truly matter to users. The positive feedback has proven the success of those decisions.

How did Mano a Mano perform from a project management standpoint?

Mano a Mano’s communication is remarkable. Our entire internal team is on Slack, so Inês and Ana decided to join our Slack channel from the start. Additionally, they set us up on Figma, so I can leave a comment on their designs if I want changes or have questions.

Mano a Mano doesn’t only make changes and recommendations over Figma, but they also reach out to us via Slack to let us know if there have been any updates. Moreover, we have calls with the entire team on Mondays, to which Mano a Mano also joins, even if we discuss something that isn’t directly related to them. These meetings help them understand the project intimately, which allows them to enhance their designs and the UX.

Additionally, Mano a Mano has set us up on Jira for project management. We manage tickets through Jira on a biweekly basis. Halfway through those two-weeks periods, we have something we call Demo Day. On this day, everyone gets to review the projects we’re working on and provide feedback. By the end of those two weeks, we close out the sprint cycle and start a new one.

What did you find most impressive about them?

Mano a Mano’s designs are extremely clean. I went to college for graphic design, so I greatly appreciate what designers go through. Thanks to this, I know that Mano a Mano has a talent for looking at cluttered things and coming up with designs to make them beautiful, natural, and emotive, which is outstanding.

We’ve pivoted a lot as a business in order to find our next step, and Mano a Mano’s flexibility to pivot with us and enhance those changes has been impressive. Additionally, Inês and Ana are very responsive, concise, and diligent, and they focus on the details. They focus on all the core pillars a designer should have.

Are there any areas they could improve?

There’s nothing Mano a Mano could improve on. Although everyone has room for improvement, Inês and Ana have done a remarkable job and gone above and beyond their line of duty.

Do you have any advice for potential customers?

Face-to-face communication is very important to avoid things getting lost in translation. While communicating through Slack and email is fine, take the time to jump on Zoom calls to allow them to understand your vision and the emotions you want to convey with your product. This will help you accelerate the process and create a more intimate relationship with them.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of an independent label for a video game publisher. I’m responsible for operations and marketing. We have eight employees and are located in London.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mano a Mano?

We wanted to create a visual identity for our company. We had an existing logo, but we weren’t happy with it. We wanted to hire a creative agency to create the brand guidelines, including logo design, color palette, and font for our website.

SOLUTION

What is the scope of their involvement?

We initially briefed Mano a Mano on who we were, our vision, and our code of ethics. They asked questions about our company goals and what we were looking for in our clients. They also researched our field to present what we needed.

The first step was to agree on the main color palette for our brand. They recommended tweaking our logo, and we had a few revisions. We gave them feedback, and they came back with a second proposal. Mano a Mano always offered more than one creative direction to choose from. Then, they built on the one we chose and created the entire brand guidelines.

In the early summer, Mano a Mano started working on the landing page. We just added the career page. Now, they’re working on adding more pages and helping us transition them into a complete website. They’ve built the pages from scratch using Webflow.

What is the team composition?

We work with the two co-founders and the gamer.

How much have you invested with them?

In total, we’ve spent between £6,000–£7,000 (approximately $7,200–$8,400 USD) so far.

What is the status of the engagement?

We kicked off our partnership in March 2022, and it’s still ongoing. We usually hire them for projects, and when they’re done, we start a new one.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t launched our company officially, but we’re using the brand guidelines to attract clients and investors, and it’s been a success. The design template is eye-catching and easy to adapt every time we do presentations.

Moreover, we’ve tested the colors and the landing page on developers and our small council circle and gotten excellent feedback. In our industry, companies must understand how to attract other games visually. Our brand blends well with every game we represent, so Mano a Mano has successfully understood our brand. They’ve seen the bigger picture and our end goal.

How did Mano a Mano perform from a project management standpoint?

They never miss deadlines, and we can count on their timelines. Mano a Mano always over-delivers; they make us feel more relaxed, and the team understands our challenges and finds a solution.

They’re great at communicating. We use virtual and in-person communication, including email, phone calls, Zoom, and Google Meet. We also use agile methodologies through Notion and upload the files we work with on Google Drive.

What did you find most impressive about them?

They stand out for their ability to manage high-quality projects and communicate. They’re great creative minds, and the team understands our business and vision.

Are there any areas they could improve?

No, I wouldn't ask to improve anything right now.

Any advice for potential customers?

I suggest having direct conversations with them; it saves lots of time compared to the back and forth with emails.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO and founder of Dazzl, an AI fashion photos generation company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mano a Mano to accomplish for your branding and website design project?

We hired Mano a Mano for branding and website design.

SOLUTION

What was the scope of their involvement?

Mano a Mano designed our logo, brand book, visual identity, graphic assets, and website.

What is the team composition?

We worked with 2–5 teammates from Mano a Mano.

How did you come to work with Mano a Mano?

Mano a Mano was referred to me by my colleagues. We chose them because they had impressive work in their portfolio and the price met our budget.

What is the status of this engagement?

We worked with Mano a Mano from August–January 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We received positive feedback from everyone.

How did Mano a Mano perform from a project management standpoint?

Mano a Mano delivered on time. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

We were impressed by Mano a Mano’s professionalism.

Are there any areas they could improve?

No, there weren’t any.

BACKGROUND

Please describe your company and position.

I am the CEO & Co-Founder of Metablue Solution

Describe what your company does in a single sentence.

Develops Otitest an ear thermometer that detects ear infections.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mano a Mano to accomplish?

• Design Crowdfunding Campaign
• Design Mobile App
• Design Social Assets and Brand Material

SOLUTION

How did you find Mano a Mano?

Referral

Why did you select Mano a Mano over others?

• Close to my geographic location
• Pricing fit our budget
• Referred to me

How many teammates from Mano a Mano were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Indiegogo Campaign Pages
• Social Media Assets
• Logo, Colors, Fonts 
• App Screens

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Compliments from our clients and network;

Great feedback from our app users/testers.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver all the items as discussed on time. Always flexible in accommodating the small details we requested. It felt easy to communicate.

What was your primary form of communication with Mano a Mano?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Mano a Mano's work methodology, flexibility, and honest communication were impressive.

Good designs and messaging.

Are there any areas for improvement or something Mano a Mano could have done differently?

Could've been paid, but a small explanation on how to edit Figma designs from their own drawings and proposals.

BACKGROUND

Please describe your company and position.

I am the Founder of Pira Studio

Describe what your company does in a single sentence.

We amplify and support brands in strategy, design and execution.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mano a Mano to accomplish?

• Website design

SOLUTION

How did you find Mano a Mano?

Online Search

Why did you select Mano a Mano over others?

• Close to my geographic location
• Good value for cost

How many teammates from Mano a Mano were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Design, development and execution of Website on Webflow platform as well as print materials following the clients brand guidelines.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The succesful completion of all of the tasks. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very timely delivery and extremely organized. Easy and clear communication.

What was your primary form of communication with Mano a Mano?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are very creative and organized.

Are there any areas for improvement or something Mano a Mano could have done differently?

Not in my opinion.

BACKGROUND

Please describe your company and position.

I am the Project Manager of University of Aveiro

Describe what your company does in a single sentence.

The University of Aveiro (UA) was founded in 1973 and paved the way in the creation of teaching offers in several knowledge fields. Today, UA is widely recognised as one of the most innovative universities in Portugal, the quality of its teaching and research and for its cooperation with regional and national business.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mano a Mano to accomplish?

• Design and website development

SOLUTION

How did you find Mano a Mano?

Referral

Why did you select Mano a Mano over others?

Referred to me

How many teammates from Mano a Mano were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Development of the website for the projet Egas Moniz Health Alliance (EMHA).

• Phase 1 - wireframes
• Phase 2 - layout
• Phase 3 - development
• Phase 4 - training

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Ready to use website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, absolutely. They are always available to clarify any doubt

What was your primary form of communication with Mano a Mano?

In-Person Meeting

What did you find most impressive or unique about this company?

Professionalism

Are there any areas for improvement or something Mano a Mano could have done differently?

No. Mano a Mano did excellent work!

BACKGROUND

Please describe your company and position.

I am the CEO of Barkyn

Describe what your company does in a single sentence.

Pet care subscription

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mano a Mano to accomplish?

• Print Design
• Digital Editorial
• Presentations

SOLUTION

How did you find Mano a Mano?

Referral

Why did you select Mano a Mano over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Mano a Mano were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Mano a Mano delivered a mix of graphic design work: digital magazines, print design, packaging, postcards, social media creatives, and presentations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Final production of print or digital assets, delivered to our customers.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very timely delivery. Reviewed until we were pleased with the result.

What was your primary form of communication with Mano a Mano?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Mano a Mano has a fast and proactive iterating, even if it requires several improvements and meetings.

Are there any areas for improvement or something Mano a Mano could have done differently?

Nothing to point out.

BACKGROUND

Please describe your company and position.

I am the President of Metrotrade

Describe what your company does in a single sentence.

Derivatives Broker

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mano a Mano to accomplish?

• Logo
• Branding

SOLUTION

How did you find Mano a Mano?

• Online Search

Why did you select Mano a Mano over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Mano a Mano were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• logo.
• letterhead brand guide

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

No - project started from scratch and we didn't know what we didn't know.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• always on time or early.
• very responsive.

What was your primary form of communication with Mano a Mano?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• They were great to work with.
• Would highly recommend for specific needs.

Are there any areas for improvement or something Mano a Mano could have done differently?

not working in wordpress was the drawback.

BACKGROUND

Please describe your company and position.

I am the CTO of AssetFloow

Describe what your company does in a single sentence.

Artificial Intelligence software to otimize operations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mano a Mano to accomplish?

• Brand development
• Website design

SOLUTION

How did you find Mano a Mano?

Online Search

Why did you select Mano a Mano over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Mano a Mano were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

ManoAMano developed the logo and the colours of our brand, and then applied to a new UI/UX of a Landing page and powerpoint presentation of the company.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our branding generated more trust form customers, because the brand is clean, professional and the information on the website is clear, which also made it easier to explain our products and mission to new potential customers and investors.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team delivered on time, adapting quickly to changes that appeared during the design and implementation phases.

What was your primary form of communication with Mano a Mano?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to learn and output what was the best for our company.

Are there any areas for improvement or something Mano a Mano could have done differently?

Nothing to add.

BACKGROUND

Please describe your company and position.

I am the Chief Design Officer of Ubirider

Describe what your company does in a single sentence.

Mobility as a service

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mano a Mano to accomplish?

• Website

SOLUTION

How did you find Mano a Mano?

Referral

Why did you select Mano a Mano over others?

• Good value for cost
• Referred to me

How many teammates from Mano a Mano were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Mano a Mano developed our new corporate website. They helped us decide on the best tool to build the website and executed the website in webflow very quickly. They also worked on some animations for us to include on it.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Number of visits and number of leads after a visit

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They always delivered everything on time as per the initial plan. They were also always available for support after the project was completed.

What was your primary form of communication with Mano a Mano?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to make things run smoothly, their expertise and confidence

Are there any areas for improvement or something Mano a Mano could have done differently?

no