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Conversion-Driven Websites for Manufacturers

We specialize in creating conversion-optimized websites for the manufacturing industry, with expertise spanning sectors such as food, luxury goods, construction, and biotech. Our approach integrates powerful eCommerce solutions directly into each project, helping manufacturers streamline their sales process and deliver exceptional user experiences. We take a data-driven approach to web design, ensuring that every element is crafted to improve engagement and drive results. With our Done Right Guarantee, we deliver websites that perform flawlessly from the start. Our award-winning, white-glove support ensures that your site continues to thrive with ongoing maintenance and optimization. Whether you're looking to boost sales, improve your digital presence, or enhance user experience, we are committed to helping your business grow and succeed online.

  • Min project size
    $5,000+
  • Hourly rate
    $100 - $149 / hr
  • Employees
    10 - 49
  • Locations
    Danvers, MA
  • Year founded
    Founded 2021

1 Locations

  • Danvers , MA

Select Focus Area
CMS Focus
E-commerce Systems
Programming & Scripting
PHP
35%
SQL
35%
Industries
Information technology
20%
eCommerce
20%
Consumer products & services
15%
Financial services
15%
Legal
15%
Manufacturing
15%
Clients
Small Business (<$10M)
80%
Midmarket ($10M - $1B)
20%

Pricing Snapshot

Min. project size $5,000+
Avg. hourly rate $100 - $149 /hr
Rating for cost 4.9 /5

What Clients Have Said

NL Softworks offers competitive pricing for web development and support services, providing good value for cost. Clients noted affordability and high-quality results, though one mentioned confusion over their pricing structure. Overall, they are praised for responsiveness and delivering projects on time and within budget.

This summary is based on verified Clutch reviews.

Most Common Project Size

< $10,000 based on 16 reviews
< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Select a service to see pricing information

Highly Rated Similar Providers

NL Softworks Review Insights

Overall Review Rating

5.0
  • Quality 5.0
  • Schedule 5.0
  • Cost 4.9
  • Willing to Refer 5.0

Top Mentions

Review Highlights

  • Proactive and Collaborative Approach

    Clients appreciate NL Softworks' proactive engagement and collaborative approach, which includes regular updates and involving clients in the decision-making process to ensure project alignment.

  • Trust and Reliability

    Clients express high levels of trust and reliability in NL Softworks, often citing their ability to deliver on promises and handle projects efficiently, even under pressure.

  • Positive Feedback on Leadership

    The leadership, particularly Ed, receives commendations for their dedication, expertise, and problem-solving capabilities, contributing significantly to the overall client satisfaction.

  • Occasional Pricing Confusion

    One client mentioned confusion regarding the monthly fee/pricing structure, suggesting a more straightforward billing system could improve clarity.

  • Personalized and Friendly Service

    The company's small size contributes to a personal and friendly service experience, making clients feel at ease and well-supported throughout the project.

  • Timely and Transparent Quotes

    Clients value NL Softworks' transparency in providing timely quotes and clear explanations of project requirements, fostering trust and clarity.

NL Softworks Reviews

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Web Design & SEO for B2B Lead Generation Company

  • Search Engine Optimization Web Design Web Development
  • WordPress CMS Content development Other SEO
  • $10,000 to $49,999
  • Nov. - Dec. 2023
5.0
Quality
4.5
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their attention to detail and knowledge of the subject matter were impressive."
Dec 12, 2023
CEO, InstantlyrRelevant.com
Thomas Helfrich
Verified
  • Advertising & marketing
  • Atlanta, Georgia
  • 11-50 Employees
  • Online Review
  • Verified

NL Softworks helped a B2B lead generation overhaul their website. Additionally, the team helped the client develop and implement an effective SEO strategy.

SEO & Website Redesign for Personal Assistant Services Firm

  • Search Engine Optimization Web Design Web Development
  • Confidential
  • Aug. - Sep. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"I was intimidated by the initial project, but NL Softworks took care of absolutely everything."
Nov 29, 2023
Owner, Personalized Assistant
Hannah McCarthy
Verified
  • Other industries
  • Swampscott, Massachusetts
  • 1-10 Employees
  • Online Review
  • Verified

NL Softworks redesigned a personal assistant services firm's website and improved its SEO.

Web Dev for Handbag & Accessories Company

  • Web Development
  • Less than $10,000
  • Mar. - Oct. 2023
4.5
Quality
5.0
Schedule
4.5
Cost
4.0
Willing to Refer
5.0
"They quickly respond, are always friendly, and are willing to answer any questions."
Nov 23, 2023
Owner & Creative Director, GOODWINXXII
Lauren Goodwin
Verified
  • Retail
  • Los Angeles, California
  • 1-10 Employees
  • Online Review
  • Verified

NL Softworks provided frontend development for a handbag and accessories company. They revised email templates in Klaviyo and offered technical troubleshooting support.

Website & Logo Design Services for Recovery Support Company

  • Custom Software Development Web Design Web Development
  • Other app platform
  • Less than $10,000
  • October 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“They were kind, respectful, and fun.”
Nov 10, 2023
CEO, Fortitude
Rachel Pezzuto
  • Other industries
  • Peabody, Massachusetts
  • 1-10 Employees
  • Online Review

A recovery support company hired NL Softworks to design their website and logo. The goal was to make the client’s website and logo artistic, creative, and inviting.

Shopify Design & Development for Rugs Retailer

  • Custom Software Development Web Design Web Development
  • WordPress CMS HTML5 PHP
  • $10,000 to $49,999
  • Jan. 2019 - Sep. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
4.5

"Their time estimates are always on point."

Aug 31, 2023
Director of Product, F Schumacher
Pablo Nazario,
Verified
  • Hospitality & leisure
  • New York City, New York
  • 501-1,000 Employees
  • Online Review
  • Verified

NL Softworks has migrated a rug retailer's e-commerce from WooCommerce to Shopify. NL Softworks has also added customized pages to the client's site and worked on the site's UI/UX design.

Web Design for Engineering Company

  • Web Design Web Development
  • Confidential
  • Oct. 2021 - Apr. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They are perfect."

May 11, 2023
Principal, Structures North Consulting Engineers, Inc.
Greg Nowak, P.E.
Verified
  • Other industries
  • 01970 Salem, MA
  • 1-10 Employees
  • Online Review
  • Verified

NL Softworks provided web design services for an engineering company. The team refreshed and redesigned the client's website.

Web Dev & Design for Boutique Hair Salon

  • Web Design Web Development
  • Less than $10,000
  • Jan. 2022 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"I’m happy working with them and will continue to do so for additional projects."

Feb 4, 2023
Owner, Society Beauty Bar
Laura Khesin
  • Other industries
  • Arlington, Massachusetts
  • 1-10 Employees
  • Online Review

As part of their SEO efforts, a boutique hair salon engaged with NL Softworks for their web development and design services. They also provide consultancy services and offer expert advice.

Web Development & SEO for Financial Service Company

  • Web Development
  • Less than $10,000
  • Dec. 2021 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"I like their sense of urgency and quick turnaround times."

Dec 17, 2021
Principal, North Shore Accounting Services LLC
Anna Ortiz
Verified
  • Other industries
  • Peabody, Massachusetts
  • 1-10 Employees
  • Online Review
  • Verified

NL Softworks was assigned by a financial service company to transfer their website from Wix. The vendor will also be responsible for creating their SEO campaigns throughout their engagement.

Showing 11-18 of 18 Reviews

Our Story

We’re NL Softworks, founded in 2015 by Edward and Colby to bridge software, design, and marketing. Our multidisciplinary team, creative, technical, UX, SEO, and operations, builds high‑converting, optimized WordPress and WooCommerce sites, custom eCommerce, memberships and learning platforms. Guided by integrity, excellence, and continuous improvement, we deliver award‑winning, client-focused digital solutions and white‑glove support for marketers worldwide.

Locations (1)

2401 Kirkbride Dr DanversMA, United States 01923

6 - 9

Contact NL Softworks

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