Top Google Ads PPC Agencies
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Featured
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$1,000+$100 - $149 / hr2 - 9Vancouver, CanadaServices provided
Focus Areas
See all 29 projectsKeepers Digital is a distinguished agency specializing in Pay-Per-Click Advertising, particularly in Google Ads, delivering measurable improvements in online ad campaigns. The company receives high praise, with 100% of reviews noting their expertise and personalized service. Clients consistently highlight a significant boost in conversions, with some reporting a 100% increase in direct bookings and a 35% rise in conversions, reflecting their effective CPC management and paid search strategies.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
Focus Areas
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr10 - 49Chicago, ILServices provided
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See all 30 projectsAccelerated Digital Media is a specialized digital advertising agency focusing on PPC, Paid Search, and Google Ads management. Reviews highlight their strong project management, timely delivery, and tailored strategies, with over 90% of feedback emphasizing their expertise and responsiveness. Clients appreciate their ability to reduce customer acquisition costs and increase marketing efficiency, reflecting their commitment to client success.
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UndisclosedUndisclosed50 - 249Colchester, VT
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See all 1 projectsCPA Site Solutions provides website creation and maintenance services, specifically tailored for CPA firms to enhance networking and client communication capabilities. Reviews highlight their positive ratings and cultural compatibility. The feedback emphasizes successful client acquisition through the website, with a recommendation for keeping up with industry trends.
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$5,000+$25 - $49 / hr10 - 49
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Small social media marketing agency Seohunks, is in Dubai, United Arab Emirates and Lahore, Pakistan. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$150 - $199 / hr2 - 9
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Rumble is a pay per click agency and social media marketing firm. The Paris, France-based agency was founded in 2025. Their services include Pay Per Click and Social Media Marketing.
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$25,000+$150 - $199 / hr10 - 49Menomonee Falls, WI
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Trivera is a Marketing Strategy company. They specialize in Marketing Strategy and Web Design and were launched in 1996.
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$5,000+Undisclosed2 - 9Dover, DE
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See all 5 projectsFounderVideo specializes in video creation and LinkedIn advertising, helping businesses enhance brand visibility and engagement. Their professional, responsive service has earned accolades for strategic targeting and seamless project management. With 100% positive feedback, clients praise their cultural fit, authority in new media, and storytelling abilities, though a few suggest improvements in analytics and creative input.
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$1,000+Undisclosed2 - 9Peregian Springs, Australia
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See all 2 projectsMoonstruck Digital is a digital marketing and web design agency, offering services in website design, branding, and SEO optimization. Based on client feedback, 100% of reviewers highlight their professionalism, creativity, and effective project management. Clients commend their ability to deliver impressive, user-friendly websites that enhance brand visibility and perform well in SEO rankings.
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$5,000+$50 - $99 / hr10 - 49
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ADvantage Digital Agency is a small Plovdiv, Bulgaria-based Digital Strategy company. Their services include Digital Strategy and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Urbandale, IA
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Webspec is a web design company. Their midsize team is in Urbandale, Iowa. Their services include Web Design and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9
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See all 2 projectsStars Media IT GmbH is a web development company specializing in creating customized online strategies and enhancing digital presence through website and landing page development. With 100% positive feedback, clients praise their attention to detail, timely project management, and innovative leadership, notably from CEO Guntram, resulting in improved site metrics and increased engagement.
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$1,000+$100 - $149 / hr2 - 9Medellín, Colombia
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See all 1 projectsBRAINT offers digital marketing services, digital market analysis, and SEO consulting. The overall feedback highlights their professionalism, effective communication, and impressive expertise, which resulted in a significant increase in user conversions. Clients appreciate their operational efficiency, though they suggest improvements in providing more SEO and content insights.
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UndisclosedUndisclosed250 - 999Herndon, VA
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See all 1 projectsCityLocalPro is a digital marketing company that provides services such as developing landing pages and keyword optimization. According to the review, the overall feedback was negative, highlighting issues with billing, communication, and the relevance of keyword optimization. The reviewer expressed dissatisfaction with their project management, ethics, and quality of service, indicating a lack of sincerity and professionalism.
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$1,000+$25 - $49 / hr10 - 49Bogotá, Colombia
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Marketeros Agencia is a SEO services firm. The team focuses on Search Engine Optimization and Pay Per Click, and the agency is headquartered in Bogotá, Colombia and Ciudad de México, Mexico.
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$1,000+Undisclosed2 - 9
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Small pay per click company Audax Ads, is based in Casper, Wyoming. The team focuses on Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Montaigu-Vendée, France
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UpByWeb is a SEO company. Launched in 2018, the agency is based in Montaigu-Vendée, France. Their team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsIn2Web.pl Agency is a digital marketing and web development company that specializes in creating modern, responsive websites, implementing local SEO strategies, and managing targeted advertising campaigns. The agency received overwhelmingly positive feedback, with 100% of reviewers noting an increase in client inquiries and improved local visibility. Clients praised their strategic approach, professionalism, and responsiveness, with few suggestions for more detailed reporting.
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$1,000+$25 - $49 / hr2 - 9Ibadan, Nigeria
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See all 1 projectsRoot & Rank Digital is an SEO agency that excels in improving search engine optimization and revenue growth, as evidenced by a 517% increase in organic traffic and a 935% rise in blog revenue for their clients. The company receives overwhelmingly positive feedback, with clients appreciating their adaptability, prompt service, and effective content strategies.
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$1,000+< $25 / hr50 - 249Chennai, India
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Deepsense Digital Solutions is a social media marketing firm. The Chennai, India-based company was founded in 2016. Their services include Social Media Marketing and Pay Per Click.
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$5,000+$200 - $300 / hr2 - 9Manchester, NH
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SEO company Braveheart Digital Marketing was established in 2001. The firm offers Search Engine Optimization and Social Media Marketing.
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$10,000+$50 - $99 / hr10 - 49Grzymysław, Poland
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NXO sp. Z o.o., a software development firm, is based in Grzymysław, Poland. Their services include Custom Software Development and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Charlotte, NC
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The Branding Agency, a small SEO company, is based in Charlotte, North Carolina. Their services include Search Engine Optimization and Web Design.
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$1,000+$150 - $199 / hr10 - 49Surfers Paradise, Australia
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Launched in 2021, The Falcon is a Digital Strategy company. Their services include Digital Strategy and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
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See all 3 projectsUnOptimised is a digital agency specializing in website design, development, and UI/UX design. Reviews indicate a high level of satisfaction with their design capabilities and responsiveness, with 87% of users completing onboarding more efficiently and a 70% reduction in navigation errors. However, there is room for improvement in project management organization and early user testing integration.
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$10,000+$50 - $99 / hr10 - 49Kuala Lumpur, Malaysia
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Cleverus is a SEO services firm. They are headquartered in Kuala Lumpur, Malaysia and have small team of experts. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Bogotá, Colombia
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Founded in 2007, Agencia de Marketing Digital AMD 🚀 is a SEO agency. The team focuses on Search Engine Optimization and Custom Software Development.
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$1,000+Undisclosed10 - 49Birkirkara, Malta
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See all 3 projectsSkawoo is a digital advertising agency specializing in eCommerce website development and Pay-Per-Click (PPC) advertising, including Google Ads and Facebook Ads. The company has received overwhelmingly positive feedback, with 100% of reviewers praising their ability to blend creativity with analytics, resulting in increased site traffic and robust ROI through effective online ad campaigns. Clients commend their project management skills and responsiveness, ensuring timely delivery and adaptability.
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UndisclosedUndisclosed10 - 49Bengaluru, India
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See all 1 projectsSiva Solutions Inc. is a digital advertising company specializing in services such as Pay-Per-Click Advertising and Google Ads. According to customer feedback, the company has faced significant criticism, with a 100% negative review highlighting poor management of PPC campaigns and inadequate customer service. One client reported issues with communication and unsatisfactory results, leading to a substantial financial loss.
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$1,000+$150 - $199 / hr10 - 49Bellingham, WA
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Founded in 2016, Intellitonic, a small PPC agency, is headquartered in Bellingham, Washington and Seattle, Washington. Their team focuses on Pay Per Click and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49Manchester, England
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See all 1 projectsCandidsky offers a range of digital marketing services, including Pay Per Click (PPC), SEO, and content creation. Reviews highlight their impressive expertise in achieving significant increases in revenue and visibility through targeted PPC and SEO strategies. Clients praise Candidsky's quality of work, effective project management, and alignment with client values, making them a highly recommended partner.
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$5,000+$200 - $300 / hr10 - 49Long Beach, CA
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TLG Marketing is a Digital Strategy company launched in 2005. Their services include Digital Strategy and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Zaventem, Belgium
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Lone Wolves is a Zaventem, Belgium-based social media marketing company. Launched in 2021, the team offers Social Media Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Oakville, Canada
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See all 1 projectsiDIG Marketing Inc offers comprehensive digital marketing services, including website development, SEO, and management of Google Ads and PPC campaigns. Clients consistently praise their strategic approach, responsiveness, and ability to drive significant increases in leads and organic traffic, highlighting iDIG Marketing Inc's expertise and commitment to delivering results.
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Undisclosed< $25 / hr2 - 9
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See all 1 projectsVirtual Sapphire is a branding and graphic design company, recognized for their professional branding services, including logo creation and marketing strategies. Reviewers highlight their exceptional time management and clear communication, with 100% positive feedback on meeting deadlines and responsiveness. Some suggest expanding their service offerings to include videography and sound design.
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$1,000+$100 - $149 / hr2 - 9Anniston, AL
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WideNet Consulting, LLC, a web design agency, is in Anniston, Alabama. They offer Web Design and Web Development.
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$1,000+$100 - $149 / hrFreelancer
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Louisa Ingelheim: Digital Marketing Consultant is a pay per click agency headquartered in Burleigh Heads, Australia. The team specializes in Pay Per Click and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9
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Digital Strategy company Social Fire Media was founded in 2012. The firm offers Digital Strategy and Social Media Marketing, and is small.
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$1,000+< $25 / hr10,000+
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Web Innovators Pro is a social media marketing firm. The Gaithersburg, Maryland-based firm was founded in 2008. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr50 - 249Gurugram, India
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Revex is a midsize social media marketing company in Gurugram, India. The team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49Varaždin, Croatia
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Point Visible is a SEO services firm. They are headquartered in Varaždin, Croatia, and their services include Search Engine Optimization and Content Marketing.
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$1,000+< $25 / hr10 - 49Chicago, IL
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Founded in 2013, HelpBot is a small Chicago, Illinois-based Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Mikonos, Greece
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Vivre Agency is a social media marketing company established in 2019. The team specializes in Social Media Marketing and Content Marketing.
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$10,000+Undisclosed10 - 49Lake Zurich, IL
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See all 1 projectsMaven Marketing Group specializes in managing Pay Per Click (PPC) campaigns, including Facebook ads and other ad channels, to support global launches. Reviews highlight their timely delivery, fast response times, and quality work, indicating strong project management and alignment with client values.
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$5,000+$100 - $149 / hr50 - 249Helsingfors, Finland
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See all 1 projectsGenero is a digital marketing agency specializing in media and communication content, market expansion, and digital communication strategies. Reviews indicate areas for improvement in project management and responsiveness, with a notable lack of timely follow-ups and underperformance against KPIs. The feedback highlights concerns about project overspending and suggests a better focus on suitable client sizes.
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$1,000+$100 - $149 / hr2 - 9Fayetteville, AR
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Discosloth, a small pay per click company, is headquartered in Fayetteville, Arkansas. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Ventura, CA
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See all 4 projectsVonazon is a full-service marketing and advertising agency offering services such as web design, communications, email campaigns, and platform integrations. Customer feedback shows a mixed reception, with approximately 50% of clients praising their exceptional customer service and project execution, while others express concerns about their project management, reporting, and strategic focus. Notably, their graphic design work receives consistent commendation.
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$5,000+$150 - $199 / hr10 - 49Tampa, FL
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Tranquil Blue is a web design company founded in 1998. The team focuses on Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hr50 - 249Decatur, GA
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Digital Strategy company Above Zero was established in 2016. The midsize team specializes in Digital Strategy and Pay Per Click.
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$1,000+Undisclosed10 - 49Dubai, United Arab Emirates
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Admoon Google Ads agency is a pay per click company. The Dubai, United Arab Emirates-based firm offers Pay Per Click.
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$1,000+Undisclosed50 - 249Melbourne, Australia
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NO-BS Marketplace is a SEO services firm. Launched in 2014, the agency is in Melbourne, Australia. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9
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SEOPLUS.AM specializes in Pay Per Click (PPC) services, effectively directing traffic through Google Ads to achieve measurable outcomes such as increased traffic and customer inquiries. The company is praised for its timely project delivery, attentive client care, and alignment with client values, making it a preferred choice for managing Paid Search campaigns.
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$1,000+$100 - $149 / hr2 - 9Santa Rosa, CA
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Net101 is a pay per click company located in Santa Rosa, California. Established in 1995, the team offers Pay Per Click and Search Engine Optimization.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of Top 15 Google Ads PPC Management Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click30% Google Adwords70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Google Adwords70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click50% Google Adwords40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click80% Google Adwords50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click75% Google Adwords50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click65% Google Adwords50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click60% Google Adwords40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click60% Google Adwords35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click70% Google Adwords10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click70% Google Adwords -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click90% Google Adwords15% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click65% Google Adwords75% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click50% Google Adwords10% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click90% Google Adwords -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click85% Google Adwords20% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click65% Google Adwords55% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click70% Google Adwords40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click50% Google Adwords20% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click55% Google Adwords70% Other -
$1,000+Undisclosed50 - 249Colorado Springs, CO
Ability to deliver
35.5/40.019.2/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
30% Pay Per Click60% Google Adwords70% Other -
$5,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
40% Pay Per Click70% Google Adwords60% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click90% Google Adwords40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click65% Google Adwords50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click70% Google Adwords30% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
35.3/40.019.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
35% Pay Per Click70% Google Adwords65% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click75% Google Adwords -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
35.2/40.019.8/20 Reviews9.7/10 Clients & Experience5.7/10 Market PresenceService focus
20% Pay Per Click75% Google Adwords80% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
10% Pay Per Click80% Google Adwords90% Other -
$5,000+$100 - $149 / hr10 - 49Columbus, OH
Ability to deliver
32.9/40.018.6/20 Reviews9.8/10 Clients & Experience4.5/10 Market PresenceService focus
55% Pay Per Click80% Google Adwords45% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click70% Google Adwords40% Other
Google Ads Agency FAQs
Looking for a Google advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a Google advertising agency, from pricing and services to results and red flags.
Clutch recognizes firms that deliver exceptional ROI through Google Ads campaigns twice a year based on a proprietary methodology. The top-performing Google Ads companies for Fall 2025 include:
Google Ads PPC agencies offer a range of services aimed at helping clients achieve their unique objectives, from comprehensive PPC planning and execution to specialized keyword curation. Most full-service providers deliver the following:
- Account and goal setup
- Keyword research and negative-keyword curation
- Ad copywriting, design, and A/B testing
- Bid management and budget pacing
- Conversion-rate optimization (CRO) for landing pages
- Reporting dashboards and actionable insights
- Advanced options such as remarketing, Google Shopping feed, Performance Max, or AI-driven bidding
Pricing varies widely depending on several key factors, including the scope of the project, industry, and the number of competitors. Based on reviews gathered by Clutch, costs can be distinguished in two categories – agency fees and ad spend.
Based on our data, professional management fees typically range from $100 – $149 per hour, or a flat fee of 10%–20% of the ad spend. The total project budgets on the platform usually fall between $10,000 – $49,999, but aggressive e-commerce or enterprise campaigns can exceed six figures.
A Google Ads PPC agency plans, builds, and manages paid-search campaigns on Google’s ad network. The team researches keywords, writes ad copy, sets up bidding strategies, and continually optimizes campaigns to maximize conversions while controlling cost per click (CPC). In many cases, the agency also aligns landing-page design and analytics tracking so every click can be traced to revenue.
Many agencies build vertical expertise—e-commerce, SaaS, healthcare, legal, B2B tech—allowing them to leverage proven keyword sets and compliance knowledge. Use Clutch filters to locate firms with case studies in your specific niche.
Identifying the ideal Google Ads PPC partner is easier said than done considering the number of criteria to consider and steps to follow. Start your journey by matching agency strengths to your goals, requirements, and limitations. Look for a provider that ticks these boxes:
- Proven results in your industry (e.g., case studies, ROAS figures)
- Transparent reporting and KPI alignment
- Google Partner or Google Ads certification status
- Communication style that fits your workflow (i.e., weekly calls, Slack, reporting cadence)
Shortlist two or three agencies, request strategy outlines, and compare projected metrics before signing.
Failure to identify or deliberately ignoring warning signs when partnering with a Google Ads PPC company can do you more harm than good. Here are the red flags you need to be cautious of:
- Guarantees specific rankings or sales numbers—performance depends on many external factors
- Hides account ownership or refuses to share real-time data
- Lacks negative-keyword management (a quick way to waste budget)
- Offers prices far below market rate without explaining how quality is maintained
- How will you customize bidding strategies for my industry?
- Which metrics (e.g., CTR, CPC, ROAS) do you prioritize and why?
- What tools or AI platforms do you use for optimization?
- Do I retain ownership of the Google Ads account and historical data?
- How frequently will we review performance and adjust budget?
Agencies bring platform certifications, cross-account data, and seasoned specialists who can scale testing faster than most in-house teams. They also offset the overhead cost of hiring, training, and retaining multiple paid-search experts.