Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$50 - $99 / hr2 - 9Leeds, England
Services provided
Established in 2021, Folifi is a Digital Strategy company. In Leeds, England, the team focuses on Digital Strategy and Pay Per Click.
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$1,000+$150 - $199 / hr2 - 9Melbourne, Australia
Services provided
Prolific You is a web development firm launched in 2020. The small team provides Web Development and E-Commerce Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$50 - $99 / hr2 - 9Patra, Greece
Services provided
SEO company flowcreations offers Search Engine Optimization and Pay Per Click. They were launched in 2012.
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$10,000+$150 - $199 / hr10 - 49Aberdeen, Scotland
Services provided
Red Evolution, a Digital Strategy company, was established in 2003. In Aberdeen, Scotland and Edinburgh, Scotland, the team focuses on Digital Strategy and Web Development.
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$50,000+$150 - $199 / hr10 - 49Chicago, IL
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Established in 2021, Suite 3A is a branding firm. The small team focuses on Branding and Custom Software Development.
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$1,000+Undisclosed10 - 49Delhi, India
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TechPlek Technologies Private Limited, a software development company, was established in 2022. They focuses on Custom Software Development and Web Development.
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$5,000+$100 - $149 / hr2 - 9El Segundo, CA
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Eat Sleep Work is a branding company. In El Segundo, California, the agency was established in 2005. Their services include Branding and Web Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+< $25 / hr250 - 999
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HipHype is a Digital Strategy company. The Indore, India-based agency was established in 2023. Their team specializes in Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed250 - 999
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Vitalreach is a branding firm. Established in 2023, the team provides Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$5,000+$50 - $99 / hr2 - 9
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Launched in 2019, Growth Collective is a small San Diego, California-based Digital Strategy company. Their team specializes in Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr2 - 9Leicester, England
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Digirize is a Leicester, England-based SEO company. Launched in 2022, the team provides Search Engine Optimization and Digital Strategy.
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$5,000+$200 - $300 / hr2 - 9
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Fastmarkit is a Demand Generation Marketing company. The company is located in Boulder, Colorado. Their team specializes in Demand Generation Marketing and Branding.
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$1,000+$100 - $149 / hr2 - 9Jacksonville, FL
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See all 1 projectsWebramp Digital Marketing specializes in enhancing online visibility through comprehensive SEO strategies, including website optimization, off-site SEO, and long-term strategic planning. Reviews highlight consistent traffic growth from Google search and commend the company's professionalism, organization, and transparency in managing client expectations. The agency's honest communication and focus on ROI are frequently praised by clients.
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$5,000+$100 - $149 / hr2 - 9New York, NY
Services provided
Moonwalk is a PPC company. They are located in New York, New York and have small team. They focus on Pay Per Click and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Sao Paulo, Brazil
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Marketing 4 Peers is a small SEO agency located in Utrecht, Netherlands and Sao Paulo, Brazil. The team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Southampton, England
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Established in 2016, Click ROI is a PPC company. The team offers Pay Per Click and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Los Angeles, CA
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Conversions Marketing is a Conversion Optimization company. Established in 2012, the team provides Conversion Optimization and Pay Per Click.
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Undisclosed$100 - $149 / hr2 - 9
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RAZriver™ Digital Marketing is a pay per click company based in and. The team offers Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9
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The Impact Media is a small Roseville, California-based PPC company. The team offers Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Grand Rapids, MI
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Based in Grand Rapids, Michigan, Socialclick is a PPC company. They specialize in Pay Per Click and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Founded in 2012, Mood Marketing is a PPC company. The small team focuses on Pay Per Click and Content Marketing.
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UndisclosedUndisclosed2 - 9Hatfield, England
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Orris Digital is a pay per click company. Located in Hatfield, England, their small team offers Pay Per Click and Digital Strategy. The agency was launched in 2015.
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$5,000+$25 - $49 / hr2 - 9Herzliya, Israel
Services provided
Launched in 2020, CodeToads is a pay per click agency. The company provides Pay Per Click and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Novi Sad, Serbia
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New Media Marketing is a pay per click company. Founded in 2020, the firm is headquartered in Novi Sad, Serbia. Their services include Pay Per Click and Digital Strategy.
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UndisclosedUndisclosed2 - 9
Services provided
Located in ave68, Costa Rica, EmediaCR is a pay per click agency. The team offers Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Manly, Australia
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LeadKing Digital is a SEO company based in Manly, Australia. They offer Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9New York, NY
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Conveyor is a PPC agency headquartered in New York, New York. Their services include Pay Per Click and Social Media Marketing.
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$5,000+$150 - $199 / hr2 - 9
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PPC company Temerarii Media was established in 2017. The firm offers Pay Per Click and Content Marketing.
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$1,000+< $25 / hr2 - 9Kolkata, India
Services provided
Sigler Digital Solution Pvt Ltd is a small Kolkata, India-based pay per click agency. Their services include Pay Per Click and Social Media Marketing.
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$1,000+< $25 / hr2 - 9Vari, Greece
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Click-wise is a pay per click agency. Based in Vari, Greece, the team offers Pay Per Click and Conversion Optimization.
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$1,000+$100 - $149 / hr2 - 9Saint Paul, MN
Services provided
Bhavana Marketing is a SEO services firm. Established in 2020, the team provides Search Engine Optimization and Pay Per Click. The firm is located in Saint Paul, Minnesota.
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$1,000+$25 - $49 / hr2 - 9Dublin, Ireland
Services provided
Small SEO services firm Shark PPC , is located in Dublin, Ireland. The team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Tel Aviv-Yafo, Israel
Services provided
DigitalDiamond, a pay per click company, was established in 2019. The firm provides Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Penzance, England
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Target Agency is a pay per click agency established in 2019. The team focuses on Pay Per Click and Search Engine Optimization.
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Undisclosed< $25 / hr2 - 9
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ClickyOwl is a small pay per click agency headquartered in Kolkata, India. The team provides Pay Per Click and Digital Strategy.
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Undisclosed$25 - $49 / hr2 - 9Oakville, Canada
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Pay per click agency Atrybe Inc provides Pay Per Click and Search Engine Optimization. They were established in 2020.
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$1,000+$100 - $149 / hr2 - 9Chicago, IL
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SJM Digital Consulting , a PPC agency, was founded in 2019. The team focuses on Pay Per Click and Search Engine Optimization and is in Chicago, Illinois.
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$1,000+$50 - $99 / hr2 - 9Northcote, Australia
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Danielog - SEO & PPC Consultant and Web Design is a Northcote, Australia-based pay per click company. The team focuses on Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Bristol, England
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Gravitable Ltd is a SEO services firm. Headquartered in Bristol, England, the team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Weston, CT
Services provided
Shared Audiences is a PPC agency. The team is located in Weston, Connecticut, and their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Caves Code is a SEO agency launched in 2022. The small team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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Social media marketing company Premium Connectivity was established in 2015. The small team provides Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr2 - 9
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In Hyderabad, India, Dpanyaa is a PPC agency. They focus on Pay Per Click and Search Engine Optimization and were established in 2022.
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UndisclosedUndisclosed10 - 49Minster, OH
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Launched in 2009, Marketing Essentials is a small Minster, Ohio-based Direct Marketing company. Their services include Direct Marketing and Marketing Strategy.
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$5,000+$50 - $99 / hr10 - 49
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Corbit Digital is a Conversion Optimization company. Their small team is in Austin, Texas. Their services include Conversion Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49Bengaluru, India
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See all 1 projectsFuture Revolution offers a range of digital marketing services including PPC, Google Ads, branding, content marketing, and SEO. Reviewers consistently praise their creativity, innovative approach, and timely delivery, highlighting their effective strategies in driving visibility, lead generation, and engagement. Clients also appreciate the agency's strong alignment with their values and exceptional return on investment.
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UndisclosedUndisclosed10 - 49
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Established in 2023, Homebridge is a social media marketing agency. The firm provides Social Media Marketing and Search Engine Optimization, and is small.
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UndisclosedUndisclosed2 - 9Monterrey, Mexico
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Pay per click agency Pulso Digital focuses on Pay Per Click and Web Design. They are headquartered in Monterrey, Mexico.
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$1,000+$100 - $149 / hr10 - 49Birmingham, England
Services provided
SEO company Ricemedia was founded in 2001. The small team specializes in Search Engine Optimization and Pay Per Click.
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$10,000+$150 - $199 / hr10 - 49Newport, England
Services provided
Ascendancy is a pay per click company. In Newport, England, their small team provides Pay Per Click and Search Engine Optimization. The agency was founded in 2004.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.