Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$5,000+$150 - $199 / hr2 - 9
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Adbetter is a PPC company established in 2019. The small team specializes in Pay Per Click and Social Media Marketing.
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$1,000+< $25 / hr50 - 249
Services provided
Diginex Marketing is a SEO company. The team is based in Noida, India, and their services include Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$100 - $149 / hr2 - 9
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SEO company GoAccel was launched in 2009. The team focuses on Search Engine Optimization and Pay Per Click and is based in Charleston, South Carolina.
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$1,000+< $25 / hr10 - 49Birmingham, England
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ClickTake Technologies is a web design agency founded in 2020. The team provides Web Design and Social Media Marketing and is headquartered in Birmingham, England and Birmingham, England.
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$1,000+$25 - $49 / hr50 - 249
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See all 1 projectsZIT Solution offers comprehensive SEO and social media marketing services, consistently delivering beyond expectations with cost-effective and highly professional solutions. Their team is praised for its expertise, professionalism, and cooperative nature, although clients suggest incorporating more creativity. Overall, ZIT Solution is recognized for its effective project management and industry knowledge.
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UndisclosedUndisclosed10 - 49
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Marketing Panda Australia offers a range of services including PPC, content marketing, web design, on-page SEO optimization, and social media marketing. The reviews highlight the company's strengths in delivering quality work with assured results, particularly in Pay Per Click marketing initiatives, and commend their agile project management and responsiveness.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
Services provided
See all 1 projectsAcme Infolabs Pvt Ltd provides local SEO services aimed at helping companies improve their rankings in Google Maps and generate targeted leads. Reviews highlight the company's reliability, effective communication, and successful delivery of measurable outcomes, such as increased customer inquiries. The client feedback emphasizes satisfaction and trust in Acme Infolabs Pvt Ltd's capabilities.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+Undisclosed2 - 9
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180 Marketing Specialist is an Advertising company. They were established in 2023, and their services include Advertising and Social Media Marketing.
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$1,000+$150 - $199 / hr2 - 9
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Headquartered in Manchester, England, i313 media is a public relations firm. They specialize in Public Relations and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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Undisclosed$25 - $49 / hr10 - 49
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Launched in 2017, iMAGO is a web development company. The small team specializes in Web Development and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49
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Navix, a pay per click company, focuses on Pay Per Click and Search Engine Optimization. The company is headquartered in Ukraine.
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$5,000+$50 - $99 / hr10 - 49Randburg, South Africa
Services provided
Mobiclicks is a branding company. Their team is located in Randburg, South Africa and New York, New York and provides Branding and Digital Strategy.
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$1,000+< $25 / hr10 - 49Bengaluru, India
Services provided
Meditwitt India Pvt Ltd is a SEO agency founded in 2016. The small team specializes in Search Engine Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr10 - 49Mumbai, India
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Established in 2014, Mediallainz Marketing & Digital Media Solutions LLP is a pay per click company. The team specializes in Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49Brooklyn, NY
Services provided
Based in Brooklyn, New York, Reality Bit Inc. Is a small social media marketing firm. The team provides Social Media Marketing and Conversion Optimization.
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Undisclosed$50 - $99 / hr10 - 49Beograd, Serbia
Services provided
Based in Beograd, Serbia, WMA is a social media marketing firm. The team specializes in Social Media Marketing and Web Development.
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$1,000+$25 - $49 / hr10 - 49Київ, Ukraine
Services provided
Talent Search Ranker is a social media marketing company in Київ, Ukraine and Київ, Ukraine. They specialize in Social Media Marketing and Search Engine Optimization and were founded in
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$5,000+$150 - $199 / hr2 - 9Royal Oak, MI
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Formcode - Detroit Web Design & SEO is an e-commerce development company. They were established in 2000, and their services include E-Commerce Development and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Stamford, CT
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Millermore Digital Marketing, a web design company, was launched in 2013. The small team focuses on Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Stuart, FL
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Tatem Web Design LLC. Is a SEO company. Established in 2000, the team offers Search Engine Optimization and Social Media Marketing.
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$1,000+Undisclosed2 - 9North Lakes, Australia
Services provided
M Business & Marketing Solutions is a web design agency. They were established in 2008 and focus on Web Design and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Dunedin, New Zealand
Services provided
The Hustle. Is a small software development firm. They provide Custom Software Development and Graphic Design and were founded in 2005.
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$5,000+< $25 / hr2 - 9Surat, India
Services provided
NetDroid Technology is a small web development company. Established in 2013, the team specializes in Web Development and Mobile App Development.
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$1,000+$25 - $49 / hr10 - 49North, Kenya
Services provided
Techgrids Ltd, a web design company, was launched in 2013. The firm focuses on Web Design and Web Development, and is small.
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$1,000+$25 - $49 / hr10 - 49Mumbai, India
Services provided
INCI Tech LLP. Is a small web design agency based in Mumbai, India. Their services include Web Design and Search Engine Optimization.
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$10,000+$50 - $99 / hr10 - 49Guadalajara, Mexico
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Launched in 2019, Punto Commerce is an e-commerce development company. The company focuses on E-Commerce Development and Mobile App Development, and is small.
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Undisclosed$150 - $199 / hr10 - 49Bradenton, FL
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In Bradenton, Florida, Silicon Swamp LLC is a mobile application development company. They provide Mobile App Development and Web Design.
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$1,000+< $25 / hr10 - 49Bhopal, India
Services provided
TechnoGaze Solutions Pvt. Ltd., an Advertising company, was established in 2009. The team specializes in Advertising and Content Marketing and is in Bhopal, India and Raipur, India.
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$1,000+$25 - $49 / hr10 - 49South Jakarta, Indonesia
Services provided
Founded in 2017, UGrow is a small South Jakarta, Indonesia-based Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
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Kashtbhanjan Digital is a social media marketing company headquartered in Ahmedabad, India. Founded in 2009, the team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49
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Founded in 2025, Construction Spike is a small Digital Strategy company. Their services include Digital Strategy and Content Marketing.
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$1,000+< $25 / hr250 - 999Lahore, Pakistan
Services provided
Established in 2020, Cybex Solutions is a midsize Content Marketing company. Their team specializes in Content Marketing and Search Engine Optimization.
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Undisclosed< $25 / hr2 - 9Jaipur, India
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SEO Manual Submission is a social media marketing agency. They are located in Jaipur, India, and their services include Social Media Marketing and Content Marketing.
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$1,000+Undisclosed2 - 9Maryville, TN
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Cast Beyond Agency is a Maryville, Tennessee-based pay per click company. The team provides Pay Per Click and Search Engine Optimization.
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$1,000+Undisclosed2 - 9
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AR Advertizing is a small pay per click agency located in Tempe, Arizona. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hrFreelancerSouth Daytona, FL
Services provided
Launched in 2019, SEODesignLab is a small PPC company. Their team focuses on Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49
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Trend over agency is a Digital Strategy company. The Bayrut, Lebanon-based agency was founded in 2020. Their team offers Digital Strategy and Search Engine Optimization.
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$10,000+$25 - $49 / hr10 - 49NY
Services provided
The Digi Tech Resource Group, LLC is a SEO company. Their small team is headquartered in New York and provides Search Engine Optimization and Pay Per Click. The company was established in 2018.
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$5,000+$150 - $199 / hr2 - 9Christchurch, New Zealand
Services provided
Founded in 1997, Alexanders Digital Marketing is a pay per click agency. Their services include Pay Per Click and Web Design.
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$1,000+$50 - $99 / hr2 - 9Draper, UT
Services provided
Groove Marketers is an Advertising company. The firm is based in Draper, Utah. Their team provides Advertising and Graphic Design.
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$1,000+Undisclosed2 - 9Barnstaple, England
Services provided
Victory Digital is a Content Marketing company. They are located in Barnstaple, England and have small team. Their services include Content Marketing and Digital Strategy.
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$1,000+< $25 / hr2 - 9
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Arkon Web Solutions is a Kolkata, India-based SEO agency. They focus on Search Engine Optimization and Pay Per Click.
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$5,000+$150 - $199 / hr2 - 9Reading, England
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Codarity is a Marketing Strategy company. Their small team is based in Reading, England and provides Marketing Strategy and Search Engine Optimization. The firm was launched in 2019.
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$1,000+Undisclosed2 - 9Pinamalayan, Philippines
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Established in 2013, To and Fro Digital Marketing Solutions is a Content Marketing company. Their team provides Content Marketing and Conversion Optimization.
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$5,000+< $25 / hr2 - 9Hyderabad, India
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Digital Strategy company Azioes Technologies was established in 2020. The team focuses on Digital Strategy and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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InsilicoSoft is a CRM consulting and SI company located in Ivano-Frankivsk, Ukraine. Founded in 2016, the team offers CRM consulting and SI and Web Development.
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$1,000+$50 - $99 / hr10 - 49Yerevan, Armenia
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Social media marketing agency Incrity is headquartered in Yerevan, Armenia. They specialize in Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr50 - 249
Services provided
Design Optimise, a web development firm, is based in Orlando, Florida. The team provides Web Development and Marketing Strategy.
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$1,000+$50 - $99 / hrFreelancerIndianapolis, IN
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Web design company Website Dev Co. Was established in 2015. The team offers Web Design and Web Development.
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$1,000+< $25 / hr2 - 9
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See all 1 projectsRANKLERS is recognized for its expertise in Amazon account management and e-commerce solutions, focusing on seamless integration, inventory optimization, and strategic advertising. Their reviews emphasize exceptional project management, timely delivery, and a customer-centric approach, highlighting a commitment to long-term success and proactive communication. Clients appreciate their strategic foresight and ability to anticipate challenges, although a more detailed onboarding process could enhance initial client understanding.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.