Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+Undisclosed10 - 49Chesterfield, MO
Services provided
Founded in 1997, The Net Impact is a small Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$5,000+$150 - $199 / hr10 - 49Myrtle Beach, SC
Services provided
Based in Myrtle Beach, South Carolina, Travelboom Hotel Marketing is a SEO services firm. Launched in 1996, the team specializes in Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$25 - $49 / hr10 - 49
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OM SOFT SOLUTION is a SEO agency founded in 2013. The firm specializes in Search Engine Optimization and Pay Per Click, and is small.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Digital Edge Institute is an Email Marketing company based in noida, India. They specialize in Email Marketing and Search Engine Optimization and were established in 2013.
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$1,000+$50 - $99 / hr10 - 49Manzano, Italy
Services provided
WebinWord is a small social media marketing firm founded in 2003. Their services include Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr50 - 249
Services provided
See all 1 projectsWeb Design Dock offers services including website design, banner designs, and social media page designs. The reviews indicate dissatisfaction, highlighting issues with project delays and unmet expectations, despite the company's responsiveness. There is a significant concern about their ability to deliver promised services effectively, with clients suggesting the need for improved listening and service execution.
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$1,000+$100 - $149 / hr2 - 9Edmonton, Canada
Services provided
Devebyte, a SEO company, was founded in 2014. The team offers Search Engine Optimization and Content Marketing and is based in Edmonton, Canada.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed2 - 9
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See all 1 projectshighbizz offers comprehensive digital marketing solutions, including Pay Per Click (PPC) services, website development, and Google Ads management. Client feedback highlights their timely delivery, exceptional client responsiveness, and effective performance in increasing leads and online presence. Their services are highly regarded for providing good value for cost and strong alignment with client values.
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UndisclosedUndisclosed2 - 9Denizli, Türkiye
Services provided
Horose Digital is a social media marketing company. The agency is located in Denizli, Türkiye. Their team provides Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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Undisclosed$25 - $49 / hr2 - 9
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SDS Digitals, an Email Marketing company, offer Email Marketing and Conversion Optimization. They were launched in 2023.
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$1,000+< $25 / hr2 - 9
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OptiBoostAgency is a Sylhet, Bangladesh-based social media marketing company. They specialize in Social Media Marketing and Search Engine Optimization and were established in 2021.
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$1,000+$25 - $49 / hr2 - 9Faisalabad, Pakistan
Services provided
Skillhub Creation is a small social media marketing company. Established in 2024, the team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Services provided
See all 1 projectsQode Maker provides web development services, including full functionality for business websites, product display, and payment gateway setup. Clients appreciate their timely delivery, strong communication through virtual meetings, and alignment with company values, finding them to offer good value for cost. The team is noted for their patience and responsiveness in addressing technical issues promptly.
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$5,000+< $25 / hr10 - 49Ahmedabad, India
Services provided
See all 1 projectsSearchonic provides services in lead generation, branding, and awareness, with a focus on PPC and Paid Search like Google Ads. The overall feedback indicates significant dissatisfaction, highlighting issues such as unprofessionalism, unskilled employees, and failed project outcomes, resulting in minimal ROI.
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$1,000+$50 - $99 / hr10 - 49Los Angeles, CA
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Attorney Marketing Network is a SEO services firm established in 2010. The agency specializes in Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Varanasi, India
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Geoxis is a small Varanasi, India-based web design company. Their services include Web Design and Graphic Design.
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$10,000+$100 - $149 / hr10 - 49Casablanca, Morocco
Services provided
Headquartered in Casablanca, Morocco, Hackuire Consulting is a small Digital Strategy company. The team provides Digital Strategy and Content Marketing.
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UndisclosedUndisclosed10 - 49
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Vexil Infotech is a small social media marketing firm launched in 2007. Their team specializes in Social Media Marketing and Content Marketing.
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Undisclosed< $25 / hr10 - 49
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Digital Strategy company Infutive Technology Pvt. Ltd. Was founded in 2017. In , the team focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
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See all 1 projectsThe Tech Tales Ltd New Zealand offers website development, SEO, and social media marketing services with a focus on enhancing online presence and user engagement. Reviews highlight their professionalism, creativity, and effective project management, resulting in increased organic traffic and improved business performance. Clients commend their collaborative approach and strategic insights, although some note potential improvements in social media services.
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$1,000+$25 - $49 / hr2 - 9
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Social media marketing agency Jobaer Digital Solutions was launched in 2023. The small team focuses on Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr10 - 49London, England
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About Digital is a small social media marketing agency based in London, England and Lahore, Pakistan. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+Undisclosed250 - 999Los Angeles, CA
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Launched in 2019, Simplia Inc. Is a midsize PPC company. Their team provides Pay Per Click and Web Development.
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$1,000+$100 - $149 / hr2 - 9Mumbai, India
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IDesign Digital Marketing Solutions For Your Business is a SEO company. They are headquartered in Mumbai, India. Their team focuses on Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr10 - 49Cheyenne, WY
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See all 1 projectsElisol offers comprehensive services in web and mobile development, marketing, social media management, and SEO. Reviews highlight their ability to deliver integrated solutions and their commitment to client satisfaction. Clients praised their project management, timely delivery, and responsiveness, noting significant improvements in user engagement, efficiency, and brand visibility.
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Undisclosed< $25 / hr2 - 9Nairobi, Kenya
Services provided
See all 1 projectsCalla Marketing offers digital marketing services, including branding, website design, email marketing, and strategy design. Overall feedback highlights their professionalism, responsiveness, and flexibility, with clients appreciating their timely delivery and value for cost. Calla Marketing is praised for their ability to meet client needs and incorporate feedback effectively.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectseMarketing Depot provides comprehensive SEO services, enabling significant keyword ranking improvements for their clients. Reviews highlight their team of highly experienced industry experts and effective project management, contributing to excellent results. Clients express satisfaction with eMarketing Depot's ability to enhance online presence and visibility, noting their professionalism and strategic approach as particularly impressive.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsWe're a leading digital marketing, SEO, PPC & web design and development agency in Pune, India. We offer our global clientele a full range of digital marketing, online branding, advertising
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$1,000+$50 - $99 / hr2 - 9Hamilton, Canada
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See all 1 projects101 Keys is a full-service digital marketing company. We serve businesses of all sizes across Canada and the US. Whether you run a small shop, large franchise or non-profit organization, we bring
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Undisclosed$50 - $99 / hr2 - 9Buenos Aires, Argentina
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RAD MKT is a PPC company. They are located in Buenos Aires, Argentina and have small team of experts. Their services include Pay Per Click and Search Engine Optimization.
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Undisclosed$100 - $149 / hr2 - 9Ajman, United Arab Emirates
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Headquartered in Ajman, United Arab Emirates, DM Solutionz F.Z.E. Is a Content Marketing company. Their services include Content Marketing and Search Engine Optimization.
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$1,000+Undisclosed2 - 9
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Kovach Enterprises is a Conversion Optimization company. They are located in San Antonio, Texas and have small team. Their team specializes in Conversion Optimization and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9Champlin, MN
Services provided
Launched in 2016, BeCognito is a social media marketing agency. The team specializes in Social Media Marketing and Email Marketing and is headquartered in Champlin, Minnesota and Nashik, India.
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$10,000+Undisclosed2 - 9
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Transcend Marketing, a Marketing Strategy company, was established in 2013. The company specializes in Marketing Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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Located in Cardiff, Wales, PingPress is a small Advertising company. The team focuses on Advertising and Conversion Optimization.
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$1,000+$100 - $149 / hr2 - 9Norwich, England
Services provided
Digital Strategy company Wolf Digital Marketing is headquartered in Norwich, England. They focus on Digital Strategy and Email Marketing and were launched in 2017.
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$1,000+$50 - $99 / hr2 - 9Leeds, England
Services provided
Eralis, a Content Marketing company, was launched in 2015. The team focuses on Content Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Rochester, NY
Services provided
RevSpark is a branding agency. The team is headquartered in Rochester, New York, and their services include Branding and Email Marketing.
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$5,000+$100 - $149 / hr2 - 9Milwaukee, WI
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Butane Digital is an Advertising company. The Milwaukee, Wisconsin-based company offers Advertising and Digital Strategy.
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$5,000+$150 - $199 / hr2 - 9Cobham, England
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Established in 2000, VIViD is a small Cobham, England-based Digital Strategy company. Their services include Digital Strategy and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Superior Charter Township, MI
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Established in 2015, Web Flux Marketing is a small Superior Charter Township, Michigan-based SEO services firm. Their services include Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr2 - 9Coral Gables, FL
Services provided
Corey Consulting, a Digital Strategy company, is headquartered in Coral Gables, Florida and. Launched in 2011, the team focuses on Digital Strategy and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9Webster Groves, MO
Services provided
Sandbox Creative is a branding agency. Their team is in Webster Groves, Missouri. The agency focuses on Branding and Pay Per Click.
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$1,000+Undisclosed2 - 9Swansea, Wales
Services provided
Soroni.co.uk, a small Content Marketing company, is in Swansea, Wales and London, England. The team provides Content Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9
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ClickFactory is a Tallinn, Estonia-based Digital Strategy company. Their services include Digital Strategy and Mobile & App Marketing.
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$1,000+$100 - $149 / hr2 - 9
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Founded in 2017, Agency Seventeen is a Digital Strategy company. The team focuses on Digital Strategy and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Sahibzada Ajit Singh Nagar, India
Services provided
Code Unfold Solutions is a mobile app development firm. They are located in Sahibzada Ajit Singh Nagar, India and have small team. Their team offers Mobile App Development and Pay Per Click.
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$5,000+$50 - $99 / hr2 - 9
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Founded in 2007, MagicWeb Global Marketing Agency is an UX design agency. Their team specializes in UX/UI Design and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9Ramat Gan, Israel
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GH.Agency - Digital Marketing Agency is a Content Marketing company. They were founded in 2005 and focus on Content Marketing and Conversion Optimization.
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Undisclosed$25 - $49 / hr2 - 9Toronto, Canada
Services provided
Seo Nerds - SEO | SMM | PPC | WEB | LEAD GEN, a SEO agency, was established in 2016. Located in Toronto, Canada, the team focuses on Search Engine Optimization and Pay Per Click.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.