Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed10 - 49Gurugram, India
Services provided
Launched in 2019, Traversia Technology Pvt Ltd is a social media marketing company. Their services include Social Media Marketing and Search Engine Optimization.
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$5,000+$150 - $199 / hr10 - 49St Leonards, Australia
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Fortem Media is a small St Leonards, Australia-based social media marketing company. The team provides Social Media Marketing and Video Production.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$25 - $49 / hr10 - 49
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Social media marketing company Smart Target is in Kuwait, Kuwait. Established in 2008, the team offers Social Media Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49
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Headquartered in Sahibzada Ajit Singh Nagar, India, DIGI BROOKS ACADEMY is a small Content Marketing company. The team specializes in Content Marketing and Affiliate Marketing.
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$1,000+$25 - $49 / hr10 - 49Cleveland, OH
Services provided
Professional Concept is a Marketing Strategy company located in Cleveland, Ohio and Lahore, Pakistan. The team specializes in Marketing Strategy and Social Media Marketing.
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$5,000+$25 - $49 / hr10 - 49Mumbai, India
Services provided
Sagar Tech - Web Developers & Digital Marketing Agency is a SMS Marketing company launched in 2018. Their team specializes in SMS Marketing and Graphic Design.
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Undisclosed< $25 / hr10 - 49Chadstone, Australia
Services provided
Founded in 2020, Skyward Digital Solutions PTY LTD, a small Email Marketing company, is based in Chadstone, Australia. Their team offers Email Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$5,000+$25 - $49 / hr10 - 49
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Itorix Infotech LLP | Website Development Company In Pune | Best Digital Marketing Company in Pune | Best SEO Company in Pune is a SEO agency. Their team focuses on Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Pune, India
Services provided
Kubera Communications is a Digital Strategy company. Their small team is headquartered in Pune, India. Their services include Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed10 - 49
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Nuwizo Digital Solutions Pvt. Ltd. Is a SEO company located in Bengaluru, India. They offer Search Engine Optimization and Content Marketing and were launched in 2022.
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$1,000+$50 - $99 / hrFreelancer
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Your Digital Guy is a Digital Strategy company. They are located in Anderson, Indiana, and their services include Digital Strategy and Pay Per Click.
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$1,000+$50 - $99 / hrFreelancerDallas, TX
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Headquartered in Dallas, Texas, Hofford Digital is a Conversion Optimization company. They offer Conversion Optimization and Digital Strategy and were launched in 2015.
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UndisclosedUndisclosedFreelancerGhaziabad, India
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PRAI, a pay per click company, was launched in 2012. The team focuses on Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hrFreelancerBhiwandi, India
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Mahendar Digital is a pay per click agency. The Bhiwandi, India-based agency was founded in 2019. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerDelhi, India
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Digital Marketing is a social media marketing firm. Their team is headquartered in Delhi, India and offers Social Media Marketing and Email Marketing.
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$1,000+$50 - $99 / hrFreelancerGöteborg, Sweden
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Webkung AB, a social media marketing agency, is in Göteborg, Sweden. They provide Social Media Marketing and Pay Per Click and were established in 2015.
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UndisclosedUndisclosedFreelancerLetchworth Garden City, England
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Launched in 2023, Bigwheel Web Design is a social media marketing agency. Their team provides Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Panchkula, India
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Founded in 2015, Click SEO Services is a SEO company. The team provides Search Engine Optimization and Content Marketing.
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$5,000+< $25 / hr2 - 9Kanpur, India
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GLOBAL UNITED SERVICES, a phone answering service, focuses on Call Center Services and Marketing Strategy. The firm is in Kanpur, India.
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$10,000+$50 - $99 / hr2 - 9Indore, India
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Medhaavi Digital LLP is a Content Marketing company. Founded in 2020, the team specializes in Content Marketing and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Cairo, Egypt
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Digiutm Digital Marketing Agency is a Digital Strategy company. The firm is based in Cairo, Egypt and Saint John, Canada. Their services include Digital Strategy and Content Marketing.
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$1,000+$50 - $99 / hr10 - 49
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White Hat Ranking is a SEO agency. The team offers Search Engine Optimization and Digital Strategy, and the company is based in Dubai, United Arab Emirates.
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$1,000+$25 - $49 / hr10 - 49Queensburgh, South Africa
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SEO services firm Iweb Interactive focuses on Search Engine Optimization and Web Development. They are in Queensburgh, South Africa.
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$1,000+$150 - $199 / hr10 - 49Lyndhurst, NJ
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Open and Free Software Solutions LLC, an UX agency, was established in 2022. The firm provides UX/UI Design and Custom Software Development, and is small.
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Undisclosed$100 - $149 / hr10 - 49Montrose Historic District, AL
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AB Tech Solutions, LLC is a branding company. Their small team is in Montrose Historic District, Alabama and specializes in Branding and Digital Strategy. The company was established in 2015.
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$1,000+$25 - $49 / hr50 - 249
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See all 1 projectsDo Be Digital offers comprehensive digital services, including website creation, social media setup, and content management. The reviews highlight their effective project management, timely communication, and budget-friendly solutions. Clients appreciate their ability to consolidate services efficiently, though they suggest increased self-promotion for broader visibility.
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$1,000+< $25 / hr50 - 249
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See all 1 projectsCreative Propel specializes in website development, SEO, and social media management, offering a comprehensive suite of digital services. Reviews highlight the company's exceptional project management, dedication to client vision, and outstanding results, including increased website traffic and improved search rankings. Clients appreciate their realistic pricing and value for cost, considering them a reliable partner for long-term collaboration.
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UndisclosedUndisclosedFreelancerBristol, England
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Small SEO services firm Top Space Bristol, is in Bristol, England. The team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hrFreelancerWest End, Australia
Services provided
Ask-Alex is a West End, Australia-based Digital Strategy company. Launched in 2019, the team focuses on Digital Strategy and Pay Per Click.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Marketing Tree Llc, a small SEO company, is in Vancouver, Washington. The team offers Search Engine Optimization and Pay Per Click.
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Undisclosed$100 - $149 / hrFreelancerMelbourne, Australia
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Karma Campaigns is a social media marketing agency. Based in Melbourne, Australia, the company was launched in 2020. Their team offers Social Media Marketing and Pay Per Click.
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$1,000+$100 - $149 / hr50 - 249Palo Alto, CA
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Amz Ready is an Other Digital Marketing company. The team specializes in Other Digital Marketing and Business Consulting and is located in Palo Alto, California.
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$1,000+$100 - $149 / hrFreelancerJamisontown, Australia
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Established in 2022, Fluxr is a SEO company. The small team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr50 - 249Buffalo, NY
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Headquartered in Buffalo, New York, Okta Logo Designs is an Advertising company. They focus on Advertising and Branding.
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$1,000+< $25 / hrFreelancerSingapore, Singapore
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Growth Hermit is a SEO agency. Their team is in Singapore, Singapore. The agency focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hrFreelancerTimișoara, Romania
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Preda Mihaita is a SEO agency. Established in 2022, the company is based in Timișoara, Romania. Their services include Search Engine Optimization and Pay Per Click.
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Undisclosed$25 - $49 / hr50 - 249
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Craftive Solutions is a branding agency established in 2021. The firm focuses on Branding and Social Media Marketing, and is midsize.
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$1,000+$25 - $49 / hr50 - 249
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FIXL is a Jakarta Selatan, Indonesia-based Digital Strategy company. They offer Digital Strategy and Pay Per Click.
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$5,000+Undisclosed50 - 249Los Angeles, CA
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Swipecreatif is a branding agency established in 2022. The team provides Branding and Social Media Marketing and is located in Los Angeles, California and Los Angeles, California.
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UndisclosedUndisclosed50 - 249
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Established in 2009, Creations Marketing - Melbourne Australia is a social media marketing firm. Their services include Social Media Marketing and Email Marketing.
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Undisclosed< $25 / hr50 - 249Islamabad, Pakistan
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Stelify is a public relations company launched in 2023. Their team offers Public Relations and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Charlotte, NC
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Launched in 2021, Web Rank Digital is a midsize Charlotte, North Carolina-based SEO company. Their team specializes in Search Engine Optimization and Business Consulting.
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$1,000+< $25 / hr50 - 249
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Revsyntech Private Limited is a midsize SEO services firm founded in 2023. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr1,000 - 9,999Riyadh, Saudi Arabia
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Branding company ويز فريلانس | منصة العمل الحر لتوظيف أفضل المستقلين في السعودية provides Branding and Digital Strategy. They were founded in
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$1,000+< $25 / hr10 - 49Bengaluru, India
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Glowhopes is a social media marketing firm founded in 2022. The firm focuses on Social Media Marketing and Branding.
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$5,000+$50 - $99 / hr10 - 49
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See all 1 projectsWith a decade of digital marketing and SEO excellence, OAT Marketing is also your quintessential partner for both organic and paid digital marketing solutions. Our adept team crafts bespoke
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Undisclosed< $25 / hr10 - 49
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My IT Agency specializes in web development, delivering responsive websites optimized for mobile, desktop, and tablet users. Overall feedback highlights their strong communication, timely project management, and development expertise, ensuring projects are completed on time and within budget. Their work is praised for its user-friendly design and fast loading speed.
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Undisclosed$25 - $49 / hr10 - 49
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Branding company 10 Multiply was established in 2022. The team provides Branding and Marketing Strategy and is in Dubai, United Arab Emirates and Jeddah, Saudi Arabia.
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$1,000+$25 - $49 / hr10 - 49
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Paper Plane Digital Creatives provides website design, social media graphic design, content copywriting, and SEO services. Feedback highlights their professionalism, creativity, and effective project management, with notable improvements in social media engagement, website user experience, and SEO performance. Clients appreciate their attention to detail, timely deliveries, and ability to understand project goals.
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Undisclosed$50 - $99 / hr50 - 249Auckland, New Zealand
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OtherBirds is an Auckland, New Zealand-based branding firm. They specialize in Branding and Digital Strategy.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
33.8/40.019.2/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.6/40.017.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.