Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+< $25 / hr50 - 249New Delhi, India
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Website Drona is an Advertising company headquartered in New Delhi, India. Established in 2009, the team offers Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr50 - 249Bellevue, WA
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Oceanwing is an Advertising company. They were launched in 2019, and their services include Advertising and Direct Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$100 - $149 / hrFreelancerRacine, WI
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Established in 2018, Chastain Sites is a Market Research company. The team specializes in Market Research and Digital Strategy.
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UndisclosedUndisclosed50 - 249cairo, Egypt
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Essence Adverts, a Corporate Photography company, specializes in Corporate Photography and Branding. The agency is headquartered in cairo, Egypt.
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$10,000+$300+ / hr50 - 249San Jose, CA
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Elite Website Creator is an UX agency. Launched in 2015, the agency is in San Jose, California. Their services include UX/UI Design and Social Media Marketing.
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$5,000+< $25 / hr50 - 249Noida, India
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Established in 2014, SpotCodes Technologies is a SEO services firm. The team offers Search Engine Optimization and Pay Per Click and is in Noida, India.
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UndisclosedUndisclosed50 - 249Gurugram, India
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Cog Culture, a SEO company, was launched in 2012. The team focuses on Search Engine Optimization and Advertising and is headquartered in Gurugram, India.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
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$5,000+$25 - $49 / hr50 - 249
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Digipassel, a SEO agency, was established in 2021. The team focuses on Search Engine Optimization and Ecommerce Marketing.
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Undisclosed< $25 / hr50 - 249دبي, United Arab Emirates
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Midsize SEO company GoAraby, is headquartered in دبي, United Arab Emirates. Their services include Search Engine Optimization and Digital Strategy.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$25 - $49 / hr50 - 249
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SEO services firm Pro Website Traffic was established in 2019. The team specializes in Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed50 - 249Colombo, Sri Lanka
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In Colombo, Sri Lanka, Loops Digital (Pvt) Ltd is a midsize Marketing Strategy company. The team specializes in Marketing Strategy and Conversion Optimization.
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UndisclosedUndisclosed50 - 249Chennai, India
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Yungmedia, a branding firm, was established in 2015. The company focuses on Branding and Social Media Marketing.
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$1,000+< $25 / hr50 - 249Ahmedabad, India
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Gyaata Solutions is an Advertising company. They provide Advertising and Branding and are headquartered in Ahmedabad, India.
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$1,000+$25 - $49 / hr50 - 249دبي, United Arab Emirates
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Oreezo, a social media marketing company, is based in دبي, United Arab Emirates. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$300+ / hr50 - 249Vadodara, India
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Finch Byte is a social media marketing agency. They offer Social Media Marketing and Search Engine Optimization and were launched in 2018. The company is in Vadodara, India.
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$1,000+$50 - $99 / hr50 - 249
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APPSTRICE TECHNOLOGIES is a social media marketing firm. Founded in 2020, their team specializes in Social Media Marketing and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249Delhi, India
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Digital Paradize is a pay per click agency. Their midsize team of employees is in Delhi, India. Their team focuses on Pay Per Click and IT strategy consulting.
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UndisclosedUndisclosed50 - 249
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360 Digital Idea is a web design agency. The Delhi, India-based firm was founded in 2015. Their services include Web Design and Digital Strategy.
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UndisclosedUndisclosed50 - 249
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Web design company Elite Digital Designer was launched in 2019. The company focuses on Web Design and Web Development.
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$1,000+$150 - $199 / hr50 - 249Kochi, India
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Way WeDesign , a Direct Marketing company, is in Kochi, India. The team offers Direct Marketing and Other Marketing.
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$1,000+< $25 / hr50 - 249
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Established in 2018, EXBROIT GOALS, a midsize social media marketing firm, is in Saint Paul, Minnesota and Saint Paul, Minnesota. Their services include Social Media Marketing and Email Marketing.
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$5,000+$50 - $99 / hrFreelancerRomney Marsh, England
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Established in 2006, Quad Technology, a small social media marketing company, is located in Romney Marsh, England. Their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr50 - 249
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Markup Digi, a branding company, provides Branding and Digital Strategy. The agency is located in Noida, India.
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UndisclosedUndisclosed50 - 249
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Launched in 2013, The Digital Spiders is a public relations company. The company provides Public Relations and Social Media Marketing.
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$10,000+$100 - $149 / hr50 - 249
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Vivotics, a Digital Strategy company, is headquartered in Middletown, Delaware. The team provides Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Media planning and buying agency Growth Natives Australia is based in Southport, Australia. Founded in 2023, the team specializes in Media Planning & Buying and Social Media Marketing.
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$1,000+Undisclosed50 - 249Noida, India
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BG System Services Private Limited is a branding company launched in 2013. Based in Noida, India, the team offers Branding and Search Engine Optimization.
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Undisclosed< $25 / hr50 - 249Kolhapur, India
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Website development firm Barcadly Services was launched in 2020. The company focuses on Web Development and Mobile App Development, and is midsize.
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$5,000+$50 - $99 / hr50 - 249
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Established in 2019, Nova Labs is a Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Kutumbh Digital, a Market Research company, is in Noida, India. They provide Market Research and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249
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Brand Enhanced is a social media marketing firm. The Noida, India-based firm focuses on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed50 - 249North Sydney, Australia
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Area Ten is a SEO company. The North Sydney, Australia-based company provides Search Engine Optimization and Content Marketing.
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$1,000+$100 - $149 / hr50 - 249Noida, India
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Headquartered in Noida, India and Noida, India, The Digibee Networks is a SEO company. The team offers Search Engine Optimization and Content Marketing.
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$1,000+$100 - $149 / hr50 - 249Delhi, India
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Social media marketing company i3infosoft was launched in 2013. The agency offers Social Media Marketing and Search Engine Optimization, and is midsize.
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$1,000+< $25 / hr50 - 249
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Staff BD is a social media marketing company founded in 2020. The team offers Social Media Marketing and Search Engine Optimization and is based in Sylhet, Bangladesh and Rochdale, England.
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$1,000+Undisclosed50 - 249Bengaluru, India
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Founded in 2022, OGI Technology-Call Center Services is a midsize social media marketing firm in Bengaluru, India. Their team offers Social Media Marketing and Email Marketing.
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$1,000+$300+ / hr50 - 249Delhi, India
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Code Web Creation is a mobile app development firm. Headquartered in Delhi, India, the team specializes in Mobile App Development and Marketing Strategy.
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$1,000+$150 - $199 / hr2 - 9Bournemouth, England
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Blue Thirst, a Digital Strategy company, was launched in 2011. The firm focuses on Digital Strategy and Pay Per Click.
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$1,000+< $25 / hr10 - 49Hyderabad, India
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See all 1 projectsPurpleSyntax offers comprehensive digital marketing services, including website management, social media campaigns, and both organic and inorganic marketing strategies. The overall feedback from their reviews highlights their professionalism, reliability, creativity, and effective communication. Clients appreciate their in-depth market knowledge and the significant brand awareness and traffic growth achieved through their campaigns.
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$1,000+$25 - $49 / hr10 - 49Jaipur, India
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See all 1 projectsAce Web Experts specializes in digital marketing services aimed at increasing website traffic and acquiring new customers. Their reviews highlight significant improvements in organic sessions and keyword rankings, with clients praising their diligent efforts and exceptional customer service. The team is noted for their effective communication and humble, responsive approach.
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$1,000+$50 - $99 / hr10 - 49Toronto, Canada
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See all 1 projectsnerDigital offers comprehensive digital marketing, SEO optimization, web development, and business growth services. Their clients consistently commend them for their strategic approach, exceptional expertise, and excellent project management, noting significant growth in leads, sales, and online presence. Reviews highlight nerDigital's holistic methodology and commitment to tailored, data-driven solutions that align with clients' specific business goals.
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UndisclosedUndisclosed10 - 49Pune, India
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See all 1 projects🚀 Fueling Digital Innovation with the power of Ai 🌐 BNF Digital is a Creative, Media & Technology Transformation Company founded in 2017 by Mr. Pratik Chavhan. We are backed with dedicated
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$5,000+$100 - $149 / hr10 - 49Jeffersonville, IN
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Mediaura is a SEO company. The team offers Search Engine Optimization and Web Development and is based in Jeffersonville, Indiana.
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Undisclosed$50 - $99 / hr10 - 49
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GreatLike Media, a web design agency, was launched in 2008. The firm specializes in Web Design and Digital Strategy.
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UndisclosedUndisclosed10 - 49
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Search Control is an Advertising company. Their small team is headquartered in and. Their team provides Advertising and Branding.
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Undisclosed$150 - $199 / hr10 - 49New York, NY
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ORAIKO, an Other Marketing company, was launched in 2005. The team specializes in Other Marketing and Digital Strategy and is headquartered in New York, New York.
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$1,000+$50 - $99 / hr10 - 49Bengaluru, India
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Social Orange is a Digital Strategy company founded in 2015. Their services include Digital Strategy and Email Marketing.
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$10,000+$100 - $149 / hr10 - 49Naperville, IL
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Small Advertising company MACLYN, is in Naperville, Illinois and Des Moines, Iowa. The team offers Advertising and Branding.
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$5,000+$25 - $49 / hr10 - 49Auckland, New Zealand
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The Web Company is a web design agency located in Auckland, New Zealand. The team provides Web Design and Web Development.
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$5,000+$150 - $199 / hr10 - 49Cardiff, Wales
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Headquartered in Cardiff, Wales, S3 Advertising Agency is a small Advertising company. The team focuses on Advertising and Branding.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
33.8/40.019.2/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.6/40.017.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.