Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$5,000+$50 - $99 / hr10 - 49New Delhi, India
Services provided
UxSquare is a branding agency. The small New Delhi, India-based team provides Branding and Social Media Marketing. The firm was established in 2020.
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$1,000+< $25 / hr10 - 49Mumbai, India
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Advertising company Systapo IT Solutions was launched in 2015. The team offers Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$25 - $49 / hr10 - 49Mumbai, India
Services provided
Vaya Media is a Digital Strategy company founded in 2019. The small team focuses on Digital Strategy and Content Marketing.
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$50,000+$50 - $99 / hr10 - 49
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Webbing Designs is a web design agency. The team offers Web Design and Logo, and the firm is in Sheridan, Wyoming.
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$1,000+$25 - $49 / hr10 - 49Hyderabad, India
Services provided
Velarima Digital Agency Pvt. Ltd. Is a branding firm. The team offers Branding and Other Marketing and is located in Hyderabad, India.
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$1,000+$50 - $99 / hr10 - 49Pune, India
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ADMUSE, an Advertising company, was founded in 2021. The team provides Advertising and Branding and is based in Pune, India.
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$1,000+< $25 / hr10 - 49Madurai, India
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CarvSEO is an Advertising company. The Madurai, India-based agency was founded in 2017. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
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$1,000+$25 - $49 / hr10 - 49Dhaka, Bangladesh
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Founded in 2021, Al Amin It is a small Digital Strategy company. Their team specializes in Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Coimbatore, India
Services provided
Digital Branding Services is a Coimbatore, India-based Digital Strategy company. The team offers Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$25 - $49 / hr10 - 49Scottsdale, AZ
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Brandon Lederer, a Digital Strategy company, was launched in 2010. The agency offers Digital Strategy and Social Media Marketing, and is small.
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$250,000+$150 - $199 / hr10 - 49Jeddah, Saudi Arabia
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CousinED is an Advertising company. The team focuses on Advertising and Marketing Strategy, and the company is located in Jeddah, Saudi Arabia.
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$100,000+$25 - $49 / hr10 - 49Ahmedabad, India
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Webtech-Evolution is an Ahmedabad, India-based Other Marketing company. Launched in 2016, the team specializes in Other Marketing and Social Media Marketing.
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$5,000+$50 - $99 / hr10 - 49Ghaziabad, India
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The Native Solution is a Digital Strategy company. Headquartered in Ghaziabad, India, the agency focuses on Digital Strategy and Social Media Marketing.
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$10,000+Undisclosed10 - 49
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Techno Serve Software Solutions is a web development company. The small Bury, England-based team specializes in Web Development and CRM consulting and SI. The company was established in 2016.
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$1,000+$100 - $149 / hr10 - 49Saint Charles, MO
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Direct Marketing company DIGITAL AONE IT SOLUTIONS PVT LTD was launched in 2021. Based in Saint Charles, Missouri, the team offers Direct Marketing and Branding.
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$1,000+$25 - $49 / hr10 - 49
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Kraft Concept Marketing Solutions Pvt Ltd is a social media marketing firm. The team provides Social Media Marketing and Content Marketing and is located in Mumbai, India.
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$1,000+Undisclosed10 - 49Vadodara, India
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Brand Clover is a Vadodara, India-based Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Voluntari, Romania
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Kobyweb is a SEO agency located in Voluntari, Romania. They specialize in Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Montréal, Canada
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TST Search Engine Marketing is a small Advertising company. They offer Advertising and Digital Strategy and were established in 2011.
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$1,000+$150 - $199 / hr10 - 49Ballymahon, Ireland
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Marketing Strategy company 3 Rock Agency was launched in 2019. The agency offers Marketing Strategy and Advertising, and is small.
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$1,000+$100 - $149 / hr10 - 49Amman, Jordan
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Masar Agency is a social media marketing agency. Established in 2019, the team focuses on Social Media Marketing and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Thiruvananthapuram, India
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Tech Conscience, a small SEO services firm, is based in Thiruvananthapuram, India. Their services include Search Engine Optimization and Custom Software Development.
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$1,000+Undisclosed10 - 49Zirakpur, India
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SAMY eCommerce is a Digital Strategy company. The Zirakpur, India-based team offers Digital Strategy and Social Media Marketing.
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$1,000+Undisclosed10 - 49Toronto, Canada
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Cyber Palm Tree is a SEO agency launched in 2020. Their team provides Search Engine Optimization and Content Marketing.
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Undisclosed$100 - $149 / hr10 - 49St. Louis, MO
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Fly Pages Digital Marketing is a Digital Strategy company. The company is based in St. Louis, Missouri. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Tigard, OR
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Headquartered in Tigard, Oregon, CoDevelop is a web development firm. They provide Web Development and Search Engine Optimization and were founded in 2022.
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$1,000+Undisclosed10 - 49
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Cold Creatives is a small branding company headquartered in Dallas, Texas. The team provides Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Pune, India
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Ravian Media is an Advertising company. The small Pune, India-based team provides Advertising and Branding. The company was founded in 2020.
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$1,000+Undisclosed10 - 49Lahore, Pakistan
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Digital Strategy company Ideoversity is headquartered in Lahore, Pakistan. Established in 2016, the team focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Chirnside Park, Australia
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Clixium is a Content Marketing company founded in 2015. Their services include Content Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Jalandhar, India
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Social media marketing agency Flawless Flamingo was launched in 2018. The agency focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Karachi, Pakistan
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RankRoar is a social media marketing company. Founded in 2025, their team provides Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr10 - 49Dhaka, Bangladesh
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SEO agency InDisPro - Digital Agency focuses on Search Engine Optimization and Social Media Marketing. They are in Dhaka, Bangladesh.
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$1,000+$50 - $99 / hr10 - 49
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IMD Inbound Marketing is an Advertising company. Founded in 2009, the firm focuses on Advertising and Marketing Strategy.
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$5,000+$50 - $99 / hr10 - 49Bangkok, Thailand
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Established in 2020, Kollective One, a small social media marketing agency, is based in Bangkok, Thailand. Their services include Social Media Marketing and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Quito, Ecuador
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TG Labs Workforce is a software development company founded in 2020. Their team provides Custom Software Development and Social Media Marketing.
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$25,000+$50 - $99 / hr10 - 49
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Web development company Mr-Coder was established in 2020. Headquartered in karachi, Pakistan, the team focuses on Web Development and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Northlake, TX
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DigiWebHelp, an Advertising company, is headquartered in Northlake, Texas. The team focuses on Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
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V Patch Information Technology Solutions is a social media marketing agency. Located in Dubai, United Arab Emirates, their team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
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Headquartered in Ankara, Türkiye, Webtymize is an Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Laval, Canada
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LeadForAgents, an Advertising company, was launched in 2022. The small team focuses on Advertising and Social Media Marketing.
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$10,000+$50 - $99 / hr10 - 49Dubai, United Arab Emirates
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Digital Strategy company Saabsoft is based in Dubai, United Arab Emirates. They focus on Digital Strategy and Social Media Marketing.
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Undisclosed$50 - $99 / hr10 - 49Makati, Philippines
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In Makati, Philippines, Beeline Now Consulting Services, Inc. Is a Marketing Strategy company. Founded in 2017, the team specializes in Marketing Strategy and Content Marketing.
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$1,000+$100 - $149 / hr10 - 49Charlotte, NC
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Savvy Pioneer is a small Charlotte, North Carolina-based Marketing Strategy company. The team specializes in Marketing Strategy and Web Development.
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$1,000+< $25 / hr10 - 49
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Tecsydney - India's Best Digital Marketing Agency in Noida, an Advertising company, was established in 2022. The team specializes in Advertising and Marketing Strategy.
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Undisclosed< $25 / hr10 - 49
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SEO services firm KT Web Solution is based in Noida, India. Their services include Search Engine Optimization and UX/UI Design.
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$1,000+$25 - $49 / hr10 - 49Ghaziabad, India
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Web design company GONARDWEB INFOTECH is located in Ghaziabad, India. They focus on Web Design and Web Development.
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UndisclosedUndisclosed10 - 49
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Ideatech Software House, a social media marketing agency, specializes in Social Media Marketing and Search Engine Optimization. The company is located in Islamabad, Pakistan.
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$10,000+$25 - $49 / hr10 - 49Bend, OR
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Established in 2019, OR Local Marketing, LLC is a SEO services firm. The team specializes in Search Engine Optimization and Web Design.
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$50,000+$150 - $199 / hr10 - 49Edmonton, Canada
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In Edmonton, Canada and Delhi, India, Kenzera Digital Services is a Digital Strategy company. They specialize in Digital Strategy and Social Media Marketing and were launched in 2019.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
33.8/40.019.2/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.6/40.017.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.