Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$5,000+$50 - $99 / hr2 - 9
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Duel Marketing, a Conversion Optimization company, was established in 2017. The team specializes in Conversion Optimization and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9
Services provided
CSK Creative is a video production agency. Their small team is located in Orlando, Florida. Their services include Video Production and Web Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed2 - 9Nairobi, Kenya
Services provided
Toodaa Group Inc is a Nairobi, Kenya-based SEO services firm. The team focuses on Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
LiquidDo is a SEO services firm founded in 2018. The firm focuses on Search Engine Optimization and Content Marketing, and is small.
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UndisclosedUndisclosed2 - 9Portland, ME
Services provided
KPI Convert Digital Marketing is a Digital Strategy company. Their small team is in Portland, Maine and provides Digital Strategy and Email Marketing. The firm was founded in 2015.
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$1,000+$25 - $49 / hr2 - 9Buenos Aires, Argentina
Services provided
DMG Marketing is a small Buenos Aires, Argentina-based social media marketing agency. The team focuses on Social Media Marketing and Digital Strategy.
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UndisclosedUndisclosed2 - 9
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Virbion, a social media marketing firm, was established in 2013. The company specializes in Social Media Marketing and Video Production.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+$25 - $49 / hr2 - 9Zagreb, Croatia
Services provided
Founded in 2014, OUT LOUD Agency is a small social media marketing agency. Their team specializes in Social Media Marketing and Web Design.
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$1,000+Undisclosed2 - 9Los Angeles, CA
Services provided
Evolving World Marketing is a small Los Angeles, California-based branding agency. The team offers Branding and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$5,000+Undisclosed2 - 9Asbury Park, NJ
Services provided
More Students is a small Marketing Strategy company founded in 2018. Their team offers Marketing Strategy and Advertising.
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$1,000+Undisclosed2 - 9
Services provided
Located in Bogotá, Colombia and London, England, Vértice Precisión Creativa is a small graphic design agency. The team provides Graphic Design and Web Design.
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$1,000+$100 - $149 / hr2 - 9Mannheim, Germany
Services provided
In Mannheim, Germany, Deroché & Moore is a small branding company. Their services include Branding and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9Delhi, India
Services provided
Based in Delhi, India, TOMTO LEMON is an Advertising company. They specialize in Advertising and UX/UI Design.
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Undisclosed< $25 / hr2 - 9
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Al Rehman Digital Solutions, a small SEO services firm, is headquartered in Pakistan. Their services include Search Engine Optimization and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
User experience design company Kind Infotech focuses on UX/UI Design and Blockchain. They were launched in 2017.
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$1,000+$50 - $99 / hr2 - 9Douglassville, PA
Services provided
Web design agency Amity Digital provides Web Design and Search Engine Optimization. They are located in Douglassville, Pennsylvania.
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$1,000+$25 - $49 / hr2 - 9
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Located in Ahmedabad, India, Sun Digi Mark is a small SEO services firm. The team provides Search Engine Optimization and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Invicta Digital Media is a Digital Strategy company. The team focuses on Digital Strategy and Social Media Marketing, and the agency is located in Canada.
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$1,000+$50 - $99 / hr2 - 9Ottawa, Canada
Services provided
Arise Media Solutions, a web design agency, is based in Ottawa, Canada. Their services include Web Design and Advertising.
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$1,000+$100 - $149 / hr2 - 9London, England
Services provided
Erwin Adrian Ltd is a Marketing Strategy company. In London, England, their small team specializes in Marketing Strategy and Web Design. The agency was established in 2018.
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$1,000+$25 - $49 / hr2 - 9
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Turning Page Marketing is an Advertising company. Their team is based in Calgary, Canada and offers Advertising and Branding.
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$1,000+Undisclosed2 - 9Hyderabad, India
Services provided
Hospital Success is an Advertising company. Their small team is in Hyderabad, India. Their team offers Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Commerce180 is a SEO services firm founded in 2018. The team focuses on Search Engine Optimization and Content Marketing and is based in Coral Springs, Florida.
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$1,000+$25 - $49 / hr2 - 9Fountain Hills, AZ
Services provided
Ardeaux Media is a small web design agency founded in 2018. Their services include Web Design and Social Media Marketing.
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$5,000+< $25 / hr2 - 9Jaipur, India
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Small SEO services firm Dpixlr, is in Jaipur, India. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Knoxville, TN
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Prismo Web Solutions is a SEO company. The team offers Search Engine Optimization and Web Design and is in Knoxville, Tennessee.
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UndisclosedUndisclosed2 - 9Wollert, Australia
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SearchMinistry Media is a Marketing Strategy company. The Wollert, Australia-based team offers Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Richmond, Australia
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Apex Digital is a small Richmond, Australia-based Digital Strategy company. Their services include Digital Strategy and Content Marketing.
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Undisclosed< $25 / hr2 - 9Khulna, Bangladesh
Services provided
Mamun Tech is a web design agency launched in 2018. The team focuses on Web Design and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Nashik, India
Services provided
Startup Farms, a branding firm, is located in Nashik, India. The team provides Branding and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9San Juan Capistrano, CA
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Web IT Pros is a small San Juan Capistrano, California-based SEO agency. The team provides Search Engine Optimization and Advertising.
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$1,000+< $25 / hr2 - 9
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Digital Marketing kenya/ is a SEO services firm. They focus on Search Engine Optimization and Digital Strategy and were founded in 2019. The agency is in Nairobi, Kenya.
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$1,000+$25 - $49 / hr2 - 9San Jose, CA
Services provided
Magnate Marketing Agency is a small San Jose, California-based Advertising company. The team specializes in Advertising and Branding.
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Undisclosed$25 - $49 / hr2 - 9
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Small Content Marketing company WebSpark Digital, is headquartered in Battle Creek, Michigan. The team specializes in Content Marketing and Conversion Optimization.
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$5,000+$100 - $149 / hr2 - 9Middletown, CT
Services provided
MidConn Marketing is a small SEO services firm located in Middletown, Connecticut. Their services include Search Engine Optimization and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9
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Infinity Social Media, a small social media marketing firm, is located in Canada. Their services include Social Media Marketing and Content Marketing.
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$25,000+Undisclosed2 - 9
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Located in RIchmond, England, Tally is a small web design company. The team focuses on Web Design and UX/UI Design.
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UndisclosedUndisclosed2 - 9Pune, India
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Resocial Technology is a social media marketing company. Based in Pune, India, the company focuses on Social Media Marketing and Content Marketing.
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$1,000+Undisclosed2 - 9
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Max Ranx is a business intelligence company. Based in Cincinnati, Ohio, their team focuses on BI & big data consulting & SI and Digital Strategy.
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$1,000+Undisclosed2 - 9
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Glitch Media Knoxville is an Advertising company. Located in Knoxville, Tennessee, their team specializes in Advertising and Digital Strategy.
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Undisclosed< $25 / hr2 - 9Thiruvananthapuram, India
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Sproutbien is a Thiruvananthapuram, India-based Advertising company. Established in 2018, the team focuses on Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Affari World is an e-commerce development firm founded in 2015. The company provides E-Commerce Development and Web Design.
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$1,000+< $25 / hr2 - 9
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Small Content Marketing company Expanse 360 Group Ltd, is based in London, England. Their services include Content Marketing and Conversion Optimization.
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$1,000+$100 - $149 / hr2 - 9Lucknow, India
Services provided
Founded in 2017, ESTRELLA INFOTECH PVT LTD is an e-commerce development company. The team offers E-Commerce Development and Mobile App Development and is in Lucknow, India.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Nordimark OU is a Content Marketing company. The firm is in Tallinn, Estonia. Their team offers Content Marketing and Email Marketing.
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$1,000+$100 - $149 / hr2 - 9Thiruvananthapuram, India
Services provided
Located in Thiruvananthapuram, India, Influnz Media is a small branding company. The team specializes in Branding and Content Marketing.
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$10,000+$25 - $49 / hr2 - 9Dhaka, Bangladesh
Services provided
VirBees, a Digital Strategy company, is in Dhaka, Bangladesh and Ultimo, Australia. They focus on Digital Strategy and E-Commerce Development.
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$1,000+$200 - $300 / hr2 - 9San Dimas, CA
Services provided
Umbrella Digital Marketing is a Digital Strategy company. Their team is based in San Dimas, California and focuses on Digital Strategy and Email Marketing.
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$1,000+$25 - $49 / hr2 - 9Nutley, NJ
Services provided
Locate Marketing is a Digital Strategy company. They offer Digital Strategy and Marketing Strategy and were launched in 2018.
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$1,000+Undisclosed2 - 9Kyiv, Ukraine
Services provided
Established in 2014, FORK Agency is an Advertising company. The agency offers Advertising and Branding.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
33.8/40.019.2/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.6/40.017.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.