Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$50 - $99 / hr10 - 49San Diego, CA
Services provided
WeSEOExperts is a SEO agency established in 2012. Headquartered in San Diego, California, the team focuses on Search Engine Optimization and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
Services provided
Established in 2015, Creative Guns is a small social media marketing firm. Their services include Social Media Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Ce2c is a Jönköping, Sweden-based Advertising company. The team focuses on Advertising and Media Planning & Buying.
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Undisclosed$25 - $49 / hr10 - 49
Services provided
Bluetech Oman is a small social media marketing agency. Founded in 2020, the team specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
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Fluxworth is a small Email Marketing company located in Ikeja, Nigeria. Their services include Email Marketing and Social Media Marketing.
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$5,000+$25 - $49 / hr10 - 49
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The AMZ Scout is a Digital Strategy company based in Beverly Hills, California. The team specializes in Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Kosamba, India
Services provided
Devoir Media is a Conversion Optimization company. Their team is based in Kosamba, India. The firm offers Conversion Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+$25 - $49 / hr10 - 49
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Square Teck is a social media marketing firm. Their small team is located in Dhaka, Bangladesh and provides Social Media Marketing and Pay Per Click. The agency was established in 2022.
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Undisclosed< $25 / hr10 - 49
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Createrblogg is a social media marketing company established in 2019. The team provides Social Media Marketing and Web Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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Undisclosed$25 - $49 / hr10 - 49
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Digital Firebolt, a SEO services firm, is located in Kolkata, India. They focus on Search Engine Optimization and Digital Strategy and were launched in 2022.
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Undisclosed$50 - $99 / hr10 - 49Dubai, United Arab Emirates
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Social media marketing firm InnoVision Digital is based in Dubai, United Arab Emirates and London, England. Their services include Social Media Marketing and Web Design.
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Undisclosed$25 - $49 / hr10 - 49
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It's Innate is a Digital Strategy company. The small Ahmedabad, India-based team offers Digital Strategy and Social Media Marketing. The firm was established in 2020.
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$1,000+$25 - $49 / hr10 - 49Bareilly, India
Services provided
Banttech, a custom software development firm, is in Bareilly, India. The team specializes in Custom Software Development and Web Development.
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UndisclosedUndisclosed10 - 49
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SEO services firm The Link Seller specializes in Search Engine Optimization and Pay Per Click. They are based in Liverpool, England and Liverpool, England.
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Undisclosed< $25 / hr10 - 49
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Headquartered in Hafizabad, Pakistan, Expert Digital is a social media marketing firm. Their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr10 - 49Delhi, India
Services provided
Headquartered in Delhi, India, Askservice is a small social media marketing firm. Their services include Social Media Marketing and Conversion Optimization.
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$10,000+Undisclosed10 - 49
Services provided
Branding company by Local SEO was founded in 1995. The team focuses on Branding and Market Research and is based in Austin, Texas and Austin, Texas.
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$1,000+$25 - $49 / hr10 - 49
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Aglodiyas Solution, a small social media marketing agency, is headquartered in ahmedabad, India and Ahmedabad, India. Their services include Social Media Marketing and Mobile & App Marketing.
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$1,000+$25 - $49 / hr10 - 49
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1 More Digital is a social media marketing company. In Dallas, Texas, their small team provides Social Media Marketing and Mobile & App Marketing. The company was established in 2021.
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UndisclosedUndisclosed10 - 49
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Brillianed.Co is a Digital Strategy company. They are based in Palakkad, India, and their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Bristol, England
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Immortal Designs LLC is a web design agency founded in 2008. Their services include Web Design and Web Development.
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Undisclosed$50 - $99 / hr10 - 49
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Munerr is a SEO services firm. The London, England-based company specializes in Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr10 - 49
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Founded in 2017, Brands Digital Agency is a social media marketing firm. Their team specializes in Social Media Marketing and Web Development.
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$1,000+< $25 / hr10 - 49New York, NY
Services provided
Meta Design 360, a small custom software development company, is headquartered in New York, New York. The team focuses on Custom Software Development and Mobile App Development.
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$1,000+$25 - $49 / hr10 - 49Islamabad, Pakistan
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DevMark Solutions is a social media marketing firm. Based in Islamabad, Pakistan, their team provides Social Media Marketing and Digital Strategy.
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$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
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Digivyom Technology is a Digital Strategy company. Based in Sahibzada Ajit Singh Nagar, India, the company was launched in 2020. Their team focuses on Digital Strategy and Social Media Marketing.
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Undisclosed$25 - $49 / hr10 - 49
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FAVS Global is a social media marketing agency. The Dhaka, Bangladesh-based firm was founded in 2015. Their team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Rawalpindi, Pakistan
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Elation Enterprises is a branding agency. Their small team is headquartered in Rawalpindi, Pakistan and Rawalpindi, Pakistan. Their services include Branding and Social Media Marketing.
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Undisclosed$25 - $49 / hr10 - 49
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Website Dev Company is a pay per click agency founded in 2023. Headquartered in karachi, Pakistan, the team offers Pay Per Click and Web Design.
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$1,000+$25 - $49 / hr10 - 49Dhaka, Bangladesh
Services provided
Ranking Booth is a SEO agency. In Dhaka, Bangladesh, their team provides Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Hyderabad, India
Services provided
Answering service company AventuricSOlutions Pvt Ltd was established in 2022. The company offers Call Center Services and Back Office Outsourcing, and is small.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Founded in 2018, Zada Zada Agency is a public relations agency. The team provides Public Relations and Marketing Strategy and is located in Atlanta, Georgia.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
Services provided
Launched in 2021, Softmore IT Solution Pvt. Ltd is a social media marketing company. The team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Kolkata, India
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VcentMedia Pvt Ltd is a branding agency. The small Kolkata, India-based team provides Branding and Public Relations. The firm was founded in 2022.
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UndisclosedUndisclosed10 - 49New Delhi, India
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Adlaxy is a small Advertising company. Founded in 2016, the team offers Advertising and Branding.
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$1,000+< $25 / hr10 - 49
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NOVAI Digital, a Digital Strategy company, is based in Karachi, Pakistan and Karachi, Pakistan. The team provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49فیصل آباد, Pakistan
Services provided
Systems Dash, a social media marketing firm, focuses on Social Media Marketing and Search Engine Optimization. The firm is in فیصل آباد, Pakistan and Fernie, Canada.
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$1,000+$100 - $149 / hr10 - 49
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Launched in 2016, The Web Trybe is a branding agency. Their team specializes in Branding and Digital Strategy.
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$5,000+$50 - $99 / hr10 - 49
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Glidebyond, a branding firm, is in Chennai, India and Coimbatore, India. They focus on Branding and Social Media Marketing and were established in 2018.
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$1,000+$25 - $49 / hr10 - 49
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Located in Herndon, Virginia, Devnex is a Marketing Strategy company. Founded in 2023, the team provides Marketing Strategy and Search Engine Optimization.
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Undisclosed< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
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QORweb is a social media marketing company. They are headquartered in Sahibzada Ajit Singh Nagar, India and have small team. They focus on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Vapi, India
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Manaswin Edu Con is a Vapi, India-based Digital Strategy company. The team offers Digital Strategy and Social Media Marketing.
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Undisclosed< $25 / hr10 - 49
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Based in Edmonton, Canada, VPRO Infotech is a web development firm. Established in 2014, the team focuses on Web Development and Mobile App Development.
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$1,000+< $25 / hr10 - 49
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Established in 2022, Nexols is a small public relations company. Their team provides Public Relations and Social Media Marketing.
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$1,000+$150 - $199 / hr10 - 49
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Founded in 2022, Gambling Turkey is a social media marketing company. Based in Sliema, Malta, the team focuses on Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Dzeemart is a small Digital Strategy company. They specialize in Digital Strategy and Social Media Marketing and were launched in 2019.
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Undisclosed< $25 / hr10 - 49Kolkata, India
Services provided
Iinfinitech is a branding agency. The team is headquartered in Kolkata, India, and their services include Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
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The Metanest is an Advertising company. Located in Beirut, Lebanon, the team specializes in Advertising and Branding.
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Undisclosed$50 - $99 / hr10 - 49Warszawa, Poland
Services provided
Advertising company Creating Stories specializes in Advertising and Branding. They are headquartered in Warszawa, Poland.
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$1,000+Undisclosed10 - 49Cape Town, South Africa
Services provided
Branding company Digital Fox is headquartered in Cape Town, South Africa and White Rock, Canada. The team focuses on Branding and Social Media Marketing.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.