Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$50 - $99 / hr10 - 49Newark, DE
Services provided
Established in 2024, Webdigiex Solutions Private Limited, a small social media marketing company, is in Newark, Delaware. Their services include Social Media Marketing and Search Engine
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UndisclosedUndisclosed10 - 49Stockholm, Sweden
Services provided
Established in 2011, AdRelevance Sverige AB, a small social media marketing company, is headquartered in Stockholm, Sweden. Their team provides Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+< $25 / hr10 - 49Chennai, India
Services provided
Trimonks is a social media marketing company. Established in 2020, the agency is in Chennai, India. Their services include Social Media Marketing and Email Marketing.
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$25,000+$100 - $149 / hr10 - 49
Services provided
Founded in 2024, digital marketing strategist in kannur-yousufshan is a social media marketing company. Their services include Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr10 - 49
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Launched in 2024, Digital Marketing Specialist In Malappuram-ppfarhana is a social media marketing firm. Their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
Founded in 2024, Best Digital Marketing Strategist in Kannur | naihankp is a small social media marketing agency. Their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr10 - 49Alanallur, India
Services provided
Based in Alanallur, India and Alanallur, India, Digital makering strategist in palakkad- ajmale is a social media marketing company. The team specializes in Social Media Marketing and Email
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+< $25 / hr10 - 49
Services provided
SEO Expert USA is a social media marketing agency. The team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Białystok, Poland
Services provided
Mayko is a SEO services firm. Their team is based in Białystok, Poland. The agency focuses on Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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Undisclosed$25 - $49 / hr10 - 49Denver, CO
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Bitlinks Tech USA, a social media marketing company, provide Social Media Marketing and Search Engine Optimization. They were founded in 2018.
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$1,000+< $25 / hr10 - 49London, England
Services provided
Headquartered in London, England, DEVSBETA is a small Digital Strategy company. The team provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
VirtuoBiz is a branding agency. The company is based in Dhaka, Bangladesh and Dhaka, Bangladesh. Their team specializes in Branding and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Newark, CA
Services provided
Branding firm Simply Fresh Creative was founded in 2015. Headquartered in Newark, California, the team specializes in Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Kazhakkoottam, India
Services provided
Founded in 2023, Artistude Innovations Pvt Ltd is a small Market Research company based in Kazhakkoottam, India. Their team offers Market Research and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Caminha, Portugal
Services provided
Located in Caminha, Portugal, Pixel in Motion is a social media marketing firm. Launched in 2019, the team offers Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr10 - 49New Delhi, India
Services provided
Cube Digital is a social media marketing agency. They offer Social Media Marketing and Email Marketing and are based in New Delhi, India and New Delhi, India.
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$1,000+< $25 / hr10 - 49
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Systrocode Technologies, a SEO agency, specializes in Search Engine Optimization and Pay Per Click. The company is headquartered in Jaipur, India.
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$1,000+Undisclosed10 - 49Boston, MA
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My Biz Buddy is a Boston, Massachusetts-based social media marketing firm. They provide Social Media Marketing and Content Marketing and were established in 2022.
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$1,000+$50 - $99 / hr10 - 49Schofields, Australia
Services provided
Leapsquad is a social media marketing firm. They are located in Schofields, Australia, and their services include Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49New Delhi, India
Services provided
Digital Strategy company Web2vyapar Solutiona was established in 2023. Headquartered in New Delhi, India, the team specializes in Digital Strategy and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Dubai, United Arab Emirates
Services provided
Based in Dubai, United Arab Emirates, The Digital Click is a SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$200 - $300 / hr10 - 49Melbourne, FL
Services provided
Headquartered in Melbourne, Florida and Hewitt, Texas, YellowWebMonkey is a SEO company. They specialize in Search Engine Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr10 - 49Houston, TX
Services provided
Buzz Digital Agency is a Marketing Strategy company established in 2020. Based in Houston, Texas, the team specializes in Marketing Strategy and Digital Strategy.
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$1,000+Undisclosed10 - 49Melbourne, Australia
Services provided
Social media marketing firm Optweb Digital was established in 2020. The small team offers Social Media Marketing and Search Engine Optimization.
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$1,000+$150 - $199 / hr10 - 49İstanbul, Türkiye
Services provided
GetHealth Dijital Sağlık Ajansı is a social media marketing agency. Their team is in İstanbul, Türkiye and İstanbul, Türkiye and focuses on Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49Saint Charles, MO
Services provided
99 Creatives is a small social media marketing company located in Saint Charles, Missouri. The team offers Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Services provided
Established in 2020, Custom Marketing Solutions is a SEO agency. The small team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Leads Hour is a social media marketing company established in 2024. Their team focuses on Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Ottawa, Canada
Services provided
Launched in 2022, Maple Clicks is a small pay per click company based in Ottawa, Canada. Their team offers Pay Per Click and Web Design.
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$25,000+$150 - $199 / hr10 - 49
Services provided
Swift Marketing & Web Design - Charleston SC, a social media marketing firm, was established in 2018. The team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Navi Mumbai, India
Services provided
Launched in 2016, Pinacle Web India, a small social media marketing agency, is headquartered in Navi Mumbai, India. Their team offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Casablanca, Morocco
Services provided
ENERGIEDIN is a social media marketing agency founded in 2012. Their services include Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr10 - 49
Services provided
Social media marketing agency Doctors Branding is located in Shyamnagar, India. The team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Irvine, CA
Services provided
Local SEO Sites is a social media marketing firm. Founded in 2010, the firm is located in Irvine, California. Their team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49San Juan Capistrano, CA
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Web design agency iSearch By City was founded in 2010. The company focuses on Web Design and Social Media Marketing, and is small.
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UndisclosedUndisclosed10 - 49Lakewood, OH
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Yorty Designs is a SEO agency. The Lakewood, Ohio-based agency was established in 2010. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49New York, NY
Services provided
EDGECLOUDTECH HOLDINGS LLC, a social media marketing agency, was founded in 2024. They focuses on Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49Saltillo, Mexico
Services provided
Mekorita is a branding company founded in 2008. The firm focuses on Branding and Social Media Marketing, and is small.
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Undisclosed< $25 / hr10 - 49Noida, India
Services provided
Based in Noida, India, Vapour Soft Pvt. Ltd. Is a Digital Strategy company. The team provides Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Nashville, TN
Services provided
Social media marketing firm Digital Law Marketing, Inc. Offers Social Media Marketing and Content Marketing. They are headquartered in Nashville, Tennessee.
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$5,000+< $25 / hr10 - 49Navi Mumbai, India
Services provided
Twinkle Media Hub Pvt Ltd. Is a Direct Marketing company. The small Navi Mumbai, India-based team provides Direct Marketing and Social Media Marketing. The agency was launched in 2021.
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$1,000+$25 - $49 / hr10 - 49Ghaziabad, India
Services provided
Digital Webs Growth, a social media marketing firm, is located in Ghaziabad, India. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Duluth, GA
Services provided
Citationscheck is a small Duluth, Georgia-based social media marketing firm. Their services include Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49Patchogue, NY
Services provided
Founded in 2023, Ultimate System is a social media marketing firm. The small team specializes in Social Media Marketing and Email Marketing.
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Undisclosed< $25 / hr10 - 49Alpharetta, GA
Services provided
Founded in 2024, Twig Dental Marketing is a Marketing Strategy company. The small team specializes in Marketing Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
Digitalist Solutions is an Islamabad, Pakistan-based Ecommerce Marketing company. Launched in 2021, the team offers Ecommerce Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Toms River, NJ
Services provided
VINIO Marketing is a social media marketing agency founded in 2023. The company offers Social Media Marketing and Search Engine Optimization, and is small.
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UndisclosedUndisclosed10 - 49Ridgewood, NJ
Services provided
Small social media marketing company DiMaCo Web, is located in Ridgewood, New Jersey. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Lalitpur, Nepal
Services provided
Branding company Keroneva Design is headquartered in Lalitpur, Nepal. They provide Branding and Content Marketing and were established in 2019.
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UndisclosedUndisclosed10 - 49Oak Forest, IL
Services provided
Social media marketing agency SS Tech Services is headquartered in Oak Forest, Illinois and Noida, India. They specialize in Social Media Marketing and Content Marketing and were founded in 2015.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
32.2/40.017/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.