Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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Undisclosed< $25 / hr10 - 49
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91 Digital Media is a New Delhi, India-based social media marketing company. They specialize in Social Media Marketing and Search Engine Optimization and were established in 2024.
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UndisclosedUndisclosed10 - 49Wichita, KS
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Agent Branding & Marketing is a Marketing Strategy company. Established in 2015, the firm is headquartered in Wichita, Kansas. Their team offers Marketing Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed10 - 49Pune, India
Services provided
Based in Pune, India, Being Addictive is a branding agency. Their services include Branding and Social Media Marketing.
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Undisclosed$50 - $99 / hr10 - 49Łódź, Poland
Services provided
DIGONE is an Advertising company. Their small team is based in Łódź, Poland and specializes in Advertising and Branding. The company was launched in 2015.
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$1,000+$50 - $99 / hr10 - 49Archerfield, Australia
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Branding company Omegaa pty ltd is in Archerfield, Australia. They specialize in Branding and Content Marketing and were founded in 2010.
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UndisclosedUndisclosed10 - 49
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Media365.ie, an Advertising company, was founded in 2015. Based in Dublin, Ireland, the team provides Advertising and Branding.
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UndisclosedUndisclosed10 - 49
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Affiliate Marketing company PureAds Digital is based in Wilmington, Delaware. Launched in 2016, the team focuses on Affiliate Marketing and Email Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed10 - 49Amsterdam, Netherlands
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Advertising company Hide and Seek was established in 2014. The team offers Advertising and Social Media Marketing and is headquartered in Amsterdam, Netherlands.
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$1,000+$150 - $199 / hr10 - 49Hyderabad, India
Services provided
Evron Networks is a SEO company. Launched in 2021, the team focuses on Search Engine Optimization and Pay Per Click. The company is located in Hyderabad, India.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+$25 - $49 / hr10 - 49Providencia, Chile
Services provided
Founded in 2020, Delta Digital is a Digital Strategy company. The team focuses on Digital Strategy and Email Marketing and is in Providencia, Chile and Miami, Florida.
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$1,000+< $25 / hr10 - 49Waco, TX
Services provided
Branding agency WSI internet patner was launched in 2007. The team focuses on Branding and Social Media Marketing and is headquartered in Waco, Texas.
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$1,000+$100 - $149 / hr10 - 49Durban, South Africa
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Imbilla Digital Agency, a social media marketing firm, was established in 2021. They focuses on Social Media Marketing and Content Marketing.
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Undisclosed$150 - $199 / hr10 - 49Hillsboro, OR
Services provided
WEO Media - Dental Marketing is a SEO agency. They were established in 2009, and their services include Search Engine Optimization and Pay Per Click.
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Undisclosed$25 - $49 / hr10 - 49
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Meta Orbix is a SEO agency. The agency is in Grand Prairie, Texas. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Wentworth Point, Australia
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Antops Technologies Australia is a Wentworth Point, Australia-based social media marketing agency. They provide Social Media Marketing and Conversion Optimization.
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$1,000+$25 - $49 / hr10 - 49New Delhi, India
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Kohinoorr.in is a New Delhi, India-based branding firm. The team offers Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Toronto, Canada
Services provided
Push Content - Social Media Video & Animation is a branding company. The team provides Branding and Social Media Marketing and is in Toronto, Canada and Brooklyn, New York.
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$1,000+$25 - $49 / hr10 - 49Rawalpindi, Pakistan
Services provided
Vix Local is a Digital Strategy company. They were established in 2022 and offer Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Crowley, TX
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Social media marketing company Kurv Agency is in Crowley, Texas. Launched in 2020, the team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Los Angeles, CA
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RAIN is an Advertising company. Based in Los Angeles, California, the firm was established in 2014. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Sutton, England
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Nutcracker Agency, a PR firm, was founded in 2014. The company specializes in Public Relations and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Surrey, Canada
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Devo Business Solutions is a SEO services firm. Their small team is headquartered in Surrey, Canada. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49
Services provided
Pukkaleads is an Advertising company founded in 2024. The team focuses on Advertising and Social Media Marketing and is headquartered in.
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UndisclosedUndisclosed10 - 49Shrewsbury, NJ
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Marketing esq is a social media marketing firm. Their team is in Shrewsbury, New Jersey and specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Sheridan, WY
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INA WEBTECH, an Email Marketing company, is located in Sheridan, Wyoming and Berlin, Germany. Established in 2016, the team offers Email Marketing and Affiliate Marketing.
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$1,000+$50 - $99 / hr10 - 49
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Launched in 2021, SEOINUSA, a small social media marketing company, is based in Oklahoma City, Oklahoma. Their team provides Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Aglantzia, Cyprus
Services provided
MC Media Group FZC is a Digital Strategy company founded in 2019. The team focuses on Digital Strategy and Conversion Optimization and is based in Aglantzia, Cyprus.
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$1,000+$100 - $149 / hr10 - 49Lahore, Pakistan
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Branding company Hiline Digital was established in 2015. The team provides Branding and Social Media Marketing and is headquartered in Lahore, Pakistan.
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$1,000+$25 - $49 / hr10 - 49
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VistaScale, Inc. Is a Digital Strategy company. The Middletown, Delaware-based company was established in 2019. Their team offers Digital Strategy and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Calgary, Canada
Services provided
Target Genius Marketing is a SEO agency. The team specializes in Search Engine Optimization and Pay Per Click, and the firm is located in Calgary, Canada.
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$1,000+< $25 / hr10 - 49Jaipur, India
Services provided
In Jaipur, India and Jaipur, India, Emarketing Soft is a PR agency. They focus on Public Relations and Social Media Marketing and were launched in 2024.
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$5,000+$25 - $49 / hr10 - 49
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Subtle Marketing is a branding company. They were established in 2024 and provide Branding and Social Media Marketing.
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$1,000+$150 - $199 / hr10 - 49Reston, VA
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Established in 2021, EAX Media, a small Digital Strategy company, is located in Reston, Virginia. Their team focuses on Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Lahore, Pakistan
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Ads Spiders is a social media marketing firm. The Lahore, Pakistan-based team provides Social Media Marketing and Search Engine Optimization.
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$5,000+$150 - $199 / hr10 - 49Dubai, United Arab Emirates
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BUSINESS THRIVER, a SEO services firm, is located in Dubai, United Arab Emirates and München, Germany. They provide Search Engine Optimization and Pay Per Click and were launched in 2018.
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$1,000+$25 - $49 / hr10 - 49Frisco, TX
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MaxusX is a pay per click agency. The team is located in Frisco, Texas, and their services include Pay Per Click and UX/UI Design.
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$1,000+$50 - $99 / hr10 - 49Perigny, France
Services provided
Mooood. Is a SEO services firm headquartered in Perigny, France. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Timaru, New Zealand
Services provided
Founded in 2004, Sky Media is a Digital Strategy company. Their team focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Houston, TX
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Social media marketing firm Codesynx was established in 2018. The team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49
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Atommorph Technologies Private Limited is a small Bhubaneswar, India-based branding firm. The team provides Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49
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Launched in 2021, Algrow Media - Digital Marketing Agency is a branding agency. Their team specializes in Branding and Social Media Marketing.
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$10,000+$50 - $99 / hr10 - 49
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IT LEADZ LTD is a social media marketing firm. They are headquartered in and have small team of experts. Their services include Social Media Marketing and Email Marketing.
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Undisclosed< $25 / hr10 - 49
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Branding company Naxape specializes in Branding and Content Marketing. They were launched in 2023.
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$1,000+< $25 / hr10 - 49New Delhi, India
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Digibrandly, a social media marketing agency, is headquartered in New Delhi, India. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49
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NetLZ Consulting LLC is a Digital Strategy company. Established in 2007, the team provides Digital Strategy and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49
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Yashik Yadav & Co is a social media marketing firm. Launched in 2020, the team provides Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49Roma, Italy
Services provided
Social media marketing company Digital Dream Works LLC provides Social Media Marketing and Search Engine Optimization. They were founded in 2024.
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UndisclosedUndisclosed10 - 49Sahibzada Ajit Singh Nagar, India
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Uniwork Technologies is a Sahibzada Ajit Singh Nagar, India-based social media marketing agency. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49
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Prymel Elements is a small Tampa, Florida-based branding company. Their services include Branding and Event Marketing.
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$1,000+< $25 / hr10 - 49
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Logo Creatorz, a social media marketing agency, was established in 2024. The team focuses on Social Media Marketing and Search Engine Optimization and is headquartered in Houston, Texas.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
32.2/40.017/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.