Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed250 - 999Leeds, England
Services provided
IDHL is a public relations firm. Launched in 2023, the company is in Leeds, England and New York, New York. Their services include Public Relations and Social Media Marketing.
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UndisclosedUndisclosed250 - 999Warszawa, Poland
Services provided
Performance Group is a branding company. Their midsize team of employees is based in Warszawa, Poland. Their team offers Branding and Media Planning & Buying.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed250 - 999
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Cybrom Technology is a Digital Strategy company. They are based in and have midsize team. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr250 - 999
Services provided
Advertising company Ranked On 1 focuses on Advertising and Branding. They are headquartered in Kansas City, Missouri.
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$10,000+$100 - $149 / hr250 - 999
Services provided
In Ghaziabad, India, Merakii BrandPro Pvt Ltd is a midsize Advertising company. The team focuses on Advertising and Branding.
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$1,000+< $25 / hr250 - 999Karachi, Pakistan
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Salesolutions4u is a web development company. Established in 2000, the firm is in Karachi, Pakistan. Their team focuses on Web Development and Mobile App Development.
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$1,000+$25 - $49 / hr250 - 999
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Midsize SEO company Remote Hive Ltd, is headquartered in Lahore, Pakistan. Their services include Search Engine Optimization and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed250 - 999Rochester, NY
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CGI Digital, a social media marketing agency, was launched in 1988. The agency provides Social Media Marketing and Search Engine Optimization, and is midsize.
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$250,000+$100 - $149 / hr250 - 999
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Book Publisher Expert is a New York, New York-based Content Writing Services company. They focus on Content Writing Services and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$5,000+$50 - $99 / hr250 - 999
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DWAO – Best SEO Company for Local & Global Businesses is a midsize SEO services firm. They provide Search Engine Optimization and Marketing Strategy and were established in 2014.
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UndisclosedUndisclosed250 - 999
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Net Access India Limited is a midsize Chennai, India-based social media marketing company. Their services include Social Media Marketing and Email Marketing.
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$5,000+$150 - $199 / hr10 - 49Newark, DE
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Founded in 2019, Mountainise Inc, a small AI company, is in Newark, Delaware. Their team provides Artificial Intelligence and BI & big data consulting & SI.
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$1,000+$25 - $49 / hr10 - 49New York, NY
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KleenSoft, a Digital Strategy company, is based in New York, New York. They focus on Digital Strategy and Social Media Marketing.
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$5,000+$25 - $49 / hr50 - 249Sheridan, WY
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Tekinnovators is a Market Research company. Established in 2015, the agency is in Sheridan, Wyoming and Karachi, Pakistan. Their team focuses on Market Research and Social Media Marketing.
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$5,000+$25 - $49 / hr2 - 9
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See all 1 projectsThe LeadsCube offers comprehensive SEO and content marketing services designed to enhance online visibility and boost product sales. The overall feedback highlights the company's effective project management, responsiveness, and ability to deliver measurable results, such as improved search engine rankings and increased website traffic. Clients particularly appreciate The LeadsCube's clear understanding of their goals and the significant impact on sales within a few months.
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Undisclosed< $25 / hr2 - 9Mumbai, India
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SCdigitalmarketingservices is a SEO agency. The small Mumbai, India-based team offers Search Engine Optimization and Social Media Marketing. The firm was launched in 2024.
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$10,000+$150 - $199 / hr10 - 49London, England
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Social media marketing firm Digital Innovation Group was launched in 2005. The agency focuses on Social Media Marketing and Pay Per Click.
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$1,000+$100 - $149 / hr50 - 249Lahore, Pakistan
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See all 1 projectsMarketing kinges offers a range of digital marketing services, including PPC, SEO, Google Ads, and social media marketing. Their reviews highlight their ability to enhance website rankings and social media presence, resulting in significant business growth. Clients commend their expertise, honesty, and cooperative team, while noting the innovative equity-based marketing service, though timely communication could be improved.
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$1,000+$25 - $49 / hr50 - 249Berlin, Germany
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SEO company Performics was launched in 2010. The team specializes in Search Engine Optimization and Content Marketing.
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$5,000+$100 - $149 / hr50 - 249Toronto, Canada
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Avenue Road Advertising is a web design company. The company is located in Toronto, Canada. Their team specializes in Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hr50 - 249Evanston, IL
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L2TMedia is an Advertising company. The Evanston, Illinois-based team focuses on Advertising and Broadcast Video.
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$10,000+$150 - $199 / hr50 - 249Bristol, England
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Bray Leino CX is an UX company. Their team is based in Bristol, England and provides UX/UI Design and Branding.
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$10,000+$150 - $199 / hr50 - 249London, England
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The7stars is a Digital Strategy company. Their midsize team of employees is in London, England. Their team focuses on Digital Strategy and Media Planning & Buying.
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$5,000+$100 - $149 / hrFreelancerMemphis, TN
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Mary Rabalais is a PPC company headquartered in Memphis, Tennessee. Founded in 1996, the team offers Pay Per Click and Search Engine Optimization.
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$10,000+$150 - $199 / hr50 - 249Liverpool, England
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Ph.Creative, a graphic design agency, was launched in 2004. The midsize team focuses on Graphic Design and Pay Per Click.
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UndisclosedUndisclosed50 - 249Wakefield, MA
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C-4 Analytics is a Conversion Optimization company. They were founded in 2009, and their services include Conversion Optimization and Graphic Design.
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$5,000+$100 - $149 / hr50 - 249Tampa, FL
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Socius Marketing is a SEO company. Located in Tampa, Florida, the agency was founded in 2006. Their team specializes in Search Engine Optimization and Advertising.
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$5,000+$100 - $149 / hrFreelancerWien, Austria
Services provided
Located in Wien, Austria, Quantenfrosch is a small web design agency. Their services include Web Design and Pay Per Click.
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$1,000+< $25 / hr50 - 249San Isidro, Peru
Services provided
Established in 2001, Neo Consulting is a SEO company. The firm provides Search Engine Optimization and UX/UI Design, and is midsize.
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$1,000+< $25 / hr50 - 249São Paulo, Brazil
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Agência Mestre is a São Paulo, Brazil-based SEO company. Their services include Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed50 - 249Makati, Philippines
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Founded in 2009, 365Outsource.com is a midsize Content Marketing company located in Makati, Philippines. Their team specializes in Content Marketing and IT managed services.
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UndisclosedUndisclosedFreelancer
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Founded in 2005, Dean Loh & Associates is a web design company. The small team specializes in Web Design and E-Commerce Development.
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UndisclosedUndisclosed50 - 249Des Moines, IA
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Based in Des Moines, Iowa, Register Media is a midsize print design agency. Their services include Print Design and Social Media Marketing.
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$5,000+$50 - $99 / hr50 - 249Medellín, Colombia
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BTODigital is a Marketing Strategy company. The Medellín, Colombia-based company was founded in 2014. Their team offers Marketing Strategy and E-Commerce Development.
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UndisclosedUndisclosedFreelancerGlenarden, MD
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Arckay Business Solutions , a small SEO services firm, is headquartered in Glenarden, Maryland. The team offers Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Melbourne, FL
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Branding company Tech Andaz is based in Melbourne, Florida. The team focuses on Branding and Mobile App Development.
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UndisclosedUndisclosedFreelancer
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CHRIS MUZILLA DESIGN is a SEO company. Their small team of employees is located in. Their team offers Search Engine Optimization and E-Commerce Development.
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UndisclosedUndisclosedFreelancerDavie, FL
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Smitty's Holdings, Inc. Is a small SEO company in Davie, Florida. The team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed50 - 249
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SEO Richmond VA is a SEO agency. Based in Richmond, Virginia, their midsize team specializes in Search Engine Optimization and Pay Per Click. The company was launched in 2017.
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UndisclosedUndisclosed50 - 249Brno, Czech Republic
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ROI Hunter a.s. Is a Content Marketing company. Established in 2014, their team offers Content Marketing and Pay Per Click.
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UndisclosedUndisclosed50 - 249Córdoba, Spain
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Midsize branding firm Dobuss, is located in Córdoba, Spain. The team offers Branding and Content Marketing.
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UndisclosedUndisclosedFreelancerWest Bridgford, England
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George Allsop Digital Marketing is a SEO services firm. Their small team of employees is in West Bridgford, England. Their team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerIlkeston, Nottingham-Derby Metropolitan Area, England
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Andy Morley is a SEO company. They are in Ilkeston, Nottingham-Derby Metropolitan Area, England and have small team. Their team focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249Caracas, Venezuela
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TS Talent Soluciones is an Email Marketing company. The team specializes in Email Marketing and Mobile App Development and is in Caracas, Venezuela.
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UndisclosedUndisclosed50 - 249
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Located in Fresno, California, WEBOWARES is a midsize branding company. The team focuses on Branding and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Noida, India
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SEO company Inveera Technologies focuses on Search Engine Optimization and Pay Per Click. They are in Boston, Massachusetts and San Diego, California.
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UndisclosedUndisclosed50 - 249Cookeville, TN
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Hometown Digital Solutions, an Email Marketing company, was founded in 2016. The company focuses on Email Marketing and E-Commerce Development.
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UndisclosedUndisclosed50 - 249Salt Lake City, UT
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Target River, an Advertising company, offers Advertising and Sales Outsourcing. The company is in Salt Lake City, Utah and Encinitas, California.
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UndisclosedUndisclosed50 - 249
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ND Marketing Services is a social media marketing company. The agency is located in. Their team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Islamabad, Pakistan
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Social media marketing company Impact Estate Marketing was established in 2021. The company specializes in Social Media Marketing and Email Marketing, and is midsize.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.