Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed2 - 9
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Small social media marketing agency Positive Medium, is based in Williamsport, Pennsylvania. The team focuses on Social Media Marketing and Search Engine Optimization.
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Undisclosed$100 - $149 / hr2 - 9Fort Lauderdale, FL
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Digital Marketing Service Pro is a Fort Lauderdale, Florida-based social media marketing agency. The team specializes in Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed2 - 9Lancaster, PA
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Digital Orchestrations Media Group is a SEO agency founded in 2019. In Lancaster, Pennsylvania, the team offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9New York, NY
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SEO Marketing Nerds is a SEO company. The New York, New York-based agency was established in 2022. Their team offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Cookeville, TN
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Nineteen Eighty-Six Digital Enterprise is a small Cookeville, Tennessee-based SEO agency. The team provides Search Engine Optimization and Advertising.
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UndisclosedUndisclosed2 - 9
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Digital Symmetry, a small social media marketing company, is in Hopkins, Minnesota. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Baxter, MN
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SiteFlight LLC, a SEO agency, specializes in Search Engine Optimization and Pay Per Click. The company is located in Baxter, Minnesota.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed2 - 9Syracuse, IN
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Otecon Technologies is a small social media marketing company in Syracuse, Indiana. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Scotch Plains, NJ
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Short Hills Design, LLC is a SEO services firm. They are based in Scotch Plains, New Jersey. Their team provides Search Engine Optimization and Web Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosed2 - 9Plainfield, IN
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Marketing Pro Lab LLC is a SEO agency. They specialize in Search Engine Optimization and Social Media Marketing and are in Plainfield, Indiana.
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UndisclosedUndisclosed2 - 9Carmel, IN
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Bohu Digital is a Digital Strategy company. Their small team is located in Carmel, Indiana. Their services include Digital Strategy and Email Marketing.
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UndisclosedUndisclosed2 - 9Fort Wayne, IN
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Small SEO agency Colossal Reach Digital Marketing, is located in Fort Wayne, Indiana. The team offers Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed2 - 9Midland, MI
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Small social media marketing firm Great Lakes Marketing Company, is headquartered in Midland, Michigan. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Denver, CO
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Silent Freeway Marketing is a SEO company. They provide Search Engine Optimization and Social Media Marketing and were launched in 2014.
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UndisclosedUndisclosed2 - 9Denver, CO
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Lingows Media, a social media marketing firm, was established in 2011. The company provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Columbus, OH
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Opanova Digital is a small Columbus, Ohio-based SEO company. The team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Berkeley Township, NJ
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On The Ball Marketing is a SEO services firm. The team offers Search Engine Optimization and Web Development and is located in Berkeley Township, New Jersey.
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$1,000+< $25 / hr2 - 9Bangkok, Thailand
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KK Digital Group offers SEO services that have proven to be valuable in achieving measurable keyword results for their clients. Overall feedback highlights their professionalism, timely delivery, and customer-oriented approach, making them a reliable partner for digital marketing projects. The company has received praise for being polite and service-minded, with no significant areas for improvement noted.
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$1,000+$50 - $99 / hr2 - 9Cardiff, Wales
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SEO services firm SEO Agency Cardiff is based in Cardiff, Wales. They focus on Search Engine Optimization and Pay Per Click and were founded in 2024.
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$1,000+$50 - $99 / hr2 - 9Ahmedabad, India
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Launched in 2023, Dots Developer is a social media marketing firm. The small team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Austin, TX
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Shining Moon Digital is a small branding company launched in 2022. Their services include Branding and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Sandy, UT
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Established in 2017, 10ZING Digital is a small Marketing Strategy company. Their team specializes in Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Virtual SEO Expert, a social media marketing company, is headquartered in Sheridan, Wyoming. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Front Royal, VA
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Matrimont is a social media marketing company. The team specializes in Social Media Marketing and Search Engine Optimization, and the firm is headquartered in Front Royal, Virginia.
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UndisclosedUndisclosed2 - 9Philadelphia, PA
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Headquartered in Philadelphia, Pennsylvania, Digital Genius Pros is a small SEO company. The team provides Search Engine Optimization and Web Design.
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$1,000+$150 - $199 / hr2 - 9Fortitude Valley, Australia
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LINK Marketing is a social media marketing agency. The team offers Social Media Marketing and Content Marketing and is in Fortitude Valley, Australia.
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$1,000+< $25 / hr2 - 9Houston, TX
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Launched in 2000, Go Rankers LLC is a Digital Strategy company. The team specializes in Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Traverse City, MI
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Peak Positions is a social media marketing company. Their small team is headquartered in Traverse City, Michigan. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Command Rush, a small SEO agency, is headquartered in Atlanta, Georgia. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9East Lansing, MI
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East Lansing Media, a social media marketing agency, was launched in 2021. The company focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Mumbai, India
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Established in 2024, Digital sakshi vankar, a small social media marketing company, is in Mumbai, India. Their team offers Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr2 - 9
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Digital Zeel Shah is a social media marketing firm launched in 2024. The small team specializes in Social Media Marketing and Content Marketing.
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Undisclosed$25 - $49 / hr2 - 9
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Sink or Swim Marketing is a SEO agency. The company is headquartered in Greystones, Ireland. Their team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Portsmouth, England
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SEO Local Services is a SEO company. Founded in 2023, the company offers Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
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GODX MEDIA is a Conversion Optimization company. In Delhi, India, the agency was founded in 2021. Their services include Conversion Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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UnBasic Studios, a social media marketing agency, provide Social Media Marketing and Pay Per Click. They were launched in 2019.
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UndisclosedUndisclosed2 - 9Stockbridge, GA
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Secure Website Services LLC is a pay per click agency. They were founded in 2002 and specialize in Pay Per Click and Custom Software Development.
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$1,000+$100 - $149 / hr2 - 9Mumbai, India
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Launched in 2019, EXSITEMENT, a small branding agency, is in Mumbai, India. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Biztechgeeks is a Content Marketing company. They focus on Content Marketing and Email Marketing and were founded in 1980. The firm is based in.
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$1,000+< $25 / hr2 - 9Dubai, United Arab Emirates
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Launched in 2022, RevolveRise is a Marketing Strategy company. Their services include Marketing Strategy and Social Media Marketing.
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$1,000+< $25 / hr2 - 9Rawalpindi, Pakistan
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Brand Creatives Digital , a social media marketing agency, was founded in 2017. The company provides Social Media Marketing and Branding, and is small.
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$1,000+$25 - $49 / hr2 - 9Costa Mesa, CA
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Located in Costa Mesa, California, GDM Creators is a branding firm. The team focuses on Branding and Social Media Marketing.
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$1,000+Undisclosed2 - 9Salem, OR
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Skyline Video Productions is a small social media marketing agency based in Salem, Oregon. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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DigitalONDA , a PPC agency, was founded in 2012. Based in Atlanta, Georgia, the team specializes in Pay Per Click and Web Development.
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$1,000+Undisclosed2 - 9Mahwah, NJ
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In Mahwah, New Jersey, Wenstein, LLC is a SEO services firm. They provide Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Las Vegas, NV
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Launched in 2009, Ad ROI Marketing is an Advertising company. Located in Las Vegas, Nevada, the team provides Advertising and Social Media Marketing.
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Undisclosed< $25 / hr2 - 9Surquillo, Peru
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SEO Fortress is a SEO agency. In Surquillo, Peru and Surquillo, Peru, the agency was established in 2024. Their services include Search Engine Optimization and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9
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Flydeas is a branding firm. They are in Dubai, United Arab Emirates and Islamabad, Pakistan and have small team of experts. Their services include Branding and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Raleigh, NC
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Peddle is a CRM consulting and SI company. Launched in 2022, the team specializes in CRM consulting and SI and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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Branch Marketing is a web design agency. The agency is in St. Catharines, Canada. Their team specializes in Web Design and Digital Strategy.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.