Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+< $25 / hr2 - 9Chennai, India
Services provided
In Chennai, India, Shanthi IT Solution is a social media marketing agency. Their services include Social Media Marketing and Email Marketing.
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$1,000+$25 - $49 / hr2 - 9Toronto, Canada
Services provided
Launched in 2023, Digital Pulse Agency (DPA) is a branding agency. The team specializes in Branding and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+< $25 / hr2 - 9Cagayan de Oro, Philippines
Services provided
Digital Strategy company Plus Advantage Digital was founded in 2024. The team specializes in Digital Strategy and Search Engine Optimization and is headquartered in Cagayan de Oro, Philippines.
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$1,000+$50 - $99 / hr2 - 9
Services provided
SEO Expert in Dubai is a Digital Strategy company. The team provides Digital Strategy and Social Media Marketing and is based in Dubai, United Arab Emirates.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
Social media marketing agency Preet Web Vision is located in Malerkotla, India. The team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9London, England
Services provided
Regal Roye Limited is a social media marketing company. Launched in 2019, the team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Bologna, Italy
Services provided
Headquartered in Bologna, Italy, BIG Digital is a social media marketing agency. They offer Social Media Marketing and Email Marketing and were founded in 2012.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$100 - $149 / hr2 - 9Madison, WI
Services provided
Aspect Marketing, a branding company, was established in 2019. The small team focuses on Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Rocklea, Australia
Services provided
AusGarage is a Marketing Strategy company located in Rocklea, Australia. They specialize in Marketing Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosed2 - 9Dallas, TX
Services provided
Axer Strategies, a PR agency, is based in Dallas, Texas. The team focuses on Public Relations and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Vancouver, Canada
Services provided
Launched in 2022, Azai Media is a social media marketing company. The agency focuses on Social Media Marketing and Content Marketing, and is small.
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$1,000+$25 - $49 / hr2 - 9
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Target Rank SEO is a Troy, Michigan-based SEO company. They specialize in Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9
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Branding company Black Ox Creatives was founded in 2023. The company specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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2 fox Technology is a social media marketing company. The Zirakpur, India-based firm was launched in 2023. Their team focuses on Social Media Marketing and Content Marketing.
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$1,000+Undisclosed2 - 9
Services provided
Take This Down is a PR firm established in 2019. The team specializes in Public Relations and Market Research.
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$1,000+$50 - $99 / hr2 - 9
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Rootsyntax Software Solutions is a social media marketing company. The team offers Social Media Marketing and Search Engine Optimization, and the firm is headquartered in St. Petersburg, Florida.
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$1,000+$50 - $99 / hr2 - 9Knjaževac, Serbia
Services provided
Branding firm Startline Strategies is headquartered in Knjaževac, Serbia. They provide Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9București, Romania
Services provided
Balcorom Group is a social media marketing firm established in 2003. The team offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Cork, Ireland
Services provided
Baldwin Digital is a SEO company. The Cork, Ireland-based agency was established in 2012. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Cedar City, UT
Services provided
Launched in 2012, BALLARDFX is a small Cedar City, Utah-based social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
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Beetroot Digital, a branding company, is based in Greater Noida , India. The team provides Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Delhi, India
Services provided
Branding firm Align Clicks was founded in 2024. The team provides Branding and Pay Per Click.
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UndisclosedUndisclosed2 - 9Poznań, Poland
Services provided
Antygen is a Poznań, Poland-based SEO company. Launched in 2007, the team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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Evaa Technologies is a social media marketing agency. They are headquartered in Panipat, India. Their team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9
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Yelleaux is an Email Marketing company. Their team is headquartered in Austin, Texas. The company provides Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Kirkham, England
Services provided
Black Tiger Creative is a branding company. Their small team is based in Kirkham, England. Their team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Tel Aviv-Yafo, Israel
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Social media marketing agency Bo-nobo Digital Marketing Agency focuses on Social Media Marketing and Conversion Optimization. They were established in 2019.
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UndisclosedUndisclosed2 - 9Sheridan, WY
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BONAPARTE is a branding firm. Located in Sheridan, Wyoming, their small team specializes in Branding and Social Media Marketing. The agency was founded in 2023.
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UndisclosedUndisclosed2 - 9Birmingham, England
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Bond Wolfe Media, a Digital Strategy company, was launched in 2021. The firm provides Digital Strategy and Social Media Marketing, and is small.
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UndisclosedUndisclosed2 - 9Heroica Puebla de Zaragoza, Mexico
Services provided
Brand Backers is a social media marketing firm established in 2018. Headquartered in Heroica Puebla de Zaragoza, Mexico, the team specializes in Social Media Marketing and Search Engine
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$50,000+$50 - $99 / hr2 - 9
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Dataswans, an Advertising company, offer Advertising and Search Engine Optimization. They were launched in 2021.
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UndisclosedUndisclosed2 - 9
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Organic Traffic Solution is a SEO services firm in Gazirchat, Bangladesh. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Toronto, Canada
Services provided
Brandrocket Web Design Agency is a Content Marketing company located in Toronto, Canada. They focus on Content Marketing and Conversion Optimization and were founded in 2016.
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UndisclosedUndisclosed2 - 9Poole, England
Services provided
Brown Booth Ltd is a social media marketing company launched in 2020. In Poole, England, the team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Social media marketing firm Butler Digital Marketing is based in North Smithfield, Rhode Island. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Melbourne, Australia
Services provided
Founded in 2018, CD Events and Marketing is an Event Marketing company. The team specializes in Event Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Smart Seo Solution is a social media marketing agency in New Delhi, India. They specialize in Social Media Marketing and Email Marketing.
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$1,000+$100 - $149 / hr2 - 9Southbank, Australia
Services provided
Social media marketing company Sky Vision Marketing focuses on Social Media Marketing and Search Engine Optimization. They were established in 2024.
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UndisclosedUndisclosed2 - 9Daytona Beach, FL
Services provided
Architechs for the Web, Inc. Is a social media marketing agency. Launched in 2000, the team provides Social Media Marketing and Content Marketing.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Located in Crestmead, Australia, Shark Digital Solutions is a small social media marketing agency. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Cadillac, MI
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Located in Cadillac, Michigan, CN Digital Solutions is a small branding firm. The team provides Branding and Mobile & App Marketing.
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$1,000+Undisclosed2 - 9
Services provided
Manhours On Hire is a social media marketing company. The company is based in bangalore, India. Their services include Social Media Marketing and Content Marketing.
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Undisclosed< $25 / hr2 - 9Chennai, India
Services provided
Deem360 is a branding agency. They are based in Chennai, India, and their services include Branding and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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CEMPR Digital is an Advertising company. Founded in 2015, the agency is in Mexico City, Mexico. Their services include Advertising and Public Relations.
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Undisclosed$25 - $49 / hr2 - 9
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Analytical Growth is a social media marketing agency. They are based in Rangpur, Bangladesh and have small team. They focus on Social Media Marketing and Email Marketing.
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$1,000+$50 - $99 / hr2 - 9Vilnius, Lithuania
Services provided
597 Degrees is an Advertising company established in 2019. Their services include Advertising and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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ZIKIS is a Gurugram, India-based Content Marketing company. The team provides Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Orihuela, Spain
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Founded in 2003, Chorizo Design is a small Orihuela, Spain-based social media marketing agency. Their services include Social Media Marketing and Search Engine Optimization.
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$10,000+$50 - $99 / hr2 - 9Highnam, England
Services provided
Social media marketing agency Conversion Digital was founded in 2018. The agency provides Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Located in Montgomary, Alabama, Altim Tech is a Content Marketing company. Founded in 2023, the team provides Content Marketing and Search Engine Optimization.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.