Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed2 - 9Grover Beach, CA
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FIRSTPAGE is a social media marketing firm established in 2006. Their services include Social Media Marketing and Web Design.
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UndisclosedUndisclosed2 - 9
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Based in Barcelona, Spain, It's an agency is a social media marketing agency. They provide Social Media Marketing and Conversion Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed2 - 9Santa Cruz de Tenerife, Spain
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SEOintheSUN is a Santa Cruz de Tenerife, Spain-based social media marketing firm. They focus on Social Media Marketing and Content Marketing and were founded in 2009.
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UndisclosedUndisclosed2 - 9
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Clickedge is a small Madrid, Spain-based web design agency. Their services include Web Design and BI & big data consulting & SI.
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UndisclosedUndisclosed2 - 9Revere, MA
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SEOLVIT Marketing is a social media marketing company. The team offers Social Media Marketing and Search Engine Optimization and is based in Revere, Massachusetts.
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UndisclosedUndisclosed2 - 9West Bridgewater, MA
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Based in West Bridgewater, Massachusetts, Mammoth Marketers is a branding firm. The team specializes in Branding and Content Marketing.
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UndisclosedUndisclosed2 - 9Medfield, MA
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Number One On The List is a web design company. The agency is in Medfield, Massachusetts. Their services include Web Design and Conversion Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed2 - 9Fort Wayne, IN
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Located in Fort Wayne, Indiana, Key Metrics Digital Marketing is a SEO services firm. They specialize in Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr2 - 9
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Established in 2023, Digikaran is a Logo company. The small team offers Logo and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosed2 - 9Macon, GA
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Crescendus Marketing and Consulting is a social media marketing firm. The agency is located in Macon, Georgia. Their services include Social Media Marketing and Email Marketing.
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$1,000+$100 - $149 / hr2 - 9Pasadena, CA
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Established in 2024, PivotFly is a SEO agency. The team offers Search Engine Optimization and Digital Strategy.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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SEO Global is a SEO services firm. Founded in 2019, the agency is based in Barcelona, Spain. Their services include Search Engine Optimization and Branding.
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UndisclosedUndisclosed2 - 9Valencia, Spain
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SEO con Pasión is a SEO services firm. Their small team is headquartered in Valencia, Spain and provides Search Engine Optimization and Web Design. The firm was established in 2016.
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UndisclosedUndisclosed2 - 9Chicago, IL
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Chicago Website Design SEO Company is a web design company launched in 2012. Their services include Web Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Knightdale, NC
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Established in 2017, Luckless Digital, a small branding firm, is based in Knightdale, North Carolina. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Gilbert, AZ
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Inspired Marketing & Design is a SEO services firm. Established in 2020, the agency is headquartered in Gilbert, Arizona. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Agoura Hills, CA
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Wisly Marketing is a small Agoura Hills, California-based Email Marketing company. Their services include Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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SEO agency SEO249 was founded in 2017. Based in Colorado Springs, Colorado, the team specializes in Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed2 - 9Littleton, CO
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1SpotInfo is a SEO agency launched in 2005. The team specializes in Search Engine Optimization and Web Design and is in Littleton, Colorado.
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UndisclosedUndisclosed2 - 9St. Louis Park, MN
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Simple Web Help is an user experience agency. They are in St. Louis Park, Minnesota and have small team. Their team provides UX/UI Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Minneapolis, MN
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Established in 2006, Minneapolis SEO Company is a SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Benidorm, Spain
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Tridan SLU is a SEO company. Located in Benidorm, Spain, their small team offers Search Engine Optimization and Web Design. The agency was founded in 1996.
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$1,000+$25 - $49 / hr2 - 9Budapest, Hungary
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Rankingz is a SEO services firm. They provide Search Engine Optimization and Content Marketing and were established in 2024.
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$1,000+$100 - $149 / hr2 - 9istanbul, Türkiye
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Wordworx Media is a small Content Marketing company founded in 2022. Their team offers Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Ellenbrook, Australia
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The Digital Target, a social media marketing firm, was founded in 2024. They focuses on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Headquartered in Augusta, Georgia, SEO Augusta is a small SEO company. The team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Villeurbanne, France
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Vision Virtuelle is a SEO agency launched in 2015. The team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Scottsburg, IN
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Packet Pi is a web design company. In Scottsburg, Indiana, their small team offers Web Design and Custom Software Development. The company was founded in 2016.
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$1,000+$100 - $149 / hr2 - 9
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Based in Alexandria, Louisiana, Cajun Fried Marketing is a SEO agency. The team focuses on Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Ballymena, Northern Ireland
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Small Digital Strategy company daveharrison.net, is located in Ballymena, Northern Ireland. Their services include Digital Strategy and Social Media Marketing.
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Undisclosed$25 - $49 / hr2 - 9
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Ecommerce Marketing company Maven Marketing was established in 2023. The firm offers Ecommerce Marketing and Social Media Marketing, and is small.
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$1,000+$25 - $49 / hr2 - 9Toronto, Canada
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Email Marketing company SALMEDIA MARKETING AGENCY was founded in 2023. The firm offers Email Marketing and BI & big data consulting & SI.
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$1,000+$50 - $99 / hr2 - 9
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TheImpactMonk is a SEO agency. The small Arizona-based team focuses on Search Engine Optimization and Web Design. The firm was launched in 2023.
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Undisclosed$25 - $49 / hr2 - 9Kalyan, India
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Maxtory Technology is an e-commerce development company. The Kalyan, India-based company was launched in 2023. Their services include E-Commerce Development and Conversion Optimization.
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UndisclosedUndisclosed2 - 9Spanish Fork, UT
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WEB801 is a Spanish Fork, Utah-based Content Marketing company. They provide Content Marketing and Search Engine Optimization and were founded in 2006.
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UndisclosedUndisclosed2 - 9Phoenix, AZ
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Founded in 2019, Leads Near You Marketing is a web design company. The small team offers Web Design and E-Commerce Development.
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UndisclosedUndisclosed2 - 9San Diego, CA
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Websites That Elevate with Gina Williams is a small SEO company. Launched in 2020, the team provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9
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Sumy Designs, a SEO company, was established in 2006. The agency focuses on Search Engine Optimization and Web Design, and is small.
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UndisclosedUndisclosed2 - 9Loganville, GA
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Faithworks Marketing, a web design agency, is headquartered in Loganville, Georgia. Founded in 2021, the team offers Web Design and Web Development.
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UndisclosedUndisclosed2 - 9Duluth, GA
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Marketing Angel, LLC, a social media marketing company, was launched in 2008. The firm specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Shelby, NC
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Launched in 2012, Epitome Digital Marketing is a SEO agency. Their services include Search Engine Optimization and Web Design.
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$1,000+$100 - $149 / hr2 - 9Nashville, TN
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720 Digital Marketing, a Marketing Strategy company, is headquartered in Nashville, Tennessee. The team specializes in Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Phoenix, AZ
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Professional Marketing Enterprises is a SEO agency. The Phoenix, Arizona-based agency was founded in 2015. Their services include Search Engine Optimization and Web Design.
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$1,000+$100 - $149 / hr2 - 9Portland, OR
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OVENLIGHT Marketing, a web design company, was founded in 2003. Located in Portland, Oregon, the team offers Web Design and Pay Per Click.
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UndisclosedUndisclosed2 - 9Hartford, SD
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Ignite Your brand, a branding company, focus on Branding and Email Marketing. They were launched in 1998.
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UndisclosedUndisclosed2 - 9
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Reputation Digital Marketing is a SEO agency. They were founded in 2024, and their services include Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Content Marketing company Kigali Digital Hub specializes in Content Marketing and Search Engine Optimization. They were launched in 2023.
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UndisclosedUndisclosed2 - 9Mount Vernon, WA
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Brand Market Media is a branding firm. The team offers Branding and Social Media Marketing, and the firm is in Mount Vernon, Washington.
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$1,000+Undisclosed2 - 9Chicago, IL
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SEO services firm Arnos Digital was launched in 2024. The company offers Search Engine Optimization and Pay Per Click.
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$1,000+$150 - $199 / hr2 - 9Jacksonville, FL
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MindShift Studios is a Jacksonville, Florida-based branding agency. They focus on Branding and Social Media Marketing and were founded in 2023.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.