Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed10 - 49Dubai, United Arab Emirates
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Broomstick Creative is a web design agency. The Dubai, United Arab Emirates-based company was established in 2012. Their services include Web Design and Web Development.
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UndisclosedUndisclosed10 - 49Dartmouth, Canada
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Lotta Digital is a mobile application development company in Dartmouth, Canada. They focus on Mobile App Development and Web Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed10 - 49Dubai, United Arab Emirates
Services provided
Established in 2009, SEOTOP, a small SEO company, is in Dubai, United Arab Emirates. Their team focuses on Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed10 - 49Anchorage, AK
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Alaska Digital Strategies is a branding agency. They are based in Anchorage, Alaska. Their team focuses on Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Sutton Coldfield, England
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Digital Strategy company EDGE Creative is located in Sutton Coldfield, England. They specialize in Digital Strategy and Graphic Design.
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UndisclosedUndisclosed10 - 49أبو ظبي, United Arab Emirates
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Dima Tech is a graphic design agency. Based in أبو ظبي, United Arab Emirates, their small team specializes in Graphic Design and Search Engine Optimization. The company was established in
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UndisclosedUndisclosed10 - 49Carmel, IN
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Fat Atom is a graphic design company founded in 2005. Their services include Graphic Design and Web Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed10 - 49Odessa, TX
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CVA Advertising & Marketing, an Advertising company, was launched in 1951. The team specializes in Advertising and Digital Strategy and is in Odessa, Texas.
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UndisclosedUndisclosed10 - 49Overland Park, KS
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Rhycom is a Marketing Strategy company. The Overland Park, Kansas-based company focuses on Marketing Strategy and Advertising.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosed10 - 49Glasgow , Scotland
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Vibe Marketing Glasgow is an app development company. They are headquartered in Glasgow , Scotland and have small team. Their team focuses on Mobile App Development and Web Design.
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UndisclosedUndisclosed10 - 49Lafayette, CA
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Zip2Media is a branding company. They were launched in 2013 and specialize in Branding and Graphic Design.
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UndisclosedUndisclosed10 - 49Fargo, ND
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Energy Media Group, a Content Marketing company, is headquartered in Fargo, North Dakota. The team specializes in Content Marketing and Graphic Design.
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UndisclosedUndisclosed10 - 49Rochester, MN
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MLT Group, a Marketing Strategy company, was established in 1986. The firm focuses on Marketing Strategy and Graphic Design.
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UndisclosedUndisclosed10 - 49Minnetonka, MN
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Launched in 2008, SKYYA is a small PR agency located in Minnetonka, Minnesota. Their team offers Public Relations and Advertising.
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UndisclosedUndisclosed10 - 49Fairfield, NJ
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Ballantine is a Direct Marketing company. They are headquartered in Fairfield, New Jersey, and their services include Direct Marketing and Email Marketing.
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Undisclosed$100 - $149 / hr10 - 49East Providence, RI
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Launched in 2017, DDL Advertising is a Digital Strategy company. Their team specializes in Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Spokane, WA
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QUINN Agency is a Content Marketing company. Their team is headquartered in Spokane, Washington and focuses on Content Marketing and Market Research.
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UndisclosedUndisclosed10 - 49Bozeman, MT
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Branding company 45 Degrees North is located in Bozeman, Montana. Their services include Branding and Digital Strategy.
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$1,000+< $25 / hr10 - 49Gurugram, India
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Conceptualise is a branding agency. The team provides Branding and Content Marketing and is based in Gurugram, India.
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UndisclosedUndisclosed10 - 49North Sydney, Australia
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Small Marketing Strategy company Think Big Online, is based in North Sydney, Australia. The team specializes in Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Pittsburgh, PA
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Flying Cork is a Content Marketing company. They were founded in 2009 and focus on Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Little Rock, AR
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Content Marketing company Clix was established in 2001. The team offers Content Marketing and Digital Strategy and is in Little Rock, Arkansas.
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UndisclosedUndisclosed10 - 49North Adelaide, Australia
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INC Digital Media is a Digital Strategy company. The North Adelaide, Australia-based agency focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Portland, OR
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Tenrec is an user experience design company. In Portland, Oregon, their small team offers UX/UI Design and Web Design. The agency was established in 1997.
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UndisclosedUndisclosed10 - 49Tampa, FL
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Kiwasoft Technologies is a Content Marketing company. Located in Tampa, Florida, their small team specializes in Content Marketing and Mobile & App Marketing. The firm was established in 2009.
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UndisclosedUndisclosed10 - 49Newark, DE
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Web And App Creations is an e-commerce development company. They are based in Newark, Delaware, and their services include E-Commerce Development and Web Design.
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UndisclosedUndisclosed10 - 49
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Snapp Marketing is a web design agency. The team offers Web Design and Content Marketing and is headquartered in Shreveport, Louisiana.
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UndisclosedUndisclosed10 - 49Mobile, AL
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PunchDrunk Digital is a small Mobile, Alabama-based Advertising company. Their services include Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49Minneapolis, MN
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BRICK, Inc. - Minnesota is an Advertising company in Minneapolis, Minnesota. Established in 2015, the team offers Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49Anoka, MN
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VantagePoint Marketing, LLC - Minnesota is a SEO services firm. Launched in 1999, their team specializes in Search Engine Optimization and Branding.
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UndisclosedUndisclosed10 - 49Kyiv, Ukraine
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Business Format Consulting, a small Business Consulting company, is headquartered in Kyiv, Ukraine. Their services include Business Consulting and IT strategy consulting.
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UndisclosedUndisclosed10 - 49Voluntari, Romania
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Launched in 2009, Happy Advertising is a Market Research company. The agency offers Market Research and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Newark, NJ
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DreamPlay Media is a video production company. Their small team is in Newark, New Jersey. Their services include Video Production and Advertising.
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UndisclosedUndisclosed10 - 49Atlanta, GA
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Established in 2019, VGI Group, LLC is a small Atlanta, Georgia-based Advertising company. Their team provides Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49
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Mobile app development company Panda Webdesign Agency was launched in 2017. The company focuses on Mobile App Development and Web Design, and is small.
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UndisclosedUndisclosed10 - 49Palm Bay, FL
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In Palm Bay, Florida, eWareness Web Marketing Communications is an user experience company. Established in 2002, the team offers UX/UI Design and Public Relations.
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UndisclosedUndisclosed10 - 49Kharkiv, Ukraine
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Branding company LumoSpark was launched in 2010. The team offers Branding and Conversion Optimization and is in Kharkiv, Ukraine.
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UndisclosedUndisclosed10 - 49Poltava, Ukraine
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Internera is a web development firm. They are headquartered in Poltava, Ukraine, and their services include Web Development and Custom Software Development.
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UndisclosedUndisclosed10 - 49Spokane, WA
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In Spokane, Washington, Klü Digital is a Digital Strategy company. Their services include Digital Strategy and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Spokane, WA
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Seven2 is a Spokane, Washington-based social media marketing firm. Established in 2004, the team offers Social Media Marketing and Video Production.
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UndisclosedUndisclosed10 - 49Spokane, WA
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FoundLocals is a Spokane, Washington-based social media marketing company. Established in 2008, the team specializes in Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Modesto, CA
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T3 Direct is a Modesto, California-based Content Marketing company. Their services include Content Marketing and Conversion Optimization.
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UndisclosedUndisclosed10 - 49Evansville, IN
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Redstitch Digital, a Marketing Strategy company, was founded in 2011. The team provides Marketing Strategy and Web Design and is based in Evansville, Indiana.
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UndisclosedUndisclosed10 - 49München, Germany
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5SM is a Digital Strategy company. They are headquartered in München, Germany and have small team. Their team focuses on Digital Strategy and Web Design.
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UndisclosedUndisclosed10 - 49Barcelona, Spain
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Small IT managed services company Tancra Systems, is based in Barcelona, Spain. The team offers IT managed services and Web Design.
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UndisclosedUndisclosed10 - 49Genova, Italy
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SettimoLink is an Advertising company. Founded in 2014, the team focuses on Advertising and Social Media Marketing. The company is based in Genova, Italy.
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UndisclosedUndisclosed10 - 49Melbourne, FL
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ZCorp PR & Digital is a Digital Strategy company. Their small team is headquartered in Melbourne, Florida. Their team provides Digital Strategy and Public Relations.
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UndisclosedUndisclosed10 - 49München, Germany
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Small Advertising company ReachAd GmbH, is located in München, Germany. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49București, Romania
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Application development firm Bluebay Design was launched in 2011. Based in București, Romania, the team specializes in Mobile App Development and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Cluj-Napoca, Romania
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Brand Developer is a branding company established in 2017. In Cluj-Napoca, Romania, the team specializes in Branding and Web Design.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.