Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed10 - 49London, England
Services provided
Full Comms is a small London, England-based Advertising company. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49Barking, England
Services provided
Located in Barking, England, Amphin is a small Marketing Strategy company. The team offers Marketing Strategy and Graphic Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+< $25 / hr10 - 49Jaipur, India
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Located in Jaipur, India, Prajapati Technologies is a web design company. Founded in 2021, the team focuses on Web Design and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Houston, TX
Services provided
Pool Marketing Site is a Houston, Texas-based social media marketing firm. They specialize in Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Advertising company Future Bright Technology is based in Mohali, India and Delhi, India. They focus on Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
Digitalatic - Digital Marketing Agency is a Digital Strategy company. Their team is located in Multan, Pakistan. The company provides Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Grow2Web, a small Digital Strategy company, is in Prithiba, India. The team specializes in Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
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Founded in 2018, NexisWorx is a small Delhi, India-based social media marketing company. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
Services provided
THYO India Consultancy Services Private Limited is a social media marketing firm in Patna, India. Their services include Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosed10 - 49
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Social media marketing company Alkor Cyber Space was founded in 2009. The company provides Social Media Marketing and Branding, and is small.
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$1,000+$25 - $49 / hr10 - 49Uttarakhand, India
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Content Marketing company Digital Quest was launched in 2022. The team offers Content Marketing and Email Marketing.
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$5,000+$300+ / hr10 - 49
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Tech Champions is a website development firm. The company focuses on Web Development and Mobile App Development.
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$1,000+$50 - $99 / hr10 - 49Dubai, United Arab Emirates
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DigiDream is a SEO company launched in 2021. Headquartered in Dubai, United Arab Emirates and Multan, Pakistan, the team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed10 - 49Vancouver, Canada
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DataCore Mail Management Ltd. Is a Direct Marketing company. They offer Direct Marketing and Document Digitization & Management and were founded in 1985. The firm is in Vancouver, Canada.
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$1,000+< $25 / hr10 - 49Las Vegas, NV
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Conversion Optimization company It Work Solutions was established in 2020. The agency specializes in Conversion Optimization and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49
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Headquartered in Sutton, England, Solvix Digital is a small branding firm. Their services include Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Jaipur, India
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Faucek is a branding company. The team provides Branding and Social Media Marketing, and the firm is headquartered in Jaipur, India.
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$1,000+$25 - $49 / hr10 - 49
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Fledix Infotech is a small Ahmedabad, India-based website development firm. Their services include Web Development and Digital Strategy.
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$5,000+Undisclosed10 - 49
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SEO agency WildWeb Digital provides Search Engine Optimization and Other Digital Marketing. They were founded in 2014.
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$5,000+$100 - $149 / hr10 - 49Dubai, United Arab Emirates
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Hasanify Digital is a SEO services firm in Dubai, United Arab Emirates and Dubai, United Arab Emirates. They provide Search Engine Optimization and Web Development.
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$1,000+$25 - $49 / hr10 - 49
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Seo Company in Texas - SEO Experts in Texas, a SEO agency, is headquartered in Richmond, Texas. The team focuses on Search Engine Optimization and Web Development.
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$1,000+$25 - $49 / hr10 - 49
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Dede, a social media marketing agency, is headquartered in New York, New York and Toronto, Canada. Their services include Social Media Marketing and Branding.
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$1,000+$50 - $99 / hr10 - 49Anaheim, CA
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GreaterThan Marketing Agency is a web design agency. Their small team is based in Anaheim, California and specializes in Web Design and Branding. The company was established in 2023.
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UndisclosedUndisclosed10 - 49
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Web development company Nexa Media specializes in Web Development and API Development. They are in Kolkata, India.
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Undisclosed< $25 / hr10 - 49Mumbai, India
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Olivecloud Tech Private limited is a branding agency founded in 2024. The firm provides Branding and Market Research.
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$1,000+$25 - $49 / hr10 - 49
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Vulkan Digital is a SEO services firm. Headquartered in Richmond, Texas and Dubai, United Arab Emirates, the firm focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Bicester, England
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Webmart is a Direct Marketing company launched in 1996. Their team focuses on Direct Marketing and Print Design.
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$5,000+$100 - $149 / hr10 - 49Mississauga, Canada
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Law Digital Solution is a SEO agency located in Mississauga, Canada. Established in 2024, the team provides Search Engine Optimization and Web Design.
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$10,000+$25 - $49 / hr10 - 49
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Branding firm Digineutrons is located in Dubai, United Arab Emirates. The team specializes in Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Chennai, India
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Branding company Moar Digital 360 was launched in 2021. The team focuses on Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49
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Established in 2023, A Venture Studio is a website development firm. The company provides Web Development and Branding, and is small.
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$1,000+$25 - $49 / hr10 - 49
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In Chandigarh, India, Felic Media Co. Is a small Advertising company. The team provides Advertising and Branding.
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Undisclosed$25 - $49 / hr10 - 49Kolkata, India
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Neo Coderz Technologies is a Content Marketing company. They offer Content Marketing and Search Engine Optimization and were founded in 2015. The company is headquartered in Kolkata, India.
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$5,000+Undisclosed10 - 49Warszawa, Poland
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VINEXA is a SEO agency. Based in Warszawa, Poland, their small team provides Search Engine Optimization and Digital Strategy. The company was founded in 2023.
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$1,000+$25 - $49 / hr10 - 49Hyderabad, India
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Social redirect, a website development company, was founded in 2018. The agency focuses on Web Development and Digital Strategy, and is small.
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$1,000+$100 - $149 / hr10 - 49
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PrintVideoWeb is a Tullamarine, Australia-based Digital Strategy company. The team specializes in Digital Strategy and Web Design.
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$1,000+< $25 / hr10 - 49
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Trends At Tips is a Digital Strategy company. Their small team is headquartered in Gurugram, India and specializes in Digital Strategy and Social Media Marketing. The agency was founded in 2022.
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Undisclosed$25 - $49 / hr10 - 49Troy, MI
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212 Creative, LLC, a social media marketing firm, is headquartered in Troy, Michigan and Talking Rock, Georgia. They specialize in Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Grow Your Business Global is a Digital Strategy company. The Colombo, Sri Lanka-based company specializes in Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Karachi, Pakistan
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Leadcrew is a Karachi, Pakistan-based SEO services firm. Their services include Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
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Social media marketing company Blueclays is in Brierley Hill, England. They offer Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr10 - 49New Delhi, India
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IWrite India is a branding company. Located in New Delhi, India, their team provides Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49
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Launched in 2022, Digital Cyber Nation is a social media marketing firm. The small team provides Social Media Marketing and Search Engine Optimization.
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Undisclosed$25 - $49 / hr10 - 49
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The grow business is a social media marketing company founded in 2017. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
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Nextgent Marketing is an Advertising company launched in 2024. The company focuses on Advertising and Branding.
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$1,000+$100 - $149 / hr10 - 49Bengaluru, India
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Ajavu Tech House is a Digital Strategy company. The company is headquartered in Bengaluru, India. Their team focuses on Digital Strategy and Social Media Marketing.
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Undisclosed$50 - $99 / hr10 - 49Mumbai, India
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Dimerse is an Advertising company. Launched in 2000, the team provides Advertising and Branding.
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$5,000+$150 - $199 / hr10 - 49Mumbai, India
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Go For It Communications is an Advertising company in Mumbai, India and Bengaluru, India. Founded in 2019, the team provides Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Ahmedabad, India
Services provided
Softsales Consulting LLP is a branding agency. They are based in Ahmedabad, India and have small team. They focus on Branding and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
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HiHit Media 點實整合媒體行銷, a web design company, was established in 2012. The small team provides Web Design and UX/UI Design.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.