Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed2 - 9Maricopa, AZ
Services provided
The Wizard Marketing, a Digital Strategy company, is based in Maricopa, Arizona and Algonquin, Illinois. They specialize in Digital Strategy and Search Engine Optimization and were launched in 2019.
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UndisclosedUndisclosed2 - 9Mesa, AZ
Services provided
Founded in 2018, UNI Marketing Agency is a branding agency. The agency provides Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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Undisclosed< $25 / hr2 - 9
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Launched in 2017, Marketing Eye Digital Marketing Agency is a SEO services firm. The team offers Search Engine Optimization and Other Digital Marketing.
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UndisclosedUndisclosed2 - 9Denver, CO
Services provided
Launched in 2013, Personable Media is a small Denver, Colorado-based web design agency. Their team specializes in Web Design and Web Development.
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$1,000+$25 - $49 / hr2 - 9Singapore
Services provided
Upsize Media is a social media marketing firm. Their small team is headquartered in Singapore and provides Social Media Marketing and Content Marketing. The company was launched in 2020.
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$1,000+Undisclosed2 - 9
Services provided
Established in 2017, Cogniva is a small social media marketing company in Docklands, Australia and Geelong, Australia. Their team specializes in Social Media Marketing and Search Engine
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UndisclosedUndisclosed2 - 9Denver, CO
Services provided
BRANDcrafted Marketing is an Advertising company. Their small team is located in Denver, Colorado. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$50 - $99 / hr2 - 9Raadi, Estonia
Services provided
Marketwise Marketing Agency, a Marketing Strategy company, focuses on Marketing Strategy and Social Media Marketing. The agency is located in Raadi, Estonia.
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$5,000+$50 - $99 / hr2 - 9
Services provided
Headland Marketing, a social media marketing firm, focuses on Social Media Marketing and Content Marketing. The company is located in.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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Sellers Launch LLC. Is a branding firm. The Indianapolis, Indiana-based company was founded in 2017. Their team specializes in Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
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DigiGo Plus Marketing Pvt Ltd is a social media marketing firm. Launched in 2019, the team offers Social Media Marketing and Search Engine Optimization. The firm is headquartered in Bengaluru,
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$1,000+$25 - $49 / hr2 - 9
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Digipixeline® - Digital Marketing Agency is a branding agency. Founded in 2024, the team specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Sheridan, WY
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Zencast Media LLC., a small Digital Strategy company, is based in Sheridan, Wyoming. Their services include Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Parkville, MD
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The Copy Cartel, a Content Writing Services company, was founded in 2020. The team focuses on Content Writing Services and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Social media marketing agency ClickSurge is in Aurora, Colorado. Founded in 2024, the team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+$150 - $199 / hr2 - 9
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Digital Strategy company Keyangle is located in Pontypridd, Wales and Lekki, Lagos, Nigeria. The team offers Digital Strategy and Other Digital Marketing.
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UndisclosedUndisclosed2 - 9
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Birdhouse Marketing & Design is a small Boston, Massachusetts-based branding company. The team specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed2 - 9
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Sky Flow Agency LLC, an Advertising company, is headquartered in Sheridan, Wyoming. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Baltimore, MD
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Freelanced Digital is a Marketing Strategy company. The firm is in Baltimore, Maryland. Their services include Marketing Strategy and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
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Digitek Entails is a Digital Strategy company based in Eluru, India and Hyderabad, India. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Ruse, Bulgaria
Services provided
Located in Ruse, Bulgaria, DEFFACTO IO is a small Application Testing company. Their services include Application Testing and Custom Software Development.
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$1,000+Undisclosed2 - 9Forney, TX
Services provided
In Forney, Texas, 354 Digital, LLC. Is a small Digital Strategy company. Their services include Digital Strategy and Direct Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
Servlink Marketing is an Email Marketing company. Their small team is headquartered in Billings, Montana and offers Email Marketing and CRM consulting and SI. The agency was established in 2021.
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UndisclosedUndisclosed2 - 9Petoskey, MI
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Located in Petoskey, Michigan, Social Guru 4 You is a branding company. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9
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Established in 2019, Wise Bear Creative, a small branding agency, is in Ada, Michigan. Their team offers Branding and Video Production.
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$1,000+< $25 / hr2 - 9Jaipur, India
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Saplan is an Advertising company. Headquartered in Jaipur, India and New York, New York, the agency was established in 2023. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Grand Rapids, MI
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Founded in 2020, Mix Creative Group is a small branding company headquartered in Grand Rapids, Michigan. Their team provides Branding and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Kalispell, MT
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Bigtop Collective is a branding firm headquartered in Kalispell, Montana. They focus on Branding and Advertising and were founded in 2008.
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UndisclosedUndisclosed2 - 9
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Mirshmellow Solutions, a small Digital Strategy company, is in Orlando, Florida. The team provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
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Branding agency Web Honkers is located in Sheridan, Wyoming. The team specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Hibbing, MN
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Byers Media, a web development company, was established in 1995. The company focuses on Web Development and Branding, and is small.
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UndisclosedUndisclosed2 - 9Nashville, TN
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The Artist Evolution Nashville is a small Nashville, Tennessee-based Marketing Strategy company. Their services include Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Buena, NJ
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Scientific Marketing Services, Inc. Is a video production company. In Buena, New Jersey, the company was established in 1979. Their services include Video Production and Web Development.
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UndisclosedUndisclosed2 - 9Derry, NH
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In Derry, New Hampshire, NHX Marketing is a small Other Digital Marketing company. The team offers Other Digital Marketing and Market Research.
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UndisclosedUndisclosed2 - 9
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Spark Marketing Local is a branding agency. They are based in Tupelo, Mississippi. Their team focuses on Branding and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Nashville, TN
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Branding agency EyeCandy Creative specializes in Branding and Social Media Marketing. They were established in 2003.
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UndisclosedUndisclosed2 - 9Franklin, TN
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Oncore Strategy is a Marketing Strategy company established in 2002. The team specializes in Marketing Strategy and Social Media Marketing and is based in Franklin, Tennessee.
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UndisclosedUndisclosed2 - 9
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Ignited Digital Marketing is a social media marketing firm headquartered in Tupelo, Mississippi. They provide Social Media Marketing and Branding and were established in 2021.
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UndisclosedUndisclosed2 - 9Oklahoma City, OK
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Advertising company Elevated Marketing OKC was launched in 2015. In Oklahoma City, Oklahoma, the team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Greensboro, NC
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Copywriter Salary, a small Content Marketing company, is located in Greensboro, North Carolina. Their services include Content Marketing and Advertising.
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UndisclosedUndisclosed2 - 9Southlake, TX
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Adlantica LLC is an Advertising company. Based in Southlake, Texas, the firm was launched in 2018. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9
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Digi Edge SEO Technologies is a social media marketing agency founded in 2024. The team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Houston, TX
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Creative Real Estate Copy is a small branding agency established in 2016. Their services include Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Reno, NV
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Rise Up Agency Inc. Is a Reno, Nevada-based branding firm. Founded in 2022, the team offers Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Johnstown, PA
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Social media marketing agency Innovative Tomato, LLC was founded in 2015. The company offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Hatfield, PA
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Illustrated Designs, Inc. Is a Marketing Strategy company. They offer Marketing Strategy and Event Marketing and were founded in 1968.
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UndisclosedUndisclosed2 - 9Punxsutawney, PA
Services provided
Vision Creative Solutions is a Punxsutawney, Pennsylvania-based social media marketing firm. They specialize in Social Media Marketing and Email Marketing.
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$5,000+$25 - $49 / hr2 - 9Delhi, India
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Unique Web Creator is a Delhi, India-based social media marketing company. They offer Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Las Vegas, NV
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F1000 Media Inc is a branding firm. The Las Vegas, Nevada-based team offers Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Kozhikode, India
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Founded in 2024, Medtarg is a Digital Strategy company. Their team specializes in Digital Strategy and Social Media Marketing.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.