Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed2 - 9Johnson City, TN
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IT Integrity Technology Solutions, a social media marketing agency, is headquartered in Johnson City, Tennessee. Their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
AJAZ STUDIO - Expert Digital Marketing Agency is a branding agency. Their team is headquartered in Mumbai, India. The company focuses on Branding and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed2 - 9
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The Software Prism is a Digital Strategy company launched in 2020. The team provides Digital Strategy and Social Media Marketing and is headquartered in Skokie, Illinois.
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Undisclosed$50 - $99 / hr2 - 9Carlton, Australia
Services provided
Established in 2024, AiMRed is a Marketing Strategy company. The team offers Marketing Strategy and Social Media Marketing and is located in Carlton, Australia.
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UndisclosedUndisclosed2 - 9Bengaluru, India
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Synwolf is a branding firm. Their team is based in Bengaluru, India. The agency offers Branding and Digital Strategy.
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$10,000+$150 - $199 / hr2 - 9
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Launched in 2017, PTDOTCOM MEDIA DIGITAL is an Advertising company. The small team offers Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9
Services provided
SuperSite is a Digital Strategy company launched in 2019. The team focuses on Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+< $25 / hr2 - 9
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Launched in 2020, WebDevSolutionCtg is a Digital Strategy company. Their team focuses on Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Digital Strategy company Sparrow Group offers Digital Strategy and Web Design. They were established in 2023.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosed2 - 9Kowloon, Hong Kong
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Leads Technologies Limited is a Digital Strategy company. The Kowloon, Hong Kong-based company offers Digital Strategy and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Ketchikan, AK
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Bold Marketing & Design is a web design company established in 2019. The team focuses on Web Design and Graphic Design and is headquartered in Ketchikan, Alaska.
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UndisclosedUndisclosed2 - 9Chester Springs, PA
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Prospect IT Solutions INC is a small Chester Springs, Pennsylvania-based social media marketing company. The team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Brampton, Canada
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IT Web Solutions, a branding agency, was established in 2019. The firm specializes in Branding and Social Media Marketing, and is small.
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$1,000+$50 - $99 / hr2 - 9
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InfyGenix - Full Service Digital Marketing Agency is a social media marketing firm headquartered in Wankaner, India. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Kolkata, India
Services provided
Established in 2004, BD-ZED COMPUTER, a small social media marketing agency, is in Kolkata, India and Kolkata, India. Their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr2 - 9Surat, India
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Digitics Marketing Agency is an Advertising company. Their team is headquartered in Surat, India and Rajkot, India and provides Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Craigieburn, Australia
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Web design agency WEBTOUCH is based in Craigieburn, Australia. Their services include Web Design and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9
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Vape Store Promotion, a SEO agency, was launched in 2023. In New Delhi, India and Greater Noida, India, the team specializes in Search Engine Optimization and Web Development.
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Undisclosed$25 - $49 / hr2 - 9Cluj-Napoca, Romania
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Cogentive is a SEO company. They are headquartered in Cluj-Napoca, Romania and have small team of experts. Their services include Search Engine Optimization and E-Commerce Development.
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$1,000+Undisclosed2 - 9Youngstown, OH
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Revive Design is a graphic design agency. The Youngstown, Ohio-based company focuses on Graphic Design and Web Development.
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UndisclosedUndisclosed2 - 9Utica, MI
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Founded in 2022, Good Wolf Marketing is a branding agency. Their services include Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Divine Digital Solutions Inc. Is a Burnaby, Canada-based social media marketing company. They offer Social Media Marketing and Search Engine Optimization and were launched in 2021.
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$1,000+< $25 / hr2 - 9London, England
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Founded in 2018, Social Gamma, a small branding company, is based in London, England. Their services include Branding and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9New Delhi, India
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Growmatix Digital is a Digital Strategy company. Their small team is headquartered in New Delhi, India. Their services include Digital Strategy and Search Engine Optimization.
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Undisclosed$50 - $99 / hr2 - 9Los Angeles, CA
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Conversion Optimization company Meta Labs was founded in 2023. The agency provides Conversion Optimization and Search Engine Optimization.
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Undisclosed< $25 / hr2 - 9
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Arvani Solutions is a social media marketing firm. The Ambala Cantt, India-based firm was founded in 2024. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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Established in 2008, Ethereal Innovations, Inc. Is a public relations firm. Their services include Public Relations and Marketing Strategy.
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UndisclosedUndisclosed2 - 9
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Q2 Marketing is a branding company located in Atlanta, Georgia. They provide Branding and Marketing Strategy and were founded in 2018.
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UndisclosedUndisclosed2 - 9
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Lebowski Agency is an AI firm. They are in Madrid, Spain. Their team offers Artificial Intelligence and Marketing Strategy.
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$1,000+$100 - $149 / hr2 - 9Denver, CO
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Surge Analytics is a SEO services firm. Their team is based in Denver, Colorado. The agency provides Search Engine Optimization and Email Marketing.
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UndisclosedUndisclosed2 - 9
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Smooth Scalin, a branding firm, was established in 2023. The firm offers Branding and Email Marketing.
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$1,000+$25 - $49 / hr2 - 9
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VOELX AGENCY is a small branding company launched in 2021. Their team specializes in Branding and Digital Strategy.
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$5,000+$50 - $99 / hr2 - 9
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Resimpl - UI/UX Design Agency is a branding company. Launched in 2022, the team focuses on Branding and Digital Strategy. The firm is based in Sylhet, Bangladesh and Cheyenne, Wyoming.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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Small Fractional CMO Services company Akepa, is based in Barcelona, Spain. Their services include Fractional CMO Services and Advertising.
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UndisclosedUndisclosed2 - 9
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Based in Tampa, Florida, Mateo's Marketing is a branding company. They provide Branding and Sales Outsourcing.
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UndisclosedUndisclosed2 - 9
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BizEdge Marketing is a branding agency. The Fort Lauderdale, Florida-based firm specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Smithtown, NY
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Founded in 2015, Social Vibe Marketing, Inc. Is an Advertising company. The team offers Advertising and Branding.
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$5,000+$150 - $199 / hr2 - 9
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IRRETIO Webdesign & Online Marketing is a website development firm. They are headquartered in Steyr, Austria. Their team offers Web Development and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Branding firm Indigo Collective Group was founded in 2023. The company offers Branding and Marketing Strategy.
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$1,000+< $25 / hr2 - 9
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In , FSDfreelance help is a Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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WebToSell is a branding firm. The Alicante, Spain-based team offers Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
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AV Digital 360 Technologies is a small social media marketing company. They offer Social Media Marketing and Search Engine Optimization and were established in 2022.
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UndisclosedUndisclosed2 - 9
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Aquila Web Creazione Siti Web Torino | Consulente SEO | Agenzia Designer is a web design agency. Launched in 2016, the agency focuses on Web Design and UX/UI Design.
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$1,000+$100 - $149 / hr2 - 9London, England
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Forward Slash is a London, England-based Digital Strategy company. The team offers Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Amherst, NH
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Founded in 2023, Volt Marketing is a social media marketing company. The team provides Social Media Marketing and Search Engine Optimization and is based in Amherst, New Hampshire.
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$1,000+$50 - $99 / hr2 - 9
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Modernity Group Kft. Is a branding firm. The team provides Branding and Digital Strategy and is located in Vésztő, Hungary.
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UndisclosedUndisclosed2 - 9Port Jervis, NY
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Located in Port Jervis, New York, Media Solstice Marketing & Public Relations is a small Advertising company. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9New York, NY
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Advertising company Common Acquire was founded in 2017. The firm focuses on Advertising and Media Planning & Buying, and is small.
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UndisclosedUndisclosed2 - 9Oriskany Falls, NY
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The Ad Group Agency, Inc. Is a branding company. The team specializes in Branding and Social Media Marketing, and the company is based in Oriskany Falls, New York.
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$1,000+$100 - $149 / hr2 - 9
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Freelance Digital marketer in Trivandrum, Kerala amaljayakumar is a Thiruvananthapuram, India-based Advertising company. The team focuses on Advertising and Digital Strategy.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.