Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+< $25 / hrFreelancer
Services provided
Founded in 2024, freelance digital marketer in Thrissur - Arjun Mohandas is a web development company. The agency focuses on Web Development and Digital Strategy, and is small.
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$1,000+$25 - $49 / hrFreelancer
Services provided
Established in 2024, digital marketing strategist in Wayanad- Muhammed suhail is a web development firm. Located in kalpetta, Indonesia, the team focuses on Web Development and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$25 - $49 / hrFreelancer
Services provided
Launched in 2024, Abhishek is a social media marketing firm. The team provides Social Media Marketing and Search Engine Optimization and is based in kannur, India.
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$5,000+$100 - $149 / hrFreelancer
Services provided
FlairRepublic is a SEO company. Located in Addlestone, England, the firm was launched in 2020. Their team offers Search Engine Optimization and Demand Generation Marketing.
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UndisclosedUndisclosedFreelancerMildenhall, England
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BOLD CREATURES is a SEO company. Founded in 2024, the team provides Search Engine Optimization and Email Marketing. The firm is in Mildenhall, England.
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$1,000+$25 - $49 / hrFreelancer
Services provided
Digital Excellence Partner is a social media marketing company. The team offers Social Media Marketing and Content Marketing, and the firm is in Accra, Ghana.
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UndisclosedUndisclosedFreelancer
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FIVESTAR IT, a small IT strategy consulting company, is located in Los Angeles, California. Their services include IT strategy consulting and Cybersecurity.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$100 - $149 / hrFreelancerSan Diego, CA
Services provided
Gibbard Web Design is a website development firm. Established in 2006, the firm is located in San Diego, California. Their team provides Web Development and Branding.
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Undisclosed< $25 / hrFreelancer
Services provided
GLOOW SOLUTIONS is a web development company launched in 2024. Headquartered in Depalpur, Pakistan, the team provides Web Development and Digital Strategy.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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Undisclosed$25 - $49 / hrFreelancer
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Blackoak Creative is a branding agency established in 2022. The agency focuses on Branding and Digital Strategy, and is small.
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UndisclosedUndisclosedFreelancerWeston, FL
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Based in Weston, Florida, Website Rescue is a small SEO company. Their services include Search Engine Optimization and Branding.
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$1,000+< $25 / hrFreelancerHowrah, India
Services provided
Established in 2024, Webelite Builders is a web development firm. Headquartered in Howrah, India, the team provides Web Development and Social Media Marketing.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Founded in 2023, Search Boss is a website development company. Located in São Paulo, Brazil, the team specializes in Web Development and Social Media Marketing.
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UndisclosedUndisclosedFreelancerMarlboro, NJ
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VNW Media LLC is a small social media marketing company headquartered in Marlboro, New Jersey. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerMiddletown Township, NJ
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MILE Social, a SEO agency, was established in 2015. The company focuses on Search Engine Optimization and Advertising, and is small.
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Undisclosed$50 - $99 / hrFreelancer
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Fusebox Communications is a branding firm. The agency is headquartered in Kelowna, Canada. Their team offers Branding and Digital Strategy.
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UndisclosedUndisclosedFreelancer
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I DIGIT GROUP is a branding firm. Founded in 2013, the team focuses on Branding and Content Marketing.
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UndisclosedUndisclosedFreelancerToronto, Canada
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E-commerce development firm Data Analytics Solutions is in Toronto, Canada. They focus on E-Commerce Development and Artificial Intelligence.
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UndisclosedUndisclosedFreelancerParker, CO
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Mr. WPress is a SEO agency. The firm is in Parker, Colorado. Their team offers Search Engine Optimization and Web Development.
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UndisclosedUndisclosedFreelancerDenver, CO
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TimeHoodie is a Digital Strategy company. Headquartered in Denver, Colorado, their small team focuses on Digital Strategy and Social Media Marketing. The firm was founded in 2014.
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UndisclosedUndisclosedFreelancerDenver, CO
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Established in 2019, Latino Web Studio is a small web design agency in Denver, Colorado. Their team provides Web Design and Web Development.
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UndisclosedUndisclosedFreelancer
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Made in Trenbania is a social media marketing company founded in 2010. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerCork, Ireland
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Double Marvellous is a web design company. Launched in 2012, the company focuses on Web Design and Graphic Design.
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UndisclosedUndisclosedFreelancerFigline Valdarno, Italy
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Digitaliagency is an Email Marketing company. Their small team of employees is in Figline Valdarno, Italy. Their team provides Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerCava de' Tirreni, Italy
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Founded in 2014, Alessandro Nicoli is a social media marketing agency. Their team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerGrottammare, Italy
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Launched in 2017, Walter Di Martino is a Digital Strategy company. Their services include Digital Strategy and Sales Outsourcing.
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UndisclosedUndisclosedFreelancerSigna, Italy
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Strategy Plus srls is a Digital Strategy company. The company is located in Signa, Italy. Their team offers Digital Strategy and Content Marketing.
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UndisclosedUndisclosedFreelancerMoret-Loing-et-Orvanne, France
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Founded in 2019, Webindme is a SEO company. Their services include Search Engine Optimization and E-Commerce Development.
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UndisclosedUndisclosedFreelancerEvergreen, CO
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Established in 2014, Zyorca, a small SEO agency, is headquartered in Evergreen, Colorado. Their team specializes in Search Engine Optimization and Marketing Strategy.
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UndisclosedUndisclosedFreelancerHialeah, FL
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Web Design by Niva Corp is a branding agency. The Hialeah, Florida-based agency was established in 2014. Their team provides Branding and Content Marketing.
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UndisclosedUndisclosedFreelancerGreat Warley, England
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In Great Warley, England, Online Business Solutions is a small social media marketing agency. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerWynnum West, Australia
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Marketing for You, a Marketing Strategy company, is located in Wynnum West, Australia. Founded in 2022, the team offers Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosedFreelancerReggio Calabria, Italy
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Nicola Condoluci is a branding agency. Their small team of employees is headquartered in Reggio Calabria, Italy. Their team provides Branding and Digital Strategy.
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UndisclosedUndisclosedFreelancer
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Conversion Optimization company Peak 8 Marketing is headquartered in Minneapolis, Minnesota. They provide Conversion Optimization and Search Engine Optimization and were founded in 2016.
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Undisclosed$25 - $49 / hrFreelancer
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Direct Marketing company Spellbound Marketing was launched in 2023. The small team offers Direct Marketing and Marketing Strategy.
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$1,000+$50 - $99 / hrFreelancerPrague, Czech Republic
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Adam Vala is a Prague, Czech Republic-based SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerLas Vegas, NV
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Multimedia Marketing Solutions, a small Direct Marketing company, is in Las Vegas, Nevada. The team specializes in Direct Marketing and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
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Located in new delhi, India, The2M2G - Digital Marketing Agency is a website development firm. Launched in 2020, the team focuses on Web Development and Social Media Marketing.
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UndisclosedUndisclosedFreelancerCaldwell, ID
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FyndrIQ Digital Marketing, a branding firm, is headquartered in Caldwell, Idaho. The team provides Branding and Digital Strategy.
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UndisclosedUndisclosedFreelancerLas Vegas, NV
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Timothy J Melody Web Design SEO is a SEO services firm. They are based in Las Vegas, Nevada. Their team provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerNashville, TN
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Digitabe is an Advertising company. Their small team of employees is located in Nashville, Tennessee. Their team provides Advertising and Branding.
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$1,000+$100 - $149 / hrFreelancer
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WebPath Agency, a branding company, was launched in 2022. The company offers Branding and Digital Strategy.
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UndisclosedUndisclosedFreelancerEaston, CT
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Get Noticed 360 is a Marketing Strategy company headquartered in Easton, Connecticut. Established in 1980, the team offers Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosedFreelancerMadison, CT
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Soundview Creative LLC is a web design company. In Madison, Connecticut, their team provides Web Design and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerNorthlake, TX
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Tribble Digital, a social media marketing company, was established in 2021. The team specializes in Social Media Marketing and Market Research.
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UndisclosedUndisclosedFreelancerFrench Lick, IN
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QC's Web Design & SEO, a SEO company, is in French Lick, Indiana. The team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerEvansville, IN
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Evansville SEO is an Evansville, Indiana-based SEO agency. The team provides Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hrFreelancerDelta, Canada
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Web design agency S24 Digital Marketing Agency was founded in 2023. The small team focuses on Web Design and Advertising.
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UndisclosedUndisclosedFreelancer
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Spread Gather Digital Marketing is a social media marketing company. They are located in Paris, Tennessee and have small team. Their team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerPortland, OR
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Search Commander, Inc. Is a SEO company. Headquartered in Portland, Oregon, the company specializes in Search Engine Optimization and Web Design.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.5/40.017.6/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.