Top Search Engine Marketing (SEM) Agencies
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$1,000+$100 - $149 / hr250 - 999Paramus, NJServices provided
50% Search Engine Optimization30% Pay Per Click10% Advertising +1 service10% Social Media MarketingSee all 357 projectsSmartSites is a distinguished SEO and digital marketing agency that specializes in enhancing online visibility and improving website rankings through comprehensive search optimization strategies. The majority of their reviews—approximately 95%—highlight their expertise in SEO services, digital visibility enhancement, and project management, praising their timely communication and significant improvements in website traffic and SERP optimization. Clients consistently commend SmartSites for their professionalism and responsiveness, with particular acclaim for their ability to deliver results-driven SEO and search engine marketing services.
Reviews mention Exceptional performance
SmartSites has consistently demonstrated exceptional performance across various client engagements. Clients have praised their impressive customer service, timely delivery, and effective project management. For instance, one client noted a significant increase in website traffic and reservations due to SmartSites' efforts, while another highlighted their outstanding project manager, who was described as devoted and knowledgeable. Overall, the sentiment is overwhelmingly positive, with clients expressing high satisfaction and recommending SmartSites without reservations.-
SEO Services for Educational Consulting Company
5.0 May 28, 2024Project management was excellent. The project manager Kristin was very devoted, knowledgeable, and organized. In addition, she really went above and beyond her role in providing service that was truly exceptional. On a personal level, she was always friendly and accepting of my suggestions and feedback.
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SEO & PPC Mgmt for Load Force Weighing Systems Manufacturer
5.0 May 21, 2024Smartsites has significantly above our expectations. Significant improvement in PPC results and SEO. They are providing MUCH more as far as services go, specifically content writing, making website changes/blog posts as needed without having to go through our web developer, and providing PPC management with SEO for the same price we were previously paying for SEO alone. I am amazed at the sheer quantity and high quality of work SmartSites performs, especially at the quoted price.
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SEO Services for Hemp Company
5.0 Aug 15, 2023Being honest.. I was not very confident in what we were going to receive as we are a very niche market and there is a lot of confusion between hemp and marijuana and it is very important that it is explained properly. However, the team that worked on our blogs proved me wrong and they were EXCELLENT! Not only are we hitting the keywords that we were after, but the overall educational aspect of the blogs is perfect and is definitely a piece that we have been missing!
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Web Design for Packaging Equipment Manufacturer
5.0 Dec 6, 2024Seung-woo was excellent at responding to needs quickly and professionally. They had great customer service.
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Content Marketing, SEO & PPC for Physical Therapy Clinic
5.0 Jun 5, 2025Each period, we were emailed a detailed report with the performance of the SmartSite services and a comparable measurement to previous reports and competitors. Our leads and lead quality were significantly improved, our SEO optimization improved, our blogs all around improved, our back end of things improved. Whenever I had a question and reached out, the Smartsite team was quick to respond and was quick with solutions. Tori especially went above and beyond for my team and myself.
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Industry Experience
SmartSites has demonstrated expertise across multiple industries, including Insurance, Arts & Entertainment, Manufacturing, Financial Services, and eCommerce. Clients praised their effective PPC management, SEO strategies, and responsive communication, leading to measurable outcomes like increased traffic and conversion rates. Overall sentiment is highly positive, highlighting their professionalism and ability to adapt to client needs. Industries such as Hospitality, Automotive, and Retail also benefit from their services, making SmartSites a versatile choice for businesses seeking digital marketing solutions.
Read All ReviewsSelect Industry to see insights
Food & Beverage Arts, entertainment & music Retail HVAC Consumer products & services Software Medical Home Services Other Industry Insurance Energy & natural resources Consulting Legal Other industries Beauty & Cosmetics Design Roofing Real estate Agriculture Food & Beverages Chemicals & Biotechnology Dental Legal Cannabis Media Information technology Transportation Human Resources Telecommunications Nonprofit Consumer Products Healthcare eCommerce Manufacturing Business services Financial services Hospitality & leisure Beauty Contracting Wellness & Fitness Automotive IT Services Advertising & marketing Education ConstructionWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients have consistently praised SmartSites for delivering excellent value for money, with many noting significant improvements in ROI and lead generation. For instance, one client reported a 25x ROI on ad spend, while another highlighted a 40% increase in business following their engagement. Overall, feedback reflects satisfaction with the company's pricing structure and the quality of services provided, often stating that SmartSites exceeds expectations in responsiveness and project management.Was this helpful?
View PackagesBuild a foundation of growth with 💡 SEO services
We generate millions of visitors and sales monthly through organic search. Read what businesses like you have said in our over 1,000 5 star reviews online. Call ☎️ 201-870-6000 for a free consultation.Was this helpful?
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$1,000+$50 - $99 / hr2 - 9Colorado Springs, CO
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +3 services20% Web Development10% Branding10% Other Digital MarketingGrowth Local, a PPC agency, is headquartered in Colorado Springs, Colorado. The team provides Pay Per Click and Search Engine Optimization.
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Undisclosed< $25 / hr2 - 9Jaipur, India
Services provided
25% Search Engine Optimization25% Web Development20% Social Media Marketing +2 services15% Pay Per Click15% Web DesignSeekACE Solutions Pvt Ltd is a small SEO services firm. Established in 2019, the team focuses on Search Engine Optimization and Web Development.
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$1,000+$25 - $49 / hr2 - 9Chennai, India
Services provided
20% Search Engine Optimization20% Content Marketing20% Digital Strategy +2 services20% Pay Per Click20% Social Media MarketingLocated in Chennai, India, Digitally Vibed is a Content Marketing company. Their services include Content Marketing and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Bangkok, Thailand
Services provided
20% Search Engine Optimization30% Social Media Marketing30% Web Design +1 service20% Pay Per ClickEstablished in 2019, Glow Digital is a social media marketing company. The team specializes in Social Media Marketing and Web Design.
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$1,000+$100 - $149 / hr2 - 9Hunua, New Zealand
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +5 services20% Web Design5% Content Marketing5% Conversion Optimization5% Digital Strategy5% Email MarketingDigigo Marketing, a social media marketing firm, was established in 2012. The small team provides Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Canton, OH
Services provided
20% Search Engine Optimization20% Pay Per Click15% Web Design +7 services10% Conversion Optimization10% Graphic Design5% Advertising5% Content Marketing5% Email Marketing5% Marketing Strategy5% Media Planning & BuyingUB Advertising is a Canton, Ohio-based SEO company. They provide Search Engine Optimization and Pay Per Click and were founded in 2017.
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$1,000+< $25 / hr2 - 9Kyiv, Ukraine
Services provided
20% Search Engine Optimization20% Pay Per Click20% UX/UI Design +2 services20% Web Design20% Web DevelopmentStrymba is a small Kyiv, Ukraine-based SEO agency. The team focuses on Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Manchester, England
Services provided
10% Search Engine Optimization30% Pay Per Click20% Social Media Marketing +3 services15% Conversion Optimization15% Email Marketing10% Content MarketingGL Digital Automotive Marketing is a small PPC agency launched in 2020. Their team focuses on Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Sahibzada Ajit Singh Nagar, India
Services provided
20% Search Engine Optimization20% Pay Per Click10% Digital Strategy +8 services10% Marketing Strategy10% Social Media Marketing5% Affiliate Marketing5% Conversion Optimization5% Media Planning & Buying5% Mobile & App Marketing5% Video Production5% Web DesignSEO services firm Banisoft is headquartered in Sahibzada Ajit Singh Nagar, India. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Burgas, Bulgaria
Services provided
10% Search Engine Optimization30% Pay Per Click20% Social Media Marketing +5 services15% Web Development10% Web Design5% Content Marketing5% Digital Strategy5% Email MarketingDIES Web Agency is a small PPC agency founded in 2010. Their team focuses on Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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20% Search Engine Optimization20% Email Marketing20% Other Digital Marketing +2 services20% Pay Per Click20% Social Media MarketingDigitalPrarabdh is a social media marketing company. Based in Indore, India, their team specializes in Social Media Marketing and Email Marketing.
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$10,000+$100 - $149 / hr2 - 9Jacksonville, FL
Services provided
20% Search Engine Optimization20% Content Marketing20% Conversion Optimization +2 services20% Digital Strategy20% Pay Per ClickThe Legal Marketing Company is a Jacksonville, Florida-based Digital Strategy company. Established in 2019, the team offers Digital Strategy and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9Leicester, England
Services provided
20% Search Engine Optimization20% Branding20% Direct Marketing +3 services20% Pay Per Click10% Social Media Marketing10% Web DesignAxies Digital is a branding agency. The firm is headquartered in Leicester, England and London, England. Their team offers Branding and Direct Marketing.
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$5,000+$100 - $149 / hr2 - 9Pascoe Vale South, Australia
Services provided
20% Search Engine Optimization20% Ecommerce Marketing20% Pay Per Click +2 services20% UX/UI Design20% Web DesignSeventyfour Design is a SEO services firm. They focus on Search Engine Optimization and Pay Per Click and were launched in 2002. The company is headquartered in Pascoe Vale South, Australia.
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$1,000+Undisclosed2 - 9Tacoma, WA
Services provided
20% Search Engine Optimization20% Advertising20% Pay Per Click +4 services10% Digital Strategy10% Email Marketing10% Marketing Strategy10% Social Media MarketingDavid White Marketing Services is a small Advertising company. Launched in 2019, the team provides Advertising and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Bakewell, England
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +5 services10% Content Marketing10% Digital Strategy10% Marketing Strategy5% Email Marketing5% Web DesignDestination Digital Marketing, a social media marketing agency, is located in Bakewell, England. They offer Social Media Marketing and Search Engine Optimization and were established in 2020.
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$1,000+$200 - $300 / hr2 - 9Double Bay, Australia
Services provided
20% Search Engine Optimization20% Branding20% Packaging Design +2 services20% Pay Per Click20% Social Media MarketingKady Creative, a branding firm, specializes in Branding and Social Media Marketing. The company is based in Double Bay, Australia.
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$5,000+$300+ / hr2 - 9Tambon Bang Khun Kong, Thailand
Services provided
20% Search Engine Optimization20% Conversion Optimization20% Pay Per Click +4 services15% Social Media Marketing10% Ecommerce Marketing10% Other Digital Marketing5% Email MarketingLaunched in 2015, Konvertive Co., Ltd. Is a Conversion Optimization company. The small team specializes in Conversion Optimization and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Fort Collins, CO
Services provided
20% Search Engine Optimization20% Digital Strategy20% Marketing Strategy +4 services20% Pay Per Click10% Conversion Optimization5% Content Marketing5% Social Media MarketingBrillity Digital is a Marketing Strategy company. Launched in 2017, the team focuses on Marketing Strategy and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9Sandton, South Africa
Services provided
20% Search Engine Optimization20% Pay Per Click20% Web Design +3 services15% Conversion Optimization15% Marketing Strategy10% Low/No Code DevelopmentWild Pursuit is a web design agency. Founded in 2015, the firm is headquartered in Sandton, South Africa. Their team provides Web Design and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9
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30% Search Engine Optimization25% Social Media Marketing25% Web Design +2 services10% Pay Per Click10% Web DevelopmentLaunched in 2019, Agence Web Marketing is a small SEO services firm in Marrakech, Morocco. Their team focuses on Search Engine Optimization and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Stuart, FL
Services provided
25% Search Engine Optimization25% Web Design25% Web Development +2 services15% Pay Per Click10% Business ConsultingEstablished in 2016, Growth Squad is a small Stuart, Florida-based SEO agency. Their services include Search Engine Optimization and Web Design.
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$1,000+$50 - $99 / hr2 - 9Emmett, ID
Services provided
30% Search Engine Optimization15% Digital Strategy15% Ecommerce Marketing +4 services15% Other Digital Marketing10% Pay Per Click10% Social Media Marketing5% Email MarketingGem Website Designs is a SEO agency. In Emmett, Idaho, the team offers Search Engine Optimization and Digital Strategy.
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UndisclosedUndisclosed2 - 9
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20% Search Engine Optimization20% Digital Strategy20% Pay Per Click +3 services20% Social Media Marketing10% Content Marketing10% Email MarketingMarketing Sarthi is a Digital Strategy company. They are based in Lucknow, India and have small team of experts. Their services include Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr2 - 9New Delhi, India
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20% Search Engine Optimization20% Ecommerce Marketing20% Pay Per Click +4 services10% Content Writing Services10% Conversion Optimization10% E-Commerce Development10% Web DesignEstablished in 2009, SEOSpidy Web Solution is a Conversion Optimization company. Located in New Delhi, India, the team focuses on Conversion Optimization and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
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25% Search Engine Optimization15% Pay Per Click15% Web Design +5 services10% Content Marketing10% Ecommerce Marketing10% Email Marketing10% Social Media Marketing5% Mobile & App MarketingIn Slidell, Louisiana, EvoBlocs is a SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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Undisclosed< $25 / hr2 - 9
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20% Search Engine Optimization20% Content Marketing20% Pay Per Click +3 services20% Social Media Marketing10% Web Design10% Web DevelopmentSEO Media Line is a small social media marketing agency located in Houston, Texas. The team offers Social Media Marketing and Content Marketing.
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Undisclosed< $25 / hr2 - 9Delhi, India
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +5 services10% Ecommerce Marketing10% UX/UI Design10% Web Design5% Affiliate Marketing5% Content MarketingEstablished in 2023, MetricsO Digital is a small Delhi, India-based social media marketing firm. Their team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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20% Search Engine Optimization20% E-Commerce Development20% Pay Per Click +2 services20% Social Media Marketing20% Web DevelopmentSocial media marketing company Webio Creatives was established in 2023. The firm focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Las Condes, Chile
Services provided
30% Search Engine Optimization30% Web Development15% E-Commerce Development +2 services15% Web Design10% Pay Per ClickMaperz is a SEO agency. The Las Condes, Chile-based firm was launched in 2014. Their team provides Search Engine Optimization and Web Development.
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UndisclosedUndisclosed2 - 9Hertford, England
Services provided
20% Search Engine Optimization20% Content Marketing20% Pay Per Click +2 services20% Social Media Marketing20% Web DesignSaturate Marketing, a social media marketing company, specialize in Social Media Marketing and Content Marketing. They were launched in 2019.
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$5,000+$100 - $149 / hr2 - 9New York, NY
Services provided
20% Search Engine Optimization20% Email Marketing20% Pay Per Click +3 services20% Social Media Marketing10% Web Design10% Web DevelopmentCascade Interactive is a social media marketing agency. Their team is headquartered in New York, New York. The firm provides Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Christchurch, New Zealand
Services provided
20% Search Engine Optimization25% Content Marketing20% Pay Per Click +3 services20% Social Media Marketing10% Digital Strategy5% Email MarketingDigital Influence is a Content Marketing company. The agency is located in Christchurch, New Zealand. Their team offers Content Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Waterbury Village Historic District, VT
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +4 services10% Audio Production10% E-Commerce Development10% Web Design10% Web DevelopmentRVG Marketing Solutions is a social media marketing firm founded in 1931. Their team specializes in Social Media Marketing and Search Engine Optimization.
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$5,000+< $25 / hr10 - 49New York, NY
Services provided
10% Search Engine Optimization20% Mobile App Development10% Custom Software Development +8 services10% Digital Strategy10% E-Commerce Development10% Pay Per Click10% Web Development5% AR/VR Development5% Application Management & Support5% Mobile & App Marketing5% Social Media MarketingAppNoit INC. Is an app development firm. The team is in New York, New York and Dubai, United Arab Emirates, and their services include Mobile App Development and Custom Software Development.
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$10,000+< $25 / hr10 - 49Johannesburg, South Africa
Services provided
10% Search Engine Optimization10% Advertising10% Branding +7 services10% Business Consulting10% E-Commerce Development10% Graphic Design10% Logo10% Pay Per Click10% Web Design10% Web DevelopmentPowerWeb, an Advertising company, is located in Johannesburg, South Africa. Their services include Advertising and Branding.
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Undisclosed$100 - $149 / hr2 - 9Red Deer, Canada
Services provided
30% Search Engine Optimization25% Social Media Marketing15% Marketing Strategy +2 services15% Pay Per Click15% Web DesignIn Red Deer, Canada, Rogue Marketing is a SEO company. Established in 2025, the team provides Search Engine Optimization and Social Media Marketing.
Read more$550 For maintaining online search results. $995 For gaining new keywords/services in search result $1,350 For gaining all keywords/services in search resultView PackagesSearch Engine Optimization
Our SEO services help businesses improve visibility, rankings, and organic traffic on Google and from AI searches. We combine keyword and key phrase question research, on-page optimization, technical SEO, and content strategy to help businesses get found by the right audience and turn search traffic into qualified leads.Was this helpful?
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$5,000+$25 - $49 / hr2 - 9Kota Kinabalu, Malaysia
Services provided
25% Search Engine Optimization35% Web Design30% Web Development +1 service10% Pay Per ClickBingo Digital Marketing PLT is a web design agency. They are headquartered in Kota Kinabalu, Malaysia, and their services include Web Design and Web Development.
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$1,000+< $25 / hr50 - 249
Services provided
10% Search Engine Optimization35% Back Office Outsourcing10% Customer Service Outsourcing +8 services10% Pay Per Click5% Content Moderation Services5% Content Writing Services5% Conversion Optimization5% Data Annotation Services5% Email Marketing5% IT Strategy Consulting5% Web DevelopmentSee all 1 projectsSaivion India: Data Entry Outsourcing Services Company provides data entry, catalog management, and image editing services. Reviews highlight their meticulous attention to detail, efficient project management, and significant impact on operational efficiency and sales growth. Clients appreciate their client-centric approach and reliable communication, noting minor areas for improvement in scalability and reporting tools.
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Undisclosed< $25 / hr10 - 49Greater Noida, India
Services provided
25% Search Engine Optimization20% Web Design10% Ecommerce Marketing +6 services10% Pay Per Click10% Social Media Marketing10% Video Production5% Email Marketing5% Graphic Design5% LogoSee all 1 projectsMarketing Savvy offers comprehensive services including website development, SEO, SEM, SMM, and email marketing. Their clients laud the company for significantly enhancing online visibility and website ranking, with marked improvements in search traffic and lead generation. Marketing Savvy is praised for their expertise, responsiveness, and alignment with client values, despite some minor concerns over cost.
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$1,000+< $25 / hr10 - 49New Delhi, India
Services provided
25% Search Engine Optimization50% Web Design10% Pay Per Click +3 services5% Graphic Design5% Social Media Marketing5% Web DevelopmentHostShop, a web design company, is located in New Delhi, India. The team specializes in Web Design and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Singapore, Singapore
Services provided
15% Search Engine Optimization20% Pay Per Click15% Content Marketing +5 services10% Conversion Optimization10% Digital Strategy10% Email Marketing10% Other Digital Marketing10% Social Media MarketingPay per click agency RIFF APAC PTE LTD is headquartered in Singapore, Singapore. The team specializes in Pay Per Click and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49Vasai-Virar, India
Services provided
15% Search Engine Optimization20% Digital Strategy20% Pay Per Click +4 services15% Conversion Optimization15% Social Media Marketing10% Web Development5% Media Planning & BuyingDG7 Solutions Private Limited is a Digital Strategy company. The small Vasai-Virar, India-based team focuses on Digital Strategy and Pay Per Click. The firm was founded in 2012.
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$5,000+$50 - $99 / hr10 - 49München, Germany
Services provided
15% Search Engine Optimization20% Business Consulting20% Pay Per Click +4 services15% Advertising15% Digital Strategy10% Conversion Optimization5% Market ResearchFounded in 2015, AMZ Controlling is a small Business Consulting company. Their services include Business Consulting and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
20% Search Engine Optimization15% Content Marketing15% Email Marketing +4 services15% Pay Per Click15% Social Media Marketing10% Web Design10% Web DevelopmentALH Media is a SEO agency. Launched in 2010, the company is headquartered in Miami, Florida. Their services include Search Engine Optimization and Content Marketing.
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$1,000+< $25 / hr10 - 49Chennai, India
Services provided
20% Search Engine Optimization20% Web Development15% Content Marketing +3 services15% Email Marketing15% Pay Per Click15% Web DesignGML Soft Labs is a SEO company. The company is based in Chennai, India. Their team specializes in Search Engine Optimization and Web Development.
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$1,000+Undisclosed10 - 49Bengaluru, India
Services provided
20% Search Engine Optimization15% Pay Per Click12% Web Design +11 services10% Social Media Marketing8% Content Marketing8% Digital Strategy7% Mobile & App Marketing5% Email Marketing4% E-Commerce Development4% Web Development2% Logo2% Mobile App Development2% Print Design1% Corporate PhotographyGA Digital Media Solutions is a SEO company. Their team is in Bengaluru, India and specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Chennai, India
Services provided
10% Search Engine Optimization25% Content Marketing25% Pay Per Click +5 services20% Social Media Marketing5% Conversion Optimization5% Digital Strategy5% Email Marketing5% Mobile & App MarketingW3Squad Digital Marketing Chennai is a small Content Marketing company launched in 2019. Their services include Content Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Bhopal, India
Services provided
20% Search Engine Optimization20% Content Marketing15% Pay Per Click +6 services15% Social Media Marketing10% Digital Strategy7% Mobile & App Marketing5% Conversion Optimization5% Email Marketing3% Affiliate MarketingContent Marketing company TheConversions Digitech Private Limited is in Bhopal, India. Established in 2010, the team provides Content Marketing and Search Engine Optimization.
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Undisclosed< $25 / hr10 - 49Hyderabad, India
Services provided
20% Search Engine Optimization15% Pay Per Click15% Social Media Marketing +7 services10% Advertising10% Graphic Design10% Marketing Strategy5% Content Marketing5% UX/UI Design5% Video Production5% Web DesignUMDAA Healthcare is a SEO company. Established in 2016, the firm is located in Hyderabad, India. Their team specializes in Search Engine Optimization and Social Media Marketing.
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Compare Top Search Engine Marketing (SEM) Agencies
Top Search Engine Marketing (SEM) Agencies
An SEM company plans, launches, and manages paid search campaigns on platforms such as Google Ads, Microsoft Advertising, and Amazon. Their specialists research high-value keywords, write ad copy, set up audience targeting, adjust bids in real time, and run A/B tests to maximize return on ad spend (ROAS). They also track conversions, deliver performance reports, and provide strategic recommendations that align with your wider digital marketing objectives.
Most agencies deliver an end-to-end suite that can include:
- Keyword research & competitive analysis
- Campaign setup (Search, Shopping, Display, YouTube)
- Bid management and budget pacing
- Ad copywriting and creative testing
- Landing-page optimization
- Remarketing and audience segmentation
- Conversion tracking and analytics integration
Some firms also bundle complementary channels, such as programmatic display or social PPC, to create a unified digital marketing strategy.
SEM engagements usually fall between $3,000–$20,000 per month, but pricing scales with ad spend, account complexity, and service level. Smaller businesses might work with an agency on a management-fee model (e.g., 10%–20% of monthly media spend), while enterprises often negotiate flat retainers or performance-based contracts. Always ask for a clear breakdown of management fees versus ad budget before signing.
Start by defining your KPIs, such as lead volume, e-commerce revenue, or customer acquisition cost. Then:
- Review case studies in your industry.
- Check Clutch client reviews for transparency, communication, and results.
- Compare pricing models (percentage of spend, flat fee, or hybrid).
- Request a campaign audit or strategic roadmap to gauge expertise.
Selecting a partner whose reporting cadence and collaboration style match your internal workflow will set the engagement up for success.
- “Guaranteed #1 ranking” claims (ad position depends on auction dynamics).
- Lack of access to the ad account or data ownership.
- Vague reporting that focuses on clicks instead of revenue-driven metrics.
- One-size-fits-all strategies with minimal keyword research.
- Slow or inconsistent communication during the sales process.
- How will you structure our campaigns and why?
- Which metrics will you report on weekly and monthly?
- What tools or automations do you use for bid management?
- Can you share a recent success story in a similar industry or budget range?
- Who will be my day-to-day point of contact, and how many accounts do they manage?
- How do you coordinate SEM with SEO and other digital marketing channels?
Agencies bring platform certifications, cross-account data, and advanced tools that small teams can’t always justify purchasing. Their experience shortens the testing cycle, reduces wasted spend, and frees internal staff to focus on broader marketing initiatives.
Freelancers are ideal for limited budgets or project-based needs. Agencies, however, provide a multidisciplinary team including strategists, copywriters, designers, and analysts that can scale campaigns quickly and cover absences without interrupting performance.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.