Top Video Marketing Services
15 Leaders 15 Contenders
3,526 Companies
List of the Top Video Marketing Agencies
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$10,000+$150 - $199 / hr50 - 249New York, NY
Services provided
10% Video Marketing10% Advertising10% Branding +8 services10% Digital Strategy10% Event Marketing10% Marketing Strategy10% Social Media Marketing10% Video Production10% Web Design5% Email Marketing5% UX/UI DesignEstablished in 2021, Town Hall Agency is an Advertising company. Based in New York, New York, the team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49Warszawa, Poland
Services provided
15% Video Marketing35% Advertising25% Branding +2 services15% Marketing Strategy10% Video ProductionDream Farm Agency is an Advertising company. The company is located in London, England and Warszawa, Poland. Their services include Advertising and Branding.
Read moreMore responsive than most other service providers
Get in TouchDream Farm Agency is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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$1,000+$100 - $149 / hr10 - 49
Services provided
10% Video Marketing10% Advertising10% Branding +7 services10% Content Marketing10% Digital Strategy10% Event Marketing10% Graphic Design10% Marketing Strategy10% Product Marketing10% Video ProductionAdvertising company The Racket Club was launched in 2022. The small team provides Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Marrakech, Morocco
Services provided
20% Video Marketing20% Mobile App Development20% Search Engine Optimization +3 services20% Social Media Marketing10% Low/No Code Development10% Web DevelopmentSee all 1 projectsYovista offers services in brand identity creation, website development, digital strategy including social media marketing, and SEO optimization. The overall feedback highlights their exceptional customer service, efficient project management, and ability to exceed client expectations, resulting in increased sales and customer satisfaction. Clients highly recommend Yovista for their professionalism and value.
More responsive than most other service providers
Get in TouchYovista is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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$5,000+$50 - $99 / hr2 - 9
Services provided
15% Video Marketing85% Video ProductionDavid var presents is a video production company. They were founded in 2015, and their services include Video Production and Video Marketing.
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$5,000+$300+ / hr2 - 9Rowlett, TX
Services provided
10% Video Marketing40% Video Production20% Product Marketing +2 services20% Social Media Marketing10% Content MarketingHeadquartered in Rowlett, Texas, Red Creative Films is a small video production agency. The team focuses on Video Production and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
Services provided
50% Video Marketing50% Video ProductionValkyrie.wtf specializes in Video Advertising, Video Content Marketing, and 3D video production. Reviewers consistently praise the company for its professionalism, timely delivery, and high-quality work, highlighting their responsible and thorough approach to client requests and edits. The team is noted for its positive attitude and effective project implementation, making Valkyrie.wtf a reliable partner for visual marketing needs.
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$5,000+Undisclosed10 - 49Los Angeles, CA
Services provided
10% Video Marketing50% Video Production20% Digital Strategy +1 service20% Product MarketingDillie is a video production agency. Founded in 2020, the team specializes in Video Production and Digital Strategy.
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$1,000+< $25 / hr50 - 249South Plainfield, NJ
Services provided
20% Video Marketing20% Content Marketing20% Digital Strategy +2 services20% Email Marketing20% Social Media MarketingVarun Digital Media is a Digital Strategy company. They are based in South Plainfield, New Jersey, and their services include Digital Strategy and Social Media Marketing.
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$10,000+$100 - $149 / hr2 - 9Vancouver, Canada
Services provided
20% Video Marketing80% Video ProductionVideo production company TAGG Creative provides Video Production and Video Marketing. They were founded in 2015.
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$1,000+Undisclosed2 - 9London, England
Services provided
30% Video Marketing40% Branding30% Video ProductionEstablished in 2022, Yaca Studio is a small branding agency based in London, England. Their team offers Branding and Video Production.
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$5,000+$150 - $199 / hr10 - 49Austin, TX
Services provided
50% Video Marketing50% Video ProductionIn Austin, Texas, Elephant Productions is a video production company and Video Marketing company. The team focuses on Video Production and Video Marketing.
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$10,000+Undisclosed2 - 9
Services provided
60% Video Marketing15% Advertising15% Product Marketing +1 service10% BrandingDrecK Studio Inc is a Video Marketing company. They focus on Video Marketing and Advertising and were launched in 2022. The agency is based in Canada.
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Undisclosed$50 - $99 / hr2 - 9
Services provided
10% Video Marketing80% Video Production10% AdvertisingThe Big Yellow Feet Production Co Ltd is a video production company. Founded in 2002, the firm is located in Ranmore, England. Their team focuses on Video Production and Advertising.
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$1,000+Undisclosed10 - 49Dhaka, Bangladesh
Services provided
10% Video Marketing70% Video Production10% Audio Production +1 service10% Broadcast VideoLibanza Films is a video production company. Based in Dhaka, Bangladesh, the agency offers Video Production and Broadcast Video.
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$1,000+< $25 / hr2 - 9
Services provided
10% Video Marketing20% Graphic Design20% Social Media Marketing +6 services15% Content Marketing10% UX/UI Design10% Video Production5% Logo5% Packaging Design5% Web DesignThe Social Stripe offers Video Marketing, Content Marketing, and Brand Awareness services, including managing social media platforms and media buying. Overall, clients commend their creativity, timely delivery, and effective time management, noting an increase in brand awareness and followers. While the content's uniqueness occasionally needs improvement, their pricing, culture fit, and value for cost are appreciated.
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$10,000+$100 - $149 / hr2 - 9Dover, NH
Services provided
30% Video Marketing70% Video ProductionVideo production company Handshake Studios is located in Dover, New Hampshire. They offer Video Production and Video Marketing.
Read moreMore responsive than most other service providers
Get in TouchHandshake Studios is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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$1,000+$300+ / hr2 - 9Antwerpen, Belgium
Services provided
10% Video Marketing80% Video Production10% AdvertisingEstablished in 2021, Ghost Pictures Production is a video production company. The small team specializes in Video Production and Advertising.
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UndisclosedUndisclosed10 - 49Dubai, United Arab Emirates
Services provided
20% Video Marketing40% Corporate Photography40% Video ProductionLucid Dreams is a video production agency. The Dubai, United Arab Emirates-based agency was founded in 2020. Their services include Video Production and Corporate Photography.
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$10,000+$100 - $149 / hr2 - 9
Services provided
20% Video Marketing60% Video Production20% Audio ProductionInhype Media is a Chicago, Illinois-based video production agency. They offer Video Production and Audio Production.
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$5,000+$25 - $49 / hr50 - 249New Delhi, India
Services provided
20% Video Marketing20% Content Marketing20% Marketing Strategy +2 services20% Search Engine Optimization20% Social Media MarketingTattva Creations - Digital Marketing Agency is a New Delhi, India-based Marketing Strategy company. Launched in 2010, the team provides Marketing Strategy and Social Media Marketing.
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$10,000+Undisclosed2 - 9Chicago, IL
Services provided
10% Video Marketing80% Video Production10% Audio ProductionEstablished in 2005, Big Teeth Productions is a small video production company in Chicago, Illinois. Their team offers Video Production and Audio Production.
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$5,000+$50 - $99 / hr10 - 49Kota Administrasi Jakarta Pusat, Indonesia
Services provided
20% Video Marketing60% Video Production20% Graphic DesignVideo production company We Motion was founded in 2015. The company specializes in Video Production and Graphic Design, and is small.
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$1,000+$50 - $99 / hr2 - 9Guanajuato, Mexico
Services provided
35% Video Marketing50% Video Production15% Web DesignFábrica Visual is a video production agency. The agency is based in Guanajuato, Mexico. Their team specializes in Video Production and Video Marketing.
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$1,000+Undisclosed2 - 9
Services provided
20% Video Marketing20% Advertising20% Branding +2 services20% Broadcast Video20% Video ProductionStudio beel is an Advertising company. The agency is in Miami, Florida. Their services include Advertising and Branding.
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$5,000+< $25 / hr2 - 9
Services provided
20% Video Marketing25% Video Production20% Logo +3 services15% Graphic Design10% Audio Production10% Product DesignDream Light Visual is a video production company established in 2021. The firm focuses on Video Production and Logo, and is small.
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$5,000+$100 - $149 / hr10 - 49London, England
Services provided
20% Video Marketing35% Branding15% Graphic Design +3 services10% Advertising10% Content Marketing10% Web Design&Dave is a branding agency located in London, England. Their services include Branding and Video Marketing.
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$1,000+$100 - $149 / hr2 - 9Austin, TX
Services provided
20% Video Marketing50% Video Production20% Corporate Photography +1 service10% AdvertisingLaunched in 2014, Arise Video Studio, a small video production agency, is based in Austin, Texas. Their team provides Video Production and Corporate Photography.
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$5,000+$100 - $149 / hr10 - 49North Vancouver, Canada
Services provided
20% Video Marketing40% IT Managed Services10% Advertising +3 services10% IT Strategy Consulting10% Lighting Design10% Other MarketingSee all 1 projects10net offers comprehensive support and maintenance services for digital signage systems, including highway signs, ticket booth signs, and AV systems. Reviews indicate that 10net is highly responsive, delivers on time, and is knowledgeable in their field. Clients appreciate their proactive approach and alignment with company values, resulting in reduced support costs and efficient issue resolution.
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$1,000+$100 - $149 / hr2 - 9London, England
Services provided
30% Video Marketing70% Video ProductionStoryflow Entertainment Limited is a video production agency. Launched in 2022, the team specializes in Video Production and Video Marketing.
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$10,000+$150 - $199 / hr2 - 9Eagan, MN
Services provided
40% Video Marketing60% Video ProductionBairStories is a video production company. They are located in Eagan, Minnesota and have small team of experts. Their services include Video Production and Video Marketing.
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$5,000+Undisclosed2 - 9Feasterville-Trevose, PA
Services provided
20% Video Marketing80% Video ProductionFoxal Media is a video production agency established in 2016. The company focuses on Video Production and Video Marketing, and is small.
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$1,000+$100 - $149 / hr2 - 9Chicago, IL
Services provided
20% Video Marketing50% Video Production10% Content Marketing +2 services10% Corporate Photography10% Social Media MarketingThe Robo Collective is a small Chicago, Illinois-based video production agency. Their services include Video Production and Video Marketing.
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$5,000+$150 - $199 / hr2 - 9Orlando, FL
Services provided
20% Video Marketing60% Video Production20% BrandingLaunched in 2017, Orlando Corporate Media is a video production company. Their team focuses on Video Production and Branding.
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$1,000+< $25 / hr50 - 249
Services provided
10% Video Marketing15% E-Commerce Development15% Low/No Code Development +6 services10% Branding10% Pay Per Click10% Search Engine Optimization10% Social Media Marketing10% Web Design10% Web DevelopmentSee all 1 projectsWebsite Aspire offers comprehensive e-commerce website development services, specializing in SEO-friendly solutions utilizing platforms like Shopify. Clients consistently commend their customer-centric approach, effective project management, and the ability to deliver measurable outcomes such as increased website traffic, improved conversion rates, and enhanced user experience.
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$1,000+$50 - $99 / hr2 - 9Rotterdam, Netherlands
Services provided
10% Video Marketing20% Branding15% Advertising +6 services15% Digital Strategy15% Marketing Strategy10% Corporate Photography5% BI & Big Data Consulting & SI5% Content Marketing5% Social Media MarketingLOF Branding, a branding firm, was established in 2022. The company provides Branding and Advertising.
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$5,000+$100 - $149 / hr2 - 9Lubbock, TX
Services provided
10% Video Marketing20% Marketing Strategy20% Video Production +4 services15% Search Engine Optimization15% Web Design10% Graphic Design10% Social Media MarketingEstablished in 2012, South Town Productions is a video production agency. The team offers Video Production and Marketing Strategy.
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$5,000+Undisclosed2 - 9Antipolo, Philippines
Services provided
30% Video Marketing70% Video ProductionSophieCreatives Animation, a video production company, specialize in Video Production and Video Marketing. They were established in 2009.
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$5,000+$200 - $300 / hr2 - 9Kansas City, MO
Services provided
10% Video Marketing20% Branding20% Content Marketing +5 services10% Digital Strategy10% Email Marketing10% Marketing Strategy10% Search Engine Optimization10% Social Media MarketingSmall branding agency Storyworthy Studios, is headquartered in Kansas City, Missouri. Their services include Branding and Content Marketing.
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$5,000+$150 - $199 / hr2 - 9Roswell, GA
Services provided
30% Video Marketing40% Video Production15% Content Marketing +1 service15% Corporate PhotographyCork Bros LLC is a video production agency. Launched in 2018, the company is in Roswell, Georgia. Their services include Video Production and Video Marketing.
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$5,000+$200 - $300 / hr2 - 9Fort Lauderdale, FL
Services provided
25% Video Marketing50% Video Production25% Social Media MarketingShineTV Productions , a video production agency, was launched in 2020. Headquartered in Fort Lauderdale, Florida, the team offers Video Production and Social Media Marketing.
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$5,000+$300+ / hr2 - 9
Services provided
10% Video Marketing40% Corporate Photography40% Video Production +2 services5% Broadcast Video5% Social Media MarketingVideo production agency Ultimate Production Company was established in 2010. The agency offers Video Production and Corporate Photography, and is small.
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$1,000+$50 - $99 / hr2 - 9Derby, England
Services provided
50% Video Marketing50% Video ProductionGlowfrog Video Production is a video production company and Video Marketing company established in 2017. The agency focuses on Video Production and Video Marketing, and is small.
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$5,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
35% Video Marketing35% Branding30% Web DesignHumind is a branding firm. They are based in Miami, Florida and Bogotá, Colombia and have small team of experts. Their services include Branding and Video Marketing.
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$5,000+$50 - $99 / hrFreelancerWarszawa, Poland
Services provided
15% Video Marketing30% Broadcast Video30% Video Production +1 service25% Event MarketingKameleon VFX is a small video production company. They offer Video Production and Broadcast Video and were founded in 1996.
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UndisclosedUndisclosed10 - 49Tulsa, OK
Services provided
20% Video Marketing30% AR/VR Development30% Video Production +1 service20% Graphic DesignVideo production agency Industrial3D, Inc was established in 1997. In Tulsa, Oklahoma and Houston, Texas, the team offers Video Production and AR/VR development.
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$10,000+$200 - $300 / hr2 - 9Santa Monica, CA
Services provided
20% Video Marketing20% Content Marketing20% Content Writing Services +2 services20% Market Research20% Marketing StrategySmall Market Research company Program 11, is headquartered in Santa Monica, California. Their services include Market Research and Marketing Strategy.
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$10,000+$100 - $149 / hr10 - 49Gurugram, India
Services provided
25% Video Marketing35% Video Production15% Branding +2 services15% Product Marketing10% AdvertisingEstablished in 2022, Vidzy is a video production company. The agency specializes in Video Production and Video Marketing, and is small.
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Undisclosed$50 - $99 / hr10 - 49
Services provided
20% Video Marketing70% Other Digital Marketing10% Interior DesignOther Digital Marketing company GENENSE was launched in 2020. The team focuses on Other Digital Marketing and Video Marketing.
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$5,000+$100 - $149 / hr10 - 49
Services provided
20% Video Marketing40% Video Production30% Corporate Photography +1 service10% Broadcast VideoMA Video Production Collective offers music video production and social media marketing services. Reviews highlight their effective video content marketing, commend the team's excellent communication and project management, and note significant success in video promotion, demonstrated by billions of views. The company is praised for its strong work culture and alignment with client values.
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List of the Top 15 Video Marketing Agencies
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$10,000+Undisclosed10 - 49Orlando, FL
Ability to deliver
33.5/40.018/20 Reviews9.2/10 Clients & Experience6.3/10 Market PresenceService focus
50% Video Marketing50% Other -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
35.4/40.019.2/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
34.5/40.019/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Video Marketing90% Other -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
30.9/40.016.2/20 Reviews9.9/10 Clients & Experience4.8/10 Market PresenceService focus
50% Video Marketing50% Other -
$5,000+$50 - $99 / hr2 - 9Chester, England
Ability to deliver
30.8/40.016/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
50% Video Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
32.9/40.017/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
20% Video Marketing80% Other -
$5,000+$150 - $199 / hr10 - 49Vancouver, Canada
Ability to deliver
30.6/40.016.4/20 Reviews8.7/10 Clients & Experience5.5/10 Market PresenceService focus
40% Video Marketing60% Other -
$10,000+$50 - $99 / hr10 - 49Szczecin, Poland
Ability to deliver
31.6/40.017.4/20 Reviews9.6/10 Clients & Experience4.6/10 Market PresenceService focus
30% Video Marketing70% Other -
$10,000+$100 - $149 / hr2 - 9Brooklyn, NY
Ability to deliver
31.6/40.016.6/20 Reviews9.8/10 Clients & Experience5.2/10 Market PresenceService focus
35% Video Marketing65% Other -
$10,000+$150 - $199 / hr2 - 9Atlanta, GA
Ability to deliver
31/40.016/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
40% Video Marketing60% Other -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
32.6/40.017.6/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
20% Video Marketing80% Other -
$5,000+$200 - $300 / hr10 - 49Columbus, OH
Ability to deliver
31.5/40.016.6/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Video Marketing70% Other -
$5,000+Undisclosed10 - 49Beograd, Serbia
Ability to deliver
30.1/40.015.2/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
40% Video Marketing60% Other -
$5,000+$100 - $149 / hr2 - 9New York, NY
Ability to deliver
33.1/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
15% Video Marketing85% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
33.4/40.018/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
10% Video Marketing90% Other -
$10,000+Undisclosed10 - 49Norcross, GA
Ability to deliver
31.1/40.016.4/20 Reviews9.8/10 Clients & Experience4.9/10 Market PresenceService focus
30% Video Marketing70% Other -
$10,000+$150 - $199 / hr10 - 49Westborough, MA
Ability to deliver
31.4/40.016.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
25% Video Marketing75% Other -
$10,000+$150 - $199 / hr2 - 9Covina, CA
Ability to deliver
31.8/40.015.8/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
25% Video Marketing75% Other -
$5,000+$150 - $199 / hr2 - 9Toronto, Canada
Ability to deliver
33.2/40.017.8/20 Reviews9.9/10 Clients & Experience5.5/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$100 - $149 / hr10 - 49Needham, MA
Ability to deliver
29.6/40.016.4/20 Reviews8.1/10 Clients & Experience5.2/10 Market PresenceService focus
40% Video Marketing60% Other -
$1,000+$100 - $149 / hr10 - 49Montréal, Canada
Ability to deliver
30.6/40.015.8/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
30% Video Marketing70% Other -
$5,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
32.6/40.016.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Video Marketing90% Other -
$1,000+Undisclosed2 - 9Irvine, CA
Ability to deliver
30.4/40.016.2/20 Reviews9.1/10 Clients & Experience5.1/10 Market PresenceService focus
35% Video Marketing65% Other -
$1,000+Undisclosed10 - 49Alpharetta, GA
Ability to deliver
31.3/40.016.2/20 Reviews9/10 Clients & Experience6/10 Market PresenceService focus
20% Video Marketing80% Other -
$1,000+$50 - $99 / hr10 - 49Warszawa, Poland
Ability to deliver
32.3/40.018.4/20 Reviews8.4/10 Clients & Experience5.5/10 Market PresenceService focus
10% Video Marketing90% Other -
$1,000+$50 - $99 / hr10 - 49Warszawa, Poland
Ability to deliver
32.2/40.017.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
30.5/40.016.8/20 Reviews10/10 Clients & Experience3.7/10 Market PresenceService focus
25% Video Marketing75% Other -
$1,000+$50 - $99 / hr2 - 9Sheffield, England
Ability to deliver
30.3/40.016.4/20 Reviews9.1/10 Clients & Experience4.9/10 Market PresenceService focus
30% Video Marketing70% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
31.5/40.017.6/20 Reviews9.8/10 Clients & Experience4.1/10 Market PresenceService focus
15% Video Marketing85% Other -
$1,000+$100 - $149 / hr10 - 49Dallas, TX
Ability to deliver
31.9/40.017.4/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
10% Video Marketing90% Other
Top Video Marketing Services Agencies
A video marketing company plans, creates, and promotes video content aligned with a client’s business objectives. Projects typically begin with strategy, including market research, audience personas, and channel selection, followed by scripting, storyboarding, production, and post-production. Once the videos are live, the agency manages distribution across platforms like YouTube, social media, landing pages, and email. They also track key performance metrics such as view-through rate, engagement, and conversions. The best firms use these insights to refine future campaigns, ensuring each video delivers measurable ROI.
Services vary by agency size and specialty, but most offer:
- Strategic planning & content calendars
- Concept development, scriptwriting, and storyboarding
- Full-service production (live-action, animation, motion graphics)
- Editing, color grading, and sound design
- Channel-specific optimization for YouTube, TikTok, LinkedIn, and OTT platforms
- Paid video advertising and A/B testing
- Video SEO, captions, and localization
- Analytics dashboards and performance reporting
Some agencies also bundle complementary services such as social media management or landing page design to maximize the impact of each video.
Budgets vary widely depending on the project’s scope, style, and distribution requirements. According to Clutch, small projects like single explainer videos or short social clips typically range from $5,000 to $15,000. Mid-tier campaigns with multiple deliverables and ad spend usually fall between $20,000 and $75,000. Large-scale initiatives such as multi-episode series, influencer collaborations, or global product launches can exceed $100,000. Hourly rates often range from $100 to $200, though flat-fee and retainer models are common for ongoing content needs. Always request a detailed, line-item estimate covering pre-production, production, post-production, and media spend to avoid unexpected costs.
Start by defining your goals (brand awareness, lead gen, product education, etc.) and preferred KPIs. Then:
- Review agency portfolios for style and industry fit.
- Read Clutch reviews to gauge reliability, communication, and results.
- Ask for relevant case studies with hard metrics (CTR, conversion lift, retention).
- Evaluate their distribution and analytics capabilities, not just creative flair.
- Confirm timelines, ownership of raw files, and revision policies.
Shortlist 3–5 agencies, hold discovery calls, and pick the team that demonstrates strategic thinking, transparency, and cultural alignment with your brand.
These are some red flags to watch for when hiring a video marketing company:
- Guaranteed viral views or overnight rankings, no one controls algorithms.
- Vague pricing or hidden charges for revisions, music licensing, or distribution.
- Limited portfolio variety or only stock-template work.
- Poor communication cadence or missed deadlines during the proposal phase.
- Lack of analytics integration—if they can’t show how videos will be measured, results may fall short.
Here are some key questions you can ask a video marketing agency to help streamline your hiring process:
- Which metrics will you track to prove success?
- Can you share case studies in my industry or with similar objectives?
- Who owns the raw footage and final assets?
- How many revision rounds are included in the quoted price?
- What’s your process for optimizing videos for each platform?
- How will your team collaborate with our in-house marketers or other vendors?
Clear answers to these questions will reveal an agency’s transparency, expertise, and compatibility with your workflow.
Agencies provide multidisciplinary teams including strategists, directors, editors, and motion designers under one roof, ensuring consistency from concept to distribution. They also offer scalable resources, professional equipment, and established vendor relationships such as actors, studios, and media buyers, which help reduce project risk and turnaround time. Freelancers can be cost-effective for smaller tasks, but complex campaigns often require the broader skill set and project management discipline that an agency provides.
Most agencies combine platform analytics (YouTube Studio, Meta Ads Manager) with third-party tools and CRM integrations. Common metrics include watch time, click-through rate, cost per view, and conversion rate. For B2B or long sales cycles, firms may track MQLs, pipeline influence, or sales velocity tied back to specific video touchpoints via attribution modeling. The key is aligning these metrics with your business objectives during the strategy phase.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.