How to Find a Top Design Firm in Your City
How to Find a Top Design Firm in Your City. Read more on Top Design Firms.
Articles By Sarah Patrick
5 Mobile Apps With Outstanding Usability
5 Mobile Apps With Outstanding Usability. Read more on Top Design Firms.
How to Land Freelance Web Design Jobs
How to Land Freelance Web Design Jobs. Read more on Top Design Firms.
3 Best Digital Marketing Conferences of 2017 (You Can Still Attend)
3 Best Digital Marketing Conferences of 2017 (You Can Still Attend). Read more on Top Design Firms.
Top Schools to Attend for Logo Design
Top Schools to Attend for Logo Design. Read more on Top Design Firms.
Finding the Right Agency on Top Design Firms
Finding the Right Agency on Top Design Firms. Read more on Top Design Firms.
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What Is Reverse Positioning? Examples, Benefits, and Strategy
Reverse position marketing campaigns focus on brand values rather than specific products in order to increase customer loyalty and build lasting success.
Digital Graphics: What Businesses Need to Know
Digital graphics are visual elements that are created using computer graphics and design software. Read on to learn more.
Understanding the Unity Design Principle in Graphic Design
Learn the unity principle of design by merging balance, scale, contrast, repetition, movement, and emphasis to create cohesive, impactful graphics.
How to Use Lines in Graphic Design
Lines in graphic design are used to add style, organize your design, emphasize important information, and divide information.
What Is Editorial Design? The Basics You Need to Know
What is editorial design? Learn how publications use editorial design principles to convey their message more effectively.
Design Strategy: 5 Steps To Create Your Own
Crafting a design strategy requires you to assume a big-picture, tactical perspective. This guide will help you apply your mission to your work.
3 Experimental Typography Examples & Business Uses
Businesses use experimental typography for graphic design and branding. Learn how 3 companies incorporated experimental typography into their branding.
Graphic Design vs Illustration: Essential Differences
The difference between graphic design and illustration is graphic uses imagery to communicate an idea, while illustration uses creative storytelling.
Test Logo: 5 Key Questions For Logo Tests
To test a logo, you must ask your team and audience critical questions. This guide will ensure you know what to ask to commit to the right logo.
Emblem Logos: Are They Right For Your Company?
Emblem logos showcase typography inside a brand symbol. Emblem logos are good for companies aiming for a traditional, stable brand identity.
How To Choose a Logo
It's difficult to figure out how to choose a logo. These 4 tips will help you choose a logo that will make your business stand out.
4 Digital Logo Examples For Logo Design Inspiration
A digital logo is optimized to perform best in an online environment. These 5 digital logos can serve as inspiration to companies looking to adopt one.
What Is a Brand Mark? 3 Examples of Brand Marks
A brand mark is an identifier of a company's products or services. It's also used as a symbol to represent the company itself.
10 Eye-Catching Abstract Logo Examples to Inspire You
An effective abstract logo allows companies to showcase their core values while maintaining a sleek, modern look.
Machine Learning vs Data Mining: Essential Differences
There are several core differences between machine learning vs data mining, including best use cases, execution process, and key requirements.
How to Choose a Development Team for Outsourced Projects
The development team you select for your next project is critical to the end product’s quality and success. These 6 tips will help you make the best choice.
Real Time Machine Learning: Use Cases In App Development
Real time machine learning gives developers the ability to immediately offer consumers a more personalized, effective experience.
6 Idea Screening Steps for Successful App Development Projects
Effective idea screening can only occur with a strong industry understanding, reasonable criteria, and both qualitative and quantitative feedback.
How to Evaluate a Logo Design Proposal
A logo design proposal is sent by an agency in response to an RFP. Follow these steps to evaluate proposals and top design candidates.
How to Optimize Your Mobile Testing Strategy
Mobile testing strategy is your approach to quality assurance within a mobile app environment. Follow these 4 steps for an optimized process.
How To Develop Logo Concepts
Logo Concepts are often abstract in modern marketing. Creating a logo design that aligns with your organizational values will require a methodical process.
Logo Design Questionnaire: Top 10 Questions For Clients
A logo design questionnaire will guide your research and requirements gathering as you prepare for a project with a new client.
3 Parts of A Logo Key To Building A Brand Identity
The 3 main parts of a logo are the brand mark, logotype, and tagline. Companies can focus on each part individually to improve their logo design process.
Transformation Marketing: How to Revamp Your Strategy
Transformation marketing refers to when companies restructure their marketing processes to improve the customer journey.
How to Create an Effective Buyer Journey Map
A buyer journey map helps companies visualize each step of the sales process and helps streamline customer experience.
CRM Retargeting: Remarketing to Existing Customers
CRM retargeting is a digital marketing tactic in which companies use client data to target existing customers.
4 Ways to Encourage Consumer Generated Marketing Content
Consumer generated marketing is a cost-effective and easy-to-implement marketing strategy. Use content created by your customers to promote brand trust.
How Editorial Content Can Drive Digital Marketing Success
Editorial content, unlike advertorial content, educates your readers on a particular topic. Position your business as a topic expert to grow traffic and sales.
4 Examples of Brand Evolution & Brand Evolution Strategies
A brand evolution entails small changes to a company's logo or messaging – not a full rebrand. See brand evolution examples from Pepsi, Starbucks & Vogue.
Green Marketing: 4 Examples of Sustainable Marketing
Green marketing is a promotion strategy that focuses on a company’s eco-friendly initiatives. Increase sales and attract new customers with sustainability.
Technical Marketing & Why It's Important
Technical marketing focuses on the technical features of products or services, which helps businesses engage tech-savvy consumers.
6 Advanced Marketing Strategies & Popular Examples
Advanced marketing strategies help your company stand out among competitors. See advanced marketing strategy examples from Netflix, Geico & Chick-fil-A.
Your Guide to Marketing Information Management
Marketing information management solutions collect, assess, and organize data from different sources, providing businesses with valuable insights.
RFP for Marketing Services: How to Get Started
An RFP for marketing services is a formal request to marketing agencies for bids on an upcoming project. RFPs help companies hire the right agency.
Benefit Segmentation Definition & Examples
Benefit segmentation is the process of segmenting your audience based on their interests, resulting in more effective marketing campaigns.
5 Things to Consider When Using an Online Logo Maker
5 Things to Consider When Using an Online Logo Maker. Read more on Top Design Firms.
4 Types of Marketing Strategies
4 Types of Marketing Strategies. Read more on Top Design Firms.
Tips for Working With a Web Design Agency
Tips for Working with a Web Design Agency. Read more on Top Design Firms.
5 SEO Trends that Are Ranking Up
5 SEO Trends that Are Ranking Up. Read more on Top Design Firms.
Social Media Strategies That Work
Social Media Strategies That Work. Read more on Top Design Firms.
19 Web Design and Development Trends for 2019
19 Web Design and Development Trends for 2019. Read more on Top Design Firms.
The Importance of Having a Strong Brand
The Importance of Having a Strong Brand. Read more on Top Design Firms.
Mobile E-Commerce Web Design: Why It’s Important
Mobile E-Commerce Web Design: Why It’s Important. Read more on Top Design Firms.
How to Design a Logo (For Beginners)
A logo is a brand’s visual identity, so it’s important that companies have a unique and appealing design. Learn how to design a standout logo for your...
Web Agency Skills to Master
Web Agency Skills to Master. Read more on Top Design Firms.
2018 - 2019 Web Design Trends
2018 - 2019 Web Design Trends. Read more on Top Design Firms.
UI vs. UX: What’s the Difference?
UI vs. UX: What’s the Difference?. Read more on Top Design Firms.
What Does a Web Agency Do?
What Does a Web Agency Do?. Read more on Top Design Firms.
3 Examples of Excellent UI UX Design
3 Examples of Excellent UI UX Design. Read more on Top Design Firms.