5X Growth

BACKGROUND

Please describe your company and position.

I am the CEO of OYO LLC

Describe what your company does in a single sentence.

We sell natural intimate skincare.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 5X Growth to accomplish?

• Optimise our Google Ads account
• Generate $1k+ in new customer revenue with Google Ads
• Scale to new markets

SOLUTION

How did you find 5X Growth?

Referral

Why did you select 5X Growth over others?

Referred to me

How many teammates from 5X Growth were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired 5x Growth to take over our Google Ads management after being unsatisfied with the results from our previous freelancer. Our goal was to not only optimize existing campaigns but also turn Google Ads into a true acquisition channel, which we hadn't been able to achieve before.

5x Growth's scope of work includes setting up new campaigns aimed at acquiring customers, maintaining and optimizing the account on an ongoing basis, and testing new strategies and markets as needed. He also ensures new products are added to Google Shopping and that the campaigns align with our brand's goals. While Meta Ads is our primary acquisition channel, 5x Growth's work with Google Ads has been an essential support to drive further growth and complement our overall strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Scaled up to 20% total revenue
• Consistent ROAS > 5
• $1k+ in new customer revenue / day

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Working with Karl and his agency, 5x Growth, has been a game-changer for our business. Before partnering with Karl, we were only using Google Ads for brand search campaigns. Since working with him, Google Ads has transformed into a key acquisition channel for us, driving consistent new customer growth. Our account has scaled significantly, and Karl continues to bring fresh ideas to help us grow even further.

What was your primary form of communication with 5X Growth?

Virtual Meeting

What did you find most impressive or unique about this company?

Beyond the impressive results, Karl is incredibly reliable and proactive. When he commits to something, he delivers—no need for follow-ups or reminders. His weekly updates are always on time, and after every one-on-one call, he quickly implements any feedback. His attention to detail and follow-through are spot on.
What sets Karl apart is his resourcefulness and ability to solve problems fast. Whenever a challenge arises, he tackles it head-on and finds a solution. He truly cares about his clients and has a strong work ethic.

Are there any areas for improvement or something 5X Growth could have done differently?

If you're looking for a Google Ads expert who delivers real results and goes above and beyond, Karl and 5x Growth are the team you need. I couldn’t be happier with their work!

BACKGROUND

Please describe your company and position.

 I am the CEO of a PPC Management Agency

Describe what your company does in a single sentence.

We offer PPC management to B2B companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 5X Growth to accomplish?

• Scale our ad spend and the volume of demo calls.
• Penetrate new markets
• Optimize ROAS
• Handle our clients for us

SOLUTION

How did you find 5X Growth?

Referral

Why did you select 5X Growth over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from 5X Growth were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged them as a white-label agency, and here is what they delivered: 
1. Execution of Multilingual Ad Campaigns: 

• Successfully led the execution of multilingual advertising campaigns for Ratehawk and Kommo CRM, utilizing Google Ads to target multiple linguistic demographics. 
• Assembled and managed a diverse team consisting of senior and junior Google Ads managers, an account manager, and a translation agency for campaign support. 

2. Google Ads Account Audit:

• Conducted a thorough audit of different Google Ads accounts to identify improvement opportunities. 
• Recommendations and implementations included campaign restructuring, headline optimization, bid adjustments, and the addition of negative keywords. 

3. Continuous Monitoring and Optimization:

• Actively monitored campaign performance, making data-driven decisions to optimize conversion rates and ROI. 
• Implemented continuous adjustments to improve overall campaign effectiveness. 

4. Project Management and Stakeholder Communication: 

• Demonstrated exemplary project management skills in coordinating multilingual campaigns. 
• Maintained effective communication with all stakeholders, providing regular updates on campaign performance and achievements.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The CRM company experienced a 25% reduction in CPA on Google Ads. Remarkable outcomes were achieved for the b2b SaaS tool as well, with monthly spending increased fivefold and successfully lowering the junk lead rate from 40% to 20%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management approach was highly organized and efficient.

What was your primary form of communication with 5X Growth?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The results they've delivered

Are there any areas for improvement or something 5X Growth could have done differently?

Maybe faster response time

BACKGROUND

Please describe your company and your position there.

I am the CEO and co-founder of a startup called Bodynator, a SaaS platform for personal trainers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 5X Growth, and what were your goals?

We hired 5X Growth to manage our PPC advertising on both Google Ads and Facebook Ads. Our goal was to test our MVP and scale the business.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected 5X Growth based on their excellent reputation and track record of delivering results for their clients. We were impressed with their transparent and data-driven approach to PPC advertising, and we felt confident that they could help us achieve our business goals.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The scope of work included creating and managing our PPC campaigns on both Google Ads and Facebook Ads. The project steps included researching and identifying relevant keywords, creating ad copy and creatives, setting up and optimizing campaigns, and monitoring and reporting on campaign performance. The key deliverables were increased website traffic and conversions.

How many people from the vendor's team worked with you, and what were their positions?

Three people from the vendor's team worked with us, including a PPC Google Ads specialist, a Facebook Ads specialist, and an account manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As a result of the project, we saw a significant increase in website traffic and conversions. We were very impressed with the level of communication and responsiveness from the team at 5X Growth, and we felt that they were truly invested in our success. We also appreciated their data-driven approach and their willingness to adjust their strategies based on performance metrics.

Describe their project management style, including communication tools and timeliness.

The project management style was very organized and effective. We primarily used email and phone calls for communication, and the team was always very timely and responsive. They provided regular reports on campaign performance, and we felt very informed about the progress of our campaigns.

What did you find most impressive or unique about this company?

What we found most impressive about 5X Growth was their level of expertise and their commitment to delivering results. They are always willing to go above and beyond to ensure our success, and they truly care about our business.

Are there any areas for improvement or something they could have done differently?

We have no major areas for improvement or things they could have done differently. The team at 5X Growth was very professional and effective throughout the project, and we were very satisfied with the results they delivered.

BACKGROUND

Please describe your company and your position there.

I'm the founder of PickTheBank - a startup building one-stop-shop for financial services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 5X Growth, and what were your goals?

Together with Karl, we have been working on the launch of our product. Karl led the development, launch, and maintenance of an advertising campaign aimed at the EU market. He designed and launched the campaign in 6 languages for 6 different language regions. The goal of the company (CAC and conversion test) was achieved, and we received a sufficient volume of high-quality traffic.

SOLUTION

How did you select this vendor and what were the deciding factors?

We've been in touch with Karl (employee of the vendor) for quite a long time before. I never worked with him on my projects but was able to discover his thoughtful approach to business tasks.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Vendor requested us to provide information about the regions, focus groups. Vendor then shared with us their approach to advertisement campaign (languages, instruments, segmentation settings). Vendor also helped set up the necessary analytics, which made it possible to transparently attribute the company's results.

How many resources from the vendor's team worked with you, and what were their positions?

Only one vendor employee worked with us

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The goal of the company was achieved, and we received a sufficient volume of high-quality traffic.

How effective was the workflow between your team and theirs?

The workflow was efficient, vendor employes were in touch 24/7 (even on weekends and at night time). We received information about each campaign results without delays. Necessary analysis of results was provided as well.

What did you find most impressive or unique about this company?

Vendor's thoughtful approach helped to avoid mistakes and unnecessary expenses.

Are there any areas for improvement or something they could have done differently?

Nothing

BACKGROUND

Please describe your company and position.

I am the VP of a natural products company.

Describe what your company does in a single sentence.

Marketing Natural products

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 5X Growth to accomplish?

• Fb Marketing

SOLUTION

How did you find 5X Growth?

Referral

Why did you select 5X Growth over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from 5X Growth were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Karl and 5x did an exceptional job working on our ad account and managing our facebook ad spend. We increase budgets significantly with him. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We where able to multiply our ad spend many times (6x)!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It was excellent, always on time with delivery. 

What was your primary form of communication with 5X Growth?

Virtual Meeting

What did you find most impressive or unique about this company?

I was impressed by their consistency and work ethic! 

Are there any areas for improvement or something 5X Growth could have done differently?

No, it was a great job that was done for what we needed.

BACKGROUND

Please describe your company and position.

I am an Executive of an education and products retailer 

Describe what your company does in a single sentence.

Online education and ecommerce

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 5X Growth to accomplish?

• Google Ads

SOLUTION

How did you find 5X Growth?

Referral

Why did you select 5X Growth over others?

Referred to me

How many teammates from 5X Growth were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Fix tracking and understand our business to drive traffic and sales using PPC Google ads 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were able to scale from a single campaign into multiple campaigns from our Google ads even international expansion

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Karl was always available when I needed him. If we wanted to launch a new PPC campaign he would research and launch campaigns within 7 days. Karl was always a message away in slack and provided detailed reports + organised zoom calls to help overcome hurdles 

What was your primary form of communication with 5X Growth?

Email or Messaging App

What did you find most impressive or unique about this company?

5X Growth's responsiveness to our needs was impressive. They have a passion for what they do and it shows.

Are there any areas for improvement or something 5X Growth could have done differently?

NA