Incrementors

BACKGROUND

Please describe your company and position.

I am the CMO of BuyBB

Describe what your company does in a single sentence.

We sell children's toys.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Incrementors Web Solutions to accomplish?

• Website SEO
• PPC

SOLUTION

How did you find Incrementors Web Solutions?

Online Search

Why did you select Incrementors Web Solutions over others?

• High ratings
• Pricing fit our budget

How many teammates from Incrementors Web Solutions were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work: 

• Improving Organic Traffic and PPC for Specific Keywords Background and Objectives: 
  • Understand the current state of organic traffic and PPC performance. 
  • Identify opportunities for improvement in keyword rankings and PPC campaigns. 
  • Increase organic traffic and improve visibility for targeted keywords. 
  • Optimize PPC campaigns to enhance click-through rates (CTRs) and conversions. 
• Research and Analysis: 
  • Conduct a comprehensive keyword research to identify relevant and high-potential keywords for organic and paid search. 
  • Analyze the existing website structure, content, and metadata to identify areas of improvement for organic search. 
  • Assess the current PPC campaigns, including keyword targeting, ad copy, landing pages, and bidding strategies, to identify areas for optimization. 
• Organic Traffic Improvement: 
  • On-page Optimization: 
    • Optimize website content, including titles, headings, meta descriptions, and alt tags, to align with target keywords. 
    • Improve internal linking structure and navigation to enhance user experience and search engine crawlability. 
    • Conduct technical SEO audit to identify and fix any technical issues that may hinder organic performance. 
  • Off-page Optimization: 
    • Develop a strategic link-building plan to acquire high-quality backlinks from authoritative websites. 
    • Collaborate with relevant industry influencers and publications to generate content and gain exposure. 
• Content Strategy: 
  • Create and optimize engaging, informative, and keyword-rich content to attract organic traffic. 
  • Develop a content calendar for regular updates and ensure content aligns with target keywords.
  • Tracking and Reporting: Implement web analytics tools to track organic traffic, keyword rankings, and user behavior. 
  • Provide regular reports on organic traffic growth, keyword performance, and other relevant metrics. 
• PPC Optimization: 
  • Keyword Optimization: 
    • Perform keyword research and analysis to identify high-converting keywords for PPC campaigns. 
    • Refine keyword targeting and match types to maximize relevancy and reduce wasted ad spend.
  • Ad Copy and Creative: 
    • Create compelling ad copy with clear calls-to-action and relevant messaging. 
    • A/B test different ad variations to identify the most effective copy and creative elements. 
• Landing Page Optimization: 
  • Optimize landing pages to align with ad messaging and improve conversion rates. 
  • Conduct A/B testing of landing page elements, such as layout, headlines, forms, and visuals. 
• Bidding and Budget Management: 
  • Monitor and adjust keyword bids to optimize for click-through rates and conversions. 
  • Manage ad spend within designated budgets while ensuring maximum ROI. 
• Tracking and Reporting: 
  • Set up conversion tracking to measure PPC campaign performance and return on investment. 
  • Provide regular reports on key metrics, including impressions, clicks, CTRs, conversions, and cost per acquisition (CPA). 
• Key Deliverables: 
  • Comprehensive keyword research report, including high-potential keywords for organic and paid search. 
  • On-page optimization recommendations and implementation, including optimized titles, headings, meta descriptions, and alt tags. 
  • Off-page optimization strategy, including link-building plan and collaborations with industry influencers. 
  • Content strategy and calendar for regular updates and optimized content creation. 
  • Regular reports on organic traffic growth, keyword rankings, and other relevant metrics. 
  • PPC campaign optimization, including refined keyword targeting, ad copy variations, and landing page optimization. 
  • Conversion tracking setup and reports on key PPC metrics, such as impressions, clicks, CTRs, conversions, and CPA.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

More traffic and lower CPC.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were extremely organized and delivered what was promised on time.

What was your primary form of communication with Incrementors Web Solutions?

Virtual Meeting

What did you find most impressive or unique about this company?

Their agent Sanish did an excellent job executing the necessary tasks for our scope of work.

Are there any areas for improvement or something Incrementors Web Solutions could have done differently?

More frequent meetings but overall their communication digitally was great.

BACKGROUND

Please describe your company and position.

I am the Owner of Apploye

Describe what your company does in a single sentence.

We are a digital marketing agency.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Incrementors Web Solutions to accomplish?

• keyword ranking
• Website ranking
• SEO work

SOLUTION

How did you find Incrementors Web Solutions?

• Online Search
• Referral
• Clutch Site

Why did you select Incrementors Web Solutions over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Incrementors Web Solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Team incrementors provided the work at the right time with excellent quality.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Search Engine Optimization, Website Ranking On-page Implementation

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, Team Incrementors manage each and every project by a knowledgeable person

What was your primary form of communication with Incrementors Web Solutions?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

These guys are best in site design improvement services. We are working from most recent 2 years and glad to work with Incrementors Web Solutions.

Are there any areas for improvement or something Incrementors Web Solutions could have done differently?

Phenomenal talent and very creative agency. They quickly get what is needed and consistently over-deliver.

BACKGROUND

Please describe your company and position.

I am the COO of (a/an) Software

Describe what your company does in a single sentence.

Coding classes for teenagers

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Incrementors Web Solutions to accomplish?

SEO

SOLUTION

How did you find Incrementors Web Solutions?

Online Search

Why did you select Incrementors Web Solutions over others?

Pricing fit our budget

What was the size of Incrementors Web Solutions’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SEO for website including backlink

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They updated us frequently and it was really organized. I like their working style.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It was great.

What was your primary form of communication with Incrementors Web Solutions?

Virtual Meeting, Email or Messaging App

What did you find most impressive or unique about this company?

COmmunicative and realiable

Are there any areas for improvement or something Incrementors Web Solutions could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Founder of Odegard & Company

Describe what your company does in a single sentence.

I help business owners articulate their unique value proposition with beautiful brand assets.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Incrementors Web Solutions to accomplish?

• SEO services for clients
• SEO services for self

SOLUTION

How did you find Incrementors Web Solutions?

Other

Why did you select Incrementors Web Solutions over others?

Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

Onsite SEO for two of my clients and also on my own website.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• SEO analytics

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very communicative and always on time with each deliverable.

What was your primary form of communication with Incrementors Web Solutions?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

Very organized in all client communications.

BACKGROUND

Please describe your company and your position there.

I am an entrepreneur. I own multiple lines of business, and I recently put up a website for my products.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Incrementors Web Solutions, and what were your goals?

We hired Rohit with Incrementors Web Solutions to optimize our two websites as they would be another line where customers can reach out to us and buy products from us. We aimed to have a better search engine out and a higher ranking on Google.

SOLUTION

How did you select this vendor and what were the deciding factors?

We met Rohit on Upwork, he sent a proposal to our job post. We decided to work with him because of his experience, the analytics he submitted, and he has great communication skills.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Rohit was very diligent. He always submits the deliverables on time and he keeps us updated on the progress of the campaigns. Also, he was a great team player, he practices constructive criticism and we love that about him. He's open to revisions and hearing new ideas.

How many people from the vendor's team worked with you, and what were their positions?

Only one, Rohit, was working for website SEO.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Still ongoing we can't say much yet.

Describe their project management style, including communication tools and timeliness.

The use of Google applications for deliverables and Whatsapp as the first line of communication have been great. It was user-friendly for both ends and keeps communication faster and better.

What did you find most impressive or unique about this company?

They were committed and always updated us on the next steps in the project.

Are there any areas for improvement or something they could have done differently?

Maybe double-check with the write-ups and ensure no recurring content. Also, practice proper punctuation, word choice, and sentence construction.

BACKGROUND

Please describe your company and your position there.

equipment financing company president

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Incrementors Web Solutions, and what were your goals?

on page and off page seo services

SOLUTION

How did you select this vendor and what were the deciding factors?

found them on upwork. They were very knowledgeable and competent

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

they provided an seo report and overview of the steps on what was needed to be done and staged the work to be done in an easy to follow format on excel. they used seo tools to keep track of everything and to fix issues

How many people from the vendor's team worked with you, and what were their positions?

3 people, liason, seo on page person and code developer

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

they've enhanced our rankings and helped bring in new customers

Describe their project management style, including communication tools and timeliness.

theyve been great at meeting and exceeding expectations and communication has been wonderful.

What did you find most impressive or unique about this company?

They are very professional and responsive.

Are there any areas for improvement or something they could have done differently?

none

BACKGROUND

Introduce your business and what you do there.

I work at Walmart, and I’m a service manager.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

I needed help with web development because I had difficulties with my website. 

SOLUTION

What was the scope of their involvement?

I was trying to grow my business and improve my ranking on Google. It was hard to find someone that would provide a good service but since I found Incrementors Web Solutions, everything improved; they do everything, including web development and SEO.

They're also providing maintenance and hosting for the website. 

What is the team composition?

I only communicate with one person from their team.

How did you come to work with Incrementors Web Solutions?

I found them through a Google search.

How much have you invested with them?

We've spent about $4,000–$5,000 with them so far.

What is the status of this engagement?

We started working together in March 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I can give them a five-star review; I'm delighted with their work and grateful because I met Incrementors Web Solutions. My website had a lot of difficulties, and I don't know what I would do without them

How did Incrementors Web Solutions perform from a project management standpoint?

They get five stars with project management. In terms of communication, we use email.

What did you find most impressive about them?

Their understanding of the project and the way they work are impressive.

Are there any areas they could improve?

I don't think there's anything they can improve on — since I found them, everything has been working smoothly.

Do you have any advice for potential customers?

Understand how they work before doing business together.

BACKGROUND

Introduce your business and what you do there.

I do celebrity content on my website. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

I’m looking to promote my website and gain traffic on Google via SEO campaigns. 

SOLUTION

What was the scope of their involvement?

Currently, Incrementors is looking into all the errors found on my website. From there, we’re going to do competitive keyword research to see which types of keywords will give us the traffic we need. 

After that, we will evaluate the website’s content to determine what keywords to add. It will take a few months to see results — we probably won’t see any for another 3–4 months — so we’re in the waiting game right now. 

Incrementors doesn’t provide any other digital marketing services to me now, but I might use such services in the future. Meanwhile, I’m going to develop website content on my own. 

What is the team composition?

I  work with one person from Incrementors; he’s a web developer that handles SEO. 

How did you come to work with Incrementors Web Solutions?

I found Incrementors through Upwork. 

How much have you invested with them?

So far, we’ve spent around $200. 

What is the status of this engagement?

The partnership started in July 2022, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I truly like working with Incrementors because they communicate with me every day. They give a weekly report on the website’s status and plans for the following week. My contact person is highly detailed and organized; he updates me regularly and lets me know his plan. 

How did Incrementors Web Solutions perform from a project management standpoint?

Incrementors’ project management is great. They deliver on time and stay within budget. In terms of tools, we mainly use emails. My contact person sends me my website’s analytics through various programs. For example, he takes a screenshot of the analytics and then sends it to me through chat or as an email attachment. To communicate, we use Skype.

What did you find most impressive about them?

They can look at the entire website and evaluate all of its errors. They’ve been able to pinpoint everything that needs fixing. In fact, the person I work with has found expired domains within days, giving me a whole list to choose from — he’s quick in delivering information to me. 

Are there any areas they could improve?

It would be nice if we could add web content to the website, but Incrementors doesn’t offer that service right now.

Do you have any advice for potential customers?

Incrementors’ resources are experts in SEO services. If you want to gain traffic in an affordable way, SEO is the way to go. I’ve done PPC in the past, but it’s expensive. By contrast, SEO campaigns are worthwhile and affordable. If you’re an Incrementors customer, go this route before checking out PPC.

BACKGROUND

Please describe your company and your position there.

I own a healthcare mobile center!

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Incrementors Web Solutions, and what were your goals?

They are figuring out and fixing all of our SEO from a previous company.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected through a list of people we wanted to hire and they stood out the most for us.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We have been losing backlinks for whatever reason and the company we work with now has been doing a tremendous amount of work and going above and beyond for us.

How many people from the vendor's team worked with you, and what were their positions?

1 person and he is in constant communication with us.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We are still ongoing, but they are doing such a good job that I thought I'd leave a review.

Describe their project management style, including communication tools and timeliness.

We are working with 1 person right now from an agency and thats what we like

What did you find most impressive or unique about this company?

They stood out because they hit us with facts instead of, like everyone else, just trying to grab our cash.

Are there any areas for improvement or something they could have done differently?

None right now!

BACKGROUND

Introduce your business and what you do there.

I’m the founder of an SEO and web development company called New Heights. We cater to small and medium-sized businesses.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Incrementors Web Solutions?

We needed someone to handle our SEO efforts. 

SOLUTION

What was the scope of their involvement?

Incrementors Web Solutions provides us with SEO support. This involves both on- and off-site SEO, keyword research, and the setup of various Google tools, including Google Analytics, Google Tag Manager, and Google Search Console. Moreover, we work closely on the keyword research portion, during which they’ve further developed the keywords that we initially provided. Their team has also helped build our site on WordPress and apply the necessary adjustments to its theme and contact form.

What is the team composition?

We work with their client relationship manager.

How did you come to work with Incrementors Web Solutions?

We found them through a Google search.

How much have you invested with them?

We’ve spent about $5,000.

What is the status of this engagement?

We started working with them in September 2020, and our collaboration is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’ve seen a 40% increase in organic traffic for one of our clients back in 2020. For our most recent project, we haven’t had any real results yet, but I expect to see a 35%–40% increase in organic traffic as well.

How did Incrementors Web Solutions perform from a project management standpoint?

Their project management style is excellent — they use effective tools, always keep me up to date in an Excel spreadsheet, and boast strong project management skills. The main tracking tools we use are Trello and Monday.com. For communication, we interact mainly through email and have conference calls via Google Meet.

What did you find most impressive about them?

They have a variety of digital marketing skills, so they’re able to get different tasks done.

Are there any areas they could improve on?

I can’t think of anything.

Do you have any advice for potential customers?

I definitely recommend working with them — they’re a great company that deeply cares about doing a good job and making their clients happy.