Leadium

BACKGROUND

Please describe your company and position.

I am the Sales Development Manager of Inspiration Mobility

Describe what your company does in a single sentence.

We're dedicated to accelerating EV adoption by providing expert-backed solutions and seamless fleet electrification for businesses of all types, supporting the transition to a sustainable and eco-friendly future in transportation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadium to accomplish?

• Sales Appointments
• Campaign Strategy
• Sales Development Services
• Bolster our Lead Pipeline

SOLUTION

How did you find Leadium?

• Online Search

Why did you select Leadium over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

What was the size of Leadium’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We have worked with Leadium for our outbound prospecting campaigns, and they are just great! They have helped us reach new market segments we hadn't sold to before. With their expertise and resources, they launched a super effective outbound sales program for us, and we didn't have to worry about hiring the wrong people or using bad data. Leadium has managed a consistent multi-channel outbound program, getting a fantastic 56% open rate across our campaigns.

They even achieved a 1.4% conversion rate, which meant about 14 sales appointments per month for us. What's more, the leads they have brought in have had a higher close rate than any other lead channels over this same period. Working with Leadium has been awesome for our business, and we're so grateful for the results they've helped us achieve.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• I sort of provided this answer in my previous response, but let me go over the measurable outcomes from our project. We have seen a fantastic 56% open rate for our emails, a 1.4% conversion rate which has led to about 14 sales appointments per month, and a higher close rate for leads compared to other channels we tried before.
• Outsourcing our outbound prospecting has been super valuable because it let our internal team focus on what they're good at, like closing deals and keeping our customers happy. We evaluate success mainly on the lead pipeline created though, not fully on closed revenue (yet), since we're still exploring this new market and the sales cycle isn't completely defined yet. Overall, working with Leadium has really helped our business grow and succeed in this new market segment.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Leadium's project management has been great! They have delivered everything on time, and they are always ready to help us with whatever we needed. This could really be because we work directly with the executive team, which is one of the reasons we chose them as a boutique firm. Whenever we have had questions or needed something, they are super quick to respond and make sure our needs were met.

Sergey keeps team organized and efficient, which made working with them a real pleasure. We're super happy with how they manage the whole thing!

What was your primary form of communication with Leadium?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What really stood out to us about Leadium was their incredible experience in outbound sales. They're total experts! One of the big reasons we chose them over others was that we got to work directly with the founders. That meant we had access to senior-level expertise, which was super valuable for us. Another impressive thing about Leadium is that they have a whole Sales Development team on staff right here in the US.

That was important for us because in our industry, you've got to know your stuff when calling prospects, or they'll sniff you out. Leadium's team really knows their stuff, and that's made all the difference for us!

Are there any areas for improvement or something Leadium could have done differently?

When it comes to areas for improvement or things Leadium could do differently, honestly, it's tough to come up with anything. They've been doing a fantastic job, and it feels like they've already got everything figured out! They know what works, and they've been able to deliver amazing results for us.

BACKGROUND

Please describe your company and position.

I am the Founder of (a/an) Telecommunications

Describe what your company does in a single sentence.

B2B Service Business

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadium to accomplish?

• Book Meetings
• Outbound Messgaing
• Outbound Targeting

SOLUTION

How did you find Leadium?

Other

Why did you select Leadium over others?

Great culture fit, Company values aligned, Other

Describe the scope of work in detail. Please include a summary of key deliverables.

The team at Leadium was great! They knew what questions to ask to get to the bottom of what would work for our campaigns. Not only did they deliver results, but they also shared strategies that we benefited from during the engagement.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Meetings booked
• Refined Targeting
• Improved Messaging

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were consistent with results and we had great communication during the engagement

What was your primary form of communication with Leadium?

Virtual Meeting

What did you find most impressive or unique about this company?

The Founders are very involved in the day-to-day execution to ensure success.

Are there any areas for improvement or something Leadium could have done differently?

nope

BACKGROUND

Please describe your company and your position there.

We're a network of startup accelerators and investors, and I lead partnerships and business development.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leadium?

Leadium helped build our first SDR program to increase the number of meetings booked with qualified prospects.

What were your goals for this project?

We needed to grow our marketing reach and increase the productivity of our sales team.

SOLUTION

How did you select Leadium?

We met with references and had several conversations with Leadium.

Describe the scope of their work in detail.

End to End marketing and SDR support from prospect research, email content development, campaign management, lead qualification, meeting scheduling.

What was the team composition?

1 campaign manager + 1 SDR assigned to us + 1 researcher, plus the GAN team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

10X increase in the number of prospects engaged and a 3X increase in the number of qualified meetings booked.

How effective was the workflow between your team and theirs?

Smooth and effective, easy to communicate via planned checkins.

What did you find most impressive about this company?

• I am impressed with their fast ramp time as we saw results within one month.
• Flexible model that's easy to scale up / down / pivot as we're learning.

Are there any areas for improvement?

It's a challenge of outsourcing more generally, not specific to Leadium: you'll invest time in developing and training an SDR who's not ultimately on your staff, so eventually, that investment of time will pay dividends to another business, not yours.

BACKGROUND

Please describe your company and your position there.

Rockbot is a music for business software provider backed by Google Ventures and Universal Music Group. I am currently head of growth and I oversee sales and marketing efforts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leadium?

We use Leadium to generate new warm leads based on targeted criteria to drive more sales opportunities.

What were your goals for this project?

We wanted to book meetings at an effective costumer acquisition cost (CAC) to improve our ROI for our overall marketing and sales process.

SOLUTION

How did you select this vendor?

We chose Leadium over other vendors based on their level of service and knowledge of the industry as well as their modern toolset.

Describe the scope of their work in detail.

Leadium procures new leads for us and manages targeted outbound marketing along with converting the interest into meetings for our sales team.

What was the team composition?

I work closely with the co-founders and at least 10 other team members.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Over the first few months, we’ve increased our number of leads by over 20% and generated positive ROI.

How effective was the workflow between your team and theirs?

The project management process has been smooth and seamless.

What did you find most impressive about this company?

They are always innovating with customers in mind.

Are there any areas for improvement?

I wish they had more diligent reporting tools and a stronger ability to identify needs for process improvement.