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ClaimStartup, Franchise & Tech Advisory + E-Commerce
Thulir Advisory helps founders, franchise businesses, and growing companies make high-stakes growth and technology decisions with clarity — before they invest, not after.
Three focus areas:
- Startup Strategic Advisory — structure and systems for founders whose growth is outpacing their operations
- Franchise Advisory — franchise-readiness and expansion strategy for brands, and risk evaluation for franchise investors
- Tech Advisory — deciding whether a technology investment (CRM, AI, platform migration, Shopify vs. custom build) is actually needed, and which option fits
On the commerce side, Thulir advises US D2C and marketplace brands on Shopify-versus-custom decisions, AI-readiness for agentic shopping channels, and where automation is worth the investment. Where a build is the right answer, execution runs through MnT Future, the AI-native commerce engineering firm and Official Shopify Partner where Thulir Advisory's founder serves as Chief Revenue Officer, advice and execution stay separate, so the recommendation has no implementation stake riding on it. Engagements typically begin with a strategic discovery
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Min project size
$5,000+
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Hourly rate
$50 - $99 / hr
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Employees
10 - 49
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Year founded
Founded 2023
Service Lines
- AI Consulting
- 25%
Select Focus Area
- AI Expertise
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- AI Consulting Focus
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- AI Strategy
- 50%
- AI Deployment
- 40%
- AI Maturation
- 10%
- Business Consulting Focus
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- Digital and IT Strategy Consulting Focus
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- Funding & Investment Focus
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- Angel Investment
- 50%
- Venture Capital
- 50%
Industries
- Business services
- 50%
- Consumer products & services
- 30%
- Advertising & marketing
- 20%
Clients
- Small Business (<$10M)
- 80%
- Midmarket ($10M - $1B)
- 15%
- Enterprise (>$1B)
- 5%
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