Top Branding Companies
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Featured
What are Featured Providers?
$25,000+Undisclosed2 - 9Montréal, CanadaServices provided
See all 16 projectsBrandlucent is a branding agency specializing in brand strategy, corporate identity, and visual identity design. With a 100% positive feedback rate, clients commend Brandlucent for their deep understanding of company identity and effective project management. Clients frequently praise their creativity and ability to articulate brand essence, with several reviewers highlighting their exceptional ability to encapsulate company values and goals into cohesive brand strategies.
$1,000+$150 - $199 / hr10 - 49Rolling Hills Estates, CAServices provided
See all 71 projectsThe Bureau Of Small Projects is a branding and marketing agency that excels in logo design, brand strategy, and corporate identity development. Across multiple reviews, 100% of clients praised their project management and responsiveness, highlighting their ability to align with company values and deliver creative solutions. Clients frequently noted their exceptional communication and the agency's commitment to tailoring services to fit diverse budgets and unique project needs.
$25,000+$100 - $149 / hr10 - 49Kyiv, UkraineServices provided
See all 47 projectsQream is a branding and marketing agency specializing in brand identity development, corporate branding, and visual identity design. Across multiple reviews, Qream has received overwhelmingly positive feedback, with 100% of reviewers praising their creative instincts, responsiveness, and ability to deliver high-quality, cohesive brand systems. Their project management is consistently highlighted for its efficiency and adaptability, making them a reliable choice for complex branding projects.
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UndisclosedUndisclosed250 - 999Kansas City, MO
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MMGY Global is a branding company. They provide Branding and Public Relations and are located in Kansas City, Missouri.
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$1,000+$100 - $149 / hr2 - 9Oakland, CA
Services provided
Hurricane Images Inc. Is a video production company. Headquartered in Oakland, California, their small team provides Video Production and Corporate Photography. The agency was established in 2007.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr10 - 49Vancouver, CanadaServices provided
See all 32 projectsTakt is a versatile branding and marketing agency specializing in brand strategy, logo design, and corporate identity development. The firm consistently receives positive feedback, with reviews highlighting their exceptional attention to detail and responsiveness to client needs. Notably, 100% of reviewers praised Takt's project management skills, and many cited fair pricing and a strong cultural fit as key factors in their selection.
$10,000+$200 - $300 / hr2 - 9Milwaukee, WIServices provided
See all 14 projectsSavage Creative is a branding agency specializing in brand strategy, visual identity design, and corporate branding. The agency consistently delivers high-quality work, with 100% positive feedback highlighting their creativity, excellent project management, and ability to meet deadlines. Approximately 80% of reviewers emphasize their proficiency in brand identity development and brand positioning.
$10,000+$150 - $199 / hr50 - 249New York, NYServices provided
See all 103 projectsDD.NYC® is a digital design agency specializing in brand strategy, corporate identity, and visual identity design. The feedback on their services is mixed, with approximately 60% of clients praising their branding and design expertise, highlighting their impressive project management and creativity. However, 40% of clients reported issues with communication and project delays, suggesting room for improvement in these areas.
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$1,000+$50 - $99 / hr2 - 9Mission Viejo, CA
Services provided
Xentina Digital Group is a SEO company. Their small team is based in Mission Viejo, California and specializes in Search Engine Optimization and Web Design. The firm was launched in 2004.
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$1,000+$100 - $149 / hr2 - 9Swords, Ireland
Services provided
Branding agency newR. Focuses on Branding and Social Media Marketing. They were founded in 2020.
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UndisclosedUndisclosed250 - 999
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Carmichael Lynch is an Advertising company. Their midsize team is based in Minneapolis, Minnesota. Their team offers Advertising and Branding.
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UndisclosedUndisclosed250 - 999San Francisco, CA
Services provided
In San Francisco, California and New York, New York, Quantcast is a pay per click company. Their services include Pay Per Click and Custom Software Development.
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$5,000+$25 - $49 / hr250 - 999
Services provided
Rentracks, an Affiliate Marketing company, is based in Edogawa, Japan. The team provides Affiliate Marketing and Branding.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 25 projectsFishfinger Creative Agency is a branding and visual identity design firm known for its creative and effective brand development and corporate identity solutions. The reviews reveal a strong emphasis on brand strategy and logo design, consistently praised for enhancing brand consistency and operational efficiency. With high client satisfaction, Fishfinger Creative Agency earns positive feedback for its timely project management and proactive communication, with 90% of clients noting their impressive creativity and cultural alignment.
$1,000+$50 - $99 / hr10 - 49Ahmedabad, IndiaServices provided
See all 49 projectsSeekThem Design Agency is a renowned branding firm specializing in brand identity development, logo design, and corporate branding. With an impressive track record, they have consistently received high praise for their professionalism and creativity, resulting in 90% positive feedback. Clients frequently commend their attention to detail and timely project delivery, with over 50% highlighting their exceptional brand strategy and visual identity design capabilities.
$1,000+$150 - $199 / hr2 - 9Redfern, AustraliaServices provided
See all 63 projectsCUT THRU Branding Agency is a distinguished branding company specializing in brand development, visual identity design, and corporate identity. With 100% positive feedback across reviews, clients commend their strategic approach and creativity, highlighting their ability to deliver impactful brand positioning and identity development. Their commitment to understanding client needs and delivering tailored solutions sets them apart in the branding industry.
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$250,000+$100 - $149 / hr250 - 999Philadelphia, PA
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Publishing Bridge is a Philadelphia, Pennsylvania-based Advertising company. They specialize in Advertising and Branding.
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UndisclosedUndisclosed250 - 999
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Guangdong Byall Medical Technology Co., Ltd., a branding company, was founded in 2007. They specializes in Branding and Business Consulting.
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Featured
What are Featured Providers?
$25,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 33 projectsPolar is a branding and visual identity design agency renowned for its expertise in brand development and strategy. The overall feedback is overwhelmingly positive, with 100% of reviewers highlighting timely delivery and effective communication. Approximately 90% of the reviews emphasize Polar's alignment with company values and cultural fit, showcasing their ability to integrate seamlessly with client teams while excelling in brand identity development and logo design.
$1,000+Undisclosed50 - 249London, EnglandServices provided
See all 58 projectsDuck.Design is a branding and design company that excels in brand identity development, corporate branding, and visual identity design. With over 90% of reviews highlighting their creativity, professionalism, and effective communication, they are praised for aligning brand strategies with client goals and delivering high-quality design solutions. Duck.Design ensures on-time delivery with notable improvements in brand visibility and user engagement across various platforms.
$25,000+$100 - $149 / hr10 - 49West Vancouver, CanadaServices provided
See all 8 projectsHooman Studio is a branding and marketing agency offering services in brand development, corporate branding, and visual identity design. The reviews indicate a strong emphasis on quality design work and timely project delivery, with 100% of clients expressing satisfaction with their brand strategy execution and project management effectiveness. Clients appreciate their creative approach and commitment to meeting business objectives efficiently.
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$1,000+< $25 / hr250 - 999Dubai, United Arab Emirates
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NSOL BPO, an Advertising company, was founded in 2012. The team provides Advertising and Branding and is based in Dubai, United Arab Emirates.
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$1,000+$300+ / hr250 - 999
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Founded in 2018, GhlStarboys is a branding agency. The midsize team focuses on Branding and Advertising.
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Featured
What are Featured Providers?
$10,000+< $25 / hr10 - 49Gurugram, IndiaServices provided
See all 21 projectsFlight Mode Studio is a branding and marketing agency specializing in brand identity development, logo design, and visual identity design. The overall feedback from their clients is overwhelmingly positive, with commendations for their technical expertise, creativity, and commitment to project timelines, resulting in enhanced user engagement and brand recognition. Notably, their branding efforts have led to measurable improvements in user engagement and organic traffic growth.
$10,000+$300+ / hr10 - 49Littleton, COServices provided
See all 33 projectsTaillight is a branding agency specializing in brand strategy, corporate identity, and visual identity design. Their reviews reflect a remarkable 100% positive feedback rate, highlighting their expertise in brand development and positioning. Clients frequently commend their deep industry knowledge, strategic approach, and exceptional project management skills. Taillight's founders are noted for their hands-on involvement, ensuring tailored solutions that align with clients' brand identity development needs.
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$5,000+UndisclosedFreelancer
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Established in 2019, Redwood Digital Solutions is a small web design company headquartered in Sooke, Canada. Their team offers Web Design and Architectural Design.
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$10,000+$50 - $99 / hr2 - 9Loulé, Portugal
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Founded in 2008, Newings | Creative & Digital Agency, a small branding agency, is headquartered in Loulé, Portugal and Loulé, Portugal. Their team focuses on Branding and Social Media Marketing.
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$10,000+$150 - $199 / hr10 - 49Bournemouth, England
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Fireworx, a graphic design company, was founded in 2007. Headquartered in Bournemouth, England and London, England, the team provides Graphic Design and Web Design.
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UndisclosedUndisclosed2 - 9Taipei, Taiwan
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BE LUCKY is an Advertising company. Launched in 2013, the team focuses on Advertising and Branding. The agency is in Taipei, Taiwan.
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$1,000+Undisclosed2 - 9Taguig, Philippines
Services provided
MCBRANDS STUDIO MARKETING CONSULTANCY offers services in brand development, corporate identity, and logo design. Reviews highlight their effectiveness in increasing brand awareness and website traffic, as well as their timely project delivery and responsive communication. Clients are highly satisfied with their comprehensive approach to branding and marketing.
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$1,000+$100 - $149 / hr2 - 9Melbourne, Australia
Services provided
See all 1 projectsRik and Ralph offer comprehensive branding services, including brand guidelines, corporate identity, and brand development. The reviews consistently highlight the team's professionalism, excellent communication, and genuine dedication to clients' needs. Clients appreciate their ability to provide strategic recommendations and their passion for helping brands grow.
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$5,000+$150 - $199 / hrFreelancerLos Angeles, CA
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Launched in 2010, Content & Context is a branding company. Based in Los Angeles, California, the team offers Branding and Marketing Strategy.
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$10,000+$150 - $199 / hr2 - 9Minneapolis, MN
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Object is a branding company. They are in Minneapolis, Minnesota. Their team offers Branding and UX/UI Design.
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$5,000+Undisclosed2 - 9Mulgrave, Australia
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Branding firm Creative Nurds was founded in 2020. The firm specializes in Branding and Web Design.
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$1,000+$100 - $149 / hr10 - 49Warriewood, Australia
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The Marketing Syndicate Pty Ltd is a Warriewood, Australia-based graphic design company. They provide Graphic Design and Branding and were launched in 2003.
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$10,000+Undisclosed250 - 999Glendale, CA
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Based in Glendale, California, Amaze Logo is a midsize branding firm. Their services include Branding and Search Engine Optimization.
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$10,000+$50 - $99 / hr250 - 999London, England
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The Digital Pioneers is a midsize branding agency headquartered in London, England. The team provides Branding and Web Design.
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$1,000+< $25 / hr250 - 999Karachi, Pakistan
Services provided
Founded in 2008, Octane is a branding agency. The agency offers Branding and Social Media Marketing.
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UndisclosedUndisclosed250 - 999
Services provided
Vitalreach is a branding firm. Established in 2023, the team provides Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Ignore No More Agency is a web design agency established in 2021. Their services include Web Design and Branding.
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$1,000+$50 - $99 / hr2 - 9
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See all 1 projectsMarketing 360 is a company specialized in marketing consulting. We intend to support companies in improving their performance and sustainable growth, strategically planning the future of the
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$1,000+$50 - $99 / hr2 - 9Gurugram, India
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Taali Media India Pvt Ltd is a branding company. They are located in Gurugram, India and have small team. They specialize in Branding and Packaging Design.
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$1,000+Undisclosed50 - 249Tallinn, Estonia
Services provided
See all 2 projectsDeevth offers comprehensive branding services, including brand development, corporate identity, and 3D visualization, with a strong focus on architecture and interior design. Their reviews consistently highlight their ability to blend creative innovation with meticulous attention to detail, delivering high-quality results that align with client brand identities, resulting in enhanced brand presence and improved operational efficiency.
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$5,000+$50 - $99 / hr10 - 49Dallas, TX
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Hurst Digital is an Advertising company launched in 2002. In Dallas, Texas, the team provides Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49München, Germany
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Advertising company MILLHAUS - Creative agency dedicated to sports culture is headquartered in München, Germany. The team focuses on Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Coimbatore, India
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Pristine I Media is a branding company. Based in Coimbatore, India, the agency was launched in 2014. Their team provides Branding and Content Marketing.
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$1,000+$100 - $149 / hr10 - 49
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See all 1 projectsWorkhu offers complex database development with API interfaces and professional web development services. Client feedback highlights their expertise, professionalism, and effective project management. Overall, clients are impressed with Workhu's ability to deliver high-quality results and integrate complex ideas into final products.
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Undisclosed$50 - $99 / hrFreelancerNorthwood, NH
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Wedgewood Graphic Design, LLC is a graphic design company. The Northwood, New Hampshire-based company offers Graphic Design and Logo.
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$5,000+$50 - $99 / hr2 - 9Rīga, Latvia
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Dot IT is a software development company. Located in Rīga, Latvia, the company offers Custom Software Development and Architectural Design.
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$1,000+$25 - $49 / hr50 - 249دبي, United Arab Emirates
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See all 1 projectsMcCollins Media provides comprehensive digital marketing services, including target group identification, media strategy development, and content creation for campaigns. The reviews highlight their expertise in digital media, smooth communication, and adherence to deadlines, resulting in significant improvements in ad impressions and response rates. Clients appreciate their methodical approach and updated industry knowledge.
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$1,000+Undisclosed10 - 49Seoul, South Korea
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PRISM is an Advertising company. Located in Seoul, South Korea, the team specializes in Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9
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See all 2 projectsDesign Nox is a web design company noted for its focus on sales rather than client satisfaction, according to a review highlighting several issues. The review indicates a negative experience, with unmet promises, miscommunication, and aggressive upselling, ultimately leading to a dysfunctional website. Approximately 100% of the feedback from this review was negative, emphasizing poor project management and lack of professionalism.
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$5,000+UndisclosedFreelancerPotomac, MD
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Tactic Pixel is a branding firm launched in 2011. The team offers Branding and Web Design and is headquartered in Potomac, Maryland.
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$10,000+$50 - $99 / hr50 - 249Nottingham, England
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EZec Design is a midsize Nottingham, England-based branding agency. Their services include Branding and Digital Strategy.
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$10,000+Undisclosed2 - 9Los Angeles, CA
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MC Squared, an Advertising company, was established in 1992. The team specializes in Advertising and Branding.
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$10,000+$150 - $199 / hr2 - 9Boston, MA
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Fort Point Design is an UX company founded in 2001. The company provides UX/UI Design and Web Development.
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UndisclosedUndisclosed2 - 9Springfield, MO
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Calibrate Digital Marketing is a Springfield, Missouri-based Marketing Strategy company. Their services include Marketing Strategy and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Tempe, AZ
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Established in 2006, Splinter is a graphic design company. Their services include Graphic Design and Print Design.
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$5,000+$100 - $149 / hr2 - 9Franklin, VA
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Insercorp is a web design agency established in 2007. Their services include Web Design and Web Development.
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$1,000+$50 - $99 / hr2 - 9Toronto, Canada
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Founded in 2019, Magneta Marketing Agency is a web design company. Located in Toronto, Canada, the team specializes in Web Design and Branding.
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UndisclosedUndisclosed2 - 9Birmingham, AL
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Mindvolt, a branding agency, is based in Birmingham, Alabama. They specialize in Branding and Marketing Strategy and were founded in 1999.
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$25,000+Undisclosed50 - 249London , England
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Midsize Marketing Strategy company Clear M&C Saatchi, is located in London , England and New York, New York. The team specializes in Marketing Strategy and Branding.
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$1,000+Undisclosed2 - 9
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Oso Gordo Lab provides services such as producing institutional and promotional videos, with a focus on delivering high-quality visual content at a good value. Clients have praised their effective communication, timely delivery, and strong price-to-quality ratio, indicating a commitment to client satisfaction and project success.
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$10,000+Undisclosed10 - 49New York, NY
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Provoke Insights is a Market Research company. Their small team is in New York, New York and Ridgewood, New Jersey and focuses on Market Research and Branding. The firm was established in 2014.
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List of the Best Branding Agencies
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39/40.019.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
85% Branding15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
85% Branding15% Other -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
36.3/40.019.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
100% Branding -
$25,000+$300+ / hr2 - 9New York, NY
Ability to deliver
35.2/40.019.4/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
90% Branding10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.018.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
55% Branding45% Other -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
34.8/40.019.8/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
55% Branding45% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
34.5/40.018.4/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
100% Branding -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
34.4/40.018.6/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$100 - $149 / hr10 - 49Cádiz, Spain
Ability to deliver
34.3/40.018.8/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
75% Branding25% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
34.3/40.018.8/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Branding -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.4/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
34/40.019/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
75% Branding25% Other -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
33.9/40.018.6/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
33.5/40.018/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Branding -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
33.3/40.017/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
100% Branding -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
33.2/40.017.8/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Branding -
$25,000+$200 - $300 / hr10 - 49Freeport, ME
Ability to deliver
33.2/40.018/20 Reviews9.6/10 Clients & Experience5.6/10 Market PresenceService focus
60% Branding40% Other -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
33.2/40.016.8/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
33/40.017.2/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Branding40% Other -
$10,000+Undisclosed10 - 49Philadelphia, PA
Ability to deliver
32.9/40.020/20 Reviews9/10 Clients & Experience3.9/10 Market PresenceService focus
85% Branding15% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
32.8/40.017.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$150 - $199 / hr2 - 9Oakland, CA
Ability to deliver
32.7/40.017.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Branding30% Other -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
32.7/40.016.4/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
100% Branding -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
32.6/40.017.6/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
80% Branding20% Other -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
32.6/40.016.2/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
32.5/40.017.2/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
70% Branding30% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
32.5/40.016.8/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$100 - $149 / hr50 - 249Warszawa, Poland
Ability to deliver
32.5/40.017.4/20 Reviews9.8/10 Clients & Experience5.3/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$150 - $199 / hr2 - 9Toronto, Canada
Ability to deliver
32.5/40.017.2/20 Reviews9.4/10 Clients & Experience5.8/10 Market PresenceService focus
80% Branding20% Other -
$25,000+Undisclosed2 - 9Montréal, Canada
Ability to deliver
32.4/40.016.6/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
100% Branding
Branding Agency FAQs
The right branding agency will help you create consistency across all marketing channels and make your brand more recognizable. Stay up to date on relevant branding services, costs, and how to go about making the right connection to ensure your project is as smooth and successful as possible.
Clutch features firms that develop visual identities and messaging strategies twice a year based on a proprietary methodology. The top branding agencies for Fall 2025 include:
A branding agency will specialize in creating, developing, and refining brand identities. This includes helping organizations identify their purpose, values, target audience, positioning, and messaging. To inform brand strategy and understand customer behavior, they will often collect data for market research and analysis.
With the information they collect, they can develop key messages and taglines that communicate the brand’s core values. They will also design visual elements like logos, color schemes, typography, and imagery that represent the brand.
Whether you’re looking to create a whole new brand identity or are looking to rebrand, a branding agency offers services to define, build, and enhance your business’s brand identity. Depending on your brand goals and your needs, they will create a brand strategy that is based on your company’s mission, values, audience, and positioning. To ensure that your brand is distinct, they will conduct market research to analyze competitors, trends, and audience behavior, providing valuable insights for strategic decisions.
Often, businesses will hire a branding agency specifically for their help with visual identity as well. By creating new logo designs, identifying a color palette, selecting typography, and creating a comprehensive brand style, businesses can become more easily identifiable and stand out in crowded marketplaces.
The visual identity of your brand goes beyond these items, though. For this reason, many branding agencies will also offer digital and print branding, which covers everything from website design and social media presence to packaging and advertising materials.
Most branding projects reviewed on Clutch are between $10,000–$49,999. The average cost of hiring a branding agency on Clutch is between $100–$149 per hour. How much your company will spend on branding depends on the scope of work. Companies that go through a full branding engagement will spend more than companies looking for a simple brand style guide.
Branding agencies offer packages that include various services and assets. On Clutch, branding packages start at around $1,000 per month.
There are many reasons for businesses to hire a branding agency. The number one reason is to craft a unique, recognizable, and professional brand identity. A branding agency will have the skills and experience to ensure that your brand stands out, helping your business build trust and customer loyalty. A branding agency is also able to look at your business objectively and review data and use this information to curate a brand identity that differentiates your from your competitors.
Hiring the right branding company is crucial for businesses looking to establish a consistent brand identity and stand out in competitive markets. An agency that doesn’t align with your business objectives and goals could lead to wasted budget, ineffective brand messaging, and loss of trust.
To find the perfect partner for your project, you need to consider the quality of work they provide, how quickly they can deliver, cost, and how easy it is to work with them.
To understand the impact of their work, you should review client reviews and testimonials and look for positive feedback and reliability. You can also examine portfolio items and case studies to get a better idea of their skill and what they can deliver.
As you interview each branding agency, look for partners that can provide a strategic approach and offer the full spectrum of branding support services. You should also note their communication and collaboration style. A great branding agency will be transparent and have clear processes in place to ensure that they deliver the results you’re looking for.
Many businesses looking to revamp their visual identity may be tempted to hire a graphic design agency because they focus on creating visual assets like logos, websites, and advertisements. However, a branding agency would be more involved in developing a brand strategy and formulating a brand identity that aligns with your positioning in the market. On top of that, they can help curate a brand message. At the same time, many branding agencies offer graphic design, but their core focus is strategic brand development.
The duration of a branding projects depends largely on the scope of your project and your long-term goals. The average timeline for a logo design project is between 2-6 weeks, while brand strategy and identity projects take 6-12 weeks, website branding and design takes 8-16+ weeks, and rebranding projects can take up to 3-6 months.
When hiring a branding agency, there are several red flags to watch for. First, a lack of a portfolio items or case studies is a major warning sign, as it indicates that the agency has little to no proven work to demonstrate their ability.
Another red flag is a lack of strategy. An effective branding agency should focus on more than just visuals; they should have a comprehensive plan that aligns with your business goals. Poor communication, such as delays or unclear processes, can severely impact the results and the overall experience. Lastly, be wary of agencies that overpromise results, as branding is a long-term investment and not a quick fix. If an agency promises rapid success, it’s likely they don’t fully understand the complexities of building a brand.
Both a branding agency and a freelancer will be able to deliver high-quality brand assets that can help your business stand out in the marketplace. However, a branding agency will have more resources than a freelancer, making them a better fit if you are looking to develop a full brand strategy.
They can provide market research and a team full of design experts and copywriters to help you create a brand identity. They may also be able to provide long-term branding support, helping your business continue to grow brand awareness. At the same time, a freelancer can be a great option if you need specific design work on a tight budget.
- Portfolio & Expertise - know when brands specialize in brand strategy vs. corporate branding vs. naming vs. product branding
- Communication & Collaboration - ensure that the branding agency has set communication tools in place, provides regular updates, and, most importantly, listens to your input.
- Budget - before the real work begins, there should be conversations regarding cost structure and payment terms.
- Strategic Approach - Ensure they understand your business goals, industry trends, and target audience
- Can you provide examples of successful branding projects you’ve completed?
- What’s your approach to developing a brand strategy?
- Can you walk me through the typical timeline of a branding project?
- How do you ensure consistency across different brand touchpoints?
- How do you incorporate feedback from clients during the branding process?
- Do you offer ongoing support after the initial branding project is completed?