Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$100 - $149 / hr10 - 49Dubai, United Arab Emirates
Services provided
XPixel FZE is a social media marketing company. They are in Dubai, United Arab Emirates and have small team of experts. Their services include Social Media Marketing and Branding.
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Undisclosed$100 - $149 / hr10 - 49Phoenix, AZ
Services provided
See all 6 projectsStaylisted is a digital marketing and SEO agency that offers services such as website creation and search engine optimization. However, their reviews are overwhelmingly negative, with 100% of reviewers expressing dissatisfaction with their services, citing issues like poor communication, unmet promises, and ineffective SEO strategies. Themes of disappointment and poor customer service are prevalent across the feedback.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+< $25 / hr10 - 49Lahore, Pakistan
Services provided
SellerExa is a pay per click company. Established in 2019, the team focuses on Pay Per Click and Advertising. The agency is in Lahore, Pakistan.
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$1,000+$50 - $99 / hr2 - 9Valledupar, Colombia
Services provided
Serfan SEO is a SEO services firm in Valledupar, Colombia. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Shah Alam, Malaysia
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Seenlyst is a SEO agency. Their small team of employees is based in Shah Alam, Malaysia. Their team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49Southbank, Australia
Services provided
See all 1 projectsTraffic Radius Pty Ltd offers services such as SEO content updates and website traffic enhancement. The overall feedback from the reviews indicates significant dissatisfaction, citing failures to meet agreed-upon deliverables, deceptive sales practices, and prolonged delays in project completion. The reviews highlight concerns regarding integrity and transparency in their business dealings.
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$1,000+$50 - $99 / hr50 - 249Bangkok, Thailand
Services provided
Syndacast offers comprehensive SEO, SEM, and social advertising services aimed at enhancing brand awareness, ROI, and web traffic. Clients commend Syndacast for their proactive project management, reliable expertise, and ability to significantly exceed expectations in terms of impressions, engagements, and traffic. Notably, their services are highly valued for being cost-effective and closely aligned with client needs.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+< $25 / hr2 - 9
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SEO Buckinghamshire, a Content Marketing company, focuses on Content Marketing and Mobile & App Marketing. The firm is located in Aylesbury, England.
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$1,000+$25 - $49 / hr50 - 249
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Based in Los Angeles, California, Design Premiers is a midsize Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+$25 - $49 / hr10 - 49Houston, TX
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Headquartered in Houston, Texas, Enlimited is a SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr10 - 49Chadstone, Australia
Services provided
Quint Digital Marketing Agency, a Content Marketing company, was founded in 2018. The firm focuses on Content Marketing and Digital Strategy, and is small.
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$1,000+$150 - $199 / hr10 - 49West Melbourne, Australia
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Headquartered in West Melbourne, Australia, A.P. Web Solutions is a PPC agency and SEO services firm. They specialize in Pay Per Click and Search Engine Optimization.
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$10,000+$100 - $149 / hr50 - 249
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LiveBits, a midsize branding agency, is located in Karachi, Pakistan and London, Alaska. The team provides Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49New York, NY
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The Weird Company, an e-commerce development firm, was established in 2018. The small team provides E-Commerce Development and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Old Bridge, NJ
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Howzit , a pay per click company, was established in 2023. The agency focuses on Pay Per Click and Web Design.
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$1,000+$25 - $49 / hr10 - 49
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See all 1 projectsRafadigital specializes in website design, conversion optimization, and organic search engine optimization. Reviews highlight their proactive project management, exceptional communication, and ability to exceed client expectations both in quality and timeliness. Clients consistently praise Rafadigital for their impressive execution and responsiveness, though some noted the pricing is slightly higher than competitors.
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$1,000+$100 - $149 / hr10 - 49
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Branding company Xander Marketing was established in 2009. The small team specializes in Branding and Marketing Strategy.
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$10,000+Undisclosed10 - 49Kolkata, India
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Blueantz Advertising Private Limited is a small print design agency. They specialize in Print Design and Digital Strategy and were founded in 2011.
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$5,000+$50 - $99 / hr2 - 9London, England
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Dantes Ink, a pay per click agency, was founded in 2020. The small team focuses on Pay Per Click and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
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Gignaut is a pay per click company. Founded in 2022, the company is in Srinagar, India. Their team specializes in Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
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In Totowa, New Jersey, TubeGrowth Digital is a PPC agency. Established in 2023, the team specializes in Pay Per Click and Video Marketing.
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UndisclosedUndisclosed2 - 9Budapest, Hungary
Services provided
See all 2 projectsMarketing Kalkulátor offers expertise in online marketing, SEO, and digital advertising. Clients commend the firm for its professional knowledge and impactful results, as evidenced by increased customer engagement and orders. The company’s efficient project management and ability to work autonomously while delivering substantial value are consistently highlighted across reviews.
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$1,000+$25 - $49 / hr250 - 999Melbourne, Australia
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SEO AUS is a SEO agency launched in 2006. The team offers Search Engine Optimization and Pay Per Click and is based in Melbourne, Australia.
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$1,000+Undisclosed2 - 9Henderson, NV
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Success City Online is a social media marketing firm launched in 2012. The agency provides Social Media Marketing and Web Design.
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$1,000+$100 - $149 / hr2 - 9Glasgow, Scotland
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Smarter Digital Marketing is a SEO company located in Glasgow, Scotland. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$50 - $99 / hr50 - 249
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See all 1 projectsIQ Infotech offers digital marketing services, including SEO, SMO, and PPC. Their reviews highlight their effective project execution, delivering quick and significant improvements in search rankings and website traffic. Clients commend their professionalism, innovative strategies, and transparent communication.
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$5,000+$150 - $199 / hr2 - 9Toronto, Canada
Services provided
See all 1 projectsVirtualAd offers PPC services, including ad asset creation, campaign optimization, and budget management. Feedback highlights their expertise in producing low CPC results and effective app installs. Clients commend their willingness to innovate mid-campaign, exceptional service, and ability to act as an integral part of their team.
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$1,000+$50 - $99 / hr250 - 999Kanpur, India
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Marketing Spire is a midsize Content Marketing company founded in 2012. Their services include Content Marketing and Other Digital Marketing.
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$1,000+Undisclosed50 - 249Nagercoil, India
Services provided
Midsize PPC company SubmitINme, is located in Nagercoil, India. The team provides Pay Per Click and Web Design.
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$1,000+$25 - $49 / hr10 - 49Zapopan, Mexico
Services provided
Puntoasterisco is a Zapopan, Mexico-based branding company. They specialize in Branding and Pay Per Click and were established in 2004.
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$50,000+$100 - $149 / hr50 - 249Montréal, Canada
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Tink is a midsize UX design company headquartered in Montréal, Canada. Their services include UX/UI Design and Media Planning & Buying.
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$1,000+$100 - $149 / hr10 - 49Beograd, Serbia
Services provided
PPC agency Diligent is located in Beograd, Serbia. Launched in 2018, the team provides Pay Per Click and Conversion Optimization.
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$5,000+$150 - $199 / hr2 - 9
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Flightdeck Advertising, a PPC company, is located in Irvine, California. They offer Pay Per Click and Branding.
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$5,000+$25 - $49 / hr50 - 249Hyderabad, India
Services provided
WIAB DIGITAL is a Conversion Optimization company. Launched in 2018, their team specializes in Conversion Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr10 - 49Liverpool, England
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Blaze Media, a social media marketing company, was established in 2017. They provides Social Media Marketing and Search Engine Optimization.
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$5,000+Undisclosed50 - 249Manchester, NH
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SilverTech is a social media marketing firm. They focus on Social Media Marketing and Pay Per Click and were established in 1996.
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$1,000+$25 - $49 / hr10 - 49Pune, India
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DigitizeBrand, a SEO services firm, is in Pune, India. They focus on Search Engine Optimization and Pay Per Click and were established in 2011.
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$1,000+Undisclosed10 - 49Ten Sleep, WY
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Pro Impressions Marketing is a social media marketing firm. They are located in Ten Sleep, Wyoming and have small team. Their team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$150 - $199 / hr2 - 9Sherwood, AR
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Joyce James Agency is a pay per click agency established in 2019. The small team provides Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Vaughan, Canada
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Analytics & Beyond Marketing, a SEO agency, focus on Search Engine Optimization and Web Design. They were established in 2014.
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$1,000+Undisclosed2 - 9Irvine, CA
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Branding firm Lyfted Agency is located in Irvine, California. Launched in 2020, the team provides Branding and Search Engine Optimization.
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$1,000+$100 - $149 / hr50 - 249
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Advertising company Podean is based in New York, New York. The team specializes in Advertising and Market Research.
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$1,000+$50 - $99 / hr50 - 249Bengaluru, India
Services provided
RICH WEBS is a Digital Strategy company founded in 2017. Their services include Digital Strategy and Social Media Marketing.
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$10,000+$150 - $199 / hr50 - 249Roseville, CA
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Digital Strategy company Closed Loop, Inc is headquartered in Roseville, California. Founded in 2001, the team specializes in Digital Strategy and Social Media Marketing.
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$1,000+$100 - $149 / hrFreelancerLandsborough, Australia
Services provided
Established in 2019, Mr. PPC is a pay per click company. The firm provides Pay Per Click and Digital Strategy, and is small.
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$10,000+$150 - $199 / hr10 - 49Noida, India
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See all 2 projectsShashwat Web Technologies P Ltd is a technology company offering services in software development and digital marketing. Reviews indicate mixed feedback, with 50% highlighting effective communication and timely project delivery, while another 50% report issues with project management and technical execution on larger projects. Overall, client experiences vary significantly based on project scope and complexity.
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$1,000+$50 - $99 / hr2 - 9Tampa, FL
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Digillennial is a pay per click company. Based in Tampa, Florida, the team specializes in Pay Per Click and Web Development.
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$1,000+$25 - $49 / hr1,000 - 9,999
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Founded in 2024, Digital Sol is an Advertising company. Their team provides Advertising and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsWEBNETIVE offers services including website development, SEO, and Google Ads pay-per-click (PPC) management. Reviews highlight the company's exceptional technical knowledge and effectiveness in areas where previous professionals had failed. Although there were minor delays, the overall feedback is highly positive, noting their ability to deliver significant results and improve online presence.
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$5,000+< $25 / hr50 - 249Clarkston, GA
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819Media is an UX company. They focus on UX/UI Design and Affiliate Marketing and are headquartered in Clarkston, Georgia.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.