Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$5,000+$100 - $149 / hr10 - 49Philadelphia, PA
Services provided
Majux is a SEO services firm located in Philadelphia, Pennsylvania. They provide Search Engine Optimization and Pay Per Click.
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$5,000+$150 - $199 / hr10 - 49Edinburgh, Scotland
Services provided
Attacat Ltd is a small Edinburgh, Scotland-based Content Marketing company. The team specializes in Content Marketing and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$150 - $199 / hr10 - 49London, England
Services provided
In London, England, Reload Digital is a Digital Strategy company. The team specializes in Digital Strategy and Content Marketing.
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$5,000+$50 - $99 / hr10 - 49Austin, TX
Services provided
Geek Powered Studios is a Digital Strategy company headquartered in Austin, Texas. Launched in 2009, the team focuses on Digital Strategy and Pay Per Click.
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$1,000+$100 - $149 / hr10 - 49
Services provided
Pay per click agency Slamdot focuses on Pay Per Click and Web Design. They are in Knoxville, Tennessee.
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$10,000+Undisclosed10 - 49Norwich, England
Services provided
Fountain Partnership, a Conversion Optimization company, is based in Norwich, England and Calgary, Canada. They focus on Conversion Optimization and Digital Strategy.
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UndisclosedUndisclosed10 - 49London, England
Services provided
Launched in 2008, Bravr Digital Marketing is a small London, England-based SEO services firm. Their services include Search Engine Optimization and Content Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$10,000+$150 - $199 / hr10 - 49Exeter, England
Services provided
Content Marketing company Bigwave Marketing is located in Exeter, England and Plymouth, England. They focus on Content Marketing and Graphic Design and were founded in 2007.
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$5,000+$100 - $149 / hr10 - 49Fort Lauderdale, FL
Services provided
Exults is a PPC company. Their small team is in Fort Lauderdale, Florida and offers Pay Per Click and Search Engine Optimization. The firm was launched in 2005.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$5,000+$50 - $99 / hr10 - 49Shreveport, LA
Services provided
Digital Logic is a Content Marketing company located in Shreveport, Louisiana. Established in 2016, the team offers Content Marketing and Conversion Optimization.
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UndisclosedUndisclosed10 - 49Scarborough, ME
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Hall_ is an e-commerce development company launched in 1999. The small team provides E-Commerce Development and Other Digital Marketing.
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$5,000+$150 - $199 / hr10 - 49Ocala, FL
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NetSource Technologies is a social media marketing company. Located in Ocala, Florida, the firm specializes in Social Media Marketing and Pay Per Click.
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Undisclosed$150 - $199 / hr10 - 49Bend, OR
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Smartz, an e-commerce development firm, was founded in 2002. The team provides E-Commerce Development and Mobile App Development.
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$10,000+$100 - $149 / hr10 - 49Phoenix, AZ
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SEO services firm ONLINE VISIBILITY PROS was launched in 2013. The agency specializes in Search Engine Optimization and Web Design.
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Undisclosed< $25 / hr10 - 49Surat, India
Services provided
Solwin Infotech, a SEO agency, is headquartered in Surat, India. Their services include Search Engine Optimization and Social Media Marketing.
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$10,000+$100 - $149 / hr10 - 49
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Pulse Marketing Japan, a small social media marketing company, is in Shibuya City, Japan. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Indore, India
Services provided
WelkinGetter Global IT Solutions is a SEO agency launched in 2015. The firm offers Search Engine Optimization and Pay Per Click, and is small.
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$5,000+$100 - $149 / hr50 - 249Seocho-gu, South Korea
Services provided
Launched in 2014, Blue Orange Communication Inc. Is an Advertising company. The team specializes in Advertising and Media Planning & Buying.
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$1,000+$50 - $99 / hrFreelancerCúcuta, Colombia
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Alejandro Verjel, a SEO services firm, was launched in 2014. The team offers Search Engine Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249
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Clickandfound is an Advertising company. The team offers Advertising and Branding, and the company is based in Dubai, United Arab Emirates and Dubai, United Arab Emirates.
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$1,000+< $25 / hr50 - 249Nashik, India
Services provided
eLuminous Digital Marketing offers digital marketing services, including PPC, SEO, and social media marketing. Reviews highlight their exceptional ability to achieve high visibility on Google, increased organic traffic, and improved conversion rates. Clients commend their client-centric approach, responsiveness, and effective project management, making eLuminous Digital Marketing a trusted partner for delivering measurable success in the digital marketing landscape.
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$10,000+$150 - $199 / hr10 - 49Edinburgh, Scotland
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Mackerel Media, a Digital Strategy company, was founded in 2010. The agency focuses on Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Los Angeles, CA
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Contractor Gorilla is a Los Angeles, California-based web design company. They focus on Web Design and Social Media Marketing and were founded in 2008.
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$1,000+< $25 / hr10 - 49Almaty, Kazakhstan
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Init.kz is a website development company founded in 2011. The company focuses on Web Development and Web Design.
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$1,000+< $25 / hr50 - 249Bengaluru, India
Services provided
See all 1 projectsWeb Digital Mantra IT Services Pvt Ltd offers digital marketing and website development services. Their clients commend them for professionalism and timely delivery, resulting in successful lead generation. The company is recognized for its commitment to quality and customer satisfaction, making it a reliable choice for digital solutions.
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$10,000+$50 - $99 / hr50 - 249Lahore, Pakistan
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SEO Prenure is a SEO agency launched in 2019. The team focuses on Search Engine Optimization and Social Media Marketing and is headquartered in Lahore, Pakistan and London, England.
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$1,000+$25 - $49 / hr10 - 49Bengaluru, India
Services provided
Digital Marketing Edges is a Content Marketing company located in Bengaluru, India. They provide Content Marketing and Digital Strategy.
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$1,000+$100 - $149 / hr10 - 49Noida, India
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Established in 2002, Designing Station, a small PPC agency, is based in Noida, India. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Kuala Lumpur, Malaysia
Services provided
BitQuest Sdn Bhd, a SEO company, was founded in 2017. The agency provides Search Engine Optimization and Social Media Marketing, and is small.
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$1,000+< $25 / hr10 - 49Ghaziabad, India
Services provided
Small SEO company SEO Agency India, is based in Ghaziabad, India. Their services include Search Engine Optimization and Other Digital Marketing.
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$5,000+$100 - $149 / hr10 - 49Wayzata, MN
Services provided
Established in 2014, Bespoken Management is a SEO agency. The team offers Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Brampton, Canada
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Established in 2010, Blk Flame Marketing, a small PPC agency, is based in Brampton, Canada. Their services include Pay Per Click and Web Development.
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$1,000+$25 - $49 / hr10 - 49Southampton, England
Services provided
Headquartered in Southampton, England and Parkville, Maryland, TenComm - We Boost Your Business is a SEO company. Launched in 2001, the team provides Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Calgary, Canada
Services provided
Click Peaks is a SEO services firm. Their small team is based in Calgary, Canada. Their services include Search Engine Optimization and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49T'bilisi, Georgia
Services provided
Public relations agency FIGURA provides Public Relations and Social Media Marketing. They were founded in 2018.
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$1,000+$50 - $99 / hr50 - 249
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See all 1 projectsTheSoftHub Inc specializes in web development and SEO services, as evidenced by their work on standard and portfolio websites. Reviews indicate a high level of satisfaction with their expertise, timely project management, and ability to meet deadlines. Clients praise their technical proficiency and responsiveness, noting no areas for improvement.
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$1,000+$25 - $49 / hr2 - 9Huntersville, NC
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See all 1 projectsEQC Agency provides strategic consultancy and digital marketing services, including online advertising and media platform management, to enhance brand presence and drive customer acquisition. Reviews emphasize EQC's expertise, responsiveness, and partnership approach, highlighting their ability to significantly grow businesses from inception and deliver impressive ROI through data analysis and optimized marketing strategies.
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$5,000+$50 - $99 / hr2 - 9
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See all 1 projectsSeyfert Advertising offers a comprehensive suite of services including content creation, branding, and product design, with a focus on sustainability and innovation. Reviews highlight their effective collaboration and intuitive team responses, praising their ability to enhance corporate image and align with clients' visions, though they could further integrate design and operability.
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$1,000+Undisclosed2 - 9Nairobi, Kenya
Services provided
Launched in 2016, Higani Creative is a Conversion Optimization company. The team offers Conversion Optimization and Email Marketing.
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$1,000+< $25 / hr2 - 9Hyderabad, India
Services provided
Neelam Online Solutions is a SEO services firm. In Hyderabad, India, the team specializes in Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
IKU Digital, an UX design agency, was founded in 2017. The company provides UX/UI Design and Pay Per Click, and is small.
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UndisclosedUndisclosed2 - 9Oslo, Norway
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Speedy Digit is a social media marketing firm. Headquartered in Oslo, Norway, the agency was founded in 2019. Their team provides Social Media Marketing and Pay Per Click.
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$5,000+Undisclosed2 - 9West Hollywood, CA
Services provided
Got Ads? is a PPC agency. They were established in 2018 and offer Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Hod Hasharon, Israel
Services provided
R.S.L Negital Ltd, a small pay per click company, is headquartered in Hod Hasharon, Israel. Their services include Pay Per Click and Marketing Strategy.
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$1,000+< $25 / hr2 - 9Nashik, India
Services provided
Digi Sphere Hub, a PPC agency, is located in Nashik, India and Nashik, India. The team offers Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9London, England
Services provided
Streamford Digital, a small social media marketing firm, is in London, England. Their services include Social Media Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Small Conversion Optimization company Mobenal, is located in Paris, France and Paris, France. The team provides Conversion Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Kanpur, India
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Digiclicks is a PPC company. The Kanpur, India-based team provides Pay Per Click and Search Engine Optimization.
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$5,000+Undisclosed2 - 9Sydney, Australia
Services provided
NorthSouth Advertising is a small social media marketing firm located in Sydney, Australia. Their services include Social Media Marketing and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9CARSHALTON, England
Services provided
BEEE AGENCY is a PPC agency. They were founded in 2020, and their services include Pay Per Click and Web Design.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.