Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$5,000+$100 - $149 / hr2 - 9
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Digital C4, a SEO company, was established in 2010. Located in Portland, Oregon, the team specializes in Search Engine Optimization and Content Marketing.
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$1,000+$100 - $149 / hr2 - 9Greenville, SC
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Pay per click agency Spark Local Marketing focuses on Pay Per Click and Search Engine Optimization. They were founded in 2013.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$100 - $149 / hr2 - 9Winnipeg, Canada
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TMD Marketing is a Winnipeg, Canada-based pay per click company. They provide Pay Per Click and Search Engine Optimization and were founded in 2015.
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UndisclosedUndisclosed2 - 9Grand Haven, MI
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Content Marketing company HA Digital Marketing is in Grand Haven, Michigan. Established in 2012, the team provides Content Marketing and Pay Per Click.
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$1,000+< $25 / hr2 - 9Humble, TX
Services provided
Runrex LLC is a pay per click company. Launched in 2015, the team focuses on Pay Per Click and Search Engine Optimization. The company is headquartered in Humble, Texas.
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UndisclosedUndisclosed2 - 9Crowley, LA
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Launched in 2011, Raxxar Digital Marketing is a Logo company. The team specializes in Logo and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Toronto, Canada
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Founded in 2014, Marketing For You - Toronto is a pay per click agency. The firm focuses on Pay Per Click and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+Undisclosed2 - 9Asheville, NC
Services provided
Element-360, a Conversion Optimization company, is in Asheville, North Carolina. Established in 2009, the team provides Conversion Optimization and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9York, England
Services provided
WebHummel is a small Content Marketing company headquartered in York, England. Their services include Content Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$5,000+$50 - $99 / hr2 - 9Cork, Ireland
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Based in Cork, Ireland, Cliq Media & Marketing is a small PPC agency. Their services include Pay Per Click and Web Design.
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$1,000+Undisclosed2 - 9
Services provided
Tepe SEO is a SEO company. They are based in İstanbul, Türkiye and have small team. Their team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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Cromaidea, a SEO services firm, is in Barcelona, Spain. They focus on Search Engine Optimization and Pay Per Click.
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$5,000+$50 - $99 / hr2 - 9
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Launched in 2018, Applied Insights IO is a pay per click company. The team specializes in Pay Per Click and Logo.
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UndisclosedUndisclosed2 - 9Nettleham, England
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Public relations agency Carrington Communications was established in 2016. The team offers Public Relations and Pay Per Click.
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UndisclosedUndisclosed2 - 9Salinas, CA
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Coastline Marketing Group, Inc is an Advertising company headquartered in Salinas, California. Launched in 2007, the team focuses on Advertising and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Cambridge, England
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Based in Cambridge, England, Clickscope is a Digital Strategy company. Their services include Digital Strategy and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Puchong, Malaysia
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Skytomato Sdn Bhd, a Digital Strategy company, was launched in 2013. They specializes in Digital Strategy and Pay Per Click.
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$1,000+< $25 / hr2 - 9Wah, Pakistan
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Mediahicon is a SEO agency founded in 2015. The agency offers Search Engine Optimization and Pay Per Click.
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$5,000+$50 - $99 / hr2 - 9Sacramento, CA
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Located in Sacramento, California, Architected Relations is a small social media marketing agency. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Brampton, Canada
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WebAxis is a PPC company. Headquartered in Brampton, Canada, the company was founded in 2012. Their services include Pay Per Click and Search Engine Optimization.
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$5,000+$25 - $49 / hr2 - 9Toronto, Canada
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Instant Salesforce is a Digital Strategy company. Established in 2010, the team provides Digital Strategy and Search Engine Optimization. The agency is in Toronto, Canada.
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$1,000+$50 - $99 / hr2 - 9Barcelos, Portugal
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SEO services firm Local SEO Portugal specializes in Search Engine Optimization and Digital Strategy. They were founded in 2016.
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UndisclosedUndisclosed2 - 9
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Caliston Ltd is a social media marketing agency based in London, England. They specialize in Social Media Marketing and Search Engine Optimization.
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$5,000+$50 - $99 / hr2 - 9London, England
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WonderAds - Agency For Health is a SEO services firm. The London, England-based team offers Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Orgovány, Hungary
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ITZen, a Marketing Strategy company, specializes in Marketing Strategy and Search Engine Optimization. The company is headquartered in Orgovány, Hungary.
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$1,000+$50 - $99 / hr2 - 9
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MAM is a social media marketing company. They provide Social Media Marketing and Search Engine Optimization and were launched in 2022. The firm is headquartered in Jamshedpur, India.
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Undisclosed$100 - $149 / hr2 - 9
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Web design agency Eagle Web Designs is headquartered in Murrells Inlet, South Carolina. Their services include Web Design and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Quezon, Philippines
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SEO Specialist Philippines is a SEO company. They focus on Search Engine Optimization and Pay Per Click and are based in Quezon, Philippines and Cabanatuan City, Philippines.
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$1,000+$50 - $99 / hr2 - 9Weehawken Township, NJ
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2044 MEDIA is a social media marketing agency. The Weehawken Township, New Jersey-based company was established in 2024. Their services include Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr50 - 249Sahibzada Ajit Singh Nagar, India
Services provided
See all 1 projectsIngenious Hi-Tech Pvt Ltd offers services in website development, digital marketing, and graphic design. The reviews highlight timely project management, effective communication, and impressive results in enhancing online business growth through strategic marketing. Clients express satisfaction with Ingenious Hi-Tech Pvt Ltd's ability to deliver high-quality web and marketing solutions promptly, contributing significantly to business development.
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$1,000+< $25 / hr50 - 249Kolkata, India
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See all 1 projectsclfsofttech specializes in website development, particularly using WordPress for blog posts and service-related sites. Overall feedback highlights their highly skilled team, formal project management style, and timely communication. Clients have expressed satisfaction with the deliverables, noting no areas for improvement.
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$1,000+< $25 / hrFreelancerSulaymaniyah, Iraq
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Founded in 2014, TechSaz is a custom software development firm. The team offers Custom Software Development and Web Development and is headquartered in Sulaymaniyah, Iraq.
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$1,000+$25 - $49 / hrFreelancer
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Modem SEO is a PPC company. Located in Des Moines , Iowa, their small team provides Pay Per Click and Search Engine Optimization. The firm was launched in 2018.
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$1,000+< $25 / hr50 - 249
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JOIN HAND MEDIA, a Mobile & App Marketing company, was launched in 2018. The team specializes in Mobile & App Marketing and Affiliate Marketing and is in Delhi, India.
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$10,000+$50 - $99 / hr50 - 249Romford, England
Services provided
Cridiqa provides comprehensive Amazon services, including product research, sourcing, launching, and marketing. Reviews highlight their expertise in ranking products quickly, effective project management, and strong communication. Clients commend Cridiqa's deep understanding of the Amazon marketplace and successful execution of projects, leading to notable improvements in product visibility and sales.
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$1,000+$25 - $49 / hr50 - 249Vadodara, India
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NMR Enterprise, a web development firm, focus on Web Development and Pay Per Click. They were founded in 2019.
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$5,000+$50 - $99 / hr50 - 249Oakville, Canada
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Imporiotech is a SEO services firm. The Oakville, Canada-based company was established in 2017. Their services include Search Engine Optimization and Pay Per Click.
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Undisclosed$100 - $149 / hr50 - 249Toronto, Canada
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Powered by OutReach offers SEO optimization, Google and social media advertising, and marketing planning services. Reviews highlight their effectiveness in improving online presence and lead generation, with clients noting exceptional responsiveness and honesty regarding budget advice. Overall feedback is overwhelmingly positive with no notable areas for improvement.
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$1,000+$50 - $99 / hr50 - 249Durban North, South Africa
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Established in 2019, The Digital Media Collective is a midsize pay per click agency. Their team specializes in Pay Per Click and Web Development.
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Undisclosed< $25 / hrFreelancerKudube, South Africa
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Kgwebo Digital is a PPC agency. Their team is based in Kudube, South Africa and focuses on Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hr50 - 249New York, NY
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Global Group One is a New York, New York-based social media marketing firm. They specialize in Social Media Marketing and Search Engine Optimization and were established in 2017.
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Undisclosed< $25 / hr50 - 249Gurugram, India
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IA Webtech is a SEO company. The Gurugram, India-based team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Mumbai, India
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ARSH INFOSYSTEMS, a SEO company, was launched in 2012. The team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249
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Located in Woodbridge Township, New Jersey, HelenzysDent is a Digital Strategy company. Founded in 2022, the team specializes in Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249Pune, India
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B2B Lead Generation Company in Pune, India | Koinet Media is a midsize social media marketing firm. Founded in 2010, the team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerHuntington Beach, CA
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WHIPSAW Media is a PPC company. Launched in 2014, the firm focuses on Pay Per Click and Digital Strategy.
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$1,000+$25 - $49 / hr50 - 249
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Upstore Digital is an e-commerce development firm. Based in Fremont, California, the agency focuses on E-Commerce Development and Pay Per Click.
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$1,000+< $25 / hr50 - 249Andheri, India
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DiTech Creative & Digital Marketing is a midsize social media marketing agency launched in 2016. Their services include Social Media Marketing and Content Marketing.
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$10,000+$100 - $149 / hr250 - 999Orlando, FL
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See all 1 projectsPremium Book Publishers offers content and blog writing services, as well as book publishing and writing. The reviews highlight their professionalism, timely delivery, and effective communication. Clients appreciate their alignment with company values and budget. Suggestions for improvement include expanding their team to enhance efficiency.
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$1,000+< $25 / hrFreelancerBurnaby, Canada
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Banka Agency is a small social media marketing firm located in Burnaby, Canada. The team offers Social Media Marketing and Pay Per Click.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.