Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$50 - $99 / hr2 - 9Bilbo, Spain
Services provided
Fraanmurillo.com is a Content Marketing company. Established in 2017, the team specializes in Content Marketing and Digital Strategy.
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$5,000+$150 - $199 / hr2 - 9Westford, MA
Services provided
Aveli By WSI, a small Digital Strategy company, is based in Westford, Massachusetts. Their services include Digital Strategy and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$100 - $149 / hr2 - 9
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The Hopper Company LLC is a Minneapolis , Minnesota-based Digital Strategy company. The team focuses on Digital Strategy and Pay Per Click.
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$1,000+$150 - $199 / hr2 - 9Atlanta, GA
Services provided
Founded in 2013, The Kool Source is a small Digital Strategy company based in Atlanta, Georgia. Their team specializes in Digital Strategy and Pay Per Click.
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$1,000+< $25 / hr2 - 9
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Founded in 2012, Long Island SEO Inc, a small Content Marketing company, is located in Long Island, New York. Their team specializes in Content Marketing and Email Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Southeast Digital Marketing LLC is a Marketing Strategy company. They were launched in 2014, and their services include Marketing Strategy and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Kolkata, India
Services provided
Established in 2018, JN Infosystem is a PPC agency. Their services include Pay Per Click and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$50 - $99 / hr2 - 9Kuala Lumpur, Malaysia
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Established in 2018, Jom.com.my - BOTS DIGITAL SOLUTIONS is a Digital Strategy company. The team specializes in Digital Strategy and Search Engine Optimization.
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$10,000+$100 - $149 / hr2 - 9Fitchburg, MA
Services provided
DataPoint Partners is a Digital Strategy company headquartered in Fitchburg, Massachusetts. They specialize in Digital Strategy and Conversion Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+$100 - $149 / hr2 - 9Richmond, Canada
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Headquartered in Richmond, Canada, RW Digital is a small web design agency. Their services include Web Design and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Singapore, Singapore
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Founded in 2014, tinkerEdge is a small Digital Strategy company based in Singapore, Singapore. Their team offers Digital Strategy and Conversion Optimization.
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$1,000+< $25 / hr2 - 9Ahmedabad, India
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In Ahmedabad, India, IMI Advertising is a small social media marketing company. The team specializes in Social Media Marketing and Pay Per Click.
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Undisclosed$50 - $99 / hr2 - 9Vallendar, Germany
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Seo-leopard e.K. Is an Advertising company. Established in 2013, the agency provides Advertising and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Frederiksberg, Denmark
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AdAgenzy ApS is a Frederiksberg, Denmark-based Advertising company. They provide Advertising and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9Hollywood, FL
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Launched in 2001, Radical Webs Inc is a small Hollywood, Florida-based SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+Undisclosed2 - 9Seaford, Australia
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Your IT Guy is an IT managed services company. They are headquartered in Seaford, Australia, and their services include IT managed services and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Madison, CT
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Located in Madison, Connecticut, JDP Capital - Digital Marketing is a SEO agency. They provide Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9Cedar City, UT
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Headquartered in Cedar City, Utah, SU Web Agency is a web design agency. They offer Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Haarlem, Netherlands
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MIAX - Digital Marketing Agency, a SEO services firm, is located in Haarlem, Netherlands. Launched in 2010, the team offers Search Engine Optimization and Pay Per Click.
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Undisclosed< $25 / hr2 - 9Hyderabad, India
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RevoStop is a social media marketing agency. Their small team of employees is headquartered in Hyderabad, India. Their team focuses on Social Media Marketing and Mobile & App Marketing.
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$1,000+Undisclosed2 - 9Naples, FL
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Offer - marketing agency is a Naples, Florida-based PPC agency. They provide Pay Per Click and Social Media Marketing and were launched in 2023.
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$1,000+$50 - $99 / hr2 - 9
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Crown Agency, a social media marketing agency, is headquartered in Naples, Florida. They specialize in Social Media Marketing and Search Engine Optimization and were launched in 2023.
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$5,000+$200 - $300 / hr2 - 9Hamburg, Germany
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NETADS GmbH is a Digital Strategy company. Headquartered in Hamburg, Germany, the agency was founded in 2019. Their team focuses on Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Tweaked SEM is a small Kitchener, Canada-based Marketing Strategy company. The team focuses on Marketing Strategy and Digital Strategy.
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Undisclosed< $25 / hr2 - 9
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Nexgen Local Marketing is a social media marketing agency. The team provides Social Media Marketing and Conversion Optimization, and the agency is based in Orlando, Florida.
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$5,000+$100 - $149 / hr2 - 9Austin, TX
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Headquartered in Austin, Texas, Push ROI, Inc. Is a Marketing Strategy company. They provide Marketing Strategy and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9Hamilton, Canada
Services provided
The Real World Tate is a Hamilton, Canada-based SEO services firm. They offer Search Engine Optimization and Conversion Optimization and were launched in 2020.
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$1,000+$25 - $49 / hr10 - 49Essendon, Australia
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PRO IT MELBOURNE, a Digital Strategy company, was founded in 2015. The firm offers Digital Strategy and Social Media Marketing, and is small.
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$5,000+Undisclosed10 - 49Richardson, TX
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Established in 2014, Mindtap Digital is a web design agency. In Richardson, Texas, the team specializes in Web Design and Web Development.
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$5,000+< $25 / hr10 - 49Noida, India
Services provided
Sara Technologies Pvt. Ltd is a website development company. The company is in Orlando, Florida and Noida, India. Their services include Web Development and Custom Software Development.
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$5,000+$25 - $49 / hr10 - 49Sahibzada Ajit Singh Nagar, India
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The Sms World - Best Digital Marketing Company in Chandigarh is a social media marketing agency founded in 2008. Their services include Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr10 - 49Giza, Egypt
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Digitology is a small Giza, Egypt-based social media marketing agency. The team focuses on Social Media Marketing and Content Marketing.
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$1,000+Undisclosed10 - 49New York, NY
Services provided
Growleads is a Demand Generation Marketing company. Launched in 2024, the agency provides Demand Generation Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49
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See all 2 projectsCDK Labs Inc. specializes in enhancing online presence through SEO and digital marketing services. Clients commend the company for its transparent communication, punctuality, and effective strategies that significantly improve website rankings and traffic. The reviews consistently highlight the team's dedication to understanding clients' needs and delivering measurable growth, with no notable areas for improvement mentioned.
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$1,000+$50 - $99 / hr2 - 9Newport Beach, CA
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Vissible is a SEO services firm. Founded in 2023, the agency is headquartered in Newport Beach, California. Their services include Search Engine Optimization and Web Design.
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$1,000+< $25 / hr2 - 9Bangkok, Thailand
Services provided
Clockwork Media Co., Ltd. Is a small Bangkok, Thailand-based social media marketing company. The team specializes in Social Media Marketing and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9
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NINYMEDIA is a small Advertising company. They focus on Advertising and Conversion Optimization and were launched in 2020.
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$1,000+$50 - $99 / hr10 - 49New Delhi, India
Services provided
Established in 2019, Digital idea - best Digital Marketing & Website Designing Services is a pay per click company. Their services include Pay Per Click and Digital Strategy.
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$1,000+< $25 / hr10 - 49
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SEO company AnalyticsXpert was established in 2021. The company offers Search Engine Optimization and Social Media Marketing, and is small.
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UndisclosedUndisclosed10 - 49
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Social media marketing agency Technocity Inc | Digital Marketing Agency Dubai, UAE is located in Dubai, United Arab Emirates. The team focuses on Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr10 - 49Noida, India
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THE WEB MEDIA is a social media marketing firm established in 2020. The team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Hồ Chí Minh, Vietnam
Services provided
Dịch Vụ Seo FOOGLESEO is a SEO company founded in 2018. The small team focuses on Search Engine Optimization and Content Marketing.
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$1,000+$50 - $99 / hr50 - 249
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See all 1 projectsNextBigBox offers comprehensive services including website development, CRM creation, and digital marketing strategies. Overall feedback highlights their effective project management, timely support, and ability to guide clients through new technologies, leading to successful project outcomes. Their responsiveness and expertise in handling technical issues are particularly noted as impressive by clients.
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UndisclosedUndisclosed2 - 9Marina del Rey, CA
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Growth Friday is a small SEO services firm founded in 2017. Their team offers Search Engine Optimization and Digital Strategy.
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$1,000+< $25 / hr50 - 249Noida, India
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Adcore Technologies is a midsize SEO services firm launched in 2013. Their services include Search Engine Optimization and Mobile App Development.
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$5,000+Undisclosed10 - 49Charlottesville, VA
Services provided
Based in Charlottesville, Virginia, Marketing Mojo is a SEO agency. They offer Search Engine Optimization and Pay Per Click and were established in 2005.
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UndisclosedUndisclosed2 - 9Nairobi, Kenya
Services provided
In Nairobi, Kenya, Inspired Thinking Kenya is a SEO agency. They provide Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Canton, OH
Services provided
WRL Advertising is an Advertising company. Founded in 1952, the team provides Advertising and Branding. The agency is based in Canton, Ohio.
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UndisclosedUndisclosed2 - 9Delhi, India
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Co-Rank is a Content Marketing company. The small Delhi, India-based team offers Content Marketing and Conversion Optimization. The agency was founded in 2019.
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$1,000+< $25 / hr2 - 9Dubai, United Arab Emirates
Services provided
JustFind Media is a SEO agency. They offer Search Engine Optimization and Social Media Marketing and are headquartered in Dubai, United Arab Emirates and Ahmedabad, India.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.