Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$300+ / hr2 - 9Toronto, Canada
Services provided
Mortgage on Fire is a social media marketing agency. The team focuses on Social Media Marketing and Conversion Optimization and is based in Toronto, Canada.
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$1,000+$25 - $49 / hr2 - 9Beograd, Serbia
Services provided
Launched in 2019, DIGITAL Direct is a web development firm. The team specializes in Web Development and Advertising.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$25 - $49 / hr2 - 9Ganeshpur Rahmanpur, India
Services provided
A2INDIAN TECHNOLOGY SERVICE is an Advertising company. They were established in 2019 and specialize in Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Toronto, Canada
Services provided
Branding company Verb Strategy & Creative Inc. Is based in Toronto, Canada. Established in 2001, the team offers Branding and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Elite MarketingCo, an Advertising company, is located in LaGrange, Georgia. Their services include Advertising and Social Media Marketing.
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$1,000+< $25 / hr2 - 9Mumbai, India
Services provided
Branding agency SocialTag is headquartered in Mumbai, India. Established in 2020, the team focuses on Branding and Digital Strategy.
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$25,000+$150 - $199 / hr10 - 49Ann Arbor, MI
Services provided
Human Element is an e-commerce development company. They are located in Ann Arbor, Michigan. Their team specializes in E-Commerce Development and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$25 - $49 / hr10 - 49Hyderabad, India
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Webrocz is a SEO company. Their team is based in Hyderabad, India and offers Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Delhi, India
Services provided
F5 Digi Solutions, a Digital Strategy company, was founded in 2018. The agency focuses on Digital Strategy and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+< $25 / hr10 - 49
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See all 2 projectsSEOChum offers a range of digital marketing services, including SEO, social media promotion, keyword research, and on-page setup. Clients consistently highlight their effective communication, professionalism, and agile methodology. Reviews indicate increased brand awareness and organic website traffic as key outcomes.
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Undisclosed$25 - $49 / hr10 - 49Porto Alegre, Brazil
Services provided
See all 1 projectsENGLOBE - Gestão Digital e Tecnologia LTDA specializes in creating websites and implementing effective marketing strategies, particularly through Google Ads. Reviews highlight their professionalism, quality, and transparent workflow, which have significantly contributed to the business growth of their clients. Clients appreciate their human-centered approach, although there's a suggestion for more thorough competitor research.
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Undisclosed$25 - $49 / hr10 - 49
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The Real Social Company is a web design company. Launched in 2002, the team focuses on Web Design and Advertising. The agency is in Columbus, Ohio.
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$5,000+$100 - $149 / hr50 - 249Houston, TX
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Website development firm IT Concepts was established in 2008. The midsize team provides Web Development and Custom Software Development.
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$5,000+$100 - $149 / hr50 - 249Coral Springs, FL
Services provided
Digitally is a Marketing Strategy company. Launched in 2015, their team provides Marketing Strategy and Digital Strategy.
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$1,000+$50 - $99 / hr10 - 49
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See all 1 projectsWelcome to Amex Marketing Group, Nairobi’s premier AI-powered SEO and digital marketing consultancy. We are a collective of forward-thinking digital strategists, data engineers, and growth
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$5,000+$150 - $199 / hr10 - 49Edinburgh, Scotland
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Gecko Agency Ltd is a website development firm. Based in Edinburgh, Scotland and Chester, England, the firm focuses on Web Development and Web Design.
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$1,000+$50 - $99 / hr10 - 49Bengaluru, India
Services provided
DigiMark Agency - SEO Company in Bangalore is a small Bengaluru, India-based SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hrFreelancerWestmead, Australia
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Established in 2022, Micael Roche is a small Westmead, Australia-based PPC company. Their services include Pay Per Click and Conversion Optimization.
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$1,000+$25 - $49 / hr2 - 9
Services provided
EcomLounge, an Ecommerce Marketing company, is located in Hazmiyeh, Lebanon. They specialize in Ecommerce Marketing and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9
Services provided
ELITE DESIGN MASTERS DIGITAL AGENCY is a small Digital Strategy company launched in 2021. Their team specializes in Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Softbuzz Innovation Indore, a Digital Strategy company, is based in Indore, India and Indore, India. The team offers Digital Strategy and Advertising.
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$1,000+Undisclosed250 - 999Ciudad de México, Mexico
Services provided
ABCW , a Digital Strategy company, provides Digital Strategy and Social Media Marketing. The company is located in Doral, Florida and Ciudad de México, Mexico.
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$1,000+Undisclosed250 - 999
Services provided
Banglore SEO - Brainmine provides website development, search engine optimization, and social media management services. Reviews highlight their punctual project management, personalized service, and effective strategies that drive quality clients. Clients appreciate their alignment with business values and consistent efforts to improve their offerings.
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$10,000+$25 - $49 / hr250 - 999Evans, GA
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Cynna Technologies Pvt Ltd, a social media marketing agency, is in Evans, Georgia and Noida, India. Their services include Social Media Marketing and Search Engine Optimization.
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$5,000+$50 - $99 / hr250 - 999
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Social media marketing company Digitally Bird Private Limited provides Social Media Marketing and Content Marketing. They are headquartered in Delhi, India and New Delhi, India.
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$1,000+$100 - $149 / hrFreelancerMounds View, MN
Services provided
Webbiquity LLC is a Content Marketing company founded in 2017. The team provides Content Marketing and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Valocommerce is a SEO agency. They offer Search Engine Optimization and Ecommerce Marketing and were launched in 2025. The firm is based in Cairo, Egypt.
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$5,000+Undisclosed10 - 49New Delhi, India
Services provided
IWEBSPOT is an Advertising company located in Gurugram, India and New Delhi, India. They focus on Advertising and Graphic Design.
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$1,000+$25 - $49 / hr2 - 9Bilaspur, India
Services provided
Techtopost is a SEO company. They provide Search Engine Optimization and Digital Strategy and were launched in 2021. The company is in Bilaspur, India and Bilaspur, India.
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Undisclosed< $25 / hr10 - 49cairo, Egypt
Services provided
SEO company Web Pivots focuses on Search Engine Optimization and Social Media Marketing. They were established in 2024.
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$1,000+$50 - $99 / hr2 - 9Torino, Italy
Services provided
Lumagora, a social media marketing agency, is located in Torino, Italy. They provide Social Media Marketing and Pay Per Click.
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$1,000+$150 - $199 / hr10 - 49Atlanta, GA
Services provided
EverSpark Interactive is a small SEO services firm headquartered in Atlanta, Georgia. The team offers Search Engine Optimization and Content Marketing.
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$5,000+$100 - $149 / hr10 - 49Burnaby, Canada
Services provided
Smartt is an IT managed services company. Their small team of employees is in Burnaby, Canada. Their team provides IT managed services and Web Development.
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$1,000+$25 - $49 / hr10 - 49New York, NY
Services provided
Good2bSocial is a Content Marketing company established in 2011. The small team specializes in Content Marketing and Digital Strategy.
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$10,000+$100 - $149 / hr10 - 49Lyon, France
Services provided
Small SEO services firm 1ere Position, is in Lyon, France and Paris, France. The team specializes in Search Engine Optimization and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9Vancouver, Canada
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Lara Spence Web Design, a SEO company, was launched in 2003. They focuses on Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr2 - 9Málaga, Spain
Services provided
SKALA Marketing is a SEO agency in Málaga, Spain and Madrid, Spain. They specialize in Search Engine Optimization and Web Design and were founded in 2018.
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$10,000+$25 - $49 / hr2 - 9Bakı, Azerbaijan
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SEO services firm Jugaad digital is located in Bakı, Azerbaijan. The team specializes in Search Engine Optimization and Content Marketing.
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$1,000+< $25 / hr2 - 9Hounslow, England
Services provided
Content Marketing company WebSwiggy was founded in 2016. Located in Hounslow, England, the team specializes in Content Marketing and E-Commerce Development.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Webbed Feet is a website development company. They were launched in 2001 and specialize in Web Development and Web Design.
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$1,000+$50 - $99 / hr10 - 49Birmingham, England
Services provided
Sketch Creative, a Content Marketing company, was established in 2015. The company specializes in Content Marketing and Search Engine Optimization, and is small.
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$5,000+$300+ / hr10 - 49Manila, Philippines
Services provided
IMARK International is an Advertising company launched in 2008. The team provides Advertising and Content Marketing and is in Manila, Philippines.
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$1,000+< $25 / hr10 - 49Indore, India
Services provided
Tendsweb is a social media marketing agency. Established in 2018, the company is headquartered in Indore, India and India. Their services include Social Media Marketing and Advertising.
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$1,000+$25 - $49 / hr10 - 49Bengaluru, India
Services provided
SEO company External Experts was founded in 2014. The firm specializes in Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Sydenham, Australia
Services provided
Turn Digital, a SEO services firm, offers Search Engine Optimization and UX/UI Design. The company is headquartered in Sydenham, Australia.
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$1,000+$200 - $300 / hr10 - 49Port Moody, Canada
Services provided
Launched in 2015, Crowd Marketing Ltd. Is a small Port Moody, Canada-based SEO services firm. Their team offers Search Engine Optimization and Web Design.
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$5,000+< $25 / hr10 - 49Indore, India
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Rewa Infotech is a SEO agency. They focus on Search Engine Optimization and Web Development and are headquartered in Indore, India.
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$1,000+< $25 / hr10 - 49Dubai, United Arab Emirates
Services provided
Perfect Web Group is a SEO agency. In Dubai, United Arab Emirates, the company focuses on Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed10 - 49Rancho Cucamonga, CA
Services provided
IMMI-MEDIA Marketing Agency is a Conversion Optimization company. The team offers Conversion Optimization and Content Marketing, and the company is based in Rancho Cucamonga, California.
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$1,000+$25 - $49 / hr10 - 49Toronto, Canada
Services provided
PPC agency Acquaintance Media Inc. Was launched in 2019. The company focuses on Pay Per Click and Web Design.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.