Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$50 - $99 / hr2 - 9Budapest, Hungary
Services provided
ötlets is a PPC agency located in Budapest, Hungary. Their services include Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249Kolkata, India
Services provided
Launched in 2017, Digital Piloto Pvt. Ltd. Is a SEO services firm. Their team provides Search Engine Optimization and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+< $25 / hr2 - 9Los Angeles, CA
Services provided
Social media marketing agency LeadGrow Media was established in 2018. The small team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+Undisclosed2 - 9Dallas, TX
Services provided
Small SEO company Your Business Dynamics, is based in Dallas, Texas and Fort Worth, Texas. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr2 - 9Gurugram, India
Services provided
Cameotalkies, a SEO agency, was founded in 2020. The firm provides Search Engine Optimization and Pay Per Click, and is small.
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$1,000+$100 - $149 / hr2 - 9Hoschton, GA
Services provided
In Hoschton, Georgia, KEEN - A Full-service Digital Marketing Agency is a Digital Strategy company. Their services include Digital Strategy and Pay Per Click.
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$5,000+$50 - $99 / hr2 - 9Glendale, CA
Services provided
Itranks is a SEO services firm founded in 2013. The small team offers Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed2 - 9Agra, India
Services provided
Based in Agra, India, MG DIGITAL MATRIX is a Digital Strategy company. Founded in 2020, the team offers Digital Strategy and Social Media Marketing.
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$5,000+Undisclosed2 - 9Barangaroo, Australia
Services provided
Small Digital Strategy company Groe, is based in Barangaroo, Australia. The team focuses on Digital Strategy and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$5,000+Undisclosed2 - 9Brighton, England
Services provided
Yva media is a Brighton, England-based Content Marketing company. The team specializes in Content Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Geneva, IL
Services provided
Pingpong design + marketing is a Conversion Optimization company. They are located in Geneva, Illinois, and their services include Conversion Optimization and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Târgu Mureș, Romania
Services provided
Founded in 2014, Creative Jar is a social media marketing agency. The team provides Social Media Marketing and Pay Per Click.
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$10,000+$150 - $199 / hr2 - 9LONDON, England
Services provided
RedBridge Interactive, a small branding company, is in LONDON, England. The team focuses on Branding and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Cape Town, South Africa
Services provided
Web design company Yolwa Media Company was established in 2022. The firm provides Web Design and Pay Per Click, and is small.
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$1,000+$50 - $99 / hr2 - 9Charleston, SC
Services provided
Aquidian Internet Marketing Agency is a SEO services firm launched in 2022. The small team offers Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9Miami, FL
Services provided
JPRA Media, a social media marketing company, was founded in 2022. The agency specializes in Social Media Marketing and Conversion Optimization.
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$1,000+$25 - $49 / hr2 - 9Winchester, England
Services provided
Social Connection is a small social media marketing firm. They provide Social Media Marketing and Pay Per Click and were founded in 2020.
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$1,000+< $25 / hr2 - 9New Delhi, India
Services provided
Digitalcrave is a SEO services firm established in 2021. The team offers Search Engine Optimization and Pay Per Click and is in New Delhi, India.
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$1,000+$50 - $99 / hr2 - 9
Services provided
SiteGinkgo is a SEO company. The Nashville, Tennessee-based company was launched in 2015. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Torrance, CA
Services provided
WeLaunch Marketing is an Email Marketing company. Their team is in Torrance, California and specializes in Email Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Small SEO agency Online Futures LLC, is located in Honolulu, Hawaii. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9
Services provided
SEO services firm asksocialvarun is located in Powayan, India and Powayan, India. They focus on Search Engine Optimization and Pay Per Click and were launched in 2022.
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$1,000+$25 - $49 / hr2 - 9Warszawa, Poland
Services provided
Hypelab Agency specializes in no-code and low-code technology, with notable expertise in the Bubble.io platform. The reviews highlight their ability to implement complex functionalities such as push notifications and payment modules, enhancing app monetization and user engagement. Clients commend their extensive knowledge, supportive guidance, and effective project management, noting excellent communication even across time zones.
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$1,000+$50 - $99 / hr2 - 9
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LitBiz Media is a social media marketing firm. The Terre Haute, Indiana-based firm was launched in 2022. Their services include Social Media Marketing and Pay Per Click.
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$1,000+< $25 / hr2 - 9Kobuleti, Georgia
Services provided
Apostrophe offers SEO optimization and PPC campaign management services, specializing in niche analysis and strategy development. Reviews highlight significant improvements in organic rankings and customer applications, with a particular emphasis on their strong client-focused approach and effective execution in paid search campaigns.
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$1,000+$50 - $99 / hr2 - 9
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Magic Designs - Web Design & SEO Agency, a social media marketing agency, was established in 2015. The small team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Naperville, IL
Services provided
SEO Marketing by Brandon Craighead is a SEO services firm. They were founded in 2018, and their services include Search Engine Optimization and Pay Per Click.
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$25,000+$200 - $300 / hr2 - 9Bengaluru, India
Services provided
BlueSegments is a Digital Strategy company. The team is located in Bengaluru, India, and their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Revive Digital is a Direct Marketing company launched in 2023. The small team focuses on Direct Marketing and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Launched in 2020, Skyex Media is a small social media marketing company. Their team provides Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9
Services provided
OnDem is a PPC company. The Sheridan, Wyoming-based company offers Pay Per Click and Business Consulting.
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UndisclosedUndisclosed2 - 9
Services provided
Arikserv Digital Solutions is a social media marketing agency. The firm is in Dublin, Ireland. Their team focuses on Social Media Marketing and Pay Per Click.
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Undisclosed< $25 / hr2 - 9New Delhi, India
Services provided
DigiKites Marketing, a social media marketing company, was established in 2023. The agency provides Social Media Marketing and Pay Per Click.
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$1,000+Undisclosed2 - 9
Services provided
SB Media Empire is an Advertising company based in Durban, South Africa. The team provides Advertising and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9
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Marketing Strategy company A Digital Touch Marketing is located in Melbourne, Australia. They specialize in Marketing Strategy and Media Planning & Buying.
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Undisclosed< $25 / hr2 - 9
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LeadsFive Solution is a social media marketing company. Their small team of employees is headquartered in Rajkot, India. Their team provides Social Media Marketing and Email Marketing.
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$1,000+Undisclosed2 - 9București, Romania
Services provided
Uvoice is a social media marketing agency. Established in 2021, the agency is located in București, Romania. Their team provides Social Media Marketing and Pay Per Click.
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$5,000+$200 - $300 / hr2 - 9Cary, NC
Services provided
Launched in 2020, Sustainable Demand is a social media marketing firm. The team focuses on Social Media Marketing and Conversion Optimization.
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$1,000+$50 - $99 / hr2 - 9
Services provided
AVO Engineering is a Digital Strategy company. They are headquartered in Dallas, Texas. Their team focuses on Digital Strategy and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9Uxbridge, England
Services provided
Fux Marketing, an Email Marketing company, was founded in 2022. The company provides Email Marketing and Search Engine Optimization, and is small.
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$5,000+$150 - $199 / hr2 - 9
Services provided
Flush.™ is a SEO company located in Santa Monica, California. Their services include Search Engine Optimization and Pay Per Click.
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Undisclosed$25 - $49 / hr2 - 9Gurugram, India
Services provided
Last Peg Digital Marketing Agency, a social media marketing company, was established in 2023. The small team focuses on Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Shreveport, LA
Services provided
Savage Creative Solutions is a SEO agency. Launched in 2015, the firm provides Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9London, England
Services provided
The White Rabbit Digital is a branding agency headquartered in London, England. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
Pressure Washing SEO, a Conversion Optimization company, was founded in 2023. The firm offers Conversion Optimization and Search Engine Optimization, and is small.
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UndisclosedUndisclosed2 - 9
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JPC LeadGen is a PR agency launched in 2023. The company provides Public Relations and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9
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Wasatch SEO is a small Sandy, Utah-based social media marketing agency. Their services include Social Media Marketing and Search Engine Optimization.
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$100,000+$200 - $300 / hr2 - 9
Services provided
Content Marketing company Skyfire Avenue is located in Stockholm, Sweden. The team offers Content Marketing and Conversion Optimization.
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$5,000+$50 - $99 / hr2 - 9Winterswijk, Netherlands
Services provided
Ovidius Marketing BV is a SEO company. They were founded in 2021 and focus on Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Liip Digital is a web design company. The team specializes in Web Design and Pay Per Click, and the firm is headquartered in Oslo, Norway.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.