Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed2 - 9
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Passionet Agency, a social media marketing company, was founded in 2022. The team provides Social Media Marketing and Conversion Optimization.
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$1,000+$150 - $199 / hr2 - 9Doncaster, Australia
Services provided
Sash Digital Agency is a SEO services firm. Located in Doncaster, Australia, the team provides Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$25 - $49 / hr2 - 9Vilnius, Lithuania
Services provided
6 Loops is a small Marketing Strategy company headquartered in Vilnius, Lithuania. Their services include Marketing Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Kalispell, MT
Services provided
The Sunset Ridge Group, a Digital Strategy company, is based in Kalispell, Montana. The team provides Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Bradenton, FL
Services provided
Founded in 2022, TruReach Marketing, LLC is a social media marketing agency. The small team offers Social Media Marketing and Email Marketing.
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$250,000+$150 - $199 / hr2 - 9Chicago, IL
Services provided
MF Digital Marketing, Inc. Is an Advertising company. They were launched in 2013, and their services include Advertising and Market Research.
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Undisclosed$100 - $149 / hr2 - 9
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Established in 2022, SELLERPro is a Digital Strategy company. The team provides Digital Strategy and Conversion Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+Undisclosed2 - 9
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PagePushers is a SEO company. They are located in Clayton, North Carolina and have small team of experts. Their services include Search Engine Optimization and Pay Per Click.
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Undisclosed$25 - $49 / hr2 - 9
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UAE Marketing Hub (UMH) is a social media marketing agency. Located in Dubai, United Arab Emirates and Lahore, Pakistan, the team focuses on Social Media Marketing and Conversion Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+< $25 / hr2 - 9Mumbai, India
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Adsmagnify.com is an Ecommerce Marketing company founded in 2023. The company provides Ecommerce Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
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Newport SEO Services is a SEO agency. Their team is based in Newport, Wales and offers Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9
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Meridian Pursuit is a small social media marketing agency located in Cross City, Florida. The team focuses on Social Media Marketing and Content Marketing.
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Undisclosed< $25 / hr2 - 9
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Founded in 2021, LeaGron Digital Agency is a small Faridabad, India-based social media marketing company. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9
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Pivot Creative Media is a LaSalle, Canada-based SEO company. They offer Search Engine Optimization and Web Development.
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$1,000+$100 - $149 / hr2 - 9
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Established in 2022, Mirakii Consulting is a small web development company. Their services include Web Development and Pay Per Click.
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UndisclosedUndisclosed2 - 9Harrisonburg, VA
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GFW Digital Media Services is a small SEO company. Established in 2018, the team provides Search Engine Optimization and Web Design.
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Undisclosed$100 - $149 / hr2 - 9Swansea, MA
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South Coast Inbound is a SEO agency located in Swansea, Massachusetts and. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Rotterdam, Netherlands
Services provided
See all 1 projectsWealth Lead Generation provides lead generation services, specializing in guiding prospects through the sales funnel using tools like Facebook Ads Manager, Google Ads, and Google Analytics. Overall feedback highlights their effective communication, expertise, and responsiveness, with clients praising their ability to exceed expectations and maintain a seamless workflow.
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UndisclosedUndisclosed10 - 49Vancouver, Canada
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Mantra Digital Marketing agency is a small Vancouver, Canada-based Conversion Optimization company. The team provides Conversion Optimization and Digital Strategy.
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$1,000+$50 - $99 / hr10 - 49Mumbai, India
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Founded in 2018, Digital Dynamoz is a small web design agency. Their team provides Web Design and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9Valencia, Spain
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Founded in 2016, AgenciaSEO.eu | HRL Marketing y Comunicación, S.L. Is a small SEO company. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Virginia Beach, VA
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Customer Magnetism, a social media marketing agency, was founded in 2000. The team offers Social Media Marketing and Search Engine Optimization.
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$1,000+Undisclosed2 - 9Wokingham, England
Services provided
Social media marketing agency MarrDigital was established in 2017. The team offers Social Media Marketing and Search Engine Optimization and is based in Wokingham, England.
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$1,000+$25 - $49 / hr2 - 9Stellenbosch, South Africa
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19 Digital is a small Stellenbosch, South Africa-based SEO services firm. The team provides Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hrFreelancerBengaluru, India
Services provided
Go Digital with Saya is a Digital Strategy company. They focus on Digital Strategy and Search Engine Optimization and were founded in 2021.
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$1,000+Undisclosed50 - 249New Delhi, India
Services provided
Creative Inc is a social media marketing firm. Established in 1996, the company offers Social Media Marketing and Branding.
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$1,000+< $25 / hr2 - 9Torrent, Spain
Services provided
SEO7 · WEB STUDIO is a SEO agency established in 2022. Their team focuses on Search Engine Optimization and Web Development.
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Undisclosed$150 - $199 / hr10 - 49Greensboro, NC
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SEO agency Get YOU Found Digital Marketing was founded in 2008. The agency provides Search Engine Optimization and Web Design, and is small.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
Services provided
Digital Marketers India is a SEO company. They were launched in 2018 and specialize in Search Engine Optimization and Content Marketing.
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Undisclosed$100 - $149 / hr10 - 49Newcastle upon Tyne, England
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Mira marketing, a PPC company, was launched in 2018. Located in Newcastle upon Tyne, England, the team focuses on Pay Per Click and Social Media Marketing.
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$10,000+$150 - $199 / hr2 - 9Solan, India
Services provided
Mount Woods Studio Pvt. Ltd is a branding firm in Solan, India. The team specializes in Branding and Graphic Design.
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$1,000+$50 - $99 / hr2 - 9
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The Key SEO Portugal is a SEO services firm. They are headquartered in Lisboa, Portugal and have small team of experts. Their services include Search Engine Optimization and Content Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
VDS Shine - Digital Marketing Agency, a SEO agency, was founded in 2022. The agency specializes in Search Engine Optimization and Web Design, and is small.
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$1,000+$50 - $99 / hr2 - 9Mississauga, Canada
Services provided
Web Design Mate Inc. Is a Mississauga, Canada-based Advertising company. They focus on Advertising and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9
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Adonis Digital is a small web development firm. They provide Web Development and Web Design and were launched in 2015.
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$1,000+$50 - $99 / hr2 - 9Sandefjord, Norway
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Fjordweb Solutions AS is a web design agency. The team is located in Sandefjord, Norway, and their services include Web Design and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49
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Interstellar Digital, a PPC company, is located in Chicago, Illinois and Rolling Meadows, Illinois. They focus on Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Hirosaki, Japan
Services provided
The Digital X is a SEO services firm. Founded in 2020, the company is in Hirosaki, Japan. Their services include Search Engine Optimization and Ecommerce Marketing.
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Undisclosed$50 - $99 / hr10 - 49San Antonio, TX
Services provided
NexLaunch is a Digital Strategy company. They are headquartered in San Antonio, Texas and have small team. They focus on Digital Strategy and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Dotio Labs is a social media marketing company. The Indianapolis, Indiana-based agency focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Sandy Springs, GA
Services provided
Headquartered in Sandy Springs, Georgia, American Design Agency LLC is a social media marketing agency. Their services include Social Media Marketing and Mobile & App Marketing.
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$1,000+$25 - $49 / hr10 - 49Chennai, India
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See all 1 projectsPIQUED DIGI MEDIA offers comprehensive branding, marketing, and lead generation services. Feedback highlights their creativity, proactive communication, and effective handling of social media interactions, resulting in increased sales and customer engagement for clients. Clients appreciate the team's promptness, punctuality, and personalized attention, despite being a small team.
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$5,000+$25 - $49 / hr10 - 49
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See all 1 projectsPIXEL SEO Company -BEST SEO Consultant To rank #1 - Local SEO Agency - Google My Business SEO offers expert SEO services, focusing on optimizing websites for improved local keyword rankings. Client feedback highlights their technical expertise, effective project management, and the impressive quality of backlinks. Overall, clients experienced significant improvements in search engine rankings, praising the company's results-driven approach.
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UndisclosedUndisclosed10 - 49
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Located in Toronto, Canada, Zop Media is a small e-commerce development company. The team provides E-Commerce Development and Web Design.
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Undisclosed< $25 / hr10 - 49Noida, India
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JMD Web Solutions Pvt. Ltd. Is a Noida, India-based web design agency. Launched in 2011, the team offers Web Design and E-Commerce Development.
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$5,000+$100 - $149 / hr10 - 49Portland, OR
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XPND Interactive is an Advertising company. They are headquartered in Portland, Oregon, and their services include Advertising and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Denver, CO
Services provided
Founded in 2003, InteractiveWest, a small SEO agency, is headquartered in Denver, Colorado and Grand Junction, Colorado. Their team offers Search Engine Optimization and Web Development.
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$1,000+$100 - $149 / hr10 - 49Horsham, England
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Chillibyte is a SEO company. In Horsham, England, their team provides Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed10 - 49Davao City, Philippines
Services provided
Branding firm Marketing Media Cloud provides Branding and Email Marketing. They are in Davao City, Philippines.
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$5,000+$100 - $149 / hr10 - 49London, England
Services provided
SalesGenomics, a social media marketing agency, is based in London, England. Their services include Social Media Marketing and Conversion Optimization.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.