Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$25 - $49 / hrFreelancerViluppuram, India
Services provided
Wild Ads is a SEO services firm. Located in Viluppuram, India, their small team focuses on Search Engine Optimization and Pay Per Click. The firm was established in 2020.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Dinesh Kumar VM is a small Content Marketing company based in London , England. The team offers Content Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+< $25 / hrFreelancerIndore, India
Services provided
Freelance Digital Marketers is an Indore, India-based Other Digital Marketing company. Established in 2019, the team focuses on Other Digital Marketing and Pay Per Click.
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$1,000+$100 - $149 / hrFreelancerRuthvoes, England
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Amanda White Digital is a SEO company. Located in Ruthvoes, England, their small team focuses on Search Engine Optimization and Pay Per Click. The agency was founded in 2019.
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$1,000+$25 - $49 / hrFreelancerA Coruña, Spain
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Web design company Juan Pardo Web Designer was founded in 2014. The firm provides Web Design and Pay Per Click, and is small.
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$1,000+$50 - $99 / hrFreelancerMaldon, England
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Scott Pearson Design is a social media marketing firm located in Maldon, England. They specialize in Social Media Marketing and Search Engine Optimization and were established in 2017.
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$1,000+$25 - $49 / hr2 - 9Dubai, United Arab Emirates
Services provided
Email Marketing company Slicky Media was established in 2023. The agency offers Email Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosedFreelancerChampa, India
Services provided
DS Marketing, a Digital Strategy company, was established in 2021. They offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Vadodara, India
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AdTrix Digital is a social media marketing agency headquartered in Vadodara, India and Vadodara, India. Launched in 2017, the team focuses on Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$50 - $99 / hr2 - 9Fort Lauderdale, FL
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Established in 2018, Flux is a web design company. Their services include Web Design and Graphic Design.
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$1,000+< $25 / hr50 - 249
Services provided
See all 1 projectsSparkleap Techsol specializes in email marketing and content marketing services, delivering personalized campaigns, strategic planning, and SEO-optimized content. Reviews highlight their professionalism, expertise, and dedication to understanding client needs, although some suggest improved clarity in project timelines would enhance their service. Overall, clients report strong satisfaction with Sparkleap Techsol's contributions to achieving their marketing goals.
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$25,000+$200 - $300 / hr50 - 249New York, NY
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Web design company Ironpaper is headquartered in New York, New York and Charlotte, North Carolina. The team offers Web Design and UX/UI Design.
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$1,000+< $25 / hr50 - 249Bloemfontein, South Africa
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Instant SEO is a Bloemfontein, South Africa-based SEO services firm. The team offers Search Engine Optimization and Web Design.
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$1,000+$50 - $99 / hrFreelancerAthina, Greece
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In Athina, Greece, Georgios Kontos is a small Other Digital Marketing company. Their services include Other Digital Marketing and Pay Per Click.
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$1,000+$25 - $49 / hrFreelancerSderot, Israel
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Avi-Web is an Advertising company. They are located in Sderot, Israel. Their team provides Advertising and Pay Per Click.
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UndisclosedUndisclosed50 - 249Hamburg, Germany
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Based in Hamburg, Germany, werbseo is a web development company. They provide Web Development and Digital Strategy and were founded in 2015.
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$1,000+$25 - $49 / hr50 - 249Dubai, United Arab Emirates
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Social media marketing company MIGHTY WARNERS TECHNOLOGY LLC focuses on Social Media Marketing and Content Marketing. They are located in Dubai, United Arab Emirates.
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$5,000+$50 - $99 / hr50 - 249Noida, India
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Founded in 2017, Buffalo Soldiers is a midsize Advertising company. Their team specializes in Advertising and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249
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Metaverse of Things, a Blockchain Marketing company, is located in New York, New York. The team specializes in Blockchain Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hrFreelancer
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Launched in 2023, SEO Graduate is a social media marketing agency. Their team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249
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Rank Orbit LLC |Digital marketing services is a SEO company launched in 2015. The team provides Search Engine Optimization and Content Marketing.
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$1,000+$100 - $149 / hrFreelancerColorado Springs, CO
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Established in 2008, Clotaire Damy is a small SEO agency. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Newtown, Australia
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Established in 1991, Emedia Creative Pty Ltd is a Digital Strategy company. Based in Newtown, Australia, the team focuses on Digital Strategy and Branding.
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UndisclosedUndisclosed10 - 49Lubbock, TX
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GriffinWink Advertising, a SEO agency, is headquartered in Lubbock, Texas and Amarillo, Texas. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9
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Miller Media Management is a social media marketing agency. They provide Social Media Marketing and Email Marketing and were launched in 2013. The agency is in Kihei, Hawaii.
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$1,000+$100 - $149 / hr2 - 9Amman, Jordan
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Zita Marketing is a branding agency. Launched in 2011, the firm specializes in Branding and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9Bruxelles, Belgium
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In Bruxelles, Belgium, Upper Side is a branding agency. They offer Branding and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Ahmedabad, India
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Tech & Train is a Content Marketing company. Launched in 2019, the team offers Content Marketing and Digital Strategy.
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$1,000+< $25 / hr2 - 9Lahore, Pakistan
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Digital Mashup, a Conversion Optimization company, was launched in 2013. The team specializes in Conversion Optimization and E-Commerce Development and is based in Lahore, Pakistan.
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$5,000+$150 - $199 / hr2 - 9Bethpage, NY
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Curious Panda, a small web design company, is located in Bethpage, New York. Their services include Web Design and Web Development.
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$1,000+< $25 / hr2 - 9Dehradun, India
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Planwey is a Dehradun, India-based social media marketing agency. Their services include Social Media Marketing and Other Digital Marketing.
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$1,000+< $25 / hr2 - 9Jaipur, India
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Techonica India is a Mobile & App Marketing company. They focus on Mobile & App Marketing and E-Commerce Development and were established in 2018. The company is in Jaipur, India.
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$1,000+$50 - $99 / hr2 - 9West Jordan, UT
Services provided
New Life Marketing Group is a SEO agency. Their team is based in West Jordan, Utah and focuses on Search Engine Optimization and UX/UI Design.
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$1,000+< $25 / hr2 - 9Tucson, AZ
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IntegrityTek is a web design company founded in 2016. The small team offers Web Design and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Karachi, Pakistan
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Mount Pixels is a social media marketing firm. They are based in Karachi, Pakistan, and their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr2 - 9Amravati, India
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Digital Bro, a Logo company, specialize in Logo and Branding. They were founded in 2019.
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$5,000+$25 - $49 / hr2 - 9Mumbai, India
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CretMark Business Solutions is a SEO agency launched in 2020. The team focuses on Search Engine Optimization and Web Design.
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$5,000+$50 - $99 / hr2 - 9Stockton on Tees, England
Services provided
Stack Digital Limited is a versatile agency specializing in SEO and web development services. Across reviews, 100% of clients praise their effective communication and timely delivery. They are commended for their strategic approach to SEO, with 66% noting significant improvements in rankings. Clients value their ability to align with company values and provide tailored solutions, leading to measurable success in eCommerce and service-oriented industries.
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$1,000+$25 - $49 / hr50 - 249
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Websites Bazaar, a branding firm, was launched in 2007. The team offers Branding and Social Media Marketing and is located in Indore, India and Indore, India.
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$1,000+$25 - $49 / hr2 - 9Rawalpindi, Pakistan
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Marketing.net.pk │ Marketing Company in Pakistan is a Digital Strategy company. Their team is based in Rawalpindi, Pakistan and provides Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Barranquilla, Colombia
Services provided
Impactos Digitales - Agencia De Marketin Digital is a small web design company launched in 2015. Their services include Web Design and Branding.
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UndisclosedUndisclosed50 - 249Pune, India
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Enayble is a midsize website development firm headquartered in Pune, India. Their services include Web Development and Advertising.
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$5,000+$50 - $99 / hr50 - 249Bengaluru, India
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Weblogicks is a SEO agency based in Bengaluru, India. They focus on Search Engine Optimization and Web Design and were established in 2005.
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$1,000+$100 - $149 / hrFreelancerVaughan, Canada
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Established in 2015, Code Maximus is an e-commerce development firm. The firm provides E-Commerce Development and Mobile App Development.
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$1,000+$25 - $49 / hr50 - 249Madurai, India
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SHARESOFT TECHNOLOGY is a software development company. Established in 2014, the team specializes in Custom Software Development and UX/UI Design.
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$5,000+$50 - $99 / hr10 - 49Manchester, England
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Peachr is a Manchester, England-based website development company. The team provides Web Development and Mobile App Development.
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$1,000+$25 - $49 / hr2 - 9
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Clicksbridge Marketing Agency specializes in digital media buying and product branding, offering services such as PPC and Google Ads to boost customer engagement and retention. Client feedback highlights their good value-for-cost, transparent project management, and collaborative approach, though some suggest more aggressive scaling.
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UndisclosedUndisclosed10 - 49Lahore, Pakistan
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Million Web Services is a Lahore, Pakistan-based cloud consulting & SI company. The team provides cloud consulting & SI and Branding.
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$5,000+$150 - $199 / hr50 - 249London, England
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Hallam is a midsize Digital Strategy company based in London, England and Nottingham, England. The team focuses on Digital Strategy and Web Design.
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$1,000+$25 - $49 / hrFreelancer
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Digital Media Man is an Advertising company. In Nagpur, India, the firm offers Advertising and Pay Per Click.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
33.8/40.019.2/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.