Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed2 - 9
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In Lucknow, India and Lucknow, India, Ark Saiv LLP is a web design company. Their services include Web Design and Graphic Design.
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UndisclosedUndisclosed2 - 9
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It Becomes Fluid is a Conversion Optimization company located in Norwich, England. Established in 2006, the team provides Conversion Optimization and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$100 - $149 / hr2 - 9Alstonville, Australia
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WEB Dynamic is a SEO company. Based in Alstonville, Australia and Byron Bay, Australia, their team offers Search Engine Optimization and Pay Per Click.
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Undisclosed$50 - $99 / hr2 - 9
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Primedia, a branding agency, offer Branding and Marketing Strategy. They were established in 2019.
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$5,000+Undisclosed2 - 9Mells, England
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Founded in 2021, Transform Digital is a small branding company located in Mells, England. Their team focuses on Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9New Delhi, India
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Established in 2015, Tricky Mind Solution is a website development firm. The team offers Web Development and Mobile App Development and is located in New Delhi, India and Delhi, India.
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$1,000+$150 - $199 / hr2 - 9Harrington Park, Australia
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BSharp tech is a SEO agency. Their team is headquartered in Harrington Park, Australia. The firm offers Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+$200 - $300 / hr2 - 9
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Based in Ras Al Khaimah, United Arab Emirates, The Orange Club Digital Agency is an AI Agents company. They provide AI Agents and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Hồ Chí Minh, Vietnam
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KingNCT is a Hồ Chí Minh, Vietnam-based SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$100 - $149 / hr2 - 9Houston, TX
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Headquartered in Houston, Texas, Symphony Advertising is a Marketing Strategy company. Founded in 2020, the team provides Marketing Strategy and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Poulton-le-Fylde, England
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Founded in 2006, Digital Transformation Consultancy is a web design agency. The firm provides Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hr50 - 249Mumbai, India
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In Mumbai, India, marketing couch is a midsize SEO agency. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
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Asheville NC Web Design specializes in building responsive websites, custom classifieds platforms, and improving SEO for businesses. The company's reviews highlight their exceptional customer service, timely project delivery, and alignment with client values, resulting in high client satisfaction and successful online visibility. Clients appreciate their competitive pricing and efficient project management.
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$1,000+< $25 / hr2 - 9
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Digitalize Ethiopia is a SEO company. They are located in Addis ababa, Ethiopia. Their team offers Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Agege, Nigeria
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Ecommerce By Saint is a social media marketing agency headquartered in Agege, Nigeria. Their services include Social Media Marketing and Web Design.
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$1,000+$25 - $49 / hr2 - 9
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Founded in 2009, Crawler Agency is a SEO company. The firm specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Solon, OH
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Leads Bringer, a Digital Strategy company, was established in 2020. The agency specializes in Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9New Delhi, India
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Perfect SEO Solutions is a SEO services firm. Their small team of employees is located in New Delhi, India. Their team specializes in Search Engine Optimization and Advertising.
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$5,000+$25 - $49 / hr2 - 9Kota Kinabalu, Malaysia
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Bingo Digital Marketing PLT is a web design agency. They are headquartered in Kota Kinabalu, Malaysia, and their services include Web Design and Web Development.
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Undisclosed< $25 / hr50 - 249
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M J Digital Marketing Agency is a Rahim Yar Khan, Pakistan-based Advertising company. Their services include Advertising and Email Marketing.
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$1,000+$25 - $49 / hrFreelancerDelhi, India
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Mani Kumar is a SEO agency. Headquartered in Delhi, India, the team offers Search Engine Optimization and Digital Strategy.
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$5,000+$25 - $49 / hr50 - 249Dubai, United Arab Emirates
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Strategic Infinity is an Advertising company. Launched in 2000, the team offers Advertising and Branding. The company is located in Dubai, United Arab Emirates.
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$1,000+$25 - $49 / hr50 - 249Noida, India
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Godigihub, a SEO company, specializes in Search Engine Optimization and Web Development. The firm is headquartered in Noida, India.
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$5,000+Undisclosed50 - 249Bengaluru, India
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Innogenx is a Digital Strategy company. The Bengaluru, India-based agency was launched in 2006. Their team provides Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
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See all 1 projectsTechnohands Solution offers services in brand building and lead generation, with a particular focus on Pay Per Click and related digital marketing strategies. Clients have praised their effective business strategies and timely project delivery, highlighting their knowledgeable team and cost-effective solutions in the areas of PPC and Paid Search.
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$5,000+$25 - $49 / hr10 - 49
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Sane India is an Email Marketing company. The team specializes in Email Marketing and Search Engine Optimization, and the agency is located in Noida, India.
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$1,000+$25 - $49 / hr10 - 49
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Web-Links Optimize, a SEO company, is in Wheelers Hill, Australia. Founded in 2020, the team specializes in Search Engine Optimization and Social Media Marketing.
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Undisclosed< $25 / hr10 - 49
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O2 Media Group, a social media marketing agency, is in New York, New York and Toronto, Canada. They specialize in Social Media Marketing and Email Marketing and were launched in 2019.
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$5,000+$150 - $199 / hr10 - 49Dubai, United Arab Emirates
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Belvedere Marketing and PR, a branding firm, focus on Branding and Public Relations. They were founded in 2024.
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$1,000+< $25 / hr2 - 9
Services provided
Mindtek Solution is a small website development company. They focus on Web Development and Digital Strategy and were launched in 2015.
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$1,000+$50 - $99 / hr2 - 9Lagos, Nigeria
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In Lagos, Nigeria and Lekki, Nigeria, BrainPath Consults is a small branding company. Their services include Branding and Digital Strategy.
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$1,000+Undisclosed50 - 249
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Factur is a Content Marketing company. Headquartered in Indianapolis, Indiana and Plano, Texas, the team focuses on Content Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Noida, India
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In Noida, India and Clearwater, Florida, Sapdra Pvt. Ltd. Is an Other Digital Marketing company. Established in 2011, the team focuses on Other Digital Marketing and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49Singapore, Singapore
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Launched in 2011, Invisible Artists is a small Singapore, Singapore-based video production agency. Their team focuses on Video Production and Advertising.
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$1,000+< $25 / hr10 - 49Noida, India
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Nish Itniorwings Pvt Ltd is an Advertising company. Founded in 2017, the agency is based in Noida, India. Their team focuses on Advertising and Custom Software Development.
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UndisclosedUndisclosed10 - 49West Des Moines, IA
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Digital Strategy company Iowa Digital Newsboards was established in 2016. The team provides Digital Strategy and Search Engine Optimization and is located in West Des Moines, Iowa.
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$1,000+< $25 / hr10 - 49Kolkata, India
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SEO services firm SK Web World was founded in 2012. The team provides Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Ainulhaq Digital Marketing , a SEO agency, is headquartered in Dubai, Pakistan. They focus on Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Secunderabad, India
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Launched in 2018, ZYPE digital - Best Digital Marketing Agency in Hyderabad, India is a Content Marketing company. Their team specializes in Content Marketing and Conversion Optimization.
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$1,000+Undisclosed10 - 49São Paulo, Brazil
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Established in 2012, AGX is a small Lisboa, Portugal-based user experience design company. Their services include UX/UI Design and E-Commerce Development.
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$1,000+< $25 / hr10 - 49Bengaluru, India
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Amaze Inc is a SEO agency. They were established in 2015, and their services include Search Engine Optimization and Mobile App Development.
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$10,000+$150 - $199 / hr10 - 49București, Romania
Services provided
In Anaheim, California and București, Romania, Hartmann Industries is a social media marketing company. They offer Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49New York, NY
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Prograsys is a Digital Strategy company based in New York, New York and Bengaluru, India. They offer Digital Strategy and E-Commerce Development and were launched in 2007.
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$1,000+$50 - $99 / hr10 - 49Amersham, England
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EXplosion digital is a small Digital Strategy company. They offer Digital Strategy and Custom Software Development and were founded in 2012.
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$1,000+< $25 / hr10 - 49PO, India
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AronTech IT Solutions Pvt Ltd is a SEO services firm established in 2020. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Ilford, England
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Dixi Xperts is a social media marketing agency. They are based in Ilford, England, and their services include Social Media Marketing and Web Design.
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Undisclosed$25 - $49 / hr10 - 49Dhaka, Bangladesh
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See all 1 projectsEsparta Integrity Solution specializes in digital marketing and SEO, with additional expertise in developing multivendor e-commerce platforms. The overall feedback from clients highlights the company's strong team, creativity, and good communication skills. Clients report satisfaction with their timely delivery and supportive nature, noting the company offers good value for the cost.
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Undisclosed$100 - $149 / hr10 - 49Winooski, VT
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New Breed Marketing is a social media marketing agency. Their small team is in Winooski, Vermont and specializes in Social Media Marketing and Content Marketing. The company was launched in 2002.
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Undisclosed$150 - $199 / hr10 - 49Seattle, WA
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Located in Vancouver, Canada and Seattle, Washington, Loganix is a SEO agency. Their services include Search Engine Optimization and Content Marketing.
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$1,000+$50 - $99 / hr10 - 49New Delhi, India
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Web Infomatrix Private Limited, a SEO company, was founded in 2009. The team provides Search Engine Optimization and Digital Strategy and is located in New Delhi, India.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
33.8/40.019.2/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.6/40.017.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.