Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed10 - 49Quito, Ecuador
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Cometa Agencia Creativa is an Advertising company. The agency is located in Quito, Ecuador. Their team specializes in Advertising and UX/UI Design.
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$5,000+$25 - $49 / hr10 - 49Portland, OR
Services provided
PPC agency Sochtek India is in Mohali, India and Portland, Oregon. They provide Pay Per Click and Search Engine Optimization and were founded in 2005.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed10 - 49Amphoe Mueang Chiang Mai, Thailand
Services provided
Digital Search Group Limited is a PPC company launched in 2010. Their team specializes in Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
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Page Potato is a small 's-Hertogenbosch, Netherlands-based Email Marketing company. The team focuses on Email Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Kolkata, India
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Ibuildsite is an e-commerce development company. They focus on E-Commerce Development and Pay Per Click and were launched in 2004.
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UndisclosedUndisclosed10 - 49Bengaluru, India
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Siddhrans Technology, a PPC agency, was established in 2016. The agency provides Pay Per Click and Search Engine Optimization, and is small.
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UndisclosedUndisclosed10 - 49Navi Mumbai, India
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Founded in 2014, SEO Specialist is a PPC agency. The small team offers Pay Per Click and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosed10 - 49Co. Antrim, Northern Ireland
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Proseo UK is an Other Digital Marketing company. Based in Co. Antrim, Northern Ireland, the team specializes in Other Digital Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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Email Marketing company Sound Strategies was founded in 1996. The small team provides Email Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosed10 - 49Hong Kong, Hong Kong
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Established in 2014, Initsoc Limited | Hong Kong and China Digital Marketing Agency is a small Digital Strategy company. Their team focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Jaipur, India
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Stagoenix is a small PR firm. They provide Public Relations and Search Engine Optimization and were founded in 2019.
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UndisclosedUndisclosed10 - 49Swanton, VT
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Noel Solutions LLC is a Swanton, Vermont-based social media marketing company. They provide Social Media Marketing and Mobile & App Marketing.
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UndisclosedUndisclosed10 - 49Pontedera, Italy
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HT&T Consulting is a pay per click company founded in 2000. The team offers Pay Per Click and Search Engine Optimization and is in Pontedera, Italy.
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UndisclosedUndisclosed10 - 49Southport, Australia
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Launched in 2009, Get More Traffic is a social media marketing agency. The company offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Orlando, FL
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Ecommerce Marketing company Digital Starship is based in Orlando, Florida and Chicago, Illinois. The team specializes in Ecommerce Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Lincoln, England
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EComOne is a SEO company. The firm is headquartered in Lincoln, England. Their team offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Beograd, Serbia
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Advertising company Smart Web Serbia is headquartered in Beograd, Serbia. Their services include Advertising and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Amsterdam, Netherlands
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Established in 2013, The Next Ad is an Advertising company. The team offers Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Kolbotn, Norway
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Mediebyrået Enklere Valg AS, an Advertising company, was launched in 2005. The company specializes in Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Malmö, Sweden
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Topvisible is a SEO agency launched in 2011. The agency provides Search Engine Optimization and Pay Per Click, and is small.
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UndisclosedUndisclosed10 - 49Ewing Township, NJ
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Founded in 2009, InterSearchMedia is a small Advertising company. Their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Altrincham, England
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Media Maze Ltd is an Advertising company. Their team is headquartered in Altrincham, England. The firm offers Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49Salamanca, Spain
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IsAura Media - Digital Marketing is a small SEO agency. Launched in 2020, the team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Mississauga, Canada
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Waves Marketing Agency, a Content Marketing company, provides Content Marketing and Email Marketing. The agency is based in Mississauga, Canada.
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UndisclosedUndisclosed10 - 49København, Denmark
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Buzzanova is a social media marketing agency established in 2009. The team focuses on Social Media Marketing and Content Marketing and is headquartered in København, Denmark.
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UndisclosedUndisclosed10 - 49New York, NY
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Small social media marketing agency Adzurite, is located in New York, New York and Mumbai, India. The team specializes in Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Bydgoszcz, Poland
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KolaboIT is a social media marketing firm. Founded in 2019, their team offers Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Orland Park, IL
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Social media marketing firm Event Hawk is located in Orland Park, Illinois. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Faisalabad, Pakistan
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Located in Faisalabad, Pakistan and Liverpool, England, DGSOL is a social media marketing firm. The team specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Talisay, Philippines
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Social media marketing company WowVisible was founded in 2019. The agency focuses on Social Media Marketing and Search Engine Optimization, and is small.
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UndisclosedUndisclosed10 - 49
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Tech Isle Consulting is a social media marketing firm founded in 2022. The team offers Social Media Marketing and Search Engine Optimization.
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$100,000+$25 - $49 / hr10 - 49
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Founded in 2008, Carrie-ann Sudlow Consultancy Limited is a small SEO company. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Springfield, OH
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Big Fish Local , a social media marketing firm, was launched in 2015. The agency specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Gurugram, India
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Social media marketing company PlayKar Digital was established in 2019. Based in Gurugram, India, the team offers Social Media Marketing and Content Marketing.
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$10,000+$150 - $199 / hr10 - 49Düsseldorf, Germany
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VIERLESS GmbH, a small website development company, is in Düsseldorf, Germany. The team focuses on Web Development and Search Engine Optimization.
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$5,000+$50 - $99 / hr10 - 49Wilmington, DE
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White Luna is a web development firm based in Wilmington, Delaware. Founded in 2019, the team focuses on Web Development and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
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RGDigitals is an islamabad, Pakistan-based social media marketing agency. They specialize in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Lyon, France
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Better&Stronger is a big data company. Their small team is based in Lyon, France. Their services include BI & big data consulting & SI and Social Media Marketing.
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$10,000+$100 - $149 / hr10 - 49Garden City, NY
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The Moonlighters is an Advertising company. Their small team is based in Garden City, New York. Their services include Advertising and Media Planning & Buying.
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$5,000+< $25 / hr10 - 49Bengaluru, India
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Intellispiders Technologies LLP is a website development company. They were launched in 2018, and their services include Web Development and Pay Per Click.
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$1,000+< $25 / hr10 - 49
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Headquartered in indore, India, Namaste Traffic Digital Marketing agency is a small social media marketing company. The team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
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Small Email Marketing company Consoft Limited, is in City of London, England. The team offers Email Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
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Social media marketing firm Blue Panda Labs is in Delhi, India and Mumbai, India. Founded in 2020, the team offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49
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Gators Media LLC is a SEO company. They were established in 2017 and specialize in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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Founded in 2024, Fractional Growth Marketing is a Content Marketing company. The team offers Content Marketing and Search Engine Optimization and is headquartered in Tucson, Arizona.
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UndisclosedUndisclosed10 - 49
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VenziMedia is a small California-based Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Dripping Springs, TX
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Based in Dripping Springs, Texas, Searchlogic is a social media marketing agency. Launched in 2012, the team provides Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49
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Second Team Consulting, a SEO agency, was founded in 2019. They offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Orlando, FL
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Launched in 2018, Lau Marketing is a social media marketing agency. The small team offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Orlando, FL
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Established in 2018, Lau Marketing, a small social media marketing agency, is headquartered in Orlando, Florida. Their services include Social Media Marketing and Content Marketing.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
33.8/40.019.2/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.6/40.017.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.