Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$25 - $49 / hr50 - 249Los Angeles, CA
Services provided
Infowebusa Technologies is a SEO agency in Los Angeles, California and Noida, India. The team provides Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr50 - 249
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Midsize branding firm SCS White-Label Agency, is headquartered in Jeddah, Saudi Arabia. Their services include Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$25 - $49 / hr50 - 249Ahmedabad, India
Services provided
The Pencil Advertising, a social media marketing company, was launched in 2020. The team offers Social Media Marketing and Content Marketing and is based in Ahmedabad, India.
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$1,000+$100 - $149 / hr50 - 249
Services provided
Located in Sahibzada Ajit Singh Nagar, India, bumppd is a branding agency. They offer Branding and Social Media Marketing and were founded in 2017.
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$1,000+$25 - $49 / hr50 - 249Thane, India
Services provided
TVM Info Solutions Pvt Ltd is a midsize social media marketing company located in Thane, India. Their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr50 - 249
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The Website Makers is a social media marketing company established in 2022. The agency specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed50 - 249
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BOL7 Technologies, a Digital Strategy company, is headquartered in Noida, India. They offer Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$10,000+Undisclosed50 - 249
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Globe TechBurg, a social media marketing firm, was established in 2023. The company focuses on Social Media Marketing and Search Engine Optimization, and is midsize.
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Undisclosed$150 - $199 / hr50 - 249West Palm Beach, FL
Services provided
In West Palm Beach, Florida, The AD Leaf Studio West Palm Beach is a social media marketing company. Their services include Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+< $25 / hr50 - 249
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NBP DigiTech is a social media marketing company located in Lucknow, India. The team provides Social Media Marketing and Content Marketing.
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$5,000+Undisclosed50 - 249Austin, TX
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Founded in 2021, Highnote Website Design is a midsize Austin, Texas-based branding agency. Their services include Branding and Social Media Marketing.
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Undisclosed$25 - $49 / hr50 - 249
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I TECH PARK, a social media marketing agency, was founded in 2023. The firm focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249
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Alejosagency is a branding company launched in 2017. Their team focuses on Branding and Social Media Marketing.
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$1,000+< $25 / hr50 - 249
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Social media marketing company Career Infowis IT Solution Pvt Ltd was founded in 2021. The agency specializes in Social Media Marketing and Content Marketing.
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$1,000+$100 - $149 / hr50 - 249
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Scribble Ghostwriting is a social media marketing firm. The team offers Social Media Marketing and Pay Per Click and is headquartered in Los Angeles, California.
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UndisclosedUndisclosed50 - 249
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Established in 2011, Lamark is a media planning and buying company. The firm offers Media Planning & Buying and Digital Strategy, and is midsize.
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$5,000+$50 - $99 / hr50 - 249Dubai, United Arab Emirates
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Spire Digi Solution is a midsize social media marketing company launched in 2023. Their services include Social Media Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Markham, Canada
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Traqe, a social media marketing company, offers Social Media Marketing and Pay Per Click. The firm is located in Markham, Canada and Miami Lakes, Florida.
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UndisclosedUndisclosed50 - 249Chennai, India
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India Floats Technologies is a social media marketing company. They were launched in 2008 and provide Social Media Marketing and Search Engine Optimization.
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$5,000+$50 - $99 / hr50 - 249
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Founded in 2021, TECHWHIZZ CONSULTANCY PRIVATE LIMITED is a social media marketing company. The company focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr50 - 249Plainsboro Township, NJ
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Established in 2019, Damco Digital Inc. Is a social media marketing firm. Their team offers Social Media Marketing and Search Engine Optimization.
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$1,000+$200 - $300 / hr50 - 249New York, NY
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Content Writing Services company Newyork Publishing Labs was established in 2016. The midsize team offers Content Writing Services and Product Marketing.
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$5,000+$25 - $49 / hr50 - 249
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Anagram is a pay per click company based in San José, Costa Rica and Bogotá, Colombia. They offer Pay Per Click and Graphic Design and were launched in 2012.
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$1,000+< $25 / hr50 - 249Austin, TX
Services provided
The Nextwave Consulting, a branding company, was launched in 2022. The agency offers Branding and Social Media Marketing, and is midsize.
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$5,000+$200 - $300 / hr50 - 249Greenville, WI
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Homestead Studio, an Email Marketing company, was founded in 2020. The team focuses on Email Marketing and Conversion Optimization.
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$1,000+$25 - $49 / hr50 - 249
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Based in miami, Florida, Monetize My Media is an Email Marketing company. The team specializes in Email Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr50 - 249Bangkok, Thailand
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Launched in 2022, NerdOptimize is a midsize Digital Strategy company headquartered in Bangkok, Thailand. Their team provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr50 - 249Sarasota, FL
Services provided
Social media marketing firm Clear Nexus specializes in Social Media Marketing and Search Engine Optimization. They are located in Sarasota, Florida.
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UndisclosedUndisclosed50 - 249Los Angeles, CA
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Web 6 Solutions, a social media marketing company, was founded in 2022. The team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Sahibzada Ajit Singh Nagar, India
Services provided
Established in 2025, Entiva Media Labs is a Digital Strategy company. The team specializes in Digital Strategy and Pay Per Click and is located in Sahibzada Ajit Singh Nagar, India.
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UndisclosedUndisclosed50 - 249Aligarh, India
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Cool Cliq Pvt. Ltd, a midsize social media marketing agency, is based in Aligarh, India. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr50 - 249Amsterdam, Netherlands
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Website Design Company, a social media marketing agency, is located in Amsterdam, Netherlands. Founded in 2019, the team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr50 - 249Singapore, Singapore
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Located in Singapore, Singapore and Ho Chi Minh City, Vietnam, GLEADS Private Limited is a midsize Content Marketing company. Their services include Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249London, England
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Email Marketing company Erasures was founded in 2024. Headquartered in London, England, the team focuses on Email Marketing and Pay Per Click.
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$1,000+Undisclosed50 - 249
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Digital Strategy company 511 DIGITAL MARKETING provides Digital Strategy and Social Media Marketing. They are in Chennai, India.
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UndisclosedUndisclosed50 - 249Hanoi, Vietnam
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GDT Agency is an Advertising company. They specialize in Advertising and Media Planning & Buying and were established in 2021. The agency is based in Hanoi, Vietnam.
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$1,000+$100 - $149 / hr50 - 249
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Founded in 2012, trafficdesign is a midsize Köln, Germany-based social media marketing firm. Their services include Social Media Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249
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Optyfly, a branding agency, provide Branding and Conversion Optimization. They were founded in 2025.
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Undisclosed< $25 / hr50 - 249
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IC SEO Agency is a social media marketing company based in Glasgow, Scotland. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249London, England
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Nest Commerce is a midsize social media marketing firm established in 2017. Their services include Social Media Marketing and Pay Per Click.
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Undisclosed$25 - $49 / hr50 - 249
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Seller Seva LLP, an Ecommerce Marketing company, offer Ecommerce Marketing and Search Engine Optimization. They were launched in 2014.
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$5,000+$150 - $199 / hr50 - 249New York, NY
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Established in 2019, datashake is a midsize New York, New York-based PPC agency. Their team provides Pay Per Click and Search Engine Optimization.
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$100,000+$50 - $99 / hr50 - 249
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SEO company Edge Digital was established in 2010. The midsize team offers Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed50 - 249
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Founded in 2024, Straw Holdings is a branding agency. Their services include Branding and Digital Strategy.
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$1,000+$100 - $149 / hrFreelancerEspoo, Finland
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Established in 2026, Jon Dillemuth is a PPC agency. Their team focuses on Pay Per Click and Search Engine Optimization.
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$250,000+Undisclosed50 - 249
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SEO company Young10 Marketing is based in Helena, Montana. They focus on Search Engine Optimization and Web Development and were founded in 2022.
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Undisclosed$200 - $300 / hr50 - 249Potters Bar, England
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Launched in 2020, Bluepear is an Advertising company. The midsize team specializes in Advertising and Conversion Optimization.
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$1,000+$50 - $99 / hrFreelancerLondon, England
Services provided
Pay per click agency Add Media Ltd is based in London, England. Their services include Pay Per Click and Marketing Strategy.
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$1,000+$50 - $99 / hr50 - 249New York, NY
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GliscoLab is a New York, New York-based SEO services firm. Their services include Search Engine Optimization and Social Media Marketing.
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$10,000+$100 - $149 / hr50 - 249Bradenton, FL
Services provided
In Bradenton, Florida, WellWoRx Marketing is a social media marketing firm. Their services include Social Media Marketing and Content Marketing.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
35.8/40.019.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.6/40.019.6/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35.1/40.019.6/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.7/40.019.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.1/40.019.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
33.8/40.019.2/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33.3/40.016.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.2/40.018.4/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34/40.018.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32.6/40.017/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.7/40.017.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.3/40.017.2/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.