Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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UndisclosedUndisclosed50 - 249Sao Paulo, Brazil
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Aunica Interactive Marketing is a Digital Strategy company established in 2004. Located in Sao Paulo, Brazil and Weston, Florida, the team provides Digital Strategy and Web Development.
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UndisclosedUndisclosed50 - 249Irvine, CA
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Transcend Digital is a custom software development firm founded in 2017. The agency focuses on Custom Software Development and Web Development, and is midsize.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed50 - 249Denver, CO
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Headquartered in Denver, Colorado, AdCellerant is a social media marketing firm. The team provides Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Roma, Italy
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Digital Angels is an Advertising company. Their midsize team is in Roma, Italy and Milano, Italy. Their services include Advertising and Branding.
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UndisclosedUndisclosed50 - 249La Crosse, WI
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Mid-West Family La Crosse is a midsize branding company. They focus on Branding and Event Marketing and were founded in 1971.
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UndisclosedUndisclosed50 - 249Bielefeld, Germany
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U+i interact is a branding firm. In Bielefeld, Germany and Münster, Germany, the firm offers Branding and Market Research.
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UndisclosedUndisclosed50 - 249Riyadh, Saudi Arabia
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IRSAA is an Accounting company. Headquartered in Riyadh, Saudi Arabia, the agency specializes in Accounting and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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UndisclosedUndisclosedFreelancerNashua, NH
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Spoteractive Media, LLC is a Nashua, New Hampshire-based Advertising company. Established in 2010, the team specializes in Advertising and Video Production.
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UndisclosedUndisclosed50 - 249
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Worthmore Business, LLC., an Advertising company, was launched in 2020. The firm specializes in Advertising and Marketing Strategy, and is midsize.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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UndisclosedUndisclosedFreelancer
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Fat Squirrel is a web design agency founded in 2016. The team specializes in Web Design and Content Marketing.
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UndisclosedUndisclosedFreelancerGuthrie, OK
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Xeno Marketing is a social media marketing company. In Guthrie, Oklahoma, the agency was founded in 2018. Their team focuses on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancer
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The Ultimate Analyst is a social media marketing agency. The Waterford Township, Michigan-based team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerLucan, Ireland
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Yellow Ruler Marketing is a small Lucan, Ireland-based branding company. The team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Regina, Canada
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Headquartered in Regina, Canada, MS Comp Services is a custom software development company. The team specializes in Custom Software Development and Web Development.
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UndisclosedUndisclosed50 - 249
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Weblatic, a social media marketing agency, was established in 2017. In Hamilton, Canada, the team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Katy, TX
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Noorusoft is a social media marketing company. They are in Katy, Texas, and their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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PJG Marketing, a social media marketing firm, was founded in 2016. They focuses on Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Clovis, CA
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Social media marketing agency Rank Orbit LLC was founded in 2015. The midsize team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerBucurești, Romania
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Hypesmash is a branding agency launched in 2020. The team focuses on Branding and Email Marketing and is based in București, Romania.
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UndisclosedUndisclosedFreelancer
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SEO Equity is a social media marketing firm. Headquartered in Atlanta, Georgia and Tampa, Florida, their team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerBarcelona, Spain
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Webbits.es is a Content Marketing company established in 2008. Their team focuses on Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerNew York, NY
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Perfect Marketing Solution is a social media marketing firm. Located in New York, New York, the agency was launched in 2019. Their team provides Social Media Marketing and Search Engine
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UndisclosedUndisclosed50 - 249Dubai, United Arab Emirates
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SOCIALCTR, a social media marketing firm, focuses on Social Media Marketing and Content Marketing. The agency is in Dubai, United Arab Emirates and Zillmere, Australia.
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UndisclosedUndisclosed50 - 249Lahore, Pakistan
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TECH BPO is a social media marketing company. They are located in Lahore, Pakistan and have midsize team. Their team specializes in Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249
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Web Business Tech is a Digital Strategy company. They focus on Digital Strategy and Social Media Marketing and were founded in 2009. The agency is headquartered in Delhi, India.
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$5,000+$150 - $199 / hr50 - 249Los Angeles, CA
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Yourhouse Marketing LA is a social media marketing agency headquartered in Los Angeles, California and Nashville, Tennessee. Their services include Social Media Marketing and Advertising.
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UndisclosedUndisclosed50 - 249Irving, TX
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Biorev Studios , a midsize social media marketing company, is in Irving, Texas and New Delhi, India. The team specializes in Social Media Marketing and Product Design.
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UndisclosedUndisclosed50 - 249Jabalpur, India
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PageUp Software Services Pvt Ltd, a software development firm, is in Jabalpur, India and Indore, India. They offer Custom Software Development and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Odense, Denmark
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Step The Communication Collective, a social media marketing agency, was launched in 2016. They offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancer
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Social: IRL is an Advertising company. Headquartered in Lawrence, Kansas, their team offers Advertising and Media Planning & Buying.
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UndisclosedUndisclosedFreelancerLas Vegas, NV
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In Las Vegas, Nevada, Impactful Digital Marketing is a social media marketing agency. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Karachi, Pakistan
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AmigozTech is an Email Marketing company established in 2020. The team offers Email Marketing and Branding and is located in Karachi, Pakistan.
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UndisclosedUndisclosedFreelancerNashville, TN
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Jared DeValk is a small Marketing Strategy company. Established in 2023, the team provides Marketing Strategy and Content Marketing.
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UndisclosedUndisclosed50 - 249
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Growth99 is a midsize Marketing Strategy company headquartered in Salt Lake City, Utah. The team offers Marketing Strategy and Digital Strategy.
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UndisclosedUndisclosedFreelancerNashville, TN
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DIGITAL Marketing Agency (Music City Shopper) is a PPC agency. The small Nashville, Tennessee-based team offers Pay Per Click and Web Design. The firm was founded in 2023.
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UndisclosedUndisclosed50 - 249
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Tech Dream IT Digital Marketing Agency, a midsize social media marketing firm, is based in Dhaka, Bangladesh. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancerWaterloo, Canada
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Exzo Global Inc is a social media marketing agency. Launched in 2018, their team specializes in Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosedFreelancer
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CSP Marketing Solutions is a social media marketing firm. They were established in 2010, and their services include Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosedFreelancerToronto, Canada
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RJH Solutions is a small social media marketing agency headquartered in Toronto, Canada. The team specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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Three.green.fish is a social media marketing company. They focus on Social Media Marketing and Pay Per Click and were launched in 2018. The agency is in Sydney, Australia.
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$1,000+$100 - $149 / hr50 - 249
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Ovix Digital is a midsize social media marketing company. Launched in 2016, the team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed50 - 249Bengaluru, India
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Squadra Media , a branding firm, was established in 2016. They specializes in Branding and Social Media Marketing.
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Undisclosed< $25 / hr50 - 249
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Webzia Infotech is a midsize Sahibzada Ajit Singh Nagar, India-based social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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Creative CO SEO & Digital Marketing is a small SEO company headquartered in Phoenix, Arizona. The team offers Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerScottsdale, AZ
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WebsiteSpot.com is a social media marketing firm. They were launched in 2002 and offer Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Springdale, AR
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Branding agency Simba 7 Media is headquartered in Springdale, Arkansas. Their services include Branding and Digital Strategy.
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Undisclosed$25 - $49 / hr50 - 249
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Social media marketing firm Speakeasy Marketing LLC is based in Bloomington, Minnesota. They specialize in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249San Diego, CA
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1Point21 Interactive is a SEO services firm. The San Diego, California-based firm focuses on Search Engine Optimization and Public Relations.
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$5,000+$25 - $49 / hr50 - 249
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Established in 2022, Virgo Tech Solutions is a social media marketing company. The team specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerBowling Green, KY
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270 Creative , a small web design agency, is based in Bowling Green, Kentucky. The team provides Web Design and Search Engine Optimization.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.