Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+< $25 / hr10 - 49
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Website development firm Intilaka Solutions is located in Riyadh, Saudi Arabia. The team provides Web Development and Mobile App Development.
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$1,000+$50 - $99 / hr10 - 49Chennai, India
Services provided
Connex Dotz is a Content Marketing company. They provide Content Marketing and Search Engine Optimization and were founded in 2022.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$100 - $149 / hr10 - 49Dubai, United Arab Emirates
Services provided
Creative ALÓ Media LLC is a social media marketing agency founded in 2014. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
Services provided
DSOLUTIONS is a branding firm. They are headquartered in DUBAI, United Arab Emirates and have small team of experts. Their services include Branding and Digital Strategy.
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$1,000+< $25 / hr10 - 49Bengaluru, India
Services provided
Founded in 2018, The Alpha Team, a small Account-Based Marketing company, is based in Bengaluru, India. Their services include Account-Based Marketing and Artificial Intelligence.
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Undisclosed$25 - $49 / hr10 - 49
Services provided
Headquartered in St. Petersburg, Florida, Bonjo Tech - Digital Marketing Agency is a small branding company. The team provides Branding and Digital Strategy.
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$1,000+< $25 / hr10 - 49
Services provided
The Digital MC, an Advertising company, is located in Covington, Kentucky. They offer Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$50 - $99 / hr10 - 49Bhubaneswar, India
Services provided
Located in Bhubaneswar, India, BOOSTR NETWAVE SOLUTIONS PRIVATE LIMITED is a small branding firm. The team offers Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Dibrugarh, India
Services provided
SoftEXedge is a Digital Strategy company established in 2024. The team focuses on Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+$25 - $49 / hr10 - 49
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Viral Santa is a social media marketing firm located in New Jersey, New Jersey. They focus on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Nagpur, India
Services provided
Zappkode Solutions, a Digital Strategy company, is in Nagpur, India. They specialize in Digital Strategy and Social Media Marketing and were launched in 2015.
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UndisclosedUndisclosed10 - 49
Services provided
Sg digital is a Jaipur, India-based web development company. They specialize in Web Development and Digital Strategy and were established in 2023.
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$1,000+< $25 / hr10 - 49
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Digital Strategy company Enresult Solutions is located in Noida, India. Established in 2021, the team offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
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Headquartered in , Idasol Online is a small Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Pleasant Grove, UT
Services provided
Warehousing & Distribution company Anata is headquartered in Pleasant Grove, Utah. Their services include Warehousing & Distribution and Ecommerce Marketing.
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$1,000+< $25 / hr10 - 49
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Sorted Square Digital Factory is a Digital Strategy company. The agency is headquartered in Gwalior, India. Their team focuses on Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Branding company Xeon Innovative was founded in 2023. The firm specializes in Branding and Market Research.
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UndisclosedUndisclosed10 - 49
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Established in 2006, Conversion Rate Experts is a Conversion Optimization company. The agency offers Conversion Optimization and Digital Strategy, and is small.
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$5,000+$25 - $49 / hr10 - 49
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Established in 2020, Jadeite Pinnacle is an artificial intelligence company. The team provides Artificial Intelligence and Branding and is in Karachi, Pakistan.
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$1,000+$100 - $149 / hr10 - 49Coquitlam, Canada
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Small SEO services firm HUC Healthcare Marketing, is located in Coquitlam, Canada and Ciudad de México, Mexico. Their services include Search Engine Optimization and Digital Strategy.
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$1,000+$50 - $99 / hr10 - 49Melbourne, Australia
Services provided
Founded in 2019, Digital Anthropology is a small Melbourne, Australia-based Conversion Optimization company. Their services include Conversion Optimization and CRM consulting and SI.
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UndisclosedUndisclosed10 - 49Chennai, India
Services provided
Software development company ImagiNET Ventures provides Custom Software Development and Web Development. They were founded in 2006.
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$1,000+$50 - $99 / hr10 - 49Rawalpindi, Pakistan
Services provided
Established in 2018, kryptohive is a small social media marketing agency. Their team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Delhi, India
Services provided
Brillica Services, a Digital Strategy company, was established in 2017. The firm focuses on Digital Strategy and Social Media Marketing, and is small.
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$1,000+< $25 / hr10 - 49Indore, India
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Geegatechnologies is a custom software development company headquartered in Indore, India. Founded in 2022, the team provides Custom Software Development and Web Development.
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UndisclosedUndisclosed10 - 49
Services provided
Advertising company AN Marketing Agency offers Advertising and Branding. They are located in New Cairo, Egypt.
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$1,000+$25 - $49 / hr10 - 49
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Essalan Digital Space Dive, an Advertising company, was launched in 2018. The company offers Advertising and Social Media Marketing, and is small.
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$5,000+$50 - $99 / hr10 - 49Saint-Alban-Leysse, France
Services provided
HERE WE COM is a web design company. They are headquartered in Saint-Alban-Leysse, France, and their services include Web Design and UX/UI Design.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Digi Business Services is a Digital Strategy company. Headquartered in Pune, Maharashtra, India, the company provides Digital Strategy and Social Media Marketing.
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$5,000+$50 - $99 / hr10 - 49
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Established in 2023, The Digital State ᵀᴹ is a SEO company. The agency focuses on Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed10 - 49T'bilisi, Georgia
Services provided
Launched in 2023, MAGUTNA, a small Advertising company, is headquartered in T'bilisi, Georgia. Their services include Advertising and Digital Strategy.
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$10,000+$150 - $199 / hr10 - 49
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M2G Labs is a Blockchain Marketing company. Based in Ho Chi Minh, Vietnam, their team focuses on Blockchain Marketing and Digital Strategy.
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UndisclosedUndisclosed10 - 49Toronto, Canada
Services provided
Dotline Web Inc, Canada is a social media marketing firm. They are based in Toronto, Canada and have small team. Their team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Rise Up Digitals is a social media marketing firm. Located in Durham, North Carolina, the agency provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Land O' Lakes, FL
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SEO company Kill Your Competition was launched in 2015. The agency offers Search Engine Optimization and Advertising.
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$5,000+Undisclosed10 - 49
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The Unity Coders, a Digital Strategy company, offers Digital Strategy and Social Media Marketing. The company is located in Pearland, Texas and Gainesville, Florida.
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$10,000+$25 - $49 / hr10 - 49
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Venets Media Pvt Ltd is a Digital Strategy company founded in 2007. The team focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
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Taskin Habib, a Digital Strategy company, was launched in 2022. The small team offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Westerville, OH
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Digital Strategy company Honeycomb Technologies is based in Westerville, Ohio. They provide Digital Strategy and Social Media Marketing and were launched in 2020.
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UndisclosedUndisclosed10 - 49Toronto, Canada
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Digify Seo company is a SEO company. The team specializes in Search Engine Optimization and Social Media Marketing and is located in Toronto, Canada.
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$1,000+< $25 / hr10 - 49
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Design For U, a SEO services firm, was established in 2010. The team provides Search Engine Optimization and Web Design and is in.
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$1,000+< $25 / hr10 - 49
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Ecommerce Steem is a web development firm. The firm was launched in 2016. Their team offers Web Development and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Lagos, Nigeria
Services provided
Website development firm NewKindred was launched in 2023. The team offers Web Development and Branding.
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$5,000+$25 - $49 / hr10 - 49
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Crawl First Technologies is a web development firm in Kolkata, India. They provide Web Development and Branding.
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$1,000+$50 - $99 / hr10 - 49
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Established in 2024, Usapho Marketing Group is a website development company. The company offers Web Development and Branding, and is small.
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UndisclosedUndisclosed10 - 49Foxfield, CO
Services provided
Branding company Web Welder LLC focuses on Branding and Market Research. They are in Foxfield, Colorado.
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$1,000+< $25 / hr10 - 49
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Imagen Medica - Agencia de Marketing Medico is a branding agency in San Bernardino Tlaxcalancingo, Mexico and San Bernardino Tlaxcalancingo, Mexico. The team focuses on Branding and Digital
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$5,000+$150 - $199 / hr10 - 49
Services provided
Based in Round Rock, Texas, Kreativ Gang is a small branding firm. Their services include Branding and Marketing Strategy.
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$1,000+$150 - $199 / hr10 - 49Markham, Canada
Services provided
Launched in 2024, SA Media is a branding agency. The small team specializes in Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Indore, India
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Digital Strategy company Octakris It Solutions LLP was founded in 2016. The company focuses on Digital Strategy and Social Media Marketing.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.