Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$1,000+Undisclosed2 - 9Vilnius, Lithuania
Services provided
Digitfruition, a small PPC agency, is headquartered in Vilnius, Lithuania. The team offers Pay Per Click and Advertising.
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$5,000+Undisclosed2 - 9London, England
Services provided
Excite OOH, a media planning & buying company, is located in London, England. They focus on Media Planning & Buying and Advertising.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$1,000+$25 - $49 / hr2 - 9Stafford, England
Services provided
Founded in 2023, silverAds is a small Stafford, England-based Advertising company. Their services include Advertising and Branding.
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$250,000+$150 - $199 / hr2 - 9Chicago, IL
Services provided
MF Digital Marketing, Inc. Is an Advertising company. They were launched in 2013, and their services include Advertising and Market Research.
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$1,000+Undisclosed2 - 9Annerley, Australia
Services provided
Joos Digital, a social media marketing firm, was founded in 2019. The team offers Social Media Marketing and Advertising and is in Annerley, Australia.
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$10,000+$50 - $99 / hr10 - 49
Services provided
TS/D Agency is a branding company launched in 2013. Based in Kyiv, Ukraine, the team provides Branding and Advertising.
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$5,000+$100 - $149 / hr2 - 9Roma, Italy
Services provided
Launched in 2008, NDV Comunicazione is a Marketing Strategy company. The team offers Marketing Strategy and Search Engine Optimization.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Gunderson Marketing is a social media marketing agency. Located in Louisville, Kentucky, the firm was launched in 2007. Their services include Social Media Marketing and Public Relations.
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UndisclosedUndisclosed2 - 9Ahmedabad, India
Services provided
PRarambh Public Relations is a PR agency. They focus on Public Relations and Branding and are located in Ahmedabad, India.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$5,000+Undisclosed2 - 9Asbury Park, NJ
Services provided
More Students is a small Marketing Strategy company founded in 2018. Their team offers Marketing Strategy and Advertising.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Social media marketing company The Best Marketing Agency was established in 2019. Headquartered in San Antonio, Texas, the team offers Social Media Marketing and Advertising.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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$1,000+< $25 / hr2 - 9Miami, FL
Services provided
The Million Brand, an Advertising company, was launched in 2018. The team offers Advertising and Branding and is in Miami, Florida.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Turning Page Marketing is an Advertising company. Their team is based in Calgary, Canada and offers Advertising and Branding.
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$1,000+Undisclosed2 - 9Hyderabad, India
Services provided
Hospital Success is an Advertising company. Their small team is in Hyderabad, India. Their team offers Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Propel Creative Studio is a branding agency headquartered in Kansas City, Missouri. The team specializes in Branding and Content Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
Digital Marketing kenya/ is a SEO services firm. They focus on Search Engine Optimization and Digital Strategy and were founded in 2019. The agency is in Nairobi, Kenya.
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$1,000+$25 - $49 / hr2 - 9San Jose, CA
Services provided
Magnate Marketing Agency is a small San Jose, California-based Advertising company. The team specializes in Advertising and Branding.
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$1,000+Undisclosed2 - 9
Services provided
Social media marketing company NOH Production was established in 2016. The company focuses on Social Media Marketing and Content Marketing.
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$10,000+$25 - $49 / hr2 - 9
Services provided
Small Market Research company Almost Famous Group, is located in Los Angeles, California. Their services include Market Research and Branding.
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$1,000+$50 - $99 / hr2 - 9Jackson Heights, NY
Services provided
New York SEO-Duqmarketing, a SEO agency, is based in Jackson Heights, New York. Established in 2016, the team provides Search Engine Optimization and Pay Per Click.
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$1,000+$150 - $199 / hr2 - 9Mumbai, India
Services provided
BrandSattva - Performance Digital Marketing Agency is an Advertising company. Established in 2019, the team offers Advertising and Branding. The company is in Mumbai, India.
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$10,000+Undisclosed2 - 9Upland, CA
Services provided
Panoramic is a branding firm. The Upland, California-based firm provides Branding and Advertising.
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$1,000+$150 - $199 / hr2 - 9Farmingdale, NY
Services provided
Haywire Marketing, a media planning & buying agency, was established in 2017. Located in Farmingdale, New York, the team specializes in Media Planning & Buying and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Dublin, Ireland
Services provided
Launched in 2000, Ripple Marketing is a Digital Strategy company. Their team focuses on Digital Strategy and Pay Per Click.
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$5,000+$50 - $99 / hr2 - 9Houston, TX
Services provided
Small branding firm AVVA Agency, is based in Houston, Texas. The team provides Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Coimbatore, India
Services provided
Holistic sales solutions, a Digital Strategy company, specializes in Digital Strategy and Search Engine Optimization. The firm is in Coimbatore, India.
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$5,000+$200 - $300 / hr2 - 9Austin, TX
Services provided
Advertising company Analytic Advertising was founded in 2018. The agency offers Advertising and Conversion Optimization.
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UndisclosedUndisclosed2 - 9Franklin, TN
Services provided
SKAT Marketing is a small Marketing Strategy company founded in 2020. Their services include Marketing Strategy and Pay Per Click.
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$10,000+$100 - $149 / hr2 - 9San Francisco, CA
Services provided
AdTribute is a Mobile & App Marketing company. Established in 2019, the company provides Mobile & App Marketing and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Orlando, FL
Services provided
Other Marketing company Marketing Outside of the Box is headquartered in Orlando, Florida. Launched in 2009, the team focuses on Other Marketing and Advertising.
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$1,000+$25 - $49 / hr2 - 9Bengaluru, India
Services provided
Content Marketing company The Rank Company focuses on Content Marketing and Public Relations. They were launched in 2020.
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$10,000+Undisclosed2 - 9Greenwich, CT
Services provided
Founded in 2020, Old Salt Insights Consulting LLC is a small Market Research company. Their team focuses on Market Research and Marketing Strategy.
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$5,000+$150 - $199 / hr2 - 9Petaling Jaya, Malaysia
Services provided
SymonPatryck, a branding agency, offer Branding and Marketing Strategy. They were launched in 2015.
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$5,000+$150 - $199 / hr2 - 9Lausanne, Switzerland
Services provided
Hulk Agency, an Advertising company, was founded in 2021. The small team offers Advertising and Direct Marketing.
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$1,000+$150 - $199 / hr2 - 9Charlotte, NC
Services provided
Launched in 2017, Ads by Popcorn Trailer is an Advertising company. The team focuses on Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Banja Luka, Bosnia and Herzegovina
Services provided
Xi is an Advertising company. Headquartered in Banja Luka, Bosnia and Herzegovina, the firm was launched in 2020. Their team focuses on Advertising and Email Marketing.
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$5,000+$100 - $149 / hr2 - 9Brentwood, England
Services provided
Advertising company RVLV is located in Brentwood, England. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Dnipro, Ukraine
Services provided
NETMARK is a Dnipro, Ukraine-based SEO services firm. Launched in 2016, the team provides Search Engine Optimization and Advertising.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Seizen Digital, an Advertising company, is located in London, England. The team provides Advertising and Branding.
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$10,000+$100 - $149 / hr2 - 9
Services provided
Located in Kozhikode, India, Digital Department is a branding agency. Their services include Branding and Social Media Marketing.
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$5,000+Undisclosed2 - 9
Services provided
Advertising company Gradual Grower is in Dhaka, Bangladesh and London, England. They focus on Advertising and Branding and were founded in 2022.
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$5,000+$300+ / hr2 - 9Wilmslow, England
Services provided
Headquartered in Wilmslow, England, Mission Three60 is a Marketing Strategy company. They provide Marketing Strategy and Digital Strategy.
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UndisclosedUndisclosed2 - 9Delhi, India
Services provided
ADVERT TREE SOLUTIONS LLP is an Other Digital Marketing company. Their small team of employees is located in Delhi, India. Their team offers Other Digital Marketing and Advertising.
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$5,000+$50 - $99 / hr2 - 9
Services provided
DAEP MEDIA is a small Advertising company established in 2009. Their team offers Advertising and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Myhabba Affordable SEO Service Agency in Qatar is a SEO agency. Founded in 2021, the firm is in doha, Qatar and Doha, Qatar. Their services include Search Engine Optimization and Advertising.
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$1,000+$150 - $199 / hr2 - 9Abu Dhabi, United Arab Emirates
Services provided
Advertising company Leadgend Marketing is located in Abu Dhabi, United Arab Emirates. They provide Advertising and Branding and were established in 2021.
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UndisclosedUndisclosed2 - 9Navi Mumbai, India
Services provided
Propergenix Private Limited is an Advertising company. The Navi Mumbai, India-based team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Milford, MA
Services provided
SEO agency Baystate Marketing was established in 2012. The team offers Search Engine Optimization and Advertising.
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UndisclosedUndisclosed2 - 9
Services provided
AppAhead is a Mobile & App Marketing company. In Dallas, Texas and Sahibzada Ajit Singh Nagar, India, the team provides Mobile & App Marketing and Branding.
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$5,000+$50 - $99 / hr2 - 9Ikeja, Nigeria
Services provided
Endive Projects is a SEO agency. They focus on Search Engine Optimization and Pay Per Click and were launched in 2017. The agency is located in Ikeja, Nigeria.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.018.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
31/40.015.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.9/40.019.2/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.4/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.7/40.016/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32/40.016.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Advertising30% Marketing -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
34.5/40.019/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.4/40.016/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
UndisclosedUndisclosed250 - 999Dunwoody, GA
Ability to deliver
29.9/40.015.6/20 Reviews9/10 Clients & Experience5.3/10 Market PresenceService focus
20% Advertising35% Marketing45% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.