Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$10,000+$150 - $199 / hr10 - 49Newbury, England
Services provided
Established in 2012, QliQ, a small pay per click agency, is based in Newbury, England and Toronto, Canada. Their team offers Pay Per Click and Advertising.
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$10,000+$150 - $199 / hr10 - 49Birmingham , England
Services provided
Ivy & White Marketing is an Advertising company. They are located in Birmingham , England and have small team. Their team offers Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$10,000+$150 - $199 / hr10 - 49Ipswich , England
Services provided
Founded in 1996, Genesis PR is a small Advertising company. Their team specializes in Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49London, England
Services provided
Arthur London is a branding firm. The team is located in London, England, and their services include Branding and Advertising.
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$1,000+$50 - $99 / hr10 - 49New York, NY
Services provided
Cepac is an Advertising company. Their small team is located in New York, New York. Their team specializes in Advertising and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49London , England
Services provided
Advertising company Ambition Communications provides Advertising and Branding. They are headquartered in London , England.
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$10,000+$100 - $149 / hr10 - 49Annapolis, MD
Services provided
Weitzman Agency, an Advertising company, is based in Annapolis, Maryland. They provide Advertising and Branding.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$5,000+$100 - $149 / hr10 - 49Memphis, TN
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DCA is an Advertising company. Their small team of employees is located in Memphis, Tennessee. Their team provides Advertising and Media Planning & Buying.
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$10,000+$150 - $199 / hr10 - 49Cambridge, England
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Based in Cambridge, England, Genie Goals is an Advertising company. Launched in 2008, the team offers Advertising and CRM consulting and SI.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$10,000+$150 - $199 / hr10 - 49London, England
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Advertising company Mercieca was launched in 1995. Based in London, England, the team provides Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Peterborough, England
Services provided
Web Windows Marketing Ltd is an Advertising company. Launched in 1997, the agency provides Advertising and Email Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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$10,000+$150 - $199 / hr10 - 49Whitechapel, England
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In Whitechapel, England, Small Axe is a branding company. Established in 2011, the team offers Branding and Advertising.
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$10,000+$100 - $149 / hr10 - 49Austin, TX
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Headquartered in Austin, Texas, Fosforus is an Advertising company. They specialize in Advertising and Branding and were established in 2001.
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$5,000+$100 - $149 / hr10 - 49Grapevine, TX
Services provided
Ascend Marketing is an Advertising company. Based in Grapevine, Texas and Austin, Texas, their small team offers Advertising and Branding. The company was founded in 2004.
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$5,000+$100 - $149 / hr10 - 49
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Founded in 2015, G2 Media Pros, LLC is an Advertising company. The small team specializes in Advertising and Digital Strategy.
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$10,000+$150 - $199 / hr10 - 49Altrincham, England
Services provided
Databroker, an Email Marketing company, is in Altrincham, England and Warrington, England. They focus on Email Marketing and Social Media Marketing and were founded in 2009.
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UndisclosedUndisclosed10 - 49Miami, FL
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Advertising company WAX | Healthcare Marketing is based in Miami, Florida. Established in 1987, the team focuses on Advertising and Marketing Strategy.
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$5,000+$100 - $149 / hr10 - 49Columbus, OH
Services provided
GREENCREST is a small Columbus, Ohio-based Advertising company. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49San Jose, CA
Services provided
Demand Boost is an Advertising company. The small San Jose, California-based team specializes in Advertising and Social Media Marketing. The agency was established in 2010.
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$5,000+$100 - $149 / hr10 - 49Lexington, KY
Services provided
Right Place Media is an Advertising company launched in 2002. The company provides Advertising and Marketing Strategy, and is small.
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$5,000+$100 - $149 / hr10 - 49Reno, NV
Services provided
Estipona Group is an Advertising company. The Reno, Nevada-based team offers Advertising and Digital Strategy.
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$10,000+$150 - $199 / hr10 - 49Tampa, FL
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Ad Partners is an Advertising company located in Tampa, Florida. They offer Advertising and Market Research and were established in 2004.
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$5,000+$100 - $149 / hr10 - 49Laguna Beach, CA
Services provided
Firebrand Media LLC is an Advertising company. The Laguna Beach, California-based firm was launched in 2003. Their services include Advertising and Branding.
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$1,000+$100 - $149 / hr10 - 49New York, NY
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Advertising company Arrow Promotional is based in New York, New York. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49San Diego, CA
Services provided
In San Diego, California, Olive Creative Strategies is an Advertising company. They specialize in Advertising and Marketing Strategy.
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$10,000+$100 - $149 / hr10 - 49Philadelphia, PA
Services provided
Advertising company Magnum Integrated Marketing specializes in Advertising and Branding. They are in Philadelphia, Pennsylvania.
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$5,000+$100 - $149 / hr10 - 49Brno, Czech Republic
Services provided
Advertising company MARCO specializes in Advertising and Branding. They are headquartered in Brno, Czech Republic.
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$5,000+$100 - $149 / hr10 - 49Beşiktaş, Türkiye
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Rabarba is an Advertising company. They focus on Advertising and Digital Strategy and are in Beşiktaş, Türkiye.
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$5,000+$100 - $149 / hr10 - 49Cluj-Napoca, Romania
Services provided
Vitrina Advertising is an Advertising company. Their team is located in Cluj-Napoca, Romania. The firm offers Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Istanbul, Türkiye
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Launched in 2007, Pure New Media, a small social media marketing firm, is located in Istanbul, Türkiye and Bursa, Türkiye. Their services include Social Media Marketing and Advertising.
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$5,000+$100 - $149 / hr10 - 49București, Romania
Services provided
Minio Studio is an Advertising company. Founded in 2016, their team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Iași, Romania
Services provided
Launched in 2013, Sinaps is a small Advertising company. Their team offers Advertising and Email Marketing.
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$5,000+$100 - $149 / hr10 - 49Rīga, Latvia
Services provided
Advertising company Grizzly Riga was established in 2011. The team specializes in Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49Rīga, Latvia
Services provided
Ad Astra Riga is a branding agency. They offer Branding and Advertising and were founded in 2004.
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$1,000+$25 - $49 / hr10 - 49Bucharest, Romania
Services provided
Thinkdigital is a social media marketing company founded in 2008. The team specializes in Social Media Marketing and Advertising.
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$5,000+$100 - $149 / hr10 - 49Pärnu, Estonia
Services provided
Established in 2016, Savii Digital is an Advertising company. The company offers Advertising and Blockchain.
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$5,000+$25 - $49 / hr10 - 49
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Founded in 2013, Vizzz Agency is a Content Marketing company. The team specializes in Content Marketing and Advertising.
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$1,000+$25 - $49 / hr10 - 49Roma, Italy
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In Roma, Italy, Mamadigital is a small SEO agency. The team focuses on Search Engine Optimization and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49Milano, Italy
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Spada Media Group is a Milano, Italy-based Advertising company. The team focuses on Advertising and Graphic Design.
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$1,000+$25 - $49 / hr10 - 49Bernareggio, Italy
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NAXA, a small PPC company, is located in Bernareggio, Italy and Milano, Italy. The team provides Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Milano, Italy
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Endivia Srl, an Advertising company, is based in Milano, Italy. They specialize in Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Milano, Italy
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Advertising company The Van Group is located in Milano, Italy. They focus on Advertising and Branding and were founded in 2012.
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$5,000+$100 - $149 / hr10 - 49Vilvoorde, Belgium
Services provided
Advertising company Pivott was launched in 2013. The agency offers Advertising and Content Marketing, and is small.
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$5,000+$25 - $49 / hr10 - 49Barcelona, Spain
Services provided
BMO is a branding company. Their small team is based in Barcelona, Spain. Their team focuses on Branding and Advertising.
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$1,000+$25 - $49 / hr10 - 49Wien, Austria
Services provided
In Wien, Austria, Bacon & Bold is a small social media marketing firm. The team offers Social Media Marketing and Advertising.
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$5,000+$100 - $149 / hr10 - 49Stockholm, Sweden
Services provided
Small Advertising company Garbergs, is in Stockholm, Sweden. Their services include Advertising and Content Marketing.
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$5,000+$100 - $149 / hr10 - 49Lyon, France
Services provided
Camden is an Advertising company. Established in 1991, the team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Frankfurt am Main, Germany
Services provided
Adel & link Public Relations is a PR company launched in 2011. The team focuses on Public Relations and Advertising.
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$5,000+$100 - $149 / hr10 - 49Berlin, Germany
Services provided
Launched in 2009, Aperto is a SEO services firm. Their services include Search Engine Optimization and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49Torino, Italy
Services provided
Advertising company Principi Adv was founded in 1994. The small team provides Advertising and Branding.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.018.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
31/40.015.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.9/40.019.2/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.4/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.7/40.016/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32/40.016.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Advertising30% Marketing -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
34.5/40.019/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.4/40.016/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
UndisclosedUndisclosed250 - 999Dunwoody, GA
Ability to deliver
29.9/40.015.6/20 Reviews9/10 Clients & Experience5.3/10 Market PresenceService focus
20% Advertising35% Marketing45% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.